What Recamp does

Recamp, operated by Next Level Marketing Group, is a referral marketing program and training platform built exclusively for insurance agents in the United States. Founded around 1995 by a practicing insurance agent, the company sells a structured system that teaches agents how to build and sustain referral networks with realtors, mortgage lenders, mortgage brokers, and loan officers. The product portfolio spans the core RECAMP program, Referral Marketing Training modules, a Referral Partnership Program, Power Marketing tools, and Quantum RECAMP as a higher-tier offering.

The underlying platform combines referral tracking, automated follow-up workflows, CRM integrations (specific CRM platform not named), ready-to-use email templates, call scripts, and presentation materials. There are no disclosed APIs, SDKs, or mobile applications. Recamp earns revenue through a flat-rate annual subscription that bundles training, tools, and the automated referral system; exact pricing is not publicly disclosed and is communicated during a free webinar. The go-to-market motion is sales-led, beginning with a webinar registration on easywebinar.live, followed by a fit-determination consultation, then onboarding typically completed in under one week. The company is headquartered at 918 W. Dewey Ave. Suite A, Sapulpa, Oklahoma, is privately held with no external institutional funding disclosed, and operates with 11-50 employees serving primarily new and experienced P&C insurance agents across the US.

Name

Recamp

Legal name

Next Level Marketing Group

Website

https://recamp.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Recamp is a US-based referral marketing program and training platform that helps insurance agents build sustainable lead-generation networks through structured partnerships with realtors and mortgage lenders, delivered via a flat-rate annual subscription.

Ownership category

akta.pro rank

Product category

Insurance Marketing Services

NAICS

Advertising Agencies (541810)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Customer Retention, Win-Back & Churn Reduction Programs (MPAAAIAH)

Keywords

• Insurance referral marketing
• Insurance lead generation
• Realtor lender referrals
• Referral partnership training
• Insurance agent marketing

Headquarters

HQ city

Sapulpa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Flat-Rate Marketing Program Subscription: RECAMP operates as a flat-rate marketing program subscription that includes training, tools, and automated referral systems. The program is positioned as cost-effective where even one referral can cover the investment.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Recamp is a referral marketing program designed for insurance agents that provides training, coaching, automated tools, templates, and CRM integrations to help agents build referral networks with realtors and mortgage lenders. The program teaches agents how to partner with real estate professionals to generate warm, high-converting leads as an alternative to cold calls and purchased lead lists. It is delivered as a flat-rate annual subscription that includes onboarding, marketing materials, and ongoing system support.

Product overview

RECAMP is a marketing program and referral partnership system built exclusively for insurance agents. The core RECAMP platform provides a comprehensive system for generating quality leads through partnerships with realtors and lenders. The product portfolio includes the core RECAMP program, Referral Marketing Training modules, a Referral Partnership Program, Power Marketing tools, and Quantum RECAMP. The system includes ready-to-use email templates, call scripts, presentation materials, CRM integrations, webinars, coaching, and branded marketing materials. Insurance agents learn to build referral networks that grow over time, with claims of generating 15-20 new referral partners monthly using just 2-3 hours per week.

Differentiator

Problem solved

Functional benefit

Brands

• Quantum RECAMP: A product/brand variant mentioned on the sitemap with related pages including ad info and webinar recap.
• Power Marketing

Products and services

• Recamp Insurance Referral Marketing Program A flat-rate subscription marketing program for individual insurance agents and agencies that delivers training, tools, templates, automated referral tracking, and CRM integrations to build sustainable referral networks with realtors and mortgage lenders.

Quantifiable outcome

• 30 new referral partners in 60 days
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• Realtors (as Referral Partners)coreGTM or Marketing PartnerReal estate agents who refer homebuyers to RECAMP-participating insurance agents. These partnerships are central to RECAMP's referral marketing model, as realtors are among the first professionals to know when homes are sold and can provide warm leads for insurance coverage.
• Lenders (as Referral Partners)coreGTM or Marketing PartnerMortgage lenders and brokers who refer clients to RECAMP-participating insurance agents. Lenders work with homebuyers at the financing stage, creating opportunities for insurance agent partnerships that benefit all parties in the transaction.
• Mortgage Brokers (as Referral Partners)coreGTM or Marketing PartnerMortgage brokers who partner with insurance agents through RECAMP's training program. The partnership focuses on understanding broker workflows and identifying collaboration opportunities for mutual client benefit.
• Loan Officers (as Referral Partners)coreGTM or Marketing PartnerLoan officers who interact with clients who may require insurance services. RECAMP provides networking training to help insurance agents approach loan officers and position themselves as trusted insurance advisors.

Scale indicators6 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• MediaAlpha: Public insurance and consumer lead-generation marketplace operating at much larger scale. Comparable because it monetizes the same insurance customer-acquisition funnel Recamp targets, though via paid digital leads rather than referral partnerships.
• EverQuote: Online insurance marketplace connecting consumers with insurance agents. Comparable as it operates in insurance lead generation targeting the same agent customer base, though via performance marketing rather than referral networks.
• QuinStreet: Performance marketing company with a meaningful insurance vertical. Comparable because it sells customer acquisition solutions to insurance carriers and agents, overlapping with Recamp's value proposition of better-converting, lower-cost leads.
• ActiveCampaign: CRM and marketing automation platform used by SMBs including insurance agents. Comparable because it competes for the same 'marketing stack' wallet share of independent insurance agents seeking to automate follow-up and partner outreach.
• HubSpot: Leading CRM and marketing automation suite widely adopted by insurance agencies. Comparable because it offers CRM integrations, email templates, and automated workflows that overlap with Recamp's automation toolkit, representing a competitive incumbent.

Direct peers

• Friendbuy: Referral marketing platform serving brands across verticals including financial services. Comparable because it provides referral program infrastructure and tracking, mirroring Recamp's referral automation and CRM-integrated approach to warm lead generation.
• Referral Rock: Referral program software platform for SMBs. Comparable because it offers referral tracking, partner management, and automation tooling analogous to Recamp's automated referral tracking system for insurance agents.
• Ambassador: Referral and partner marketing automation platform. Comparable because it enables structured referral programs with partner tracking and CRM integrations, directly overlapping Recamp's referral partnership automation capabilities.

Emerging players

• Top of Mind Networks: Marketing and CRM platform purpose-built for mortgage lenders and real estate professionals. Comparable because it serves an overlapping referral-partner ecosystem (lenders/realtors) that drives warm leads to insurance agents, positioning it as an adjacent ecosystem partner.

Regional players

• Valpak: Direct mail advertising and small business marketing services company. Comparable because Recamp explicitly positions itself against direct mail (claiming 99.6% better conversion vs. direct mail blasts per source), making Valpak a benchmark competitor for share-of-wallet.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/recamp
• YouTubeyoutube.com/channel/UCyw_I0Py8CaERpvRE3v0OaQ
• Facebookfacebook.com/RECAMP.NLMG
• LinkedInlinkedin.com/company/recamp

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recamp