What Custom Fab and Body does

Custom Fab and Body, LLC is an independent, family-owned custom manufacturer of fire and rescue apparatus, commercial utility bodies, and custom fabricated metal parts, founded in 1994 and headquartered in a single facility at 158 US-45, Marion, Wisconsin. The company designs and builds one-of-a-kind emergency vehicles — including pumpers, tankers, pumper-tankers, rescue units (including dive rescue), brush units, wildland units, and light rescues — installed on customer-supplied chassis from Ford, Freightliner, International, Kenworth, Spartan, and Ram. Each apparatus is engineered to customer specifications using CAD and 3D modeling workstations and fabricated in Stainless Steel, Aluminum, and Galvannealed materials by employees who include longtime firefighters, providing NFPA-aligned design expertise.

The company's customer base is composed of municipal and volunteer fire departments and government agencies across the United States, with documented buyers in Wisconsin, Illinois, Minnesota, Arizona, and New York. Go-to-market is direct enterprise field sales: each engagement begins with personal consultation, design integration, and a quote-based price, with no standard units and no dealer network. The firm is owned and operated by founder Wayne B. Block and operates with a headcount in the 1–10 range.

Revenue is generated entirely through one-time hardware sales of custom-built vehicles and fabricated bodies — there are no subscription, recurring service, or licensing streams disclosed. Pricing is non-public and determined per quote. The business has sustained independent, organically-financed ownership for 30+ years with no external investors, parent company, or funding rounds identified.

Name

Custom Fab and Body

Legal name

Custom Fab and Body, LLC

Website

https://cfbody.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Custom Fab and Body, founded in 1994 and based in Marion, Wisconsin, is a family-owned custom manufacturer of fire and rescue apparatus (pumpers, tankers, rescue, brush, and wildland units) and commercial utility bodies, serving municipal and volunteer fire departments across the United States through direct, quote-based sales.

Ownership category

akta.pro rank

Product category

Fire Apparatus Manufacturing

NAICS

Motor Vehicle Body Manufacturing (336211), Motor Vehicle Body and Trailer Manufacturing (33621)

SIC

Truck & Bus Bodies (3713)

akta.pro primary industry

Specialty Vehicle Body Manufacturing (Emergency/Military/Mobile Clinics) (IMACAGAD)

akta.pro secondary industries

Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse) (IMACAGAC), Truck Body & Upfitting Manufacturing (Box Bodies/Service Bodies/Cranes/Liftgates) (IMACABAI)

Keywords

• Custom fire apparatus
• Fire truck manufacturing
• Emergency vehicle fabrication
• Rescue apparatus manufacturer
• Commercial truck bodies

Headquarters

HQ city

Marion

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Custom Fire Apparatus Manufacturing: Custom manufacturing of fire and rescue emergency vehicles including pumpers, tankers, pumper-tankers, rescue units, brush units, wildland units, and light rescues. Each unit is custom-designed and built to meet specific customer needs. Revenue is generated through one-time hardware sales of custom-built vehicles.
2. Commercial Utility Bodies and Custom Products: Manufacture of commercial utility bodies, custom body compartments, and custom fabricated parts for various industries including utility service industries

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Custom Fab and Body is a custom manufacturer of fire and rescue apparatus and commercial truck bodies. The company designs and builds one-off pumpers, tankers, pumper-tankers, rescue units, brush units, wildland units, light rescues, and commercial utility bodies, fabricating each unit on customer-specified chassis platforms (Ford, Freightliner, International, Kenworth, Spartan, Ram) using Stainless Steel, Aluminum, and Galvannealed materials with CAD-based design.

Product overview

Custom Fab and Body is a custom manufacturer of fire and rescue apparatus, truck bodies, and emergency vehicles founded in 1994. All products are custom-built to customer specifications with no standard units. The product portfolio includes Pumpers (fire suppression vehicles with water pumps and tanks), Tankers (high-capacity water transport apparatus), Pumper-Tankers (combination units with both pumping and water transport capabilities), Rescue Units (specialized rescue vehicles including dive rescue), Brush Units (wildland/urban-interface fire apparatus), Wildland Units (off-road fire vehicles), and Light Rescues (support apparatus for equipment storage and scene support). The company fabricates custom body compartments and parts using Stainless Steel, Aluminum, and Galvannealed materials, and builds on various chassis platforms including Ford, Freightliner, International, Kenworth, Spartan, and Ram.

Differentiator

Problem solved

Functional benefit

Products and services

• Pumpers Custom-built fire suppression pumpers featuring integrated water pumps (e.g., Hale Q-MAX, Darley LDM, Waterous CSU, WS Darley PSM up to 1500 GPM) and water tanks ranging from 625 to 1600 gallons, mounted on customer-specified chassis platforms (Spartan Metro Star, Spartan FC-94, Spartan Gladiator MFD, Freightliner M2 106). Designed for municipal and volunteer fire departments for fire suppression operations.
• Tankers Custom-built high-capacity water transport tanker apparatus with poly or enclosed tanks ranging from 2000 to 3500 gallons, fitted with PTO-driven pumps (e.g., Darley HM 300 GPM, Waterous CXVK 1000 GPM, Waterous CL-Series 500 GPM). Mounted on Freightliner M2 106 6X2, Kenworth T-370 6x2, International MV607, or International HV Series chassis for water-hauling operations to rural and municipal fire scenes.
• Pumper-Tankers Custom combination pumper-tanker apparatus integrating fire pumping capability (1000–1500 GPM) with high-capacity water tanks (1000–2000 gallons), with foam proportioning systems such as Waterous AQUIS, FoamPro 2001, and Waterous Advantus 3. Built on International 7500 4X4, Freightliner M2-106, and International 4400 4X2 chassis for departments needing both functions in a single vehicle.
• Rescue Units Custom specialized rescue vehicles including dive rescue units and heavy-duty rescue apparatus equipped with PTO generators (Onan Protec 15kw–20kw), SCBA fill stations, Hurst hydraulic power units, scene lighting towers, command consoles, and full interior storage. Built on International HV607, Kenworth T-370, and Ford F650 chassis for technical rescue, dive rescue, and equipment transport operations.
• Brush Units Custom wildland/urban-interface brush trucks with 200–300 gallon water tanks, Class A foam systems (Scotty, Akron FireFox, Darley UHP-HV, Darley Davey), Warn winches, Ranch Hand bumpers, and Hannay hose reels. Built on Ram 5500 Crew Cab 4x4 and Ford F-550 XL Crew Cab chassis for wildland and brush fire response.
• Wildland Units Custom off-road wildland fire apparatus with PTO-driven pumps (e.g., Darley model KSP 750), FoamPro 1600 direct injection foam systems, and Whelen LED lighting packages. Built on Freightliner M2-106 4x4 chassis for off-road wildland fire operations.
• Light Rescues Custom multi-function support apparatus and reserve vehicles equipped with shoreline power, Kussmaul Auto Charge 1200, roof-mounted coffin compartments, Gortite roll-up doors, Whelen siren and lighting packages, and Command Light scene illumination towers. Built on Ford F-550 Super Duty and Ford F-550 XL Crew Cab chassis for scene support and equipment storage.
• Commercial Utility Bodies and Custom Fabricated Parts Custom commercial utility service bodies, custom body compartments, and custom fabricated parts built using Stainless Steel, Aluminum, and Galvannealed materials, including component assembly and repair services, for utility service industries and various commercial applications.

Named customers22 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Ferrara Fire Apparatus: Manufacturer of custom pumpers, aerials, rescues and industrial apparatus. A direct competitor in the custom-built, mission-specific fire apparatus market where CFB operates.
• KME (Kovatch Mobile Equipment): REV Group subsidiary producing custom commercial and emergency apparatus including pumpers, tankers and rescues. Targets the same municipal and volunteer fire department market as Custom Fab and Body.
• Pierce Manufacturing: Largest U.S. manufacturer of custom fire apparatus (pumpers, aerials, rescues, tankers) for municipal departments. Directly competes with Custom Fab and Body in the same fire-truck niche but at far greater scale and with broader geographic reach.
• Spartan Emergency Response (REV Group): REV Group subsidiary building Spartan, Smeal, and Marion-branded custom fire apparatus. Overlaps with Custom Fab and Body's pumper, tanker, and rescue offerings and supplies many of the same chassis (e.g., Spartan FC-94) used in CFB's builds.
• Rosenbauer America: U.S. arm of global fire apparatus OEM Rosenbauer, producing custom pumpers, tankers, rescues and wildland units for North American municipal customers. Competes with CFB on custom-built fire apparatus.
• E-ONE (Emergency One): REV Group-owned manufacturer of custom pumpers, tankers, rescues and aerials for fire departments worldwide. Competes head-to-head with CFB for municipal custom apparatus orders.
• HME (Hutchison / Henderson Manufacturing Enterprises): Manufacturer of custom fire apparatus and specialty commercial vehicles, including pumpers and rescues. Competes in the same custom-built emergency vehicle market as CFB.

Direct peers

• Toyne Fire Apparatus: Iowa-based custom fire apparatus manufacturer specializing in pumpers, tankers, rescues, and wildland units built to municipal specs. Closely comparable size, niche, and build-to-order model to Custom Fab and Body.
• Alexis Fire Equipment: Family-owned Illinois manufacturer of custom fire apparatus including pumpers, tankers, rescues, and brush trucks. Very similar size, customization model, and municipal/government customer base to CFB.

Others

• Spartan Motors Chassis / REV Chassis: Chassis supplier whose Spartan and Freightliner platforms are used by Custom Fab and Body in many of its builds. Adjacent ecosystem participant — not a direct competitor, but shapes CFB's procurement economics and product offerings.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Custom Fab and Body