Camping du Vieux Chateau

What Camping du Vieux Chateau does

Camping du Vieux Chateau is a privately-held, family-operated French campsite (SARL CAMPING DU VIEUX CHATEAU, RCS Libourne 521 022 798) located at the foot of the 13th-century Château de Rauzan in the Entre Deux Mers wine region of Gironde, 13km from Saint-Émilion and 35km from Bordeaux. The site comprises 81 shaded pitches spread across 2.8 hectares, supplemented by nine rental accommodation units (chalets, mobil-homes, canvas bungalows, tent lodges, and atypical units — tree tents, a converted Swiss military Saurer DM2 truck, and a ready-to-camp L'Alcove tent) and on-site amenities including a heated pool, sauna, connected fitness room, EV chargers, bike rental, and a dedicated teleworking bungalow with fiber optic WiFi.

The business operates seasonally from April through September/October, generating revenue from pitch rentals (€2,016/year residential pitches and shorter-stay tourist pitches), accommodation rentals (€156–€922/week depending on unit and season), and ancillary services (bike rental, bar/snack, environmental fees, optional MEETCH cancellation insurance at 4% of stay, and cleaning fees). Go-to-market is direct-to-consumer (own website with Secureholiday booking engine, phone, on-site reception) supplemented by distribution through camping associations (La Via Natura), regional tourism networks (Vignobles et Découvertes, Accueil Vélo, France Vélotourisme), and guide/OTA listings (Michelin, Routard, TripAdvisor, ACSI, Eurocampings). Pélagie and Thom have owned and operated the business since 2014, financing growth through operating cash flow and EU rural development grants (FEADER) for specific infrastructure projects.

The customer base is broad and B2C, segmented across families with children, cyclists and cycle tourists, digital nomads and remote workers, slow tourism and nature seekers, wine tourists, and residential mobil-home owners. The campsite holds four official French certifications (Camping Qualité, Qualité Tourisme, Vignobles et Découvertes, Accueil Vélo) and is a member of the La Via Natura association of independent campings; it co-won the Trophées de l'Accueil in the camping category from CCI Bordeaux Gironde in 2021. Eco-responsible infrastructure (thermodynamic water heating, photovoltaic panels) and a focus on quality-of-service differentiation underpin the competitive positioning.

Name

Camping du Vieux Chateau

Legal name

SARL CAMPING DU VIEUX CHATEAU

Website

https://vieuxchateau.fr

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Camping du Vieux Chateau is a family-owned French campsite in Rauzan, Gironde, offering 81 pitches and nine rental accommodations (chalets, mobil-homes, atypical units) in the Bordeaux wine region near Saint-Émilion, serving families, cyclists, digital nomads, wine tourists, and residential mobil-home owners.

Ownership category

akta.pro rank

Product category

Outdoor Hospitality & Campsite Services

NAICS

RV (Recreational Vehicle) Parks and Recreational Camps (7212)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Campgrounds & RV Parks (Developed Sites) (THAGAOAA)

Keywords

• Outdoor hospitality
• Campsite accommodations
• Holiday rentals
• Family camping
• Wine tourism camping

Headquarters

HQ city

Rauzan

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Campsite pitch rentals (tents, caravans, campervans): Seasonal rental of 81 shaded pitches (mostly over 100m²) with electricity and water access. Pitch categories include Standard, Comfort, Grand Comfort Caravaning, and Kitchenette pitches with pergola, refrigerator, and gas.
2. Rental accommodations: Rental of chalets, mobil-homes, lodges, tent lodges, and atypical units (truck, Campétoile tree tents, Alcove pre-set-up tents). Prices range from €156/week (Campétoile off-season) to €922/week (Grand Chalet peak season 2026).
3. Residential pitches (year-round mobil-home sites): Long-term rental of serviced pitches for privately owned mobil-homes. Annual contract: €2,016/year including water and electricity, allowing owners unlimited access during the camping's open season (April to October).
4. Ancillary services: Revenue from bike rentals, electric bike hire, snacks/bar, optional insurance (4% of stay via MEETCH), cleaning fees (€80), and environmental contribution fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Camping du Vieux Chateau operates a 2.8-hectare campsite with 81 shaded pitches for tents, caravans, and campervans, and rents out a portfolio of furnished accommodations (mobil-homes, chalets, tent lodges, and atypical units including tree tents, a converted Swiss military truck, and ready-to-camp tents). It also offers supporting on-site services such as a heated pool, sauna, fitness room, snack-bar, bicycle and e-bike rental, free EV charging, and dedicated teleworking bungalows with fibre-optic WiFi, primarily to individual travellers and families visiting the Bordeaux wine region.

Product overview

Camping du Vieux Chateau is a 3-star independent family camping site offering 81 pitches on 2.8 hectares near Saint Emilion in Bordeaux wine region. The product portfolio consists of core campsites (pitches for tents, caravans, campervans) and 9 distinct rental accommodations including chalets (2-3 bedrooms), mobil-homes (standard and premium versions), canvas bungalows, tent lodges, and atypical accommodations (tree tents 'Campétoile', converted military truck 'Le Truck', and ready-to-camp unit 'L'Alcove'). Supporting services include heated pool, sauna, fitness room, bicycle rental, electric vehicle charging, and dedicated telecommuting bungalows. The site operates from April to September/October.

Differentiator

Problem solved

Functional benefit

Products and services

• Campsite Pitches (Emplacements) Shaded and spacious pitches (predominantly 100m²+) for tents, caravans and campervans with electricity and nearby water access. Categories include Standard, Comfort, Grand Comfort Caravaning and Kitchenette pitches with pergola, refrigerator and gas. Sold as nightly stays to individual travellers and families visiting the Bordeaux wine region.
• Mobil-home Premium 2 chambres High-end 36m² air-conditioned mobil-home for 4 persons with dishwasher, dressing room, American bar, mosquito nets, large TV and covered terrace. Available by the week, with off-season €392, mid-season €530 and peak €863 pricing in 2026.
• Mobil-home 2 chambres 26m² mobil-home for 4 persons with 2 bedrooms, equipped kitchen, shower/WC and 15m² wooden terrace. Pricing in 2026: off-season €327, mid-season €441, peak €719 per week.
• Chalet 2 chambres climatisé 25m² air-conditioned chalet for 4 persons with covered terrace, renovated bathroom and kitchen with refrigerator, microwave and gas cooking. Pricing in 2026: off-season €349, mid-season €472, peak €768 per week.
• Grand Chalet 3 chambres climatisé 32m² air-conditioned chalet for 6 persons with 3 bedrooms, covered terrace, fully equipped kitchen and living room with TV. Pricing in 2026: off-season €419, mid-season €566, peak €922 per week.
• Bungalow toilé 2 chambres 26m² canvas bungalow for 5 persons with 2 bedrooms, equipped kitchenette and large wooden terrace. Pricing in 2026: off-season €242, mid-season €326, peak €531 per week.
• Lodge Victoria 30m² tent lodge for 5 persons with 2 bedrooms, covered wooden terrace, kitchenette and shared sanitary facilities nearby. Pricing in 2026: off-season €266, mid-season €359, peak €585 per week.
• Campétoile (Tente perchée)

Quantifiable outcome

• Over 94% of 660 Camping Qualité control criteria validated in 2015 certification audit
• +3 more outcomes

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• CCI Bordeaux GirondeminorOthers · 11 October 2021Awarded the Trophées de l'Accueil (Tourism Welcome Trophies) in the camping category after dossier evaluation and mystery customer visit during the summer season.
• MEETCHminorStrategic or Co-development Partner · 1 January 2020Insurance partner providing cancellation and interruption insurance to camping guests at 4% of the stay cost. Covers illness, accident, COVID-19, job loss, and other unforeseen events with no excess.
• La Via NaturacoreStrategic or Co-development Partner · 1 April 2019Independent camping association of 19 campings across France, united by a commitment to environmental and natural heritage, sustainable tourism, and sharing local passions with guests. The camping joined in April 2019 and promotes the association's values of human-scale, nature-respectful camping.
• Camping QualitécoreOthers · 17 September 2015French camping quality certification programme with over 660 control criteria covering welcome, sanitation, environmental management, and services. Camping Du Vieux Château validated over 94% of criteria.
• VACAFminorChannel Partner/ Reseller/ DistributorPartner of VACAF (Vacances Accessibles à la Famille), a French social tourism scheme run through CAF (Caisse d'Allocations Familiales) that provides financial assistance for family holidays. Camping accepts VACAF vouchers for eligible families.
• ACSI Camping CardminorChannel Partner/ Reseller/ DistributorThe camping accepts the ACSI Camping Card, a discount card programme for low-season camping stays in Europe, providing reduced rates to cardholders during shoulder and off-peak seasons.
• MediapiloteminorImplementation/ SI/ Consulting PartnerDigital communication agency that designed and created the camping's website (www.vieuxchateau.fr). Mediapilote is a French communication agency with expertise in brand strategy, digital strategy, and web design.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Yelloh! Village: Yelloh! Village is one of France's leading upscale campsite chains with premium mobil-homes, chalets, and water parks. Comparable as a multi-location French camping operator competing for the same family-tourism segment in destinations like Aquitaine/Dordogne.
• Huttopia: Huttopia operates a network of campsites and glamping resorts across France and internationally with a nature-immersed positioning. Directly comparable as a French outdoor-hospitality operator offering canvas/tent accommodations and family-friendly amenities in premium rural locations.
• Flower Campings: Flower Campings is a French cooperative/chain of independent family campgrounds targeting similar family and nature-based clientele. Comparable operating model (independent family camps under a brand umbrella) and customer segment.
• Le Domaine de la Forge (Castels chain): Les Castels is a French association of independent character campings with heritage/château settings, very similar in profile to Camping du Vieux Chateau. Individual Castels members (e.g., Domaine de la Forge) operate premium sites with comparable product mix.

Broad incumbents

• Sandaya: Sandaya operates a large portfolio of 4–5 star campgrounds across France with extensive aquatic facilities. Larger incumbent with overlapping customer base and product offering, though broader geographic spread than Camping du Vieux Chateau.
• Tohapi / Camping Paradis: Tohapi manages a portfolio of campsites across France including the Camping Paradis brand. Comparable as a multi-site French camping operator with similar accommodations (mobil-homes, chalets) and family positioning.

Others

• Vacanceselect (Vacansoleil / Eurocamp): Vacanceselect is a major European camping tour operator and OTA that distributes French campsites to Northern European guests. Comparable as a channel partner that brings Dutch/Belgian/UK camping clientele to independent French sites.
• Eurocampings (ACSIData): Eurocampings is the European OTA directory for campsites, in which Camping du Vieux Chateau is listed. Not a direct operator competitor but a key distribution and peer-discovery channel for French independent campings.
• Camping Qualité (association): Camping Qualité is the French quality certification body governing 660+ criteria. Camping du Vieux Chateau is a certified member; the body serves as the standard-setting peer organisation shaping competitive positioning among independent French campings.
• La Via Natura: La Via Natura is the association of 19 independent French campings of which Camping du Vieux Chateau is a member. Adjacent comparable as a peer network operator positioning on natural heritage and sustainable tourism.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/campingvieuxchateau
• Instagramvieuxchateau.fr/insta
• Xx.com/campingchateau
• LinkedInlinkedin.com/company/camping-du-vieux-chateau

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Camping du Vieux Chateau