Sumago
Sumago is a Berlin-based, founder-owned boutique SEO agency led by Marco Janck that provides bespoke visibility, touchpoint-marketing, and content services to brands, products, and entities seeking presence across classical search, AI answer engines, and offline touchpoints.
- Company typePrivate
- Founded2001
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Sumago does
SUMAGO GmbH is a Berlin-based, founder-owned boutique SEO agency operating as a sole proprietorship-style consultancy led by Marco Janck (Geschäftsführer & Inhaber). Founded in 2001 and structured as a German GmbH, the firm offers professional services in three areas: Sichtbarkeit (visibility / modern SEO), Touchpoint-Marketing and Touchpoint-Management, and Mehrwert-Inhalte (value-added content). Its core narrative is a holistic repositioning of SEO beyond classical keyword rankings to encompass presence in AI-generated answers, AI search engines, digital entities, and offline brand touchpoints, framed as 'Touchpoint-Marketing'.
The business generates revenue through bespoke consulting engagements and retainer-style services sold via a consultative, one-to-one sales motion. The primary conversion mechanism is a 'Kostenloses Informationsgespräch' (free initial consultation) offered on sumago.de, with no publicly disclosed pricing, no productized SaaS offering, no mobile app, no API, and no disclosed partnerships or third-party integrations. Marketing distribution is direct: the firm relies on its own SEO-optimized website, social media presence (Facebook, LinkedIn under 'Seonauten'), and thought-leadership content as demand-generation channels. Operationally the firm is DACH-focused (single-country/domestic scope), with no evidence of international expansion, external institutional investment, subsidiaries, or recent M&A.
The underlying 'technology stack' is positioned as a digital marketing and SEO stack augmented by AI-powered content and automation tools, with the 'Touchpoint-Marketing' methodology and AI-integrated holistic SEO presented as proprietary frameworks. There are no patents, certifications, or technology integrations disclosed, and the technical differentiators explicitly labelled in the source data are domain specialization (SEO and AI-driven visibility) and integration/interoperability across online, offline, and AI channels.
Sumago firmographics
Firmographics- Name
- Sumago
- Legal name
- SUMAGO GmbH
- Website
- https://sumago.de
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sumago is a Berlin-based, founder-owned boutique SEO agency led by Marco Janck that provides bespoke visibility, touchpoint-marketing, and content services to brands, products, and entities seeking presence across classical search, AI answer engines, and offline touchpoints.
- Ownership category
- akta.pro rank
Sumago industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Marketing Consulting Services (541613)
- SIC
- Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Marketing Technology (MarTech) Strategy & Stack Advisory (MPAAAFAJ)
Keywords
Where Sumago is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Sumago business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- SEO & Digital Marketing Agency Services: Boutique agency providing personalized SEO consulting, touchpoint marketing strategy, touchpoint management, and Mehrwert (added-value) content creation services. Revenue is generated through professional services engagements, likely billed on project or retainer basis. The agency is self-described as a one-person boutique firm led by Marco Janck, targeting brands, products, and entities seeking organic visibility and growth.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Sumago product offering
Product offeringCore offering
Sumago is a boutique SEO and touchpoint marketing agency that delivers personalized consulting on organic search visibility, touchpoint marketing, touchpoint management, and value-added (Mehrwert) content creation. The agency helps brands, products, and entities become visible in classical organic search, AI-generated answers, and real-world offline interactions, with engagements delivered as bespoke projects and retainers by founder Marco Janck.
Product overview
SUMAGO is a boutique SEO and marketing agency based in Berlin, Germany, founded by Marco Janck. Rather than offering a software product, the company provides professional services including visibility optimization (SEO), touchpoint marketing, touchpoint management, and value-added content creation. Founded in 2001, the agency positions itself as a holistic, boutique-style consultancy focused on helping brands, products, and entities achieve visibility in organic search, AI-generated answers, and real-world interactions.
Differentiator
Problem solved
Functional benefit
Products and services
- Sichtbarkeit (Visibility / SEO Services) Boutique SEO consulting helping brands, products, and entities build organic visibility in classical search engines, AI-generated answers, AI search engines, and across digital entities, targeting lead generation and revenue growth.
- Touchpoint-Marketing Holistic marketing strategy service that actively designs every touchpoint of a brand, product, or entity, online and offline, to build broad visibility across classical search, AI-generated answers, and real-world interactions.
- Touchpoint-Management Ongoing management service that operates and coordinates the brand's touchpoint system across online and offline channels, ensuring consistent visibility and brand signals in classical search, AI answers, and real-world interactions.
- Mehrwert-Inhalte (Value-Added Content) Strategic content creation service producing substantive, value-added (Mehrwert) content that serves both as SEO fuel and brand proof, supporting visibility in classical search, AI-generated answers, and offline brand touchpoints.
- AI & Automatisierung (AI and Automation) Service offering integrating AI-powered content and automation tooling into SEO workflows to support modern search and AI answer-engine visibility strategies.
Companies that use Sumago
Customer profileSegments1 record
Ideal customer profiles1 record
Sumago technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Sumago partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Sumago competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Sumago social profiles
Digital presenceSumago financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sumago leadership team
Management profileNumber of profiles
Profiles1 record
Sumago funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sumago M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sumago
What does Sumago do?
Sumago is a boutique SEO and touchpoint marketing agency that delivers personalized consulting on organic search visibility, touchpoint marketing, touchpoint management, and value-added (Mehrwert) content creation. The agency helps brands, products, and entities become visible in classical organic search, AI-generated answers, and real-world offline interactions, with engagements delivered as bespoke projects and retainers by founder Marco Janck.
Is Sumago a public or private company?
Sumago is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sumago founded?
Sumago was founded in 2001. It employs 11 to 50 people.
Where is Sumago based?
Sumago is headquartered in Berlin, Germany, in the Europe region.
How does Sumago make money?
One revenue line is on record: SEO & Digital Marketing Agency Services.
Does Sumago have an API?
No public API is recorded for Sumago.
What industry is Sumago in?
Sumago's product category is Digital Marketing Services. Its primary akta.pro industry code is MPAAAFAJ, Marketing Technology (MarTech) Strategy & Stack Advisory. Its NAICS code is 541810 and its SIC code is 7311.