Isopetrol

What Isopetrol does

Isopetrol is a privately held lubricant distribution company founded in 1992 and headquartered in San Isidro, Lima, Peru, with 33+ years of market presence across Peru, Colombia, Ecuador, and Bolivia. It operates through two legal entities — ISOPETROL LUBRICANTS DEL PERU SAC and ISOPETROL LUBRICANTS DE COLOMBIA S.A.S. — and leverages distribution partners (notably AUTOEASTERN in Ecuador) to cover the Andean region. The company does not manufacture lubricants; its core technology and value-added layer is the distribution and brand representation of three lubricant brands — CAM2, MAXXOIL (house/mid-tier), and VALVOLINE (global) — covering synthetic, semi-synthetic, and mineral engine oils, transmission fluids, hydraulic fluids, greases, coolants (including OAT technology), and Diesel Exhaust Fluid (DEF/AUS 32).

Isopetrol serves two principal customer segments: a retail/aftermarket segment (lubricant centers, workshops, auto mechanics, and individual consumers with light vehicles, motorcycles, and heavy transport fleets) and an industrial segment (mining, construction, agriculture, fisheries, and manufacturing). The company adds a service layer through an NTP ISO/IEC 17025:2017 accredited oil analysis laboratory operated with strategic partner Blending SAC, providing used-oil diagnostics positioned as comparable in rigor to US/European labs. Go-to-market is primarily through a regional distributor network (channel/var model) supplemented by direct enterprise contact for larger industrial accounts, with a multi-step web contact-form flow that captures sector-specific interest.

Revenue mechanics are one-time product sales across the catalog with no disclosed pricing or subscription model; customers obtain pricing by contacting sector-specific phone lines or the general email ([email protected]). Marketing is conducted through an owned website (isopetrol.net) with product catalogs by brand, downloadable technical data sheets (fichas técnicas), blog/educational content, and participation in regional industry events such as X Encuentro de Expertos en Lubricación 2026 and Expomecánica 2026. No revenue, funding history, M&A activity, or named end customers are publicly disclosed.

Name

Isopetrol

Legal name

ISOPETROL LUBRICANTS DEL PERU SAC

Website

https://isopetrol.net

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

51–100 employees

Short description

Isopetrol is a Peru-based lubricant distributor founded in 1992 that sells CAM2, MAXXOIL, and VALVOLINE branded engine oils, greases, coolants, and DEF to automotive and industrial customers across Peru, Colombia, Ecuador, and Bolivia via a regional distributor network.

Ownership category

akta.pro rank

Product category

Industrial & Automotive Lubricants

NAICS

Petroleum and Petroleum Products Merchant Wholesalers (except Bulk Stations and Terminals) (424720), Petroleum Lubricating Oil and Grease Manufacturing (324191)

SIC

Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Automotive Lubricants (PCMO, HDMO, ATF, Gear Oils, Coolants) (EUALAJAH)

akta.pro secondary industries

Lubricant Formulation & Blending (Finished Lubricants) (EUALAJAC), Greases & Specialty Lubricants (Greases, Pastes, Chain Oils, Silicone/Fluoro) (EUALAJAJ), Gear Oils & Transmission Fluids (IMAEAMAE), Marine & Offshore Lubricants (Cylinder Oils, System Oils, EALs) (EUALAJAI)

Keywords

• Automotive lubricants
• Industrial lubricants
• Engine oils
• Hydraulic fluids
• Lubricating greases

Headquarters

HQ city

San Isidro

HQ country

Peru

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Lubricant Product Sales: Isopetrol generates revenue through the sale of lubricant products including engine oils, transmission fluids, hydraulic fluids, greases, coolants, and automotive urea under CAM2, MAXXOIL, and VALVOLINE brands to retail and industrial customers across Peru, Colombia, Ecuador, and Bolivia.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Isopetrol distributes automotive and industrial lubricants—engine oils, greases, hydraulic and transmission fluids, coolants, and Diesel Exhaust Fluid (DEF)—under the CAM2, MAXXOIL, and VALVOLINE brands across Peru, Colombia, Ecuador, and Bolivia. The company serves both retail customers (lubricant centers, workshops, individual consumers) and industrial sectors (mining, construction, agriculture, fishing, manufacturing), and complements product sales with an NTP ISO/IEC 17025:2017 accredited oil analysis laboratory and lubrication advisory services.

Product overview

Isopetrol is a lubricant distribution company operating in Peru, Colombia, Ecuador, and Bolivia, specializing in products for the retail and industrial sectors. The company offers a portfolio of lubricant brands—CAM2 (premium), MAXXOIL (mid-tier), and VALVOLINE (global brand)—along with a comprehensive range of own-branded products across multiple categories: synthetic, semi-synthetic, and mineral-based engine oils; greases; coolants/refrigerants; urea (DEF); hydraulic fluids; transmission fluids; and industrial process oils. Products serve diverse applications including light vehicles, motorcycles, heavy transport, mining and construction, agriculture, fisheries, and industrial manufacturing. The company also provides laboratory analysis services (accredited under NTP ISO/IEC 17025:2017) and training programs as part of its after-sales service offering.

Differentiator

Problem solved

Functional benefit

Brands

• CAM2: A lubricant brand distributed by Isopetrol, offering synthetic, semi-synthetic, and mineral-based lubricants for automotive, heavy transport, mining, agriculture, fishing, and industrial applications.
• MAXXOIL
• VALVOLINE

Products and services

• CAM2 Lubricants Premium lubricant brand distributed by Isopetrol, offering synthetic, semi-synthetic, and mineral-based engine oils, greases, coolants, and specialty products for automotive, heavy transport, mining, agriculture, fishing, and industrial applications. Available across Peru, Colombia, Ecuador, and Bolivia.
• MAXXOIL Lubricants Mid-tier lubricant brand distributed by Isopetrol, offering mineral-based diesel oils, gear lubricants, greases, and hydraulic fluids for commercial vehicles, agriculture, and industrial use.
• VALVOLINE Lubricants Global lubricant brand distributed by Isopetrol in Peru, Colombia, Ecuador, and Bolivia, offering a wide range of synthetic and mineral-based lubricants, transmission fluids, coolants, and antifreeze products for automotive, heavy transport, mining, agriculture, and industrial use. Includes organic acid technology (OAT) coolant formulations.
• Automotive Engine Oils (synthetic, semi-synthetic, mineral) Full synthetic, synthetic blend, semi-synthetic, and mineral-based engine oils for gasoline, diesel, and natural gas engines used in passenger vehicles, motorcycles, light commercial vehicles, and heavy transport. Includes monogrado and multigrado formulations.
• Lubricating Greases (Grasas lubricantes) Lithium-based and specialty greases including EP (extreme pressure), moly-based, and multi-purpose greases for automotive, industrial, and heavy equipment applications.
• Antifreeze and Coolants (Refrigerantes) Antifreeze and coolant products for light-duty and heavy-duty service, including organic acid technology (OAT) based coolants for automotive and heavy transport applications.
• Automotive Urea (DEF / AUS 32) Diesel Exhaust Fluid (DEF/AUS 32) for selective catalytic reduction (SCR) systems in diesel engines to reduce NOx emissions, offered for light vehicles, heavy transport, mining, and construction segments.
• Hydraulic Fluids (Lubricantes hidráulicos) AW (anti-wear) hydraulic fluids and specialized tractor fluids for heavy equipment applications in heavy transport, mining, and construction.
• Transmission Fluids (Aceites de transmisión) Manual transmission fluids, automatic transmission fluids (ATF), and gear oils meeting GL-4 and GL-5 specifications for automotive and commercial vehicle applications. Includes synthetic transmission fluids for heavy transport and mining and construction segments.
• Industrial Oils (Aceites industriales) Industrial process oils, metalworking fluids, heat transfer oils, textile oils, and corrosion protective oils for manufacturing and industrial processes, including industrial gear oils for fishing and industrial applications.
• Oil Analysis Laboratory Services (NTP ISO/IEC 17025:2017) After-sales oil analysis service accredited under NTP ISO/IEC 17025:2017 standard, operated in partnership with Blending SAC, providing testing with rigor comparable to American or European laboratories. Includes access via the post-sales service portal.
• X-CROSS 1 10W-40 Lubricant Introduced in June 2026, the X-CROSS 1 10W-40 is a semi-synthetic or multigrade engine lubricant positioned as intelligent engine protection for automotive and diesel applications.

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Blending SACcoreStrategic or Co-development PartnerStrategic partnership with Blending SAC for the operation of a specialized lubricant laboratory accredited under NTP ISO/IEC 17025:2017 standard. The laboratory provides oil analysis services with rigor comparable to American or European laboratories, supporting Isopetrol's after-sales service offerings.
• AUTOEASTERNcoreChannel Partner/ Reseller/ DistributorAUTOEASTERN serves as Isopetrol's distribution partner in Ecuador, operating from office located at Calle San Camilo N4-325 Intersección Panamericana Norte, Quito. This partnership enables Isopetrol's market presence in Ecuador.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• TotalEnergies Lubrifiants: French energy major with a global lubricants business and active distribution in Peru, Colombia, and Ecuador; comparable product portfolio across automotive, industrial, and marine.
• Shell Lubricants: Global lubricant major with established distribution across South America serving automotive, heavy-duty, and industrial segments directly comparable to Isopetrol's verticals.
• Repsol Lubricantes: Spanish global energy major with a significant lubricants business distributed across Peru, Colombia, Ecuador, and Bolivia; comparable product portfolio (engine oils, greases, industrial fluids) and overlapping regional customers.
• Chevron Lubricants (Texaco): Global major with Delo and Havoline lubricants widely distributed across South America for heavy-duty, mining, and industrial use — directly comparable to Isopetrol's mining and transport segments.
• Castrol (BP): BP-owned global lubricant brand with strong South American distribution in automotive and industrial; directly comparable premium-tier product offering to Isopetrol's VALVOLINE line.

Regional players

• Terpel: Major Colombian fuel and lubricant distributor with extensive Andean retail and industrial presence; directly comparable to Isopetrol in customer segments and channel model.
• YPF (Yacimientos Petrolíferos Fiscales): Argentine state energy company with lubricant manufacturing and Andean distribution; comparable in product range and South American market exposure.
• Petroperú: Peruvian state oil company producing and distributing lubricants domestically; competes with Isopetrol on local Peruvian industrial and retail channels.

Direct peers

• Fuchs Petrolub SE: Independent German lubricant specialist focused on industrial, automotive, and specialty applications; comparable in product breadth and emphasis on technical service-led distribution.
• Valvoline Inc. Global lubricant brand owner whose products Isopetrol distributes; directly comparable as the upstream brand licensor and a benchmark for Isopetrol's premium product line economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Isopetrol

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Isopetrol