The Sports School
The Sports School is a Bengaluru-based private institution, founded in 2019 by Kalpen Ventures with Jain Group of Institutions, that delivers integrated sports coaching (badminton, basketball, cricket, football, tennis, swimming) and formal academics from Grade 1 through Post-Graduation on a 30+ acre campus, targeting aspiring and elite Indian student-athletes and their families.
- Company typePrivate
- Founded2019
- HeadquartersBengaluru, India
- Headcount101–250
- GTM typeB2C
- OfferingServices
What The Sports School does
The Sports School is a Bengaluru-based private institution, founded in 2019 as a Kalpen Ventures Private Limited initiative in association with Jain Group of Institutions (JGI), that operates India's first integrated school combining formal academics with professional sports training for student-athletes from Grade 1 through Post-Graduation. It is structured around a single 30+ acre campus in Ramanagara District, Karnataka, with international-standard sporting infrastructure — a 65m cricket ground, FIFA Quality Pro-certified football field, 12 badminton courts, an acrylic cushioned tennis stadium, basketball courts, and a dedicated Sports Science Center covering ten verticals including physiotherapy, biomechanics, sports psychology, nutrition, and yoga therapy — alongside academic delivery through CBSE (Junior, Middle, and High School), Karnataka State Board (Pre-University), and Jain Deemed-to-be University (UG including a BBA in Sports Management, and PG).
The school's product architecture pairs six sports coaching programs (Badminton, Basketball, Cricket, Football, Tennis, Swimming) with academic curriculum, delivered via a Long Term Athlete Development (LTAD) framework, self-paced blended learning, and online smart classes for remote continuity. Revenue is generated primarily through recurring tuition and residential/boarding fees, supplemented by subscription-style sports coaching charges and a one-time non-refundable INR 5,000 admission application fee. Go-to-market is sales-led and direct: prospective students apply online, undergo a sports skills assessment, and complete an academic interaction. Distribution is supported by organic content marketing, an active blog, social media presence, athlete endorsements (Pullela Gopichand, Robin Uthappa, Rohan Bopanna), and partnerships with professional sports organizations (Bengaluru FC via JSW Sports, CCE for cricket) and infrastructure providers (Sodexo for food services). The institution also operates a US subsidiary, Sports School USA Corporation, based in Rockville, Maryland.
The customer base comprises three overlapping personas: young sports enthusiasts (Grades 1-10), professional and aspiring elite athletes (Grades 11-PG), and their parents/guardians. There are no disclosed enterprise customers, no external funding rounds, and no disclosed revenue figures; the entity appears to be financed by its Kalpen Ventures/JGI parent. Leadership is anchored by co-founders Chenraj Roychand and Srinivas TR, supported by a Director (Dr. Sankar UV, 25+ years in sports education) and sport-specific head coaches holding international credentials (ITF Level 3, BWF Certified, NCA Level 2).
The Sports School firmographics
Firmographics- Name
- The Sports School
- Legal name
- Kalpen Ventures Private Limited
- Website
- https://thesportsschool.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The Sports School is a Bengaluru-based private institution, founded in 2019 by Kalpen Ventures with Jain Group of Institutions, that delivers integrated sports coaching (badminton, basketball, cricket, football, tennis, swimming) and formal academics from Grade 1 through Post-Graduation on a 30+ acre campus, targeting aspiring and elite Indian student-athletes and their families.
- Ownership category
- akta.pro rank
The Sports School industry classification
Industry- Product category
- Integrated Sports and Academic Education
- NAICS
- Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620), Colleges, Universities, and Professional Schools (61131)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Sports Boarding Schools & Residential Academies (MPAKAJAL)
- akta.pro secondary industries
- Interscholastic Athletics (Varsity/JV Teams) (EDAJAJAA), Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF), Strength & Conditioning / Performance Training (EDALAIAI), Strength & Conditioning / Athletic Performance Training (HSADAEAB)
Keywords
Where The Sports School is headquartered
LocationHeadquarters
- HQ city
- Bengaluru
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
The Sports School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Academic Tuition and Residential Fees: Tuition fees for integrated academic programs from Grade 1 to Post-Graduation, including residential/boarding facilities. Programs include CBSE curriculum (Junior School, Middle School, High School), Karnataka State Board (Pre-University), and Jain Deemed-to-be University (UG and PG).
- Sports Training and Coaching Programs: Fees for professional sports coaching across badminton, basketball, cricket, football, tennis, and swimming. Programs include sport-specific coaching, access to world-class facilities, and mentorship from renowned athletes and coaches.
- Admission Application Fee: One-time non-refundable application fee of INR 5,000 charged for processing admissions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Admission Application Fee |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
The Sports School product offering
Product offeringCore offering
The Sports School delivers an integrated education-and-athletics program from Grade 1 through Post-Graduation, combining a CBSE, Karnataka State Board, and Jain Deemed-to-be University academic curriculum with professional coaching in badminton, basketball, cricket, football, tennis, and swimming. The school operates residential and day-boarding facilities on a 30+ acre Bengaluru campus with international-standard infrastructure and an in-house Sports Science Center providing sports medicine, physiotherapy, biomechanics, nutrition, psychology, strength and conditioning, and yoga therapy. Celebrity athlete mentors (Pullela Gopichand, Robin Uthappa, Rohan Bopanna) and partner clubs (Bengaluru FC) deliver coaching, with eligibility through an INR 5,000 application fee and a sports skills assessment.
Product overview
The Sports School is India's first integrated school for sports and academics, established in 2019 by Kalpen Ventures in association with Jain Group of Institutions. The school operates on a platform-plus-modules architecture, combining professional sports coaching programs (Badminton, Basketball, Cricket, Football, Tennis, and Swimming) with a comprehensive CBSE and Karnataka State Board academic curriculum from Grade 1 to Post-Graduation. The core offerings are supplemented by a dedicated Sports Science Center providing physiotherapy, psychology, nutrition, and rehabilitation services, residential/day boarding facilities, and online learning capabilities. Students receive training from renowned sports partners including Bengaluru FC, Pullela Gopichand Badminton Academy, and the Rohan Bopanna Tennis Academy, with academics delivered through partnerships with Jain Deemed-to-be University.
Differentiator
Problem solved
Functional benefit
Products and services
- Sports Coaching Programs Professional sports training programs in Badminton, Basketball, Cricket, Football, Tennis, and Swimming, offered to enrolled student-athletes with coaching from renowned athletes and clubs including Bengaluru FC, Pullela Gopichand Badminton Academy, Rohan Bopanna Tennis Academy, and Chief Mentor Robin Uthappa for cricket.
- Academic Programs (Junior, Middle, High School) CBSE-affiliated integrated academic curriculum for Junior School (1st–4th), Middle School (5th–7th), and High School (8th–10th), built around sports schedules with self-paced and active blended learning.
- Pre-University Program (PUC) Karnataka State Board Pre-University (11th-12th) program designed for student-athletes pursuing competitive sports alongside senior secondary academic qualifications.
- Undergraduate and Postgraduate Programs (BBA in Sports Management and related degrees) Undergraduate and postgraduate degree programs (including BBA in Sports Management and B.Com) delivered through Jain Deemed-to-be University, enabling student-athletes to earn university qualifications while continuing elite sports training.
- Integrated Sports Science Center In-house sports science facility providing sports medicine, sports physiotherapy, sports rehabilitation, strength and conditioning, sports psychology, sports biomechanics, exercise physiology, sports nutrition, pain management and recovery, and yoga therapy for enrolled student-athletes.
- Residential and Day Boarding Program On-campus accommodation for students featuring modern amenities, designed to create a close-knit environment for living, studying, and training, with daily meals and cafeteria services provided through partnership with Sodexo. Includes both fully residential and day-boarding options.
- Online Smart Classes Digital learning platform providing online classes for both academics and sports coaching, implemented to ensure continuity of education during disruptions such as the COVID-19 pandemic.
Quantifiable outcome
- JGI Group alumni include 10+ Arjuna, Rajiv Gandhi Khel Ratna, Padma Shri, and Padma Bhushan Awardees
- +1 more outcomes
Companies that use The Sports School
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
The Sports School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
The Sports School partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, secondary and support.
- Jain Group Of Institutions (JGI)coreJGI is a 28-year-old educational conglomerate that is the founding partner of The Sports School. JGI provides academic infrastructure, curriculum delivery through Jain Deemed-to-be University for UG and PG programs, and leverages its network of 300+ sportspersons and 10+ award-winning athletes as alumni to support The Sports School's sports integration model.
- Rohan Bopanna Tennis AcademycoreRohan Bopanna is a global doubles tennis phenomenon ranked as high as No. 3 in the world, French Open Mixed Doubles Champion (2017), and 16 ATP Tour doubles titles. His academy provides elite tennis coaching and mentorship to student-athletes at The Sports School.
- Pullela Gopichand (The Sports School Badminton Academy)corePullela Gopichand is the Chief National Coach for the India national badminton team and runs the Gopichand Badminton Academy. He won the All England Open Badminton Championships in 2001 and has received the Arjuna Award (1999), Dronacharya Award (2009), and Padma Bhushan (2014). Serves as Chief Mentor for The Sports School Badminton Academy. Padma Bhushan Pullela Gopichand visited The Sports School as Vice President of BAI.
- Bengaluru FC (The Sports School Football Academy)coreBengaluru FC is an Indian Super League football club providing professional football coaching through its Soccer Schools program at The Sports School. Highly experienced Bengaluru FC coaches conduct football coaching classes for student-athletes. Jan Van Loon oversees grassroots and youth development programs.
- Robin Uthappa (The Sports School Cricket Academy)coreRobin Uthappa is an Indian international cricketer who serves as Chief Mentor for The Sports School Cricket Academy. The academy is operated in partnership with CCE and provides professional cricket training and mentorship to aspiring cricketers.
- The Sports School Basketball AcademysecondaryThe Sports School Basketball Academy provides professional basketball coaching. The school has FIBA standard basketball courts and offers comprehensive basketball training programs as part of its sports curriculum.
- SodexosupportSodexo provides food services at The Sports School, preparing hygienic vegetarian and non-vegetarian food for students. Their services support the school's emphasis on healthy eating and balanced nutritious diets for athletes.
- JSW SportscoreJSW Sports is the sports vertical of The JSW Group, which owns Bengaluru FC (Indian Super League) and Haryana Steelers (Pro-Kabaddi League). Mustafa Ghouse serves as CEO of JSW Sports and is also a Director at JSW Sports' Indian Premier League franchise Delhi Capitals.
Scale indicators5 records
Recent moves7 records
Expansion highlights4 records
The Sports School competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights7 records
Customer concentration
The Sports School social profiles
Digital presenceThe Sports School compliance and trust
Trust signalCompliance1 record
The Sports School financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Sports School leadership team
Management profileNumber of profiles
Profiles7 records
The Sports School subsidiaries and ownership
Company hierarchySubsidiaries1 record
The Sports School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Sports School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Sports School
What does The Sports School do?
The Sports School delivers an integrated education-and-athletics program from Grade 1 through Post-Graduation, combining a CBSE, Karnataka State Board, and Jain Deemed-to-be University academic curriculum with professional coaching in badminton, basketball, cricket, football, tennis, and swimming. The school operates residential and day-boarding facilities on a 30+ acre Bengaluru campus with international-standard infrastructure and an in-house Sports Science Center providing sports medicine, physiotherapy, biomechanics, nutrition, psychology, strength and conditioning, and yoga therapy. Celebrity athlete mentors (Pullela Gopichand, Robin Uthappa, Rohan Bopanna) and partner clubs (Bengaluru FC) deliver coaching, with eligibility through an INR 5,000 application fee and a sports skills assessment.
Is The Sports School a public or private company?
The Sports School is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Sports School founded?
The Sports School was founded in 2019. It employs 101 to 250 people.
Where is The Sports School based?
The Sports School is headquartered in Bengaluru, India, in the Asia region.
How does The Sports School make money?
Three revenue lines are on record. Academic Tuition and Residential Fees are the primary driver. The others are sports Training and Coaching Programs and admission Application Fee.
Does The Sports School have an API?
No public API is recorded for The Sports School.
What industry is The Sports School in?
The Sports School's product category is Integrated Sports and Academic Education. Its primary akta.pro industry code is MPAKAJAL, Sports Boarding Schools & Residential Academies, with a secondary code of EDAJAJAA, Interscholastic Athletics (Varsity/JV Teams). Its NAICS code is 61162 and its SIC code is 8200.