What AdCirrus does

AdCirrus was a small, private online marketing company founded in 2011 and based in New York that offered performance-based digital advertising products, specifically CPC (cost-per-click) text advertising and CPC/CPM (cost-per-mille) display advertising. The company appears to have operated at micro-scale, with headcount reported in the 1–10 employee band, and positioned itself within the broader online ad-targeting and user-tracking ecosystem typical of early-2010s display ad-tech entrants.

No proprietary technology, patents, API surface, AI/ML capabilities, or platform architecture details are documented in available sources. No management team, named customers, partnerships, awards, or funding history is disclosed, and no information about its revenue model mechanics, pricing, or go-to-market motion is publicly available. The lack of any disclosed product roadmap or differentiation suggests AdCirrus competed as a small-footprint ad reseller or intermediary rather than as a technology originator.

The most material signal in the current data set is that the company's primary domain, AdCirrus.com, is listed for sale on HugeDomains.com for $3,995, which strongly indicates the underlying business is no longer operating or has been abandoned. No successor entity, acquisition, or wind-down filing is documented. Taken together, AdCirrus reads as a dormant micro-cap ad-tech business with no observable operating footprint today.

Name

AdCirrus

Website

https://adcirrus.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

AdCirrus was a New York-based private online marketing company founded in 2011 that offered CPC text advertising and CPC/CPM display advertising at a micro-scale of 1–10 employees; the company is now effectively dormant, with its primary domain listed for sale.

Ownership category

akta.pro rank

Product category

Online Advertising

NAICS

Advertising Agencies (54181), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

akta.pro secondary industries

Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA), Programmatic Display & Retargeting (DSP) (MPAAACAE)

Keywords

• Online advertising services
• CPC text advertising
• CPM display advertising
• Digital marketing solutions
• Ad targeting

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Core offering

AdCirrus provides online marketing solutions, specifically CPC (cost-per-click) text advertising and CPC/CPM (cost-per-mille) display advertising services. The company focuses on serving advertising placements and ad performance delivery to business customers via digital channels.

Differentiator

Problem solved

Functional benefit

Products and services

• CPC Text Advertising Cost-per-click text-based online advertising placements offered by AdCirrus to business advertisers seeking performance-priced search-style or contextual text ads.
• CPC/CPM Display Advertising Display advertising placements offered by AdCirrus on a cost-per-click (CPC) and cost-per-mille (CPM/impression) pricing basis, aimed at business advertisers running banner or graphical ad campaigns online.

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Direct peers

• Media.net: Contextual advertising network offering CPC text and display ads similar in format to AdCirrus's offering. Operates as a contextual alternative to Google AdSense and is one of the closest direct-format comparables.
• Taboola: Performance-focused content discovery and native advertising platform monetizing publisher inventory on a CPC/CPM basis. Comparable business model to AdCirrus in connecting advertisers to publisher audiences via performance-priced display-style placements.
• BuySellAds: Independent ad network enabling publishers to monetize inventory via direct-sold and programmatic display and text placements, often priced on CPC/CPM. Closely mirrors the operating model of a small CPC/CPM-focused ad-tech company like AdCirrus.
• AdRoll: Self-serve performance marketing platform focused on retargeting and display advertising sold primarily on a CPC/CPM basis to SMB and mid-market advertisers. Directly comparable in product positioning and target customer segment.
• Outbrain: Native advertising network competing in performance-priced content discovery placements on publisher sites. Operates with the same CPC/CPM monetization logic targeting similar mid-market advertiser demand as AdCirrus.
• Criteo: Performance display advertising company monetizing retail and commerce audiences via CPC/CPM-priced retargeting and prospecting campaigns. Closely aligned with AdCirrus's CPC/CPM display model, though Criteo operates at materially greater scale and with proprietary data assets.
• Infolinks: Independent ad network monetizing publisher inventory through in-text, in-fold, and display ad units priced on CPC/CPM. Comparable as a small-to-mid scale independent ad network offering performance-priced text and display formats.

Broad incumbents

• Xandr (Microsoft): Programmatic advertising platform (formerly AppNexus) providing SSP, DSP, and curation capabilities for buying and selling CPC/CPM display inventory. Comparable as a scaled platform operating in the same programmatic display ecosystem AdCirrus would target.
• The Trade Desk: Leading independent demand-side platform for programmatic display, video, and connected-TV advertising. Comparable to AdCirrus in selling performance-priced (CPC/CPM) display inventory to advertisers, though operating at vastly greater scale and technology depth.
• Google AdSense: Google's publisher-facing ad platform selling CPC and CPM display and text inventory at massive scale. It is the dominant incumbent against which any independent CPC/CPM text-and-display ad network competes for both advertiser budgets and publisher supply.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights3 records

Customer concentration

• Xx.com/adcirrus

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AdCirrus