Grupo Exalt

What Grupo Exalt does

Grupo Exalt is a privately held Brazilian consortium of insurance brokerages founded in 2009 and headquartered in Campinas, Brazil. The company operates a community-led distribution model in which independent corretoras (insurance brokerages) join a shared service network to access collective benefits unavailable to standalone operators. Its portfolio spans an integrated service stack: Exalt Pack (welcome kit and benefits club with 400+ discount locations), Exalt Academy (training and certification), Information Ecosystem (ebook, newsletter, market data), commercial negotiation support with ~27 partner insurance carriers, HR recruitment services, marketing and brand licensing support, exclusive campaigns (including Desafio Exalt travel incentives), a Mesa de Negócios for co-developing exclusive insurance products with carriers, full backoffice operations (claims, issuance, billing, renewals), risk placement services, and commission addenda across multiple insurers. In 2023, the company launched Exalt Assessoria, an insurance advisory arm. The group is structured under Exalt Participações Ltda with three wholly-owned subsidiaries (Exalt Administradora, Exalt Consultoria E Assessoria Em Seguros, and Exalt Corretora De Seguros) and is LGPD-compliant.

The business model is subscription/recurring, with revenue derived from membership/association fees and service fees paid by member brokerages. Grupo Exalt serves three customer segments: (1) its primary segment — member insurance brokerages seeking operational efficiency, training, marketing, and favorable carrier terms; (2) insurance carriers (seguradoras) that gain a qualified distribution channel; and (3) end customers/insureds who receive personalized coverage through the trained broker network. The member network spans 30+ municipalities and collectively serves millions of end customers issuing billions in premiums. No proprietary technology platform is disclosed; the offering is delivered through human-led services and a methodology developed over 15+ years. Distribution is domestic Brazilian, relying on direct broker recruitment, WhatsApp contact, email, social media, and an annual Commercial Convention. The company is uncapitalized by external investors and has grown organically.

Name

Grupo Exalt

Legal name

Exalt Participações Ltda

Website

https://grupoexalt.com.br

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Grupo Exalt is a privately held Brazilian consortium founded in 2009 that provides integrated services — training, backoffice, marketing, HR, and carrier negotiation support — to a network of 50+ member insurance brokerages (corretoras) operating across 30+ municipalities, generating collective premium volume in the billions.

Ownership category

akta.pro rank

Product category

Insurance Brokerage Services

NAICS

Insurance Agencies and Brokerages (524210), Other Insurance Related Activities (52429)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Insurtech-Enabled Brokerage (Digital Brokers & Aggregators) (FSAEADAN)

akta.pro secondary industry

Embedded Insurance & Affinity Distribution Platforms (FSAGAGAL)

Keywords

• Insurance broker services
• Broker network consortium
• Insurance distribution support
• Broker backoffice services
• Insurance training programs

Headquarters

HQ city

Campinas

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Broker Network Membership and Services: Grupo Exalt generates revenue by providing a comprehensive ecosystem of services to insurance brokers who join its network. The company acts as an aggregator and service provider for corretoras, facilitating their operations with insurers and end customers. Revenue appears to come from membership/association fees and service fees for backoffice, marketing, HR support, and other operational services offered to broker members.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Grupo Exalt is a consortium of independent insurance brokers (corretoras) in Brazil that provides a comprehensive ecosystem of support services to its member brokerages. Its offering includes training (Exalt Academy), marketing support, backoffice operational services (claims, issuance, billing, renewals), HR support, exclusive campaigns, risk placement, commission contracts with insurers, and an information ecosystem (newsletters, ebooks). The company acts as both an aggregator for brokers and a qualified distribution channel for insurance companies, enabling smaller brokers to compete effectively while preserving their individual identity.

Product overview

Grupo Exalt operates as a platform and consortium of insurance brokers offering a comprehensive ecosystem of services and support. The portfolio includes Exalt Pack (welcome kit with benefits club), Exalt Academy (training programs), Information Ecosystem (newsletter, ebook, communications), Ouvidoria channel, commercial service methodology, HR support, exclusive campaigns, marketing support, exclusive product development desk, Backoffice operational support, risk placement services, and commission contracts. The group also launched Exalt Assessoria in 2023. These services work together as an integrated support system where brokerages sell insurance while Exalt provides the operational, marketing, training, and administrative backbone.

Differentiator

Problem solved

Functional benefit

Brands

• Exalt Pack: Welcome kit and benefits club for new associates entering Grupo Exalt.
• Exalt Academy
• Exalt Assessoria
• Desafio Exalt

Products and services

• Exalt Pack Welcome kit bundled with the benefits club offering discounts at over 400 locations for clients and employees, marking the start of a broker's journey with the Exalt network.
• Exalt Academy Training and knowledge programs providing brokers with technical insurance education and business development courses to grow their operations and prepare their teams.
• Information Ecosystem (Ecossistema de Informações) Multi-channel information system distributing market data, reports, and insights via Ebook (magazine), Newsletter, Communications, Emails, and Interaction Groups.
• Ouvidoria Exalt Channel Exclusive channel for handling service quality incidents with partner brokers, including research and evaluation of partner performance across multiple areas.
• Commercial Service with Exalt Methodology Commercial service team support for insurance carrier negotiations and tracking, providing access to group benefits, operational support, and methodology to make business more agile and efficient.
• HR Support (Suporte de Recursos Humanos) HR support services including recruitment, selection, employee training, and leadership development programs for partner brokers.
• Exclusive Campaigns (Campanhas Exclusivas) Exclusive promotional campaigns for associates, including partner-specific Exalt campaigns and at least two ready-to-deploy campaigns such as the Desafio Exalt (Exalt Challenge) travel incentive campaign.
• Marketing Support (Suporte de Marketing) Marketing support including Exalt communication package, monthly promotional materials, social media diagnostics, semi-annual strategy training, and brand licensing to strengthen image and negotiations.
• Business Desk: Exclusive Products (Mesa de Negócios) Technical team supporting the development of exclusive insurance products created by group brokers with partner insurance carriers, facilitating sales and market positioning.
• Backoffice Operational Support Operational support service enabling assistance with claims handling, policy issuance, billing, renewals, and business prospecting support. Brokers sell while Exalt handles operations.
• Risk Placement Support (Placement) Dedicated team for placing complex risks, handling all insurance carrier negotiations, presenting market options, and supporting proposal presentations when necessary.
• Additional Commission Contracts (Contratos de Adicional de Comissão) Additional commission contract models across multiple insurance carriers, opening the market for brokers' operations and providing significant financial gains.
• Exalt Assessoria Advisory service launched in 2023 providing expert guidance and consultation to partner insurance brokers.

Quantifiable outcome

• Access to discount portal with 400+ locations for clients and employees

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Insurance Company Partners (Multiple Unnamed)coreStrategic or Co-development PartnerGrupo Exalt maintains partnerships with multiple insurance companies (seguradoras). The company offers commission addendum models across various insurers, facilitating access to favorable terms for its broker network. Partners benefit from access to Exalt's qualified broker distribution channel. The Partners page displays approximately 27 partner logos. The company also has an exclusive Mesa de Negócios (Business Desk) for developing products with partner insurers.

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Emerging players

• Justos: Brazilian insurtech using a tech-first distribution model for auto insurance. Comparable as a Brazil-based insurance distribution platform challenging traditional broker economics through digital experience.
• Akko: Brazilian insurtech offering embedded and tech-enabled insurance products. Comparable as a digitally-native insurance distribution model competing for the same broker/end-customer mindshare in Brazil.

Broad incumbents

• Marsh Brasil: Global insurance broker and risk advisor with significant Brazil presence. Overlaps with Exalt in commercial insurance brokerage and risk placement, but operates as a single global firm rather than a consortium of independent brokers.
• Aon Brasil: Global insurance and reinsurance broker with Brazil operations. Comparable in serving commercial clients and brokering complex risks, but as a multinational incumbent rather than a domestic broker network.
• HDI Seguros: Brazilian insurer with established broker distribution channel. Comparable as one of the insurer partners Exalt engages with via its Mesa de Negócios and commission addendum programs.
• Willis Towers Watson Brasil: Global broker and advisory firm active in Brazil. Comparable in commercial insurance brokerage and risk advisory, particularly for complex placement — an area where Exalt also offers dedicated support.
• Porto Seguro Corretora: Brokerage arm of one of Brazil's largest insurance groups. Comparable as a major distribution channel in the Brazilian insurance market and a potential insurer-side counterpart to Exalt's broker network.
• BB Corretora de Seguros: Insurance brokerage subsidiary of Banco do Brasil. Comparable as a large-scale Brazilian insurance broker with bundled distribution — sets the bar on scale that Exalt's smaller broker network competes against.

Direct peers

• SIAA (Strategic Insurance Agency Alliance): US-based alliance/network of independent insurance agencies pooling resources for carrier access, training, and shared services. Closest international analog to Grupo Exalt's consortium model for independent brokers.
• Wiz Soluções: Brazil's largest insurance broker (B3-listed) operating an aggregator/affiliated broker network with shared services, training, and backoffice. Most directly comparable business model to Grupo Exalt in the Brazilian market, though at materially greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@canalgrupoexalt
• Facebookfacebook.com/grupoexaltoficial
• LinkedInlinkedin.com/company/grupo-exalt
• Instagraminstagram.com/grupoexalt

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grupo Exalt