Nordeon

What Nordeon does

Nordeon USA is a privately held LED lighting manufacturer headquartered in Gaffney, South Carolina, operating as a partner brand inside the EXPERIENCE BRANDS portfolio alongside sister brands HESS and GRIVEN. The company sells indoor and outdoor commercial LED fixtures — linear trunking, pendants, panels/troffers, surface mount, high bay, vapor tights, area/flood lights, bollards, canopy, and wall packs — to contractors, electrical distributors, and lighting specifiers across the United States. Nordeon's product set is built around standard LED platform characteristics: 0-10V dimming compatibility, DLC qualification for utility rebates, 50,000+ hour L70 rated life, IP65-rated vapor-tight housings for harsh environments, and a self-reported sub-1% warranty claims rate. Selectable and contractor-friendly SKUs (e.g., PC-AFL, PC-MWP, PCBR-UFO) are emphasized alongside newer architectural sub-brands including Baldur, Strong Connect, Cleveredge Pro, and Clerion, and a dedicated Installer's Choice line curated for contractor projects.

The business model is hardware sales at quote-based pricing through a domestic channel rather than direct e-commerce. Nordeon goes to market via a network of more than 100 independent manufacturer sales representative agencies covering all U.S. states, supplemented by electrical and lighting distributors serving mid-market and enterprise end users. Compliance-driven procurement is a structural pillar of the offering: products carry Buy American Act (BAA), Build America Buy America Act (BABA), Trade Agreements Act (TAA), UL Listed, and DesignLights Consortium (DLC) certifications, with full documentation packages positioned for federal, state, municipal, and utility-rebate-eligible projects. U.S.-based assembly and stocked inventory underpin fast lead times versus import-only competitors, and serve as a core operational differentiator for grocery/retail, municipal/government, parking/exterior, industrial, and office/commercial verticals.

The company is privately held with no public listing, no disclosed external funding rounds, and no recorded M&A activity in the supplied data. Revenue, growth rate, headcount history, and ownership percentages are not publicly disclosed. Nordeon USA has 51-100 employees and reports under the EXPERIENCE BRANDS parent, with centralized marketing, design, and development functions shared across HESS, GRIVEN, and Nordeon.

Name

Nordeon

Legal name

Nordeon USA

Website

https://nordeon-usa.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

Nordeon USA is a privately held LED lighting manufacturer in Gaffney, South Carolina, selling indoor and outdoor commercial fixtures through over 100 U.S. sales rep agencies to contractors, distributors, and specifiers across grocery, retail, municipal, parking, industrial, and office verticals.

Ownership category

akta.pro rank

Product category

Commercial LED Lighting Manufacturing

NAICS

Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lighting Equipment Manufacturing (3351)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB)

akta.pro secondary industries

Lighting Controls & Building Integration (Drivers, sensors, dimming, lighting control panels, networked lighting) (IMAGAIAI), Specialty & Task/Workstation Lighting (Inspection/task lights, cleanroom/food-grade, portable work lights) (IMAGAIAK)

Keywords

• LED lighting fixtures
• Commercial indoor lighting
• Outdoor area lighting
• Industrial high bay lighting
• BAA compliant lighting

Headquarters

HQ city

Gaffney

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. LED Lighting Products: Sale of LED lighting fixtures for indoor and outdoor applications including linear, pendant, panel, high bay, vapor tight, area, flood, wall pack, bollard, canopy, and cylinder products

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Nordeon is a LED lighting manufacturer that designs, assembles, and sells indoor and outdoor commercial lighting fixtures. Its product portfolio includes linear/trunking systems, pendants, panels/troffers, surface mount fixtures, high bay luminaires, vapor tights, area/flood lights, wall packs, bollards, and canopy fixtures. The company combines European lighting heritage with U.S.-based assembly and stocked inventory, selling exclusively through independent sales representative agencies and distributors to contractors, specifiers, and government buyers.

Product overview

Nordeon is a lighting manufacturer that offers a comprehensive portfolio of LED lighting solutions for indoor and outdoor commercial applications. The product portfolio spans multiple categories including Linear & Trunking systems (Baldur Light Line System, Strong Connect), Pendants & Suspended fixtures (Cleveredge Pro, Clerion), Panels & Troffers (CB Series, NFP1), Surface Mount fixtures, High Bay luminaires (NHBR1, NHBR2, NHBF1), and Specialty/Vapor Tights (NVT1, Viking SO, Viking HO). Outdoor offerings include Area & Flood lights (PC-AFL series), Wall Packs (PC-MWP, PWP series), Bollards & Poles (PCBR series), and Canopy fixtures. The company also offers an Installer's Choice line specifically designed for contractor needs. Nordeon pairs over 60 years of European innovation with U.S.-based assembly and inventory for fast delivery. Products are BAA and BABA compliant, DLC qualified, and feature 0-10V dimming compatibility and 50,000+ hour L70 rated life.

Differentiator

Problem solved

Functional benefit

Brands

• Installer's Choice: A line of products selected specifically for contractors.
• Strong Connect
• Baldur
• Cleveredge Pro
• Clerion

Products and services

• Linear & Trunking Lighting Systems LED linear lighting systems designed for continuous row mounting and trunking installations in commercial and retail environments.
• Pendants & Suspended Lighting Suspended LED pendant fixtures for retail, hospitality, and commercial interior applications.
• Panels & Troffers Lighting LED panel and troffer fixtures for drop ceiling installations in offices and commercial spaces.
• Surface Mount Lighting Surface-mounted LED fixtures for ceilings where recessed installation is not feasible.
• High Bay Lighting High-output LED fixtures designed for mounting at height in warehouses, industrial facilities, and commercial spaces with high ceilings.
• Specialty / Vapor Tight Lighting IP65-rated LED vapor tight fixtures for wet, dusty, and chemically challenging environments including freezers, car washes, parking garages, and food processing facilities.
• Installer's Choice Product Line A product line specifically selected for contractors featuring easy installation and contractor-friendly specifications.
• Area & Flood Lighting High-output LED area and flood fixtures for pole-mount illumination across parking lots, facility yards, and open perimeter areas.
• Bollards & Poles Lighting LED bollards and mounting poles for pedestrian walkways, site entries, and landscaped exterior areas.
• Canopy Lighting Surface-mount wet-location LED fixtures for gas stations, drive-throughs, covered parking entries, and loading bays.
• Wall Pack Lighting Full-cutoff LED wall pack fixtures for security lighting, loading docks, and commercial building facades.
• Baldur Light Line System A linear trunking light line system for continuous LED illumination in commercial and retail applications.
• Strong Connect Linear Trunking System A linear trunking system designed for easy connectivity and installation in commercial spaces.
• Cleveredge Pro Pendant Fixture Rectilinear LED pendant fixture for architectural and retail applications.
• NVT1 Vapor Tight Fixture Cost-effective, energy-efficient IP65-rated LED vapor tight fixture with fully gasketed polycarbonate housing for harsh environments including freezers, car washes, parking garages, and food processing.
• Clerion Linear Pendant Linear LED pendant fixture for commercial and retail architectural applications.
• CB Series Troffer Center basket LED troffer fixture for office and commercial ceiling installations.
• PC-AFL Area Light Selectable LED area light fixture for outdoor pole-mount applications.
• PC-MWP Wall Pack Selectable LED wall pack fixture for building perimeter security and facade lighting.

Quantifiable outcome

• Less than 1% warranty claims across all products
• +2 more outcomes

Segments5 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Experience Brands USAflagshipOthersNordeon USA is a partner brand under Experience Brands USA, alongside HESS (hessamerica.com) and GRIVEN (griven-usa.com). Experience Brands USA handles marketing, design, and development for its lighting brand portfolio.

Scale indicators4 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• MaxLite: U.S.-based independent manufacturer of commercial and industrial LED luminaires with a comparable product breadth (indoor + outdoor) and a distributor/specifier-led channel. Direct overlap with Nordeon on troffers, high bays, vapor tights, area lights, and wall packs.
• NICOR Lighting: Independent mid-market U.S. LED lighting company serving residential, commercial, and specialty segments through distributors. Overlaps with Nordeon on commercial indoor and outdoor luminaires sold via the electrical distribution channel.
• RAB Lighting: Mid-sized U.S. LED lighting manufacturer focused on commercial, industrial, and outdoor applications with strong distributor and rep relationships. Highly comparable to Nordeon on outdoor area lighting and contractor-driven specification.
• Atlas Lighting Products: U.S.-based manufacturer of LED area, flood, wall pack, canopy, and bollard fixtures, primarily serving distributors and contractors. Closely comparable to Nordeon's outdoor-area lighting portfolio and channel model.
• Espen Technology: Mid-market LED lighting and component manufacturer focused on commercial and educational markets via rep and distributor channels. Mirrors Nordeon's specification-driven, multi-category indoor lighting strategy.

Broad incumbents

• Hubbell Incorporated: Diversified electrical and lighting manufacturer (Columbia Lighting, Prescolite, Kurt Versen). Competes with Nordeon on commercial indoor and outdoor luminaires sold through the same electrical distribution channel.
• Acuity Brands: Largest U.S.-headquartered lighting and building solutions company (Lithonia, Gotham, Peerless, etc.) with comprehensive indoor and outdoor portfolios. Competes with Nordeon across virtually every SKU category but at vastly greater scale and channel coverage.
• Signify (Philips Lighting): Global lighting leader (Philips, Color Kinetics) covering professional and consumer lighting end-to-end. Overlaps broadly with Nordeon's commercial indoor and outdoor portfolio as a global incumbent with stronger brand recognition and R&D budgets.
• Eaton (Cooper Lighting Solutions): Major diversified industrial and lighting company with the Cooper Lighting Solutions portfolio (Halo, Metalux, Invue). Direct competitor to Nordeon on architectural, commercial, and outdoor area fixtures distributed through electrical wholesalers.
• Current Lighting (formerly GE Current): Large U.S. and global LED lighting and digital controls platform (formerly GE Current). Competes with Nordeon across commercial indoor, outdoor, and connected lighting categories with substantially greater scale and partner network.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/nordeonusa
• Instagraminstagram.com/nordeonlighting
• Pinterestpinterest.com/ExperienceBrands
• TikToktiktok.com/@exp.brands
• Facebookfacebook.com/NordeonUSA

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nordeon