Maxbuild

Residential Construction Servicesmaxbuild-ltd.co.uk

Maxbuild Ltd. is a London-based general contractor providing residential construction, renovation, and home improvement services — including extensions, loft/basement conversions, bathrooms, solar panels, and painting/decorating — to property owners across North London.

Company typePrivate
Founded1994
HeadquartersLondon, United Kingdom
Headcount11–50
GTM typeB2C
OfferingServices

What Maxbuild does

Maxbuild Ltd. is a privately held general contractor headquartered in London, providing construction, renovation, and home improvement services to residential property owners across North London (Finchley, Mill Hill, Barnet, and surrounding areas). Founded in 1994 as P.O.T. Decorators Ltd. and rebranded under the Maxbuild name in 2007, the company has operated continuously for over 25 years. Its service portfolio spans extensions, loft and basement conversions, conservatories, bathroom installations, tiling, solar panel installation, and painting and decorating, delivered as project-based general contracting work in close collaboration with property owners and architects/interior designers. The business also operates a wholly-owned painting and decorating sub-brand, Maxpainting, through a dedicated website.

The company runs on a traditional contractor model with no proprietary technology, no APIs or integrations, and no disclosed AI/ML capabilities. Go-to-market is direct sales-led: customers initiate contact via phone, mobile, or email and receive quote-based, per-project pricing — there is no online store, self-serve channel, or subscription component. The company maintains two London offices (17 Sylvan Avenue, N3 2LE and 10 St Mary's Road, NW11 9UG), is a member of the Painting and Decorating Association since 2004, and serves exclusively the UK domestic market.

Customer evidence indicates a horizontally segmented base of individual residential clients rather than enterprise or institutional accounts; named references are residential customers in North London. The company is founder-driven, with Max Popovic cited in testimonials as the lead principal. There are no disclosed funding rounds, no institutional investors, no parent company, and no recent M&A activity in the source data. Operational status is active, with current vacancies advertised and an active company website.

Maxbuild firmographics

Firmographics

Name: Maxbuild
Legal name: Maxbuild Ltd.
Website: https://maxbuild-ltd.co.uk
Company type: Private
Founded year: 1994
Operating status: Operating
Headcount range: 11–50 employees
Short description: Maxbuild Ltd. is a London-based general contractor providing residential construction, renovation, and home improvement services — including extensions, loft/basement conversions, bathrooms, solar panels, and painting/decorating — to property owners across North London.
Ownership category
akta.pro rank

Maxbuild industry classification

Industry

Product category: Residential Construction Services
NAICS: Residential Building Construction (2361)
SIC: General Bldg Contractors - Residential Bldgs (1520)
akta.pro primary industry: Residential General Contracting (New Build) (IMAFAAAB)
akta.pro secondary industries: Basement Framing, Insulation & Drywall (Build-Out) (HSAPACAB), Drywall, Partitions & Suspended Ceilings (IMAFANAG)

Keywords

Residential construction
Home renovation
Building contractor
Loft conversion
Painting decorating

Where Maxbuild is headquartered

Location

Headquarters

HQ city: London
HQ country: United Kingdom
HQ region: Europe

Offices2 records

Markets served

Maxbuild business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

Construction and Renovation Services: Project-based revenue from construction, renovation, and home improvement services including extensions, lofts, basements, conservatories, bathroom installations, tiling, solar panel installation, and painting and decorating. Services are priced on a per-project basis with no subscription model.

Pricing tiers

Model	Billing	Price
Other	Pay-as-you-go	Quote-based project pricing

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Maxbuild product offering

Product offering

Core offering

Maxbuild Ltd. is a London-based general contractor providing residential construction and renovation services. The company builds extensions, lofts, basements, conservatories, bathroom tiling, solar panel installations, and painting and decorating for homeowners in North London and surrounding areas.

Product overview

Maxbuild Ltd. is a local construction company offering a unified set of construction and renovation services. The core offering is Construction Services encompassing extensions, lofts, and basements. Additional services include conservatories, bathroom tiling, and solar panel installation. The company also operates a dedicated Painting & Decorating Division as a sub-brand accessible through maxpainting.co.uk. All services are delivered as general contractor work, collaborating closely with project owners and architects.

Differentiator

Problem solved

Functional benefit

Products and services

Construction Services
Conservatories
Bathroom Tiling
Solar Panel Installation
Painting & Decorating Division

Companies that use Maxbuild

Customer profile

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Maxbuild technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Maxbuild partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

Painting and Decorating AssociationminorOthers · 1 January 2004Member of the Painting and Decorating Association since 2004, indicating professional industry affiliation and adherence to trade standards.

Scale indicators1 record

Recent moves6 records

Expansion highlights3 records

Maxbuild competitors and assessment

Company assessment

Broad incumbents

Wates Group: One of the UK's largest privately-owned construction services groups with a residential development and refurbishment arm. Operates as a broad incumbent offering similar services as part of a much wider portfolio across multiple regions.
McGee Group: London-headquartered specialist contractor with expertise in demolition, enabling works, and construction. Operates as a broader incumbent in the same London construction ecosystem, with some overlap in residential refurbishment.
Morgan Sindall Group: Major UK construction and regeneration group with a Partnership Housing division delivering residential construction and refurbishment. Comparable in service category but at significantly larger scale and broader geographic reach.
Walter Lilly: Established London construction firm delivering prime residential renovations and refurbishments. Comparable in service category but operates at larger project scale and broader portfolio than Maxbuild.

Others

Wickes: UK home improvement retailer offering kitchen, bathroom, and tiling products with installation services. Adjacent to Maxbuild's service offering (bathroom and tiling work) but competes mainly via DIY and retail channels rather than general contracting.
Travis Perkins: UK's largest builders' merchant supplying materials to construction firms including small residential contractors. Adjacent ecosystem participant rather than direct competitor; supplies Maxbuild with materials for its projects.

Direct peers

Simply Loft: UK loft conversion specialist operating across London and the South East. Highly comparable on the loft conversion and home extension services that are core to Maxbuild's offering, with a similar SME customer segment.
Forma Contracts: London-based construction company focused on high-end residential renovations, extensions, and refurbishments. Comparable on service mix, target customer (affluent London homeowners), and project-based delivery model.
Build Team: London-based design-and-build firm specializing in residential extensions, loft conversions, and full home renovations across North and West London. Directly comparable in service mix, project-based pricing, and target customer (residential property owners in London).
Ace Contracts Group: London-headquartered general contractor delivering residential refurbishments, extensions, and fit-out projects. Comparable in scale (mid-sized), service scope, and project-based commercial model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Maxbuild financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Maxbuild leadership team

Management profile

Number of profiles

Profiles1 record

Maxbuild subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Maxbuild funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Maxbuild M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maxbuild

What does Maxbuild do?

Is Maxbuild a public or private company?

Maxbuild is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Maxbuild founded?

Maxbuild was founded in 1994. It employs 11 to 50 people.

Where is Maxbuild based?

Maxbuild is headquartered in London, United Kingdom, in the Europe region.

How does Maxbuild make money?

One revenue line is on record: construction and Renovation Services.

Who are Maxbuild's main competitors?

Broad incumbents on record are Wates Group, McGee Group, Morgan Sindall Group and Walter Lilly. Others are Wickes and Travis Perkins. Direct peers are Simply Loft, Forma Contracts, Build Team and Ace Contracts Group.

Does Maxbuild have an API?

No public API is recorded for Maxbuild.

What industry is Maxbuild in?

Maxbuild's product category is Residential Construction Services. Its primary akta.pro industry code is IMAFAAAB, Residential General Contracting (New Build), with a secondary code of HSAPACAB, Basement Framing, Insulation & Drywall (Build-Out). Its NAICS code is 2361 and its SIC code is 1520.