Rimrock Credit Union

What Rimrock Credit Union does

Rimrock Credit Union is a not-for-profit financial cooperative founded in 1949 and headquartered at 952 Central Avenue in Billings, Montana. It operates under a restricted NCUA charter with a field of membership limited to employees and families of specific employers in Yellowstone County and adjoining Montana counties, including City of Billings, Yellowstone County, Yellowstone City-County Health Department, Montana-Dakota Utilities, SuperValu, and union affiliates with the Yellowstone Valley Central Labor Council, plus licensees and retired former employees. Membership is opened with a minimum $25 Share Savings deposit, with a volunteer Board of Directors and profits returned to members through higher dividend rates and lower loan rates.

The credit union delivers a full suite of consumer banking products: Share Draft Checking, savings and Money Market accounts, Share Certificates (CDs) with terms from 91 days to 5 years, Traditional and Roth IRAs, Coverdell Education Accounts, Auto Loans (APR 5.25%-15.25%, terms 12-72 months), Personal Loans (APR 11.24%-18.00%, $1,000-$15,000), Home Loans, and an RCU Visa Platinum Credit Card with no annual fee. It layers in Kasasa-branded rewards checking and savings (2.5% APY on balances up to $10,000 on Kasasa Cash, 2% cash back on Kasasa Cash Back, plus Saver, Tunes, and Protect identity monitoring at $7.99/month), and ancillary fee-based services including wire transfers, Visa Gift Cards, Travel Cards, payroll deduction, and free notary services for members.

Underlying technology consists of a standard credit union banking platform with online and mobile banking (iOS and Android apps), 128-bit encryption with multi-factor authentication, Remote Deposit Capture (max $2,000 daily, 5 checks), CardNav debit card control, and eZCardInfo credit card self-service. Backbone integrations include the CO-OP Credit Union Network for 30,000+ nationwide ATMs, Ascent for online loan applications, Harland Clarke for check reordering, Liberty and CU Money for prepaid cards, TrustAge for insurance distribution, and Falcon for credit card fraud monitoring. Service is delivered through a single branch with lobby and drive-up access (Mon-Fri 8am-5pm), supplemented by digital channels.

Revenue is generated primarily through net interest income on the loan portfolio (auto, personal, home, credit card) and fee income from overdraft ($30), stop payment ($30), domestic wire transfers ($15 outgoing), monthly service charges on low-balance checking accounts, prepaid card purchase and inactivity fees, and the Kasasa Protect subscription. The go-to-market is community-led, anchored by employer payroll deduction relationships with the charter-listed employers and supported by Facebook presence, app store listings, CO-OP ATM signage, and walk-in branch service.

Name

Rimrock Credit Union

Legal name

Rimrock Credit Union

Website

https://rimrockcu.org

Company type

Private

Founded year

1949

Operating status

Operating

Headcount range

1–10 employees

Short description

Rimrock Credit Union is a not-for-profit financial cooperative founded in 1949 in Billings, Montana, offering consumer banking products and the Kasasa rewards suite to employees and families of specific Yellowstone County employers under an NCUA charter.

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Credit Unions (522130)

SIC

Savings Institution, Federally Chartered (6035)

akta.pro primary industry

Employer/Occupational Credit Unions (FSABAEAB)

akta.pro secondary industry

Community Credit Unions (Retail/Consumer Focus) (FSABAEAA)

Keywords

• Retail banking services
• Consumer lending
• Credit union services
• Deposit accounts
• Personal loans

Headquarters

HQ city

Billings

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D

Revenue model

1. Interest Income from Loans: Primary revenue stream from interest charged on auto loans, personal loans, home loans, and credit cards. Not-for-profit cooperative returns profits to members in form of higher dividend rates and lower loan rates.
2. Fee Income: Various service fees including overdraft fees ($30), stop payment fees ($30), wire transfer fees ($15 domestic outgoing), share draft monthly service charge ($5 if balance below $100), and other account-related fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Rimrock Credit Union is a not-for-profit member-owned financial cooperative offering personal banking products and services, including checking accounts (Share Draft and Kasasa-branded), savings accounts, share certificates (CDs), IRAs, auto/personal/home loans, a Visa Platinum credit card, and digital banking with mobile remote deposit. Membership is restricted to employees of designated Billings, MT employers, their families, and related groups, with member ownership conveyed through a $25 minimum Share Savings Account.

Product overview

Rimrock Credit Union is a not-for-profit financial cooperative offering a comprehensive suite of banking products organized across five core areas: Checking & Debit (Share Draft Checking, ATM/Debit Cards, Direct Deposit, Wire Transfers), Savings & Investment (Savings Accounts, Share Certificates/CDs, Traditional IRA, Roth IRA, Education Accounts, Kasasa Saver), Loans & Lending (RCU Visa Platinum Credit Card, Auto Loans, Personal Loans, Home Loans), Online & Digital Banking (Online & Mobile Banking with Remote Deposit Capture, E-Statements, Bill Pay), and Member Services (Notary, Payroll Deduction, Visa Gift Cards, Travel Cards). The Kasasa branded products (Kasasa Cash, Kasasa Cash Back, Kasasa Tunes, Kasasa Protect) function as premium reward-bearing checking and savings add-ons with automatic qualification linking between accounts.

Differentiator

Problem solved

Functional benefit

Brands

• Kasasa Cash®: Free checking account with rewards - pays 2.5% APY on balances up to $10,000 when qualifications are met
• Kasasa Cash Back®
• Kasasa Saver®
• Kasasa Tunes®
• Kasasa Protect®
• RCU Visa Platinum Credit Card
• Christmas Club Account
• RCU Mobile Banking

Products and services

• Share Draft Checking A checking account for individual members with no minimum balance requirement, unlimited check writing, free mobile banking, online Bill Pay, E-Statements, and a free debit/ATM card; $100 minimum balance avoids a $5 monthly service fee, and overdraft protection line of credit is available for qualified members.
• ATM/Debit Cards Debit cards accepted at CO-OP Network ATMs nationwide with CardNav mobile app for card usage control, spending tracking, real-time transaction monitoring, and enhanced 24/7 fraud detection with automated and live-agent transaction verification.
• Savings Accounts Includes Share Savings Account ($25 minimum to open representing member ownership shares), Money Market Share Account ($1,000 minimum balance, 1.00% APY), and Christmas Club Account (automatic November transfer to Share Savings, up to $7,500 balance limit).
• Share Certificates (CDs) Certificate accounts offering guaranteed higher dividend rates than regular savings; terms range from 91 days to 5 years with a $2,000 minimum opening balance and a 180-day-dividend early withdrawal penalty.
• Traditional IRA Accounts Tax-deductible retirement accounts with tax-deferred earnings; $10 startup fee, $10 annual maintenance fee, and $10 close-account fee; deposits accepted until April 15 for the prior tax year.
• Roth IRA Accounts Individual retirement accounts allowing non-deductible annual contributions with tax-free earnings growth; withdrawals for qualified higher education expenses available through linked Education Accounts.
• RCU Visa Platinum Credit Card Low-rate credit card for members with a $1,000 minimum credit line, no annual fee, 25-day grace period on purchases, cash advances at any VISA ATM, balance transfers, and FALCON fraud protection with text/email account alerts.
• Auto Loans Vehicle financing for new and used cars, motorcycles, RVs, and boats, with flexible terms from 24 to 96 months and APRs ranging from 5.25% to 15.25% based on creditworthiness; loan decisions returned within 24 hours.
• Personal Loans Fixed-rate loans for home improvement, debt consolidation, or personal needs; amounts from $1,000 to $15,000, terms up to 48 months, APR 11.24% to 18.00% based on creditworthiness, no origination fees, with repayment via payroll deduction or auto transfers.
• Home Loans Complete mortgage lending services for members covering all loan types at competitive rates, with personal support for discussing financing options.
• Online & Mobile Banking 24/7 account access via web platform and iOS/Android mobile app featuring Remote Deposit Capture (max $2,000 daily, up to 5 checks per day), account review, fund transfers, loan payments, and Bill Pay integration.
• Kasasa Cash High-yield rewards checking account paying 2.5% APY on balances up to $10,000 when monthly qualifications are met (12 debit card purchases, online banking enrollment, and direct deposit or ACH transaction).
• Kasasa Cash Back Debit-card rewards checking account earning 2% cash back on up to $400 in debit card purchases ($8 maximum), with the same monthly qualification requirements as Kasasa Cash.
• Kasasa Saver High-yield savings account linked to a Kasasa checking account offering 0.5% interest, with no monthly service fees or minimum balance; automatically earns the highest rate when linked-account qualifications are met.
• Kasasa Protect Identity theft and fraud protection service that monitors bank accounts, credit reports, and the dark web 24/7, with certified fraud specialist support for incident dispute and resolution; $7.99/month for Kasasa Checking holders.
• Kasasa Tunes Digital rewards checking account offering refunds on digital downloads such as music and movies up to $10 maximum and nationwide ATM withdrawal-fee refunds, with the same monthly qualification requirements as other Kasasa accounts.
• Wire Transfers Outgoing domestic wire transfers at a $15 fee with free incoming domestic wires; international outgoing wires quoted at time of request; requires a signed Wire Transfer Authorization Form on file.
• Visa Gift Cards Prepaid Visa gift cards accepted anywhere Visa is accepted; values range from $25 to $750 with a $3 purchase fee; $5 monthly inactivity fee applies after 12 months of inactivity.
• Travel Cards Prepaid travel cards with a $5 purchase fee, $100 minimum to $5,000 maximum load amount, unlimited reloads with a daily load limit of $5,000 at the credit union (a $2 reload fee applies, not charged by Rimrock).
• Education Accounts (Coverdell IRA) Education savings accounts (Coverdell) with tax-free earnings when used for qualified higher education expenses before the beneficiary reaches age 30; contributions accepted from family members including grandparents, aunts, and uncles.
• TrustAge Insurance Insurance products offered through TrustAge to members, including Whole and Term Life Insurance, Accidental Death & Dismemberment, Auto Insurance, and Property Insurance to help members protect their financial well-being.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and supporting.

• CO-OP Credit Union NetworkcoreTechnology or IntegrationPartnership with nationwide credit union cooperative providing members access to more than 30,000 ATM locations nationwide. Members can use CO-OP ATM locator to find nearby surcharge-free ATMs.
• TrustAgesupportingChannel Partner/ Reseller/ DistributorInsurance services partner offering Whole & Term Life Insurance, Accidental Death & Dismemberment, Auto Insurance, and Property Insurance to Rimrock Credit Union members.
• Harland ClarkesupportingTechnology or IntegrationCheck printing partner for personal check reordering through their online platform.
• LibertysupportingTechnology or IntegrationGift card partner for Visa Gift Cards. Members contact Liberty at 1-866-244-5360 for lost or stolen gift cards.
• CU MoneysupportingTechnology or IntegrationTravel card provider. Members can access their travel card accounts through cumoney.com.
• KasasacoreTechnology or IntegrationRewards program partner offering Kasasa Cash (2.5% APY on balances up to $10,000), Kasasa Cash Back (2% on debit purchases), Kasasa Saver (0.5% APY), Kasasa Tunes (refunds on digital downloads), and Kasasa Protect ($7.99/month identity protection).
• Kansas Corporate Credit UnionsupportingTechnology or IntegrationRouting number 292081248 used for incoming wire transfers to member accounts.
• FalconsupportingTechnology or IntegrationCredit card protection service for RCU Visa Platinum cards. Automated system may call to verify purchases outside normal spending patterns to prevent fraud.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• First Montana Credit Union: First Montana Credit Union is a community credit union operating in Montana with comparable checking, savings, loan, and digital banking offerings. Comparable as a similarly-sized Montana community credit union serving defined membership groups.
• Montana Health Federal Credit Union: Montana Health Federal Credit Union is an occupational credit union serving healthcare employees in Montana. Directly comparable to Rimrock as an employer-based credit union with a defined field of membership and full consumer banking product suite.
• Altana Credit Union: Altana Credit Union is a Montana-based, employer/occupational credit union serving healthcare and broader Yellowstone County members. Directly comparable to Rimrock as a community/occupational credit union operating in the same Billings, MT market with a similar field-of-membership model.
• Education Credit Union: Education Credit Union is a Montana-based occupational credit union serving education employees. Comparable to Rimrock as an employer-restricted credit union offering similar deposit and loan products within a defined membership field.
• Whitefish Credit Union: Whitefish Credit Union is a Montana-based community credit union offering a similar suite of deposit, lending, and digital banking products. Comparable as a state-level peer serving a defined Montana geographic community with full-service consumer banking.
• Rocky Mountain Credit Union: Rocky Mountain Credit Union is a Montana-headquartered community credit union offering consumer banking, lending, and digital services. Directly comparable in mission, scale, and product breadth within the Montana cooperative banking ecosystem.

Regional players

• Yellowstone Bank: Yellowstone Bank is a community bank serving the Billings/Yellowstone County area with deposit, lending, and treasury products. Comparable as a competing community financial institution in the same Billings, MT geography serving overlapping consumer and small business customers.

Broad incumbents

• Alliant Credit Union: Alliant Credit Union is a large digital-first credit union with open membership serving members nationwide. Comparable as a competing credit union offering similar high-yield deposit and lending products that any qualifying Rimrock member could also join.
• PenFed Credit Union: PenFed Credit Union is a large, nationally chartered credit union offering consumer banking, lending, and credit cards to a broad membership. Comparable as a credit union competitor that, despite scale, competes for members who qualify for both Rimrock's field of membership and PenFed's open charter.

Others

• Kasasa: Kasasa is a technology and rewards program provider that powers Rimrock's premium consumer banking products (Cash, Cash Back, Saver, Tunes, Protect). Comparable as an enabling partner whose product suite shapes Rimrock's competitive offering and member-facing differentiation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RimrockCU

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rimrock Credit Union