New Rochelle
The City of New Rochelle is a municipal government in Westchester County, New York, delivering local public services — public safety, permitting, tax administration, infrastructure, and community programming — to approximately 80,000 residents and local businesses through a CivicPlus-powered website, MobileNR app, and City Hall operations.
- Company typePrivate
- Founded1857
- HeadquartersNew Rochelle, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What New Rochelle does
The City of New Rochelle is a municipal government entity in Westchester County, New York, established in 1857, that delivers local public services to approximately 80,000 residents, local businesses, and visitors within its jurisdictional boundaries. Its service portfolio spans public safety (police, fire), public works, permitting, property tax administration, code enforcement, infrastructure maintenance, parks and recreation, cultural programming, sustainability initiatives, and economic development programs. The city is governed by an elected mayor and city council, with operational leadership provided by City Manager Melendez.
The city's digital service delivery infrastructure is built on a CivicPlus-powered municipal website platform (newrochelleny.gov) supplemented by the MobileNR mobile application and a Schneider-hosted property portal (beacon.schneidercorp.com). These channels support online bill payment (tax bills, parking tickets), service requests, permit applications, council meeting broadcasts, and civic event calendars. The city also runs a multi-channel community engagement program spanning Facebook, X, Instagram, YouTube, and in-person community events such as the Downtown Summer Sizzle concert series, Summer Sounds Concert Series, and Spark the Sound July 4th celebration.
The city's revenue model is tax-and-fee-based, drawing primarily from property taxes, intergovernmental transfers, permits, parking violations, and fee-for-service charges. Specific revenue figures are not disclosed on the official website. Notable partnerships include CivicPlus (technology platform provider), New Rochelle Council on the Arts (cultural programming), Helpsy (textile recycling), Grucci (fireworks), and the city-established America 250 Committee. The 2026 Work Plan sets the city's current strategic agenda across infrastructure, public safety, sustainability, economic development, and community priorities.
New Rochelle firmographics
Firmographics- Name
- New Rochelle
- Legal name
- City of New Rochelle
- Website
- https://newrochelleny.com
- Company type
- Private
- Founded year
- 1857
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- The City of New Rochelle is a municipal government in Westchester County, New York, delivering local public services — public safety, permitting, tax administration, infrastructure, and community programming — to approximately 80,000 residents and local businesses through a CivicPlus-powered website, MobileNR app, and City Hall operations.
- Ownership category
- akta.pro rank
New Rochelle industry classification
Industry- Product category
- Municipal Government Services
- NAICS
- Administration of Housing Programs (925110), Executive, Legislative, and Other General Government Support (921)
- akta.pro primary industry
- Mayor/City Manager & General Administration (BPAIACAA)
- akta.pro secondary industry
- Municipal Tax & Revenue Administration (Local) (BPAIACAD)
Keywords
Where New Rochelle is headquartered
LocationHeadquarters
- HQ city
- New Rochelle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
New Rochelle business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others, Marketing or Sales
Distribution channels4 records
Marketing channels6 records
New Rochelle product offering
Product offeringCore offering
New Rochelle is a municipal government that delivers core local government services to city residents, businesses, and visitors — including property tax administration, parking enforcement, permitting and licensing, public safety administration, infrastructure maintenance, and community programming. These services are delivered through in-person service at City Hall, web-based self-service portals, the MobileNR mobile application, and community venues, supported by the CivicPlus-powered municipal website platform.
Product overview
New Rochelle operates a digital services platform consisting of a city website and a mobile application (MobileNR App) that provides residents access to government services, community information, event calendars, and civic engagement tools. The city does not offer a unified SaaS product or platform-plus-modules architecture — its digital presence is a collection of informational web properties and a consumer-facing mobile app for accessing municipal services.
Differentiator
Problem solved
Functional benefit
Products and services
- MobileNR App Mobile application that allows New Rochelle residents to access city services, report issues, receive notifications, and engage with city government on mobile devices.
- Property Portal Online property search and management portal for real estate and property-related transactions, including property records, assessments, and related city services for New Rochelle.
- Online Tax Bill Payment Web-based service for New Rochelle property owners to view and pay property tax bills online.
- Online Parking Ticket Payment Web-based service for paying New Rochelle parking tickets online via the city's third-party payment portal.
- Permitting Services Municipal permitting services for construction, business operations, and other activities requiring city approval in New Rochelle, accessed via online forms and City Hall walk-in services.
Companies that use New Rochelle
Customer profileSegments3 records
Ideal customer profiles2 records
New Rochelle technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
New Rochelle partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- New Rochelle Council on the Arts (NRCA)corePartnership with the New Rochelle Council on the Arts for cultural programming including Summer Sounds Concert Series, art exhibits at City Hall, and theatrical performances at venues like Wildcliff Mansion. The city and NRCA collaborate on annual cultural events.
- CivicPluscoreCivicPlus provides the municipal website platform powering newrochelleny.gov, enabling integrated citizen engagement, service requests, calendar management, and administrative functions for the City.
- HelpsyminorTextile recycling partner providing free home pickup of clothing and textiles to New Rochelle residents, supporting the city's sustainability and waste reduction initiatives.
- Ideally New RochellecoreMarketing initiative branding New Rochelle as 'Your City Outside the City,' promoting the city to potential residents and businesses, with programs including down payment assistance for homebuyers.
- Grucci FireworksminorFireworks vendor for the annual Spark the Sound July 4th celebration at Hudson Park, featuring a summer concert and fireworks display.
- America 250 CommitteeminorCity-established committee to commemorate the nation's 250th anniversary, coordinating commemorative events and programs.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
New Rochelle competitors and assessment
Company assessmentDirect peers
- Hartford, CT: Connecticut capital city (~120K) with comparable municipal service portfolio, including digital tax/permit portals, public safety, and parks programming. Useful peer for New Rochelle's mid-sized city governance benchmarks.
- Bridgeport, CT: Comparable mid-sized Northeastern city (~150K) operating the same broad municipal service portfolio. Useful peer for benchmarking scale of operations and digital service delivery.
- Yonkers, NY: Largest city in Westchester County, NY, providing the same portfolio of municipal services (tax collection, permitting, public safety, parks, digital citizen portals) as New Rochelle. Direct operating peer within the same county and state regulatory framework.
- White Plains, NY: Westchester County city of comparable urban-suburban character (~58K residents) operating the same municipal service stack — taxes, permits, public safety, civic engagement. Closest peer for New Rochelle's size and demographic profile.
- Cambridge, MA: Mid-sized Northeastern city (~120K) with a comparable demographic and economic profile, operating a similarly mature digital services platform. Strong peer for benchmarking civic tech adoption and resident engagement.
- Evanston, IL: Mid-sized city (~78K) located outside a major metro (Chicago) with a similar municipal service mix and demographic profile. Population-size peer most directly comparable to New Rochelle (~85K).
- New Haven, CT: Mid-sized Northeastern city (~130K) with a similar mix of residential, university, and commercial activity. Direct peer for municipal service delivery, permitting, and community engagement programs.
- Stamford, CT: Mid-sized Northeastern city (~135K residents) with similar downtown-revitalization and economic-development orientation. Comparable for benchmarking digital citizen services, tax administration, and cultural programming.
- Mount Vernon, NY: Adjacent Westchester County city (~73K residents) with similar municipal structure, demographics, and service-delivery model. Comparable peer for benchmarking digital services and community engagement programs.
Others
- CivicPlus: Municipal website and citizen-engagement platform vendor that powers New Rochelle's digital infrastructure. Not a peer in the governance sense, but the most directly comparable ecosystem participant for understanding the city's technology stack and service-delivery economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
New Rochelle social profiles
Digital presenceNew Rochelle financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Rochelle leadership team
Management profileNumber of profiles
Profiles2 records
New Rochelle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Rochelle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Rochelle
What does New Rochelle do?
New Rochelle is a municipal government that delivers core local government services to city residents, businesses, and visitors — including property tax administration, parking enforcement, permitting and licensing, public safety administration, infrastructure maintenance, and community programming. These services are delivered through in-person service at City Hall, web-based self-service portals, the MobileNR mobile application, and community venues, supported by the CivicPlus-powered municipal website platform.
Is New Rochelle a public or private company?
New Rochelle is a private company. It is classified as state government owned and is currently operating.
When was New Rochelle founded?
New Rochelle was founded in 1857. It employs 501 to 1,000 people.
Where is New Rochelle based?
New Rochelle is headquartered in New Rochelle, United States, in the North America region.
Who are New Rochelle's main competitors?
Direct peers on record are Hartford, CT, Bridgeport, CT, Yonkers, NY, White Plains, NY, Cambridge, MA, Evanston, IL, New Haven, CT, Stamford, CT and Mount Vernon, NY. CivicPlus is listed as an others.
Does New Rochelle have an API?
No public API is recorded for New Rochelle.
What industry is New Rochelle in?
New Rochelle's product category is Municipal Government Services. Its primary akta.pro industry code is BPAIACAA, Mayor/City Manager & General Administration, with a secondary code of BPAIACAD, Municipal Tax & Revenue Administration (Local). Its NAICS code is 925110.