SociallyU

Name

SociallyU

Legal name

SociallyU, LLC

Website

https://sociallyu.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

SociallyU is a Chattanooga-based video production studio that delivers real-time, same-day finished video for agencies, businesses, creators, and broadcast television clients using virtual production and live switching.

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Corporate & Internal Communications Video (MPADAEAC)

akta.pro secondary industries

Studios, Stages & Location Services (Facilities, Location Scouting/Permits) (MPAAAMAG), Production Office Space & Support Facilities (MPADAIAD)

Keywords

• Video production services
• Live streaming services
• Virtual production studio
• Broadcast television transmission
• Real-time video editing

Headquarters

HQ city

Chattanooga

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Video Production Services: Studio rental and professional video production services including live streaming, video recording, broadcast television, and virtual production. Services are delivered with real-time editing resulting in same-day finished footage delivery.
2. Studio Consulting: Expert consultation services for clients looking to build or improve their own studios, including wiring diagrams, software tutorials, lighting setups, and Ultimatte settings.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

SociallyU runs a physical video production studio that delivers Live Streaming, Video Recording, Broadcast Television transmission, Virtual Production, and Real-Time Production services. Clients arrive at the Chattanooga studio, are filmed using virtual sets rendered in real time, and walk out with finished, edited footage the same day. Additional offerings include Studio Consulting for clients building their own production facilities and a Signature Sound audio service.

Product overview

SociallyU is a video production studio offering a unified platform of services centered around real-time video production. The core offering combines Live Streaming, Video Recording, Broadcast Television, Virtual Production, and Real-Time Production services, all leveraging a library of curated virtual sets. Additional services include Studio Consulting for studio setup guidance and Signature Sound for professional audio production. The platform is designed for agencies, businesses, and creators, featuring green screen technology with Blackmagic Ultimatte, Unreal Engine rendering, and live switching capabilities across up to 8 cameras.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Streaming Live streaming and event production service that supports streaming to multiple platforms with remote guests via Zoom, HopIn, and Microsoft Teams, combined with virtual production capabilities.
• Video Recording Professional in-studio video recording with real-time switching between camera angles, presentation slides, and remote guests, supported by teleprompters and confidence monitors.
• Broadcast Television Live video transmission to traditional broadcast television networks at up to 1080p resolution via LTN Network, supporting up to six cameras and virtual backgrounds.
• Virtual Production Green screen virtual set production using Blackmagic Ultimatte 12 4K keyers with ChromaLight paint, real-time camera tracking via Vive Mars and Axibo, and rendering on 6 Unreal Workstations.
• Real-Time Production Live switching service using up to 8 cameras, split-screen and picture-in-picture layouts, teleprompters, confidence monitors, and realistic virtual sets.
• Studio Consulting Expert consultation for clients building or improving their own production studios, including wiring diagrams, software tutorials, lighting setups, and Ultimatte settings.
• Signature Sound Professional vocal production audio service using proprietary ambient interplay techniques to add dynamic depth and width to dialog and live recordings.

Quantifiable outcome

• Finished footage delivered same-day, before leaving the studio
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature7 records

Partnerships

Six partnerships are on record, tiered minor and core.

• EchoGlobalminorStrategic or Co-development PartnerEchoGlobal partnership ([email protected]) indicates a collaborative relationship for shared studio or production initiatives. EchoGlobal appears to be an organization that includes SociallyU in its network of partners.
• LTN NetworkcoreTechnology or IntegrationLTN Network provides SociallyU with reliable and high-quality live video transmission to popular television networks at up to 1080p resolution. This partnership enables broadcast television capabilities for clients.
• Vive MarscoreTechnology or IntegrationHTC Vive Mars technology is used for camera position tracking in SociallyU's virtual production setup, enabling real-time camera movement tracking for virtual set rendering.
• AxibocoreTechnology or IntegrationAxibo provides camera tracking solutions combined with Vive Mars technology for SociallyU's virtual production camera movement capabilities.
• Blackmagic Design (Ultimatte 12 4K)coreTechnology or IntegrationBlackmagic Ultimatte 12 4K is used as the keyer for green screen virtual sets, providing professional-grade chroma keying quality comparable to Hollywood visual effects studios.
• Unreal Engine (Epic Games)coreTechnology or IntegrationSix Unreal Workstations render virtual backgrounds in real-time as cameras move, enabling immersive virtual production environments. The same techniques used by Hollywood VFX studios.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• The Mill: Global creative production and virtual production studio serving advertising, brand, and entertainment clients. Comparable to SociallyU in that it operates virtual production infrastructure (powered by Unreal Engine and Blackmagic) for commercial content creation, though at significantly larger scale and with a global footprint.
• NEP Group: Large-scale broadcast and live event production services provider. Comparable to SociallyU's broadcast television offering and live switching capabilities, though NEP operates at a far larger scale with permanent broadcast infrastructure and global event coverage.
• PRG (Production Resource Group): Global provider of entertainment and event production solutions, including virtual production, broadcast, and live event technology. Comparable to SociallyU's technical production model, though PRG operates at the largest end of the industry with equipment-as-a-service offerings.
• Radical Media: Established commercial production company producing branded content, documentaries, and digital campaigns for agencies and brands. Comparable to SociallyU's agencies and businesses customer segments, with a more diverse portfolio across multimedia formats.

Direct peers

• Electric Theatre Collective: Creative production studio combining live-action, post-production, and finishing services for advertising and brand content. Comparable to SociallyU's integrated real-time production and post workflow for commercial clients.
• Tool of North America: Boutique commercial production and content studio serving agencies and brands. Comparable to SociallyU's agency customer segment and commercial video production focus, with a similar emphasis on craft and client experience.
• Fuse Technical Group: Technical production services provider offering virtual production, broadcast, and live event solutions. Comparable to SociallyU in its integration of Blackmagic, Unreal, and tracked-camera technology for virtual production, though with a broader technical services portfolio.
• Pixomondo: Virtual production and VFX studio with LED volume and real-time rendering capabilities serving film, episodic, and commercial clients. Directly comparable to SociallyU's virtual production service line, though with larger studio facilities and a more entertainment-focused customer base.
• Dimension Studios: Virtual production studio specializing in real-time VFX using Unreal Engine for film, television, and advertising clients. Directly comparable to SociallyU's Unreal-powered virtual production workflow and curated virtual set library approach.
• Stiller Studios: Full-service production studio offering multi-camera, live streaming, and virtual production capabilities. Comparable to SociallyU's real-time production workflow and broadcast/streaming service mix, with a similar Hollywood-pedigree talent positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/sociallyu
• LinkedInlinkedin.com/company/sociallyu

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SociallyU