BörseGo
stock3 AG (formerly BörseGo AG) is a Munich-based fintech that operates an integrated financial market analysis and trading platform for sophisticated traders and active investors in the German-speaking market, and licenses multi-brokerage API technology through its wholly-owned brokerize subsidiary to wealth management and fintech partners.
- Company typePublic
- Founded2000
- HeadquartersMünchen, Germany
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What BörseGo does
stock3 AG (formerly BörseGo AG) is a Munich-headquartered financial technology company that operates an integrated financial market analysis and trading platform aimed at sophisticated traders and active investors in the German-speaking market. Founded in 2000, the company launched the original financial portals BoerseGo.de and GodmodeTrader.de, evolved through the 2012 Guidants platform launch, and rebranded to stock3 AG upon its 2022 IPO on the m:access quality segment of the Munich Stock Exchange (ISIN: DE000A0S9QZ8). The current product surface spans the stock3 Plattform (charting, depot/model portfolio management, fundamental analysis, trading execution, watchlist), the stock3 Terminal (stock screener, knock-out calculator), and the stock3 mobile app.
The company's core technology differentiator is the brokerize multi-brokerage API, operated through the wholly-owned brokerize GmbH subsidiary, which delivers standardized broker data access to third-party applications and provides a 360-degree asset overview across asset classes — described as unique in the German market. In April 2026, stock3 launched 3AI, a privacy-compliant AI voice assistant providing natural-language search functionality handling approximately 250 requests per month. The company has expanded through an active acquisition strategy from 2022-2024, taking stakes in or acquiring Sub Capitals GmbH, Goldesel Trading & Investing GmbH, Vickii GmbH, TENDER Art Inc., the Tradermaker project (from PS Capital GmbH), and Joka Enterprises GmbH/Stockstreet GmbH.
stock3 monetizes through three revenue streams: platform subscriptions for retail traders, transaction fees on trading execution (the platform crossed 10 million cumulative trades in 2025), and a newly launched (2026) API licensing model via brokerize. The go-to-market combines a product-led growth motion for individual users via web and mobile with a B2B enterprise field sales motion for API partnerships in wealth management and fintech. FY2025 consolidated revenue stood at EUR 13.8 million, with the company employing approximately 70 staff (60% with over 5 years tenure). Named enterprise partners include FELS wealth GmbH (family-office wealth platform) and Divizend (withholding tax automation).
BörseGo firmographics
Firmographics- Name
- BörseGo
- Legal name
- stock3 AG
- Website
- https://boerse-go.ag
- Company type
- Public
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- stock3 AG (formerly BörseGo AG) is a Munich-based fintech that operates an integrated financial market analysis and trading platform for sophisticated traders and active investors in the German-speaking market, and licenses multi-brokerage API technology through its wholly-owned brokerize subsidiary to wealth management and fintech partners.
- Ownership category
- akta.pro rank
BörseGo industry classification
Industry- Product category
- Financial Market Analysis & Trading Software
- NAICS
- Portfolio Management and Investment Advice (523940), Securities and Commodity Contracts Intermediation and Brokerage (5231)
- SIC
- Investment Advice (6282), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Retail Multi-Asset Exchanges (FSAFAEAA)
Keywords
Where BörseGo is headquartered
LocationHeadquarters
- HQ city
- München
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
BörseGo business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Subscriptions: Revenue generated from the stock3 platform subscription services for traders and active investors seeking comprehensive financial market analysis tools.
- Trading Transaction Fees: Multi-brokerage trading execution generates transaction fees through the brokerize platform, having reached the 10-million-trades milestone in 2025.
- Licensing & API Services: New licensing strategy for 2026, providing API access to brokerize multi-brokerage technology to external website and app providers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Platform access for sophisticated traders and active investors |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
BörseGo product offering
Product offeringCore offering
stock3 AG (formerly BörseGo AG) operates an integrated financial market analysis and trading platform called stock3, combining charting, fundamental analysis, trading execution, watchlists, and depot management with multi-brokerage connectivity. The platform is delivered via web (stock3.com), desktop terminal, and mobile app. The wholly-owned subsidiary brokerize GmbH provides a multi-brokerage API that delivers standardized broker data to third-party wealth management and fintech applications.
Product overview
stock3 AG operates a unified financial market analysis and trading platform called stock3, which integrates information, analysis, and trading functionalities. The platform consists of the main stock3 Plattform (with charting, fundamental analysis, trading, depot management, and watchlist modules), the stock3 Terminal (featuring Aktien Screener and Knock-out-Rechner), and the stock3 App for mobile access. The company also operates brokerize (100%-subsidiary) providing multi-brokerage API for third-party integrations. The portfolio includes acquired brands such as Goldesel Trading, Tradermacher, and Stockstreet. In 2026, stock3 launched 3AI, an AI voice assistant for intelligent search functionality. The company traces its roots to BoerseGo.de and GodmodeTrader.de launched in 2000, with Guidants serving as the predecessor platform (2012).
Differentiator
Problem solved
Functional benefit
Brands
- Guidants: Former trading and analysis platform, now integrated into stock3 platform.
- brokerize
- 3AI
Products and services
- stock3 Plattform Unified financial market analysis and trading platform for sophisticated traders and active investors, providing charting, fundamental analysis, trading execution, depot management, and watchlist functionality in an all-in-one interface.
- stock3 Terminal
Quantifiable outcome
- 10 million trades executed on platform
- +1 more outcomes
Companies that use BörseGo
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles2 records
BörseGo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability3 records
Feature4 records
BörseGo partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and minor.
- FELS wealth GmbHcoreAPI partnership with Next-Gen Family Office for digital wealth management. brokerize's multi-brokerage API provides standardized broker data for the FELS Vermögensplattform, enabling 360-degree asset overview across various asset classes.
- DivizendcoreCooperation with leading app for withholding tax automation and portfolio tracking. Divizend uses brokerize's standardized broker data access API for source tax automation and portfolio tracking, with data-driven analysis for AI tools.
- PS Capital GmbH (Tradermaker Projekt)majorAcquisition of the Tradermaker project from PS Capital GmbH, expanding stock3's educational trading content and community reach.
- Joka Enterprises GmbH (Stockstreet GmbH)majorAcquisition of Joka Enterprises GmbH, owner of Stockstreet GmbH, representing a significant expansion of stock3's market position in financial media and analysis.
- TENDER Art Inc.minorFinancial participation in TENDER Art Inc. as part of stock3's strategic investment activities.
- Goldesel Trading & Investing GmbHmajorMajority stake acquisition of Goldesel Trading & Investing GmbH, representing a significant expansion of stock3's trading and investing ecosystem.
- Vickii GmbHminorMinority stake investment in Vickii GmbH as part of stock3's venture strategy and ecosystem expansion.
- Sub Capitals GmbHminorFinancial participation in Sub Capitals GmbH as part of stock3's investment and partnership strategy.
Scale indicators5 records
Recent moves11 records
Expansion highlights5 records
BörseGo competitors and assessment
Company assessmentBroad incumbents
- Bloomberg L.P. Professional financial data, analytics, and trading-terminal incumbent. stock3's Terminal module (screener, KO calculator) targets a similar workflow at a much lower price point but competes for the same analytical mindshare.
- Yahoo Finance: Free financial information, news and basic charting platform; competes with stock3 at the information/analysis layer (especially for casual retail) and represents a benchmark for free-tier content.
- LSEG (Refinitiv) Workspace: Enterprise financial-data and trading platform for professional users. Overlaps with stock3's analytics modules at the professional-tier end and represents a competitive benchmark for data depth.
- Robinhood Markets: US-headquartered multi-asset retail trading platform expanding internationally; represents the long-tail competitive threat for self-directed retail trading platforms like stock3 if it enters DACH.
Direct peers
- eToro: Multi-asset retail trading platform with social/investor community features; competes for the same 'sophisticated trader / active investor' persona in DACH and offers in-app execution that overlaps with stock3's value proposition.
- TradingView: Global web-based charting and trading-analysis platform with multi-broker integration — the closest direct competitor to stock3's combined analysis + trading execution offering, especially in the European retail segment.
Regional players
- comdirect (Commerzbank): German direct bank with an integrated trading platform and active-investor community; competes in the same DACH retail-brokerage + content ecosystem as stock3.
- Trade Republic: Berlin-based German retail broker rapidly expanding into multi-asset trading and analytical features; represents the most aggressive German challenger to stock3's user base and trading-volume pool.
- Scalable Capital: Munich-based German broker and trading platform with native analytics and model-portfolio tools; a direct DACH regional competitor that could also become a brokerize API partner or disintermediate it.
Emerging players
- Finanztip / GodmodeTrader (legacy portal overlap): German-language financial information and consumer-finance portals. Notably, stock3 already owns the GodmodeTrader.de legacy portal, illustrating the strategic adjacency between editorial/advice media and stock3's trading-platform funnel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
BörseGo social profiles
Digital presenceBörseGo compliance and trust
Trust signalCompliance1 record
BörseGo financial estimates
Financial estimateRevenue estimate
Valuation estimate
BörseGo leadership team
Management profileNumber of profiles
Profiles4 records
BörseGo subsidiaries and ownership
Company hierarchySubsidiaries7 records
BörseGo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BörseGo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BörseGo
What does BörseGo do?
stock3 AG (formerly BörseGo AG) operates an integrated financial market analysis and trading platform called stock3, combining charting, fundamental analysis, trading execution, watchlists, and depot management with multi-brokerage connectivity. The platform is delivered via web (stock3.com), desktop terminal, and mobile app. The wholly-owned subsidiary brokerize GmbH provides a multi-brokerage API that delivers standardized broker data to third-party wealth management and fintech applications.
Is BörseGo a public or private company?
BörseGo is a public company. It is classified as public and is currently operating.
When was BörseGo founded?
BörseGo was founded in 2000. It employs 11 to 50 people.
Where is BörseGo based?
BörseGo is headquartered in München, Germany, in the Europe region.
How does BörseGo make money?
Three revenue lines are on record. Platform Subscriptions are the primary driver. The others are trading Transaction Fees and licensing & API Services.
Who are BörseGo's main competitors?
Broad incumbents on record are Bloomberg L.P., Yahoo Finance, LSEG (Refinitiv) Workspace and Robinhood Markets. Direct peers are eToro and TradingView. Regional players are comdirect (Commerzbank), Trade Republic and Scalable Capital. Finanztip / GodmodeTrader (legacy portal overlap) is listed as an emerging player.
Does BörseGo have an API?
Yes. Multi-Brokerage-API provided by brokerize (100%-subsidiary of stock3) that delivers standardized broker data for third-party applications. Enables 360-degree asset overview across various asset classes. Provides broker data access for external website and app providers, enabling data-driven analytics for AI tools.
What industry is BörseGo in?
BörseGo's product category is Financial Market Analysis & Trading Software. Its primary akta.pro industry code is FSAFAEAA, Retail Multi-Asset Exchanges. Its NAICS code is 523940 and its SIC code is 6282.