Cementaid
Cementaid is a privately-held manufacturer founded in 1954 that produces advanced concrete admixtures and surface treatments, serving enterprise construction, marine, and industrial customers globally through its proprietary Everdure Caltite waterproofing system and 30+ related products.
- Company typePrivate
- Founded1954
- HeadquartersLilyfield, Australia
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Cementaid does
Cementaid is a privately-held Australian-founded manufacturer of advanced concrete admixtures and surface treatments, established in 1954 and operating globally through wholly-owned subsidiaries and distributor networks. The company's core product is the Everdure Caltite System, a Hydrophobic Pore-Blocking Ingredient (HPI) technology released in 1960 that makes concrete non-absorbent and impermeable without surface membranes or coatings, providing waterproofing and corrosion protection in marine, acidic, and chemically aggressive environments. The product portfolio extends across waterproofing admixtures (Everdure Caltite, 3CC, AQUAPEL, SUPERPLASTET series), form oils and curing compounds (CALFORM, CALCURE, CALVAP), bonding agents (WELDCRETE, CALBOND), floor surface treatments (DIAMITE, ROKITE PR, STEELITE, CALGRAINS), wall treatments (GRAFFE-X, DRIWAL P6, SILICONE S.50), and grouting compounds (CALGROUT series), totalling 33+ products manufactured at production centres in Australia, the Philippines, and the UK.
The company serves enterprise customers across construction, infrastructure, marine, industrial manufacturing, agriculture/chemical processing, healthcare, education, and entertainment verticals, with reference projects including Singapore MRT (120-year design life), Dubai Mall Aquarium, Disney Explorers Lodge, Hang Seng Bank Headquarters, and Cheung Kong Centre. Distribution is executed via a Technical Service and Production Centre model combining direct technical sales representatives (who supervise trial mixes at batching plants and provide on-site guidance), wholly-owned subsidiaries in primary markets, and appointed distributors in secondary markets across Australia, South-East Asia, UK/Ireland/Poland, Middle East, India, and West Coast USA.
Revenue is generated through quote-based, one-time product sales priced via direct technical consultation; pricing is not publicly disclosed. The company holds British Board of Agrément (BBA) Technical Appraisal & Approval Certification for its flagship Everdure Caltite System, and has accumulated 50+ years of field performance data validated by independent authorities (CSIRO, Roads & Traffic Authority NSW, Taywood Engineering UK, multiple universities). No external funding rounds, acquisitions, or leadership transitions are disclosed, consistent with a privately-held, owner-operated operating model with the primary legal entity domiciled in Hong Kong.
Cementaid firmographics
Firmographics- Name
- Cementaid
- Legal name
- Cementaid International Ltd. Hong Kong
- Website
- https://cementaid.com
- Company type
- Private
- Founded year
- 1954
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cementaid is a privately-held manufacturer founded in 1954 that produces advanced concrete admixtures and surface treatments, serving enterprise construction, marine, and industrial customers globally through its proprietary Everdure Caltite waterproofing system and 30+ related products.
- Ownership category
- akta.pro rank
Cementaid industry classification
Industry- Product category
- Concrete Admixtures and Surface Treatments
- NAICS
- Cement and Concrete Product Manufacturing (3273)
- akta.pro primary industry
- Construction Chemicals (Additives, Admixtures & Grouts) (IMAEABAC)
- akta.pro secondary industry
- Concrete Admixtures & Curing Compounds (IMADAAAL)
Where Cementaid is headquartered
LocationHeadquarters
- HQ city
- Lilyfield
- HQ country
- Australia
- HQ region
- Oceania
Offices16 records
Markets served
Cementaid business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Concrete Admixtures & Surface Treatments: Sale of proprietary chemical admixtures and surface treatment products for concrete enhancement, waterproofing, curing, bonding, and protection. Products include waterproofing ingredients (Everdure Caltite, 3CC), surface hardeners (DIAMITE), stain-resistant sealers (ROKITE), grouting compounds, form oils, curing compounds, and bonding agents. Sales through direct technical sales teams, subsidiary companies, and appointed distributors/agents globally.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Technical consultation and product specification service |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Cementaid product offering
Product offeringCore offering
Cementaid manufactures and sells proprietary chemical admixtures and surface treatments that enhance the durability, waterproofing, and corrosion resistance of concrete. Its flagship Everdure Caltite System uses Hydrophobic Pore-Blocking Ingredient (HPI) chemistry to produce non-absorbent, impermeable concrete that eliminates the need for membranes in waterproofing applications. The product portfolio spans five categories: waterproofing and corrosion-proofing admixtures, form oils/curing/bonding agents, floor surface treatments, wall surface treatments, and grouting compounds, supplied to construction industry customers worldwide.
Product overview
Cementaid is a manufacturer of advanced admixtures and surface treatments for concrete, operating since 1954. The product portfolio consists of four main categories: (1) Waterproofing & Corrosion-Proofing Admixtures including the flagship EVERDURE CALTITE and 3CC Hydrophobic Pore-Blocking Ingredients (HPI), along with SUPERPLASTET superplasticizers, AQUAPEL waterproofing, and various specialty admixtures; (2) Form Oils, Curing & Bonding Agents including CALFORM release agents, CALCURE curing compounds, CALVAP finishing aid, and WELDCRETE/CALBOND bonding agents; (3) Floor Surface Treatments including DIAMITE case-hardener, ROKITE PR/Colour ROKITE sealers, STEELITE metallic hardener, CALGRAINS anti-slip crystals, and CALRES 120 penetrating sealer; (4) Wall Surface Treatments including GRAFFE-X anti-graffiti, DRIWAL P6 and SILICONE S.50 masonry preservers, BRICKCLEANER, and LB9 glaze sealer; and (5) Grouting Compounds including CALGROUT No. 1, 2, 3/3b, and 7. The core EVERDURE CALTITE system is an integral hydrophobic and pore-blocking technology that eliminates the need for membranes in waterproofing applications while providing long-term corrosion protection in marine and acidic environments.
Differentiator
Problem solved
Functional benefit
Brands
- Everdure Caltite: Hydrophobic Pore-Blocking Ingredient (HPI) system for waterproof, damp-proof and corrosion resistant concrete. Produces non-absorbent, impermeable and durable field concrete without membranes.
- SuperPlastet
- 3CC
- Calgrout
- Diamite
- Rokite PR
- GraffeX
Products and services
- Everdure Caltite System
- 3CC System
Quantifiable outcome
- 97%+ reduction in chloride penetration vs. control concrete in independent Roads & Traffic Authority NSW testing
- +7 more outcomes
Companies that use Cementaid
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles4 records
Cementaid technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Cementaid partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered regional and core.
- Hydrocon Construction Supplies LLCregionalOfficial agent, stockist, and service centre for Cementaid in United Arab Emirates and Oman. Located in Dubai with full product supply and technical support capabilities.
- ArkazregionalOfficial agent and stockist for Cementaid products in Kingdom of Saudi Arabia and Bahrain. Located in Al Khobar, Saudi Arabia.
- Wayne Enterprise (Thailand) Co. Ltd.regionalOfficial distributor for Cementaid in Thailand. Located in Bangkok at Level 18, Park Ventures Ecoplex, serving Thai construction market.
- Nutech Hydraulic EquipmentsregionalOfficial distributor for Cementaid in India. Located in Pune, Maharashtra, serving Indian industrial and construction markets.
- Navi DoharegionalOfficial agent for Cementaid in Qatar. Contact: Mohammad Naser.
- Cementiad Middle East Building Material Trading LLCregionalCementaid Middle East operations entity based in Dubai serving Saudi Arabia, Kuwait, Qatar, and UAE markets with project support and product supply.
- Taywood Engineering Ltd (UK)coreLong-term research partner conducting durability testing of Caltite concrete. Confirmed no corrosion in reinforcing steel after 17 years tidal immersion testing, validated resistivity measurements, and documented water repellency performance.
Scale indicators11 records
Recent moves7 records
Expansion highlights5 records
Cementaid competitors and assessment
Company assessmentBroad incumbents
- Sika AG: Swiss specialty chemicals leader with a comprehensive concrete admixtures, waterproofing, and structural protection portfolio. Directly competes with Cementaid in waterproofing admixtures and concrete durability products across commercial and infrastructure projects globally.
- Bostik (Arkema): Global adhesive and sealant manufacturer (part of Arkema) producing construction chemicals including waterproofing systems and concrete treatments. Adjacent competitor to Cementaid's waterproofing admixture and surface treatment product lines, particularly in commercial construction.
- Mapei: Italian multinational offering concrete admixtures, waterproofing systems, grouts, and surface treatments for construction. Overlaps with Cementaid's product portfolio across multiple categories and serves similar commercial and infrastructure customers.
- RPM International (Tremco, Euclid Chemical): US-based specialty coatings and sealants group whose Euclid Chemical subsidiary manufactures concrete admixtures alongside Tremco's waterproofing product lines. Comparable to Cementaid in concrete admixtures and surface treatment categories within the broader RPM portfolio.
- BASF Master Builders Solutions: Global construction chemicals division of BASF offering waterproofing admixtures, concrete admixtures, surface treatments, and sealers. Overlaps directly with Cementaid's waterproofing admixture and surface treatment categories but as part of a much broader portfolio serving similar specifiers and contractors.
Direct peers
- GCP Applied Technologies: Specialty construction chemicals company (now part of Saint-Gobain) known for concrete admixtures, waterproofing, and sealant solutions. Closest direct competitor to Cementaid's HPI-based waterproofing technology, serving similar marine and infrastructure customers.
- Fosroc: International construction chemicals manufacturer (owned by Saint-Gobain) producing concrete admixtures, waterproofing, sealants, and grouts. Direct competitor in waterproofing admixtures and concrete surface treatments particularly across Asia-Pacific and Middle East markets.
- Kryton International: Canadian manufacturer of crystalline concrete admixtures and waterproofing systems (Hard-Cem, Krystol). Competes directly with Cementaid's Everdure Caltite and 3CC products in waterproof structural concrete applications, including marine and aggressive environments.
- Penetron International: Global manufacturer of crystalline capillary waterproofing admixtures for concrete. Closely comparable to Cementaid's HPI technology in terms of membrane-free waterproofing mechanism and target use cases including basements, tunnels, and marine structures.
- Xypex Chemical Corporation: Manufacturer of crystalline waterproofing admixtures and surface treatments for concrete, providing integral waterproofing similar to Cementaid's Everdure Caltite. Competes head-to-head in below-grade waterproofing, marine, and water-retaining structure applications.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Cementaid social profiles
Digital presenceCementaid compliance and trust
Trust signalCompliance1 record
Cementaid financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cementaid leadership team
Management profileNumber of profiles
Profiles4 records
Cementaid subsidiaries and ownership
Company hierarchySubsidiaries13 records
Cementaid funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cementaid M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cementaid
What does Cementaid do?
Cementaid manufactures and sells proprietary chemical admixtures and surface treatments that enhance the durability, waterproofing, and corrosion resistance of concrete. Its flagship Everdure Caltite System uses Hydrophobic Pore-Blocking Ingredient (HPI) chemistry to produce non-absorbent, impermeable concrete that eliminates the need for membranes in waterproofing applications. The product portfolio spans five categories: waterproofing and corrosion-proofing admixtures, form oils/curing/bonding agents, floor surface treatments, wall surface treatments, and grouting compounds, supplied to construction industry customers worldwide.
Is Cementaid a public or private company?
Cementaid is a private company. It is classified as family owned and is currently operating.
When was Cementaid founded?
Cementaid was founded in 1954. It employs 1 to 10 people.
Where is Cementaid based?
Cementaid is headquartered in Lilyfield, Australia, in the Oceania region.
How does Cementaid make money?
One revenue line is on record: concrete Admixtures & Surface Treatments.
Who are Cementaid's main competitors?
Broad incumbents on record are Sika AG, Bostik (Arkema), Mapei, RPM International (Tremco, Euclid Chemical) and BASF Master Builders Solutions. Direct peers are GCP Applied Technologies, Fosroc, Kryton International, Penetron International and Xypex Chemical Corporation.
Does Cementaid have an API?
No public API is recorded for Cementaid.
What industry is Cementaid in?
Cementaid's product category is Concrete Admixtures and Surface Treatments. Its primary akta.pro industry code is IMAEABAC, Construction Chemicals (Additives, Admixtures & Grouts), with a secondary code of IMADAAAL, Concrete Admixtures & Curing Compounds. Its NAICS code is 3273.