Scan
Scan is a Danish-design wood-burning stove, insert, and fireplace brand operating within Norway's Jøtul Group. Founded in 1978 and headquartered in Vissenbjerg, Denmark, it sells residential heating products through authorized dealers across 14 European and North American markets.
- Company typePrivate
- Founded1978
- HeadquartersVissenbjerg, Denmark
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Scan does
Scan is a Scandinavian fireplace brand founded in 1978 and headquartered in Vissenbjerg, Denmark. The company designs and sells wood-burning stoves, fireplace inserts, and wood fireplaces featuring Danish design aesthetics, with distribution across 14 countries spanning Europe (Czech Republic, Denmark, Finland, France, Germany, Italy, Netherlands, Norway, Poland, Spain, Sweden, United Kingdom) and North America (United States, Canada). Scan operates as a brand within the Jøtul Group, a Norwegian fireplace manufacturer with origins dating to 1853 that also owns the ATRA and ILD brands; Scan sits alongside these as a Scandinavian design-led offering within a multi-brand portfolio.
Scan's product portfolio is organized into three categories: freestanding wood stoves (Scan 84 Modern series in steel/glass and soapstone variants, and the Scan 79 series in 1250 and Zensoric-equipped 1020 versions), fireplace inserts (Scan 5005 FRL with three-sided glass viewing), and wood fireplaces. The company has invested in proprietary combustion technology branded as Zensoric, which automates air-intake control to optimize combustion efficiency and lower emissions, eliminating the need for manual air-vent adjustment. Additional product features include soapstone panels and top plates that store and gradually release heat, and a soft-close door mechanism. Energy labels across the catalog range from A to A+.
Scan's commercial model is built on one-time hardware sales executed exclusively through an authorized dealer network rather than direct-to-consumer e-commerce. The brand website functions as a product showcase and dealer locator, with localized versions in 13 languages. Pricing is not disclosed publicly; customers are directed to local dealers for quotes, which vary by model, configuration, and installation requirements. Customer concentration is structurally low, with revenue spread across thousands of residential end-customers via the dealer channel. No standalone revenue figures, funding history, or leadership roster for the Scan brand are disclosed in public sources; the brand is reported within the consolidated Jøtul Group, which is privately held, with 51-100 employees attributed to Scan in third-party firmographic data.
Scan firmographics
Firmographics- Name
- Scan
- Legal name
- Scan
- Website
- https://scan-stoves.com
- Company type
- Private
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Scan is a Danish-design wood-burning stove, insert, and fireplace brand operating within Norway's Jøtul Group. Founded in 1978 and headquartered in Vissenbjerg, Denmark, it sells residential heating products through authorized dealers across 14 European and North American markets.
- Ownership category
- akta.pro rank
Scan industry classification
Industry- Product category
- Wood-burning stoves and fireplaces
- SIC
- Heating Equipment, Except Electric & Warm Air Furnaces (3433)
- akta.pro primary industry
- Outdoor Heating, Fire Pits & Fireplaces Retail (CRAIAIAI)
Keywords
Where Scan is headquartered
LocationHeadquarters
- HQ city
- Vissenbjerg
- HQ country
- Denmark
- HQ region
- Europe
Markets served
Scan business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Wood Stove and Fireplace Sales: One-time purchase revenue from selling wood-burning stoves, inserts, and fireplaces through an authorized dealer network. Products are sold at suggested retail pricing based on model features, materials (steel, soapstone), and technology (Zensoric).
Go-to-market motion1 record
Distribution channels2 records
Marketing channels1 record
Scan product offering
Product offeringCore offering
Scan designs, manufactures, and distributes wood-burning stoves, fireplace inserts, and wood fireplaces featuring Danish design aesthetics and proprietary technologies such as Zensoric automatic combustion control. Products are sold through an authorized dealer network across 14 countries, targeting residential homeowners seeking efficient, sustainable heating solutions for modern living spaces. Energy ratings range from A to A+.
Product overview
Scan is a Scandinavian fireplace brand within the Jøtul Group, creating fireplaces inspired by Danish design traditions since 1978. The product portfolio consists of three main categories: wood stoves (freestanding units including the Scan 84 Modern series with variants in soapstone and steel/glass finishes, and the Scan 79 series featuring Zensoric automatic combustion technology), wood inserts (built-in fireplace units such as the Scan 5005 FRL with multi-sided glass viewing), and wood fireplaces. The products share a design philosophy of clean lines, large glass panels for fire viewing, and high-quality craftsmanship, targeting modern homes that value both aesthetics and efficient heating.
Differentiator
Problem solved
Functional benefit
Products and services
- Scan 84 Modern Modern wood stove with clean lines and an almost architectural design. The series consists of 4 models with variations in height and choice between black glass or steel door surface. Features a soft-close function and optional decorative plate combining steel with black glass or soapstone. Energy rated A+.
- Scan 79 1250 Modern wood stove with a tall, slim, and clean design. Features a large curved glass door offering maximum view of flames and an integrated glass handle. Built with solid materials, efficient heat output, and user-friendly operation. Suitable for both modern and classic interiors. Energy rated A.
- Scan 79 1020 Zensoric Modern wood-burning stove featuring Zensoric technology that automatically controls combustion for low emissions and efficient heating. At 1020mm height, it has a slim and elegant appearance with a large glass door and integrated glass handle. The firing process is simple and intuitive with no manual air vent adjustment required. Energy rated A+.
- Scan 84 Modern Soapstone Wood stove from the Scan 84 series featuring soapstone side panels and top plate. Soapstone stores heat and releases it slowly over time, providing lasting warmth even after the fire has gone out. Includes soft-close door function and available in two heights. Energy rated A+.
- Scan 5005 FRL Exclusive fireplace insert with large glass panels on three sides, allowing enjoyment of the flames from multiple locations in the room. Functions well as a room divider with a self-closing lifting door. Energy rated A+.
- Wood Stoves Scan's line of freestanding wood stoves featuring Danish design, large glass panels for fire viewing, and efficient heating. Includes models such as Scan 84 Modern, Scan 79 1250, and Scan 79 1020 Zensoric.
- Wood Inserts Scan's fireplace inserts designed for existing fireplace installations, featuring large glass panels and contemporary design to complement modern interiors.
- Wood Fireplaces Scan's wood-burning fireplaces combining Danish design traditions with modern living aesthetics, delivering efficient and sustainable warmth.
Quantifiable outcome
- Efficient combustion with reduced emissions through automatic Zensoric technology control
- +1 more outcomes
Companies that use Scan
Customer profileSegments1 record
Ideal customer profiles1 record
Scan technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Scan partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Jøtul GroupcoreScan is proudly part of the Jøtul Group, a Norwegian fireplace manufacturer with heritage since 1853, known for quality and innovation in heating solutions. Scan operates as one of several brands under the Jøtul Group umbrella, alongside ATRA and ILD, providing high-quality Scandinavian fireplaces to the global market.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Scan competitors and assessment
Company assessmentDirect peers
- Contura: Swedish manufacturer of wood-burning stoves with a strong Scandinavian design focus and similar energy efficiency ratings. Direct competitor in the premium wood stove segment across Nordic and Northern European markets where Scan operates.
- Jøtul: Scan\'s parent company and a Norwegian manufacturer of cast-iron wood stoves and fireplaces. Operates the same category of residential wood-burning heating products through an overlapping dealer network, making it the most direct comparable for Scan's business model and product range.
- TermaTech: Danish manufacturer of wood-burning stoves sold across European markets. Competes in the same premium Scandinavian wood stove segment with similar dealer-based distribution.
- Nordpeis: Norwegian manufacturer of fireplaces, wood stoves, and inserts with a Scandinavian design aesthetic. Competes directly with Scan in the premium modern-design residential wood-burning segment across Europe.
- ATRA: Sister brand to Scan under the Jøtul Group offering contemporary fireplaces and wood-burning stoves. Operates within the same parent and dealer network, making it the closest peer in terms of corporate structure and distribution overlap.
- Spartherm: German manufacturer of premium fireplace inserts, wood stoves, and tunnel fireplaces with strong focus on large glass viewing panels and modern design. Closest direct competitor to Scan\'s Scan 5005 FRL three-sided insert product.
- Hase: German designer and manufacturer of contemporary wood stoves known for innovation in combustion technology and modern aesthetics. Comparable to Scan on the premium-design, technology-forward positioning axis.
- Wiking Stoves: Danish manufacturer of cast-iron wood-burning stoves distributing across Europe. Directly comparable on geography, product category, and dealer-led distribution model.
- Morsø: Danish heritage manufacturer of cast-iron wood-burning stoves since 1853, sharing Scan\'s Scandinavian design DNA and premium positioning. Now part of Hearth & Home Technologies, competing in similar dealer channels and design-conscious homeowner segment.
Broad incumbents
- Hearthstone (HHT): U.S. manufacturer of cast-iron wood, gas, and pellet stoves part of Hearth & Home Technologies. Comparable product category but operates at much larger scale across multiple fuel types and serves the North American market where Scan also has a presence.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Scan social profiles
Digital presenceScan financial estimates
Financial estimateRevenue estimate
Valuation estimate
Scan leadership team
Management profileNumber of profiles
Scan funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Scan M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Scan
What does Scan do?
Scan designs, manufactures, and distributes wood-burning stoves, fireplace inserts, and wood fireplaces featuring Danish design aesthetics and proprietary technologies such as Zensoric automatic combustion control. Products are sold through an authorized dealer network across 14 countries, targeting residential homeowners seeking efficient, sustainable heating solutions for modern living spaces. Energy ratings range from A to A+.
Is Scan a public or private company?
Scan is a private company. It is classified as corporate owned and is currently operating.
When was Scan founded?
Scan was founded in 1978. It employs 51 to 100 people.
Where is Scan based?
Scan is headquartered in Vissenbjerg, Denmark, in the Europe region.
How does Scan make money?
One revenue line is on record: wood Stove and Fireplace Sales.
Who are Scan's main competitors?
Direct peers on record are Contura, Jøtul, TermaTech, Nordpeis, ATRA, Spartherm, Hase, Wiking Stoves and Morsø. Hearthstone (HHT) is listed as a broad incumbent.
Does Scan have an API?
No public API is recorded for Scan.
What industry is Scan in?
Scan's product category is Wood-burning stoves and fireplaces. Its primary akta.pro industry code is CRAIAIAI, Outdoor Heating, Fire Pits & Fireplaces Retail. Its SIC code is 3433.