Lowe Manufacturing Co

What Lowe Manufacturing Co does

Lowe Manufacturing Company LLC is a Wisconsin-based specialty manufacturer of hydraulic attachments for skid steers, compact track loaders, mini-loaders, compact utility tractors, compact excavators, backhoes, tele-handlers, and small wheel loaders. Founded in 1971 with the sale of its first hydraulic auger attachment and headquartered in Viola, Wisconsin (Richland County), the company operates under a focused "Productive, Durable, Value" engineering philosophy applied to three core product lines: auger drives (Classic Series, BP-Series planetary reduction, and TJ-101), XR-series trenchers (XR-7 through XRH-35 across varying GPM/PSI ranges), and the OptiBoom MAX multi-tool boom system with an ecosystem of compatible attachments (fronthoe, thumb, rake, buckets, ditching/skeleton buckets, lifting accessories). Notable technical features include through-hardened alloy drive shafts, self-aligning booms, anti-back flex digging chains, grade-50 steel construction, and five-year limited warranties on gearboxes.

The business is structured as an LLC subsidiary of Berlon Industries (Hustisford, Wisconsin), which acquired Lowe while retaining the LOWE brand, workforce, and Viola operations. Revenue is generated through one-time hardware sales — no recurring or subscription model — distributed via two channels: a multi-brand dealer network (Caterpillar, John Deere, Kubota, New Holland, Volvo, etc.) recruited through a dealer portal and locator system, and direct OEM supply to Gehl, ASV, JCB, and Mustang. Pricing is quote-based and not publicly disclosed. End customers span fencing, construction, landscaping, rental, contracting, utility, and agricultural applications. The company employs 1-10 people, holds the LOWE® registered trademark, maintains EMDA membership, and is marketed as having worldwide reach, though specific international sales data is not disclosed.

Name

Lowe Manufacturing Co

Legal name

LOWE MANUFACTURING COMPANY LLC.

Website

https://loweman.com

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

1–10 employees

Short description

Lowe Manufacturing Co is a Wisconsin-based (founded 1971) specialty manufacturer of hydraulic auger, trencher, and OptiBoom MAX multi-tool boom attachments for skid steers, compact track loaders, and mini-loaders, selling through dealers and direct OEM supply to Gehl, ASV, JCB, and Mustang as a Berlon Industries subsidiary.

Ownership category

akta.pro rank

Product category

Heavy Equipment Attachments

NAICS

Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924), Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312), Industrial Machinery and Equipment Merchant Wholesalers (42383)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging) (IMAHABAJ)

Keywords

• Hydraulic auger attachments
• Trencher attachments
• Skid steer attachments
• Heavy equipment attachments
• Multi-tool boom systems

Headquarters

HQ city

Viola

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Heavy Equipment Attachment Sales: LOWE generates revenue through the manufacture and sale of hydraulic attachments for skid steers and tractors. Products include augers, trenchers, and boom attachments sold through dealer network and directly to OEM companies. Revenue is primarily one-time hardware sales rather than recurring revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

LOWE Manufacturing Company LLC. designs and manufactures hydraulic auger, trencher, and multi-tool boom attachments for skid steers, compact track loaders, compact utility tractors, mini-loaders, compact excavators, backhoes, tele-handlers, and small wheel loaders. Products are sold through a dealer network and supplied directly to OEM manufacturers including Gehl, ASV, JCB, and Mustang. The company has focused exclusively on attachments since 1971 under a philosophy of productive, durable, value.

Product overview

LOWE Manufacturing Company LLC (now part of Berlon Industries) is a specialized attachment manufacturer focused entirely on attachments for heavy equipment. The product portfolio centers on three core product lines: (1) Auger attachments including the Classic Series, BP-Series, and TJ-101 models with various auger bit options (SQ, LP, TSQ, LX, RSQ series), (2) Trencher attachments in XR-series variants (XR-7, XR-14, XR-21, XR-25, XRH-35), and (3) The innovative OptiBoom MAX multi-tool boom system with compatible attachments including the LFHB-60 Fronthoe, thumb, rake, 4-point lift, spreader bar, single clevis, trenching buckets (9, 12, 18 inch), ditching buckets (36, 42 inch), and skeleton buckets (36, 42 inch). Additional products include the SP-2012H Stump Planer and auger extensions. All products are designed for skid loaders, mini-loaders, compact track loaders, compact utility tractors, compact excavators, backhoes, tele-handers, and small wheel loaders with a philosophy of productive, durable, value.

Differentiator

Problem solved

Functional benefit

Brands

• LOWE®: The primary brand name for Lowe Manufacturing Company's attachment products including augers, trenchers, and OptiBoom MAX.

Products and services

• Classic Series Auger Premium hydraulic auger drive units featuring virtually unbreakable drive shafts, solid unit construction, premium hydraulic motors, high-quality protected hose routing, and heavy duty reduction drive. Offers choice between round or hex drive shaft at no extra cost. Designed for skid loaders, mini-loaders, compact track loaders, and compact utility tractors used in fencing, construction, landscaping, rental, contracting, utility, and agricultural applications.
• BP-Series Auger Planetary reduction auger drives with approximately 20% increase in gear strength over previous LOWE models. Features through-hardened alloy drive shaft, stronger shaft bearing support, high-grade shaft seal, and zero leak motor mount. Backed by a five-year limited repair or replace warranty on the gearbox.
• TJ-101 Auger Drive Unit Gear reduction auger drive unit with innovative mounting system, featuring LOWE-designed and manufactured gearbox made in USA. Designed for mini-loaders with Toro-Dingo compatible mountings and other smaller machinery. Supports augers up to 36 inch diameter with high lift mounting and four-foot long auger capability. Backed by five-year repair or replace warranty.
• Auger Bits Digging augers for light to moderate ground conditions (SQ-Series), harder drier digging and compact soils (LP-Series), specialty applications for root balls and mulch (TSQ-Series), toughest abrasive conditions (LX-Series), and rock and coral drilling with conical carbide teeth (RSQ-Series). Compatible with 2 inch or 2-1/2 inch hex tops or 2 9/16 inch round tops.
• Auger Extensions Extension attachments for digging deeper holes, available in lengths of 14, 24, 36, 48, and 60 inches. Standard extensions have two holes for added strength and durability with extra holes available on request.
• XR-Series Trenchers Trenching attachments for skid steer loaders, compact track loaders, and mini-loaders, available in XR-7, XR-14, XR-21, XR-25, and XRH-35 variants covering 8 to 45 GPM flow rates. Features fixed self-aligning boom, industrial strength grease cylinder adjustment, high strength maintenance-free tapered roller bearings, anti-back flex digging chain, double-flighted auger for fast spoil removal, and optional hydraulic side shift. Used in construction, agriculture, rental, utility, and irrigation applications.
• OptiBoom MAX First multi-tool boom with quick attach system for skid steers. Built with thick grade 50 steel and rigid box beam design with 3000 PSI max cylinder pressure and 4,000 lbs lifting capacity. Converts skid steer into heavy-duty utility tool for landscaping, agriculture, and DIY applications with industry-leading quick attach functionality allowing attachment swap in under 3 minutes via single pin.
• SP-2012H Stump Planer Efficient stump removal attachment with replaceable 3-piece center point pilot bit, stabilizing blade holder, 3 hardened bolt-on cutting edges, solid 2-7/8 inch steel center shaft, and triple flighting design. 12 inch diameter, 11 inch flight diameter, 60 lbs weight.

Quantifiable outcome

• BP-Series offers estimated 20% increase in gear strength over previous LOWE models
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core, major and minor.

• Berlon IndustriescoreStrategic or Co-development PartnerBerlon Industries, another Wisconsin manufacturer of buckets and attachments, acquired LOWE MANUFACTURING COMPANY LLC. Berlon retained the LOWE brand, employees, and operations in western Wisconsin's Richland County. This partnership provides Lowe with access to Berlon's broad line of buckets and attachments ecosystem while maintaining LOWE's specialized focus.
• GehlmajorChannel Partner/ Reseller/ DistributorGehl is an OEM manufacturer that supplies LOWE products on a direct basis to support their own equipment.
• ASVmajorChannel Partner/ Reseller/ DistributorASV is an OEM manufacturer that supplies LOWE products on a direct basis to support their own equipment.
• JCBmajorChannel Partner/ Reseller/ DistributorJCB is an OEM manufacturer that supplies LOWE products on a direct basis to support their own equipment.
• MustangmajorChannel Partner/ Reseller/ DistributorMustang is an OEM manufacturer that supplies LOWE products on a direct basis to support their own equipment.
• Rock Solid AttachmentsminorChannel Partner/ Reseller/ DistributorRock Solid Attachments is a partner dealer/reseller that displays LOWE products on their website.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• John Deere Attachments: John Deere offers a broad line of attachments for compact utility tractors and skid steer-style loaders, competing for dealer attention and end-customer dollars alongside LOWE.
• Bobcat Company: Bobcat is the leading OEM of skid steers and compact track loaders and also sells its own branded attachments; while broader in scope, Bobcat attachments compete directly with LOWE for dealer shelf space and end-customer spend.
• Caterpillar (Cat Attachments): Caterpillar sells a wide range of work tool attachments for its compact equipment through its dealer network, overlapping with LOWE's offering but as part of a much broader equipment portfolio.
• Kubota Attachments: Kubota provides attachments for its compact track loaders and skid steers as part of its broader equipment lineup, representing both a competitor and an OEM channel for LOWE-type products.

Others

• Berlon Industries: Berlon Industries is LOWE's parent company and a Wisconsin-based manufacturer of buckets and attachments for skid steers — the closest strategic and operational partner, though not a direct external competitor since it owns LOWE.

Direct peers

• Paladin Attachments: Paladin manufactures skid steer and compact track loader attachments including augers and trenchers, competing head-to-head with LOWE's core product lines across the same dealer channels.
• Worksaver: Worksaver designs and manufactures attachments for skid steers, compact tractors, and loaders including augers and trenching tools, competing in the same niche LOWE occupies.
• Avant Tecno: Avant Tecno manufactures compact loaders and a broad range of compatible attachments including augers and trenchers; a European-headquartered direct peer with overlapping product and customer profile.
• Bradco (Paladin brand): Bradco, a Paladin-owned brand, produces augers, trenchers, and similar attachments for skid steers — directly overlapping LOWE's product portfolio in both function and end customer.
• McMillen (part of Paladin): McMillen makes augers and trenching attachments for skid steers and compact equipment, directly comparable to LOWE's Classic, BP, and XR-series products.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/LoweMfgCo
• YouTubevimeo.com/user46851168
• Facebookfacebook.com/lowemanufacturing

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lowe Manufacturing Co