Lakeview Plastic Surgery

What Lakeview Plastic Surgery does

Lakeview Plastic Surgery is a privately held, founder-owned boutique plastic surgery practice founded in 2013 by Dr. Alison Shore, M.D., operating from a single office at 3000 N. Halsted St., Suite 709, in Chicago's Lakeview neighborhood. The practice offers a comprehensive portfolio of aesthetic, reconstructive, and gender affirming procedures, including breast augmentation, lift, reduction, and reconstruction; body contouring (liposuction, tummy tuck, arm lift, gynecomastia correction, labiaplasty, after-weight-loss procedures); gender affirming surgery (masculinizing top surgery using double-incision and keyhole techniques, affirming breast augmentation, non-flat top surgery, liposculpture); facial ear surgery; and non-surgical aesthetics (Botox, Dysport, fillers, Kybella). Dr. Shore is a board-certified plastic surgeon (American Board of Plastic Surgery) with fellowship training in reconstructive microsurgery from the University of Chicago and is reported to have performed over 1,000 gender affirming surgeries.

The business is structured as a two-person operation consisting of Dr. Shore (sole surgeon) and Giselle (office manager and patient coordinator who joined in 2014). Procedures are performed at three Chicago-area outpatient surgery centers — 900 North Michigan Surgical Center, Advocate Illinois Masonic Medical Center, and Ascension St. Joseph Hospital. Revenue is generated on a per-procedure basis through two channels: insurance reimbursement (Dr. Shore is in-network with Blue Cross Blue Shield and other carriers for qualifying procedures including breast reduction, reconstruction, and gender affirming surgery) and self-pay, with a $100 consultation fee applied to procedure costs, a $50 booking fee for insurance consults, and third-party financing options available.

The go-to-market motion is direct-to-consumer: patients reach the practice via the website contact form, phone, Instagram (@dralisonshore), Facebook, or Yelp, with new patient appointments scheduled Monday and Thursday afternoons. Marketing emphasizes patient testimonials (30 excellent Google reviews), detailed procedure education on the website, and surgeon credentials, rather than paid advertising. Patient demand is described as strong and booked far in advance, and the practice actively serves patients traveling from across the United States and internationally.

Name

Lakeview Plastic Surgery

Legal name

Lakeview Plastic Surgery

Website

https://lakeviewplasticsurgery.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Lakeview Plastic Surgery is a founder-owned boutique plastic surgery practice in Chicago, founded in 2013 by Dr. Alison Shore, offering breast surgery, body contouring, gender affirming surgery, and non-surgical aesthetics to individual patients on a self-pay and insurance basis.

Ownership category

akta.pro rank

Product category

Plastic Surgery Services

NAICS

Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Plastics / Cosmetic & Dermatologic Surgery Centers (HLAFAIAK)

Keywords

• Plastic surgery
• Breast reconstruction
• Gender affirming surgery
• Body contouring
• Cosmetic surgery

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Surgical Procedures: Revenue generated from surgical procedures including breast surgery (augmentation, lift, reduction, reconstruction), body surgery (liposuction, tummy tuck, arm lift, gynecomastia, labiaplasty, after weight loss), gender affirming surgery (top surgery, affirming breast augmentation, non-flat top surgery, liposculpture), facial surgery, and non-surgical aesthetics. Procedures are either self-pay or covered by insurance for qualifying patients.
2. Insurance Reimbursement: Dr. Shore is a participating provider with several insurance carriers, including Blue Cross Blue Shield. Insurance may cover qualifying procedures such as breast reduction for chronic pain, breast reconstruction after cancer, panniculectomy for skin irritation, and gender affirming surgery with proper documentation and pre-approval.
3. Consultation Fees: Self-pay consultation fee is $100, which is applied to surgery or cost of service. $50 booking fee required to schedule an insurance consult, applied to co-pay or cost of service at time of visit.
4. Financing Options: Practice offers financing options for self-pay surgeries for patients who wish to spread payments over time rather than pay upfront.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Lakeview Plastic Surgery is a boutique plastic surgery practice in Chicago that provides surgical and non-surgical aesthetic procedures, including breast augmentation, lift, reduction, and reconstruction, body contouring (liposuction, tummy tuck, arm lift, gynecomastia correction, labiaplasty, after-weight-loss contouring), gender affirming surgery (top surgery, affirming breast augmentation, non-flat top surgery, liposculpture), facial surgery, and injectable non-surgical aesthetics (Botox, Dysport, fillers, Kybella). The practice is led by a single board-certified plastic surgeon who performs all procedures and accepts insurance for qualifying operations while also offering self-pay and financing options.

Product overview

Lakeview Plastic Surgery is a boutique plastic surgery practice founded in 2013 by Dr. Alison Shore, offering a comprehensive portfolio of surgical and non-surgical aesthetic procedures. The practice specializes in breast surgery (augmentation, lift, reduction, reconstruction), body contouring (liposuction, tummy tuck, arm lift, gynecomastia, labiaplasty, after weight loss), and gender affirming surgery (top surgery, affirming breast augmentation, non-flat top surgery, liposculpture). Non-surgical offerings include neuromodulators (Botox/Dysport), dermal fillers, lip augmentation, and Kybella for fat dissolving. All services are tailored individually to each patient's unique anatomy and aesthetic goals.

Differentiator

Problem solved

Functional benefit

Products and services

• Breast Augmentation Surgical procedure that enhances breast volume and shape using implants, creating a pocket behind the native breast tissue and placing the implant through a small incision for long-lasting, natural-feeling results.
• Breast Lift (Mastopexy) Surgical procedure that lifts and tightens a woman's own breast tissues to create a rounder, perkier, and more youthful appearance without adding volume through implants; best suited for women satisfied with their breast size in a bra but wanting natural perkiness.
• Breast Reduction Surgical procedure that makes breasts smaller, lighter, and more lifted by removing portions of breast tissue and skin; addresses back, neck, and shoulder pain, deep bra-strap grooving, and skin irritation caused by large breasts. Insurance may cover with proper documentation.
• Breast Reconstruction Reconstructive surgery that restores shape, volume, and symmetry of breasts after mastectomy or lumpectomy, offering implant reconstruction, tissue-based (autologous) reconstruction, partial breast reconstruction, and aesthetic flat contouring. Often insurance-covered.
• Liposuction Body contouring procedure that permanently removes unwanted fatty deposits using a suction cannula to create a leaner shape, targeting the abdomen, love handles, thighs, hips, arms, bra roll, and under the chin; can be standalone or combined with other procedures.
• Tummy Tuck (Abdominoplasty) Abdominal surgery that reshapes the abdomen by removing extra skin and fat and tightening abdominal muscles; addresses loose skin and diastasis often resulting from pregnancy to restore a youthful abdominal contour.
• Mommy Makeover Combined procedure pairing a tummy tuck with breast surgery (implants, lift, or reduction) to address physical changes from pregnancy including stretched abdomen, muscles, skin, hormonal fat, and dramatic breast changes.
• Male Chest Reduction (Gynecomastia) Surgical procedure that treats overgrowth of glandular tissue in the male chest through removal of glandular tissue, often combined with liposuction, to reshape the chest and reduce self-consciousness about appearance.
• Arm Lift (Brachioplasty) Upper arm surgery that removes loose skin and stubborn fat to create a more youthful, defined shape, sometimes combined with liposuction for optimal results.
• Labiaplasty Cosmetic surgery of the female external genitalia that reshapes excess tissue of the labia minora, labia majora, or clitoral hood to improve appearance and comfort.
• After Weight Loss Body Contouring Body contouring surgery that removes extra skin remaining after significant weight loss to prevent skin irritation, smooth the silhouette, and improve clothing fit; addresses the abdomen, back, buttocks, arms, thighs, breasts, and pubic area.
• Top Surgery (Masculinizing) Gender affirming procedure that removes breast glands and overlying skin to create a leaner, more masculine chest, offered through both double incision (DI) and keyhole techniques.
• Affirming Breast Augmentation Gender affirming procedure that uses implants to help transfeminine patients achieve breast fullness and shape, with each surgery uniquely designed based on individual goals for implant shape, size, firmness, and position.
• Non-flat Top Surgery Gender affirming procedure that achieves a significantly smaller chest without going completely flat, including radical breast reduction and non-binary chest reduction, falling along a spectrum between cis-feminine breast reduction and masculinizing top surgery.
• Liposculpture Body masculinization and feminization using targeted liposuction to create traditionally masculine or feminine silhouettes, considering aesthetic differences between shapes such as curvy hourglass versus straight torso.
• Facial Surgery (Ear Procedures) Aesthetic surgery of the ear including otoplasty (ear pinning), torn earlobe repair, earlobe reconstruction after gauges, and keloid excision and reconstruction.
• Neuromodulators (Botox / Dysport) Injectable treatments that paralyze small facial muscles to soften wrinkles and prevent deepening, with effects lasting 3-6 months; also used to treat excessive sweating (hyperhidrosis) of the armpits, palms, and soles.
• Dermal Fillers Injectable treatments that plump areas that have lost volume or smooth indentations using hyaluronic acid fillers (Restylane, JuveDerm) or Sculptra; effects last 6-9 months for HA fillers and up to two years for Sculptra.
• Lip Augmentation Injectable treatment that restores volume and definition to lips using hyaluronic acid fillers (JuveDerm, Restylane), using softer fillers like JuveDerm Volbella or Restylane Kysse for natural results; can also lift corners of the mouth that turn down at rest.
• Kybella (Fat Dissolving) Injectable treatment that permanently dissolves submental fat under the chin to treat double chin; final results visible at 3 months, with most patients benefiting from 2-3 treatments spaced 3 months apart.

Quantifiable outcome

• Over 1,000 gender affirming surgeries performed
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators6 records

Recent moves6 records

Expansion highlights3 records

Others

• RealSelf: Consumer-facing marketplace and information platform for cosmetic procedures. Not a clinical peer but a key marketing and patient-acquisition channel for boutique practices like Lakeview Plastic Surgery.

Emerging players

• Mia Aesthetics: Multi-location cosmetic surgery brand with a focus on breast and body procedures at competitive pricing. Competes for similar self-pay aesthetic patients in the Midwest market with a more scalable operating model.
• Align Surgical Associates: Specialty practice focused on gender affirming surgery, particularly top surgery and facial feminization. Comparable sub-specialty focus and patient demographic to Lakeview's affirming surgery line.

Broad incumbents

• Marina Plastic Surgery (Dr. Grant Stevens): Established multi-surgeon plastic surgery practice offering comprehensive aesthetic procedures including breast surgery. Comparable breadth of service line, though larger scale and California-based.
• Northwestern Plastic Surgery: Academic plastic surgery service at Northwestern Medicine serving the Chicago market with broad reconstructive and aesthetic offerings. Overlaps with Lakeview's breast reconstruction and cosmetic surgery lines.
• Rush Plastic Surgery: Academic plastic surgery division at Rush University Medical Center in Chicago offering the full spectrum of cosmetic and reconstructive procedures. Same geographic market with broader institutional resources.
• University of Chicago Medicine Plastic Surgery: Academic plastic surgery program at UChicago Medicine where Dr. Shore completed her fellowship. Comparable reconstructive microsurgery capability and Chicago market presence.

Direct peers

• The Geldner Center: Chicago-area boutique plastic surgery practice offering aesthetic surgery and non-surgical treatments in a similar physician-led, personalized model. Comparable in size, scope, and target patient demographic to Lakeview Plastic Surgery.
• The Crane Center for Transgender Surgery: Specialized transgender surgery center with surgeons performing top surgery and other gender affirming procedures. Comparable niche focus and surgeon-driven brand to Lakeview's affirming surgery offering.
• Gender Confirmation Center of San Francisco: Specialty practice focused on gender affirming surgery, particularly top surgery, with a similarly surgeon-led model. Direct competitor for the same affirming-surgery patient segment that comprises a meaningful share of Lakeview's volume.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/lakeviewplasticsurgery
• Instagraminstagram.com/dralisonshore
• Xx.com/LakeviewPlSurg
• LinkedInlinkedin.com/company/lakeview-plastic-surgery-llc

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lakeview Plastic Surgery