Innoflow Technologies
Innoflow Technologies is a New Zealand-headquartered wastewater treatment contractor and exclusive Orenco agent, designing, installing, and servicing modular AdvanTex treatment systems for residential, commercial, community, tourism, and remote sites across New Zealand, Australia, and the Pacific.
- Company typePrivate
- Founded1994
- HeadquartersPymble, Australia
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Innoflow Technologies does
Innoflow Technologies (Innoflow Technologies NZ Limited) is a privately held New Zealand wastewater treatment contractor founded in 1994 and headquartered in Auckland, with a sales presence in Australia. The company is the exclusive agent in New Zealand and parts of Australia for Orenco Systems Inc., distributing and installing AdvanTex modular textile-filter treatment systems spanning the AX10, AX20 AMP, AX40, AX60, AX100, AX-Max and AX-Mobile product lines, plus Pro-Tech PBR/rPBR, Orenco effluent sewers, VeriComm remote monitoring, ProSTEP pumping kits, and Dump-Ezy waste disposal stations. With cumulative installs in excess of 10,000 across New Zealand, Australia and the Pacific, Innoflow serves residential single-dwellings, multi-dwelling communities, retirement villages, marae and papakāinga, tourism and hospitality, food and retail, public toilets and campgrounds, schools, and remote/temporary sites including mining, military and disaster deployments.
The business model blends one-time custom system sales — design, hardware, and installation priced per project with multi-year contracts — with a recurring service annuity delivered through S3 Ltd (Sewage System Services), providing scheduled maintenance, 24/7 remote alarm monitoring, compliance management, repairs, and upgrades. Go-to-market is enterprise and sales-led via direct inquiry, consulting-engineer referrals, and a certified contractor network; case studies span luxury resorts (Kauri Cliffs, Furneaux Lodge, Wolgan Valley), planned communities (Jack's Point, Queenstown), wineries (Cable Bay), schools (Ararimu) and holiday parks (Glendhu Bay). Differentiation rests on the Orenco exclusive partnership, Water NZ-validated performance (#1 out of 40+ systems at OSET Trials since 2007), effluent quality 4-6x cleaner than peer systems, modular expandability, and 30 years of installed-base know-how.
The company has 11-50 employees with a leadership team of approximately 13 named professionals including CEO Mark Andrews, Chief Operations Manager Kevin Higham, Technical Manager Brent Hawthorn, and dedicated sales engineers across residential, commercial, and environmental segments. Innoflow is NZ-Privacy-Act and GDPR compliant, has no disclosed funding rounds, no parent company, no M&A activity, and no institutional investors in the source data.
Innoflow Technologies firmographics
Firmographics- Name
- Innoflow Technologies
- Legal name
- Innoflow Technologies NZ Limited
- Website
- https://innoflow.co.nz
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Innoflow Technologies is a New Zealand-headquartered wastewater treatment contractor and exclusive Orenco agent, designing, installing, and servicing modular AdvanTex treatment systems for residential, commercial, community, tourism, and remote sites across New Zealand, Australia, and the Pacific.
- Ownership category
- akta.pro rank
Innoflow Technologies industry classification
Industry- Product category
- Wastewater Treatment Systems
- NAICS
- Sewage Treatment Facilities (22132), Water, Sewage and Other Systems (2213), Waste Treatment and Disposal (56221)
- SIC
- Sanitary Services (4950), Electric, Gas & Sanitary Services (4900), Water, Sewer, Pipeline, Comm & Power Line Construction (1623)
- akta.pro primary industry
- Decentralized/Package Wastewater Systems (Small/Remote) (EUANADAE)
- akta.pro secondary industries
- Water & Wastewater Treatment Plant Equipment (Clarifiers, Aeration, Membrane Systems) (IMAHAEAJ), Industrial Wastewater & Effluent Treatment Services (BPALAHAD), Water Softener, Filtration & Treatment System Installation (HSAOAAAH)
Keywords
Where Innoflow Technologies is headquartered
LocationHeadquarters
- HQ city
- Pymble
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Innoflow Technologies business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Wastewater Treatment System Sales and Installation: Design, supply, and installation of custom AdvanTex wastewater treatment systems for residential, commercial, and community applications. Revenue generated from system hardware, design services, and installation labor.
- Maintenance and Servicing Contracts: Ongoing maintenance services through S3 Ltd including scheduled servicing, remote alarm monitoring (365 days/year), emergency call-outs, compliance management, repairs, and upgrades.
- Dump-Ezy Product Distribution: Distribution of Dump-Ezy waste disposal stations in New Zealand as exclusive distributor, providing water supply systems, pumps, and backflow preventers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom Project-Based Pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Innoflow Technologies product offering
Product offeringCore offering
Innoflow designs, supplies, installs, and maintains modular on-site wastewater treatment systems based on Orenco's AdvanTex textile filter technology for residential, commercial, and community customers across New Zealand, Australia, and the Pacific. Offerings range from single-dwelling treatment pods to large community-scale effluent sewer systems, complemented by ongoing maintenance contracts and remote monitoring services delivered through S3 Ltd.
Product overview
Innoflow Technologies provides wastewater treatment solutions centered on the AdvanTex modular treatment system platform. The core offering combines various AdvanTex treatment pods (AX10, AX20, AX40, AX60, AX100, AX-Max, AX-Mobile) with Orenco technologies including effluent sewers, Pro-Tech PBR systems, and VeriComm monitoring. Additional products include Dump-Ezy waste disposal stations. These modular systems are designed for residential, commercial, community, and remote/temporary applications, with products ranging from individual treatment pods to comprehensive community-wide systems. The company operates as the exclusive agent for Orenco Systems Inc. in New Zealand and parts of Australia.
Differentiator
Problem solved
Functional benefit
Brands
- AdvanTex: Wastewater treatment product line including AX10, AX20, AX40, AX60, AX100, and AX-Max models.
Products and services
- AdvanTex AX10 Treatment Pod
- AX20 AMP (AdvanTex Package)
- AX40 AdvanTex Nitrogen-Reducing System
- AX60 Textile Filter
- AX100 Treatment Pod
- AX-Max System
- Pro-Tech PBR (Packed Bed Reactor)
- Pro-Tech rPBR (Recirculating Packed Bed Reactor)
- Orenco Effluent Sewer
- AX-Mobile Portable System
- Dump-Ezy Waste Disposal Station
- Wastewater System Design and Installation Service
- Maintenance and Servicing Contracts (via S3 Ltd)
Companies that use Innoflow Technologies
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles5 records
Innoflow Technologies technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Innoflow Technologies partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Orenco Systems Inc.coreExclusive agency partnership since 1994. Innoflow is the exclusive agent for Orenco Systems Inc. in New Zealand and parts of Australia, providing expert knowledge and high-quality equipment including AdvanTex treatment systems, effluent sewers, and component technologies.
- S3 Ltd (Sewage System Services)coreApproved service provider for Innoflow, offering routine servicing and maintenance for residential and commercial wastewater treatment systems. Services include scheduled maintenance, remote alarm monitoring 365 days per year, and emergency call-outs.
- Professional Consulting Engineers NetworkminorAccess to network of professional consulting engineers for project support, design collaboration, and assistance with planning and consenting processes.
- Auckland Council Healthy WatersminorPartnership with Auckland Council Healthy Waters for stormwater infiltration management projects, such as the Kokako Lodge maintenance project.
- Dump-EzycoreExclusive distributor of Dump-Ezy waste disposal stations in New Zealand. Dump-Ezy is an Australian-made product for caravan parks, marinas, campgrounds, and public facilities. Innoflow provides components or complete installed systems.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Innoflow Technologies competitors and assessment
Company assessmentBroad incumbents
- Biomicrobics: Biomicrobics is a US manufacturer of decentralized and packaged wastewater treatment systems (MicroFAST, BioBarrier) used for residential, commercial, and community applications. It competes in the same product category as AdvanTex and could expand into Innoflow's ANZ territory.
- Orenco Systems: Orenco Systems is the US-based inventor and manufacturer of AdvanTex technology and Innoflow's exclusive principal partner. As the originator and global supplier of the same product line, Orenco represents both a critical partner and a broader incumbent that could bypass Innoflow in the ANZ market.
- Infiltrator Water Technologies: Infiltrator is a large US-based manufacturer of decentralized wastewater components and treatment systems. As a much larger incumbent in the on-site wastewater space, Infiltrator could enter the ANZ market and compete with Innoflow's AdvanTex-based offering.
Regional players
- Conder Environmental Solutions: Conder is a UK manufacturer of packaged wastewater treatment plants serving residential, commercial, and industrial markets. As a regional player with overlapping technology and customer segments, it represents a comparable business model for cross-market benchmarking.
Emerging players
- Clearford Water Systems: Clearford is a Canadian provider of integrated water and wastewater management solutions, including decentralized collection and treatment systems. It serves similar small-community and commercial customers with comparable packaged wastewater technology.
- Tricel: Tricel is an Ireland-based manufacturer of wastewater treatment systems, including packaged treatment plants for residential and commercial use. It is an emerging international player in the decentralized wastewater space with comparable products to AdvanTex.
Direct peers
- Taylex Group: Taylex is an Australian manufacturer of domestic and commercial wastewater treatment systems, competing head-to-head with Innoflow in the ANZ on-site wastewater market with a similar sales/installation/service model.
- Ozzi Kleen: Ozzi Kleen (by Waterco) is an Australian manufacturer of residential and commercial wastewater treatment plants, offering competing decentralized systems to AdvanTex across Australia with similar target segments and distribution model.
- Aquatec Treatment Systems: Aquatec is a New Zealand-based wastewater treatment provider offering on-site and decentralized systems for residential and commercial applications, competing directly with Innoflow in the NZ domestic market.
- Fuji Clean Australia: Fuji Clean manufactures and distributes decentralized residential and commercial wastewater treatment systems across Australia and New Zealand, directly competing with Innoflow's AdvanTex offerings in similar on-site treatment applications for homes, communities, and commercial sites.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Innoflow Technologies social profiles
Digital presenceInnoflow Technologies compliance and trust
Trust signalCompliance2 records
Innoflow Technologies financial estimates
Financial estimateRevenue estimate
Valuation estimate
Innoflow Technologies leadership team
Management profileNumber of profiles
Profiles13 records
Innoflow Technologies funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Innoflow Technologies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Innoflow Technologies
What does Innoflow Technologies do?
Innoflow designs, supplies, installs, and maintains modular on-site wastewater treatment systems based on Orenco's AdvanTex textile filter technology for residential, commercial, and community customers across New Zealand, Australia, and the Pacific. Offerings range from single-dwelling treatment pods to large community-scale effluent sewer systems, complemented by ongoing maintenance contracts and remote monitoring services delivered through S3 Ltd.
Is Innoflow Technologies a public or private company?
Innoflow Technologies is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Innoflow Technologies founded?
Innoflow Technologies was founded in 1994. It employs 11 to 50 people.
Where is Innoflow Technologies based?
Innoflow Technologies is headquartered in Pymble, Australia, in the Oceania region.
How does Innoflow Technologies make money?
Three revenue lines are on record. Wastewater Treatment System Sales and Installation is the primary driver. The others are maintenance and Servicing Contracts and dump-Ezy Product Distribution.
Who are Innoflow Technologies's main competitors?
Broad incumbents on record are Biomicrobics, Orenco Systems and Infiltrator Water Technologies. Conder Environmental Solutions is listed as a regional player. Emerging players are Clearford Water Systems and Tricel. Direct peers are Taylex Group, Ozzi Kleen, Aquatec Treatment Systems and Fuji Clean Australia.
Does Innoflow Technologies have an API?
No public API is recorded for Innoflow Technologies.
What industry is Innoflow Technologies in?
Innoflow Technologies's product category is Wastewater Treatment Systems. Its primary akta.pro industry code is EUANADAE, Decentralized/Package Wastewater Systems (Small/Remote), with a secondary code of IMAHAEAJ, Water & Wastewater Treatment Plant Equipment (Clarifiers, Aeration, Membrane Systems). Its NAICS code is 22132 and its SIC code is 4950.