Gainer Oy

Name

Gainer Oy

Legal name

Gainer Oy

Website

https://www.gainer.fi

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Telemarketing and Outsourced Sales Services

NAICS

Employment Services (5613), Business Support Services (5614)

SIC

Services-Help Supply Services (7363), Services-Advertising Agencies (7311)

akta.pro primary industry

Outbound Lead Generation & Prospecting (BPAAADAB)

akta.pro secondary industries

Fundraising & Donor Acquisition Calling (Nonprofit) (BPAAADAJ), B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)

Keywords

• Telemarketing services
• B2B sales outsourcing
• B2C telemarketing
• Nonprofit fundraising services
• Lead generation Finland

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Telemarketing Services: Project-based telemarketing services where Gainer conducts outbound sales calls, appointment setting, customer prospecting, and fundraising on behalf of clients. Pricing is based on service packages with defined conversation volumes.
2. B2B Sales Services: Multi-channel sales support solutions for B2B companies including new customer acquisition, existing customer activation, and customer lifecycle management throughout the customer journey.
3. B2C Sales Services: Telemarketing services for B2C companies including sales calls, activation calls, appointment scheduling, and customer service for consumer-focused organizations.
4. Fundraising Services: Fundraising services for non-profit organizations, associations, and societies including donor acquisition, monthly donor programs, upgrade calls, and supporter engagement campaigns.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Gainer Oy is a Finnish telemarketing and sales services company that conducts outbound sales, customer activation, appointment setting, and fundraising campaigns on behalf of business clients. It offers three core service lines — B2B sales support, B2C telemarketing, and fundraising for non-profits — delivered through tiered project packages priced by conversation volume, supported by a 50+ person team of telemarketing professionals.

Product overview

Gainer Oy is a Finnish telemarketing and sales services company founded in 1984, offering three core service lines: B2B services (starting at EUR 9,000), B2C services (starting at EUR 3,000), and Fundraising services for organizations and associations. All services are delivered in tiered packages (Valmis/Ready, Varma/Ensure, Valmennettava/Guided) with varying levels of support, conversation volumes, and pricing. The company employs over 50 experts with 40+ years of experience, conducting 200+ deals per day. Gainer's services span the entire customer journey from planning to follow-up, integrating telemarketing with digital marketing channels.

Differentiator

Problem solved

Functional benefit

Products and services

• B2B Services (B2B-palvelut)

Quantifiable outcome

• Over 5.5 million EUR in closed orders through campaigns
• +5 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• VaLa (Suomen Varainhankkijat)minorStrategic or Co-development PartnerGainer collaborates closely with VaLa (Finnish Fundraisers Association) in fundraising services. The company is a member of VaLa and participates in industry initiatives for professional fundraising. This partnership provides access to industry best practices and standards for fundraising operations.

Scale indicators7 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Fonecta: Fonecta is a leading Finnish B2B marketing, sales, and data services company offering outsourced sales, lead generation, and customer acquisition — directly comparable to Gainer's core B2B/B2C telemarketing and prospecting services in the same Finnish market.
• MarketStar: MarketStar provides outsourced B2B sales, lead generation, and customer acquisition services globally; directly comparable business model to Gainer's B2B sales services line, with multi-channel demand generation for enterprise clients.
• Bisnode (now Dun & Bradstreet): Bisnode was a Nordic data and B2B marketing services company (acquired by Dun & Bradstreet) with comparable lead generation, customer profiling, and B2B sales support offerings in the same Nordic geography.
• Harte Hanks: Harte Hanks is a US-based direct and digital marketing services company offering customer engagement, B2B sales support, and multi-channel campaign execution — directly analogous to Gainer's outsourced sales and marketing services.

Regional players

• Eniro: Eniro is a Nordic directory and digital marketing services company with comparable offerings in lead generation and B2B marketing services across Sweden, Norway, Denmark, and Finland — a regional peer in adjacent Nordic geographies.

Broad incumbents

• TTEC Holdings: TTEC (formerly TeleTech) is a global BPO and customer experience company providing large-scale telemarketing, sales, and customer engagement services — a broad incumbent with overlapping telesales and customer acquisition capabilities.
• Concentrix: Concentrix is a global business services and customer experience company offering sales outsourcing, lead generation, and customer engagement — a broad incumbent with overlapping capabilities to Gainer's outsourced sales services.
• Teleperformance: Teleperformance is one of the largest global BPOs offering outsourced customer experience, sales, and telemarketing services — a broad incumbent providing the same outsourced sales/customer contact services at significantly larger scale.
• Telia Finland: Telia Finland is the Finnish arm of Telia Company providing telecommunications and business services including contact center and customer engagement offerings — a broad incumbent with overlapping B2B customer communications capabilities.

Emerging players

• INFUSEmedia: INFUSEmedia is a B2B demand generation agency providing lead generation, content marketing, and sales enablement services — comparable emerging player in the outsourced B2B demand generation category.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/gaineroy
• LinkedInfi.linkedin.com/company/2071445
• Instagraminstagram.com/gainer_oy

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gainer Oy