Mistic E Cigs
- Company typePrivate
- Founded2012
- HeadquartersCharlotte, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
Mistic E Cigs firmographics
Firmographics- Name
- Mistic E Cigs
- Legal name
- Mister E-Cigs
- Website
- https://www.misticecigs.com/
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Mistic E Cigs industry classification
Industry- Product category
- Online Vaping and CBD Product Reviews
- NAICS
- Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991)
- SIC
- Tobacco Products (2100)
- akta.pro primary industry
- Vape & E-Cig Online Retail (DTC & Marketplaces) (CRANAEAB)
- akta.pro secondary industry
- Vape & Cartridge Accessories (Batteries, Chargers, Pods) (CRANAHAH)
Keywords
Where Mistic E Cigs is headquartered
LocationHeadquarters
- HQ city
- Charlotte
- HQ country
- United States
- HQ region
- North America
Markets served
Mistic E Cigs business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Affiliate/Referral Revenue: The site generates revenue through affiliate marketing, earning commissions when readers purchase products through links to third-party retailers and brands featured in reviews. This model aligns with their position as a non-selling review platform that directs readers to external vendors.
- Display Advertising: The site likely monetizes through display advertisements and sponsored content placements, given the typical business model for informational review websites in the vaping and CBD verticals.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Mistic E Cigs product offering
Product offeringCore offering
Mister E-Cigs is an independent editorial review website that publishes first-hand, unbiased assessments of e-cigarettes, vaping devices, and CBD products. The site organizes content into three main editorial categories — E-Cigarette Reviews, Best Vapes, and Best CBD Products — covering beginner starter kits through advanced mods, pod systems, dry herb and desktop vaporizers, CBD pre-rolls, hemp flowers, and disposable CBD vape pens. The company does not manufacture or sell any products; it generates revenue through affiliate referrals and display advertising.
Product overview
Mister E-Cigs is a review and content website, not a product vendor. The company provides in-depth, unbiased assessments of e-cigarettes, vaping devices, and CBD products. The core offering consists of three main content categories: E-Cigarette Reviews (product reviews), Best Vapes (guides and top-picks), and Best CBD Products (CBD reviews). These are organized as a unified content platform covering the vaping and CBD wellness space. Products reviewed include pod systems (GeekVape, Uwell, Vaporesso, SMOK, VooPoo brands), portable and desktop vaporizers (Pax, Mighty+, Arizer, Volcano, Dr. Dabber), CBD pre-rolls (Secret Nature, Dad Grass, Wholesale Hemp Farms), and CBD accessories. The company does not manufacture or sell any products directly.
Differentiator
Problem solved
Functional benefit
Products and services
- E-Cigarette Reviews Editorial content category providing in-depth, unbiased reviews of e-cigarettes based on first-hand testing. Covers beginner-level starter kits through advanced mods and APVs for adult consumers researching vaping products.
- Best Vapes Guides Curated editorial guides and top-pick recommendations for vaping products including pod systems, portable vaporizers, and desktop vaporizers, targeted at consumers comparing purchase options.
- Best CBD Products Reviews Editorial content category providing reviews and guides for CBD products including pre-rolls, hemp flowers, disposable vape pens, and CBD cigarettes, targeted at wellness consumers evaluating CBD products.
- Top 10 Pod Systems Guide Comparative editorial guide featuring reviews of ten pod systems for consumers comparing pod vape options.
- Best CBD Hemp Flowers Guide Editorial guide to CBD hemp flowers for consumers comparing hemp flower brands and quality.
- Best CBD Pre-Rolls and Cigarettes Guide Editorial guide to CBD pre-rolls and cigarettes for consumers evaluating CBD smoking products.
Companies that use Mistic E Cigs
Customer profileSegments3 records
Ideal customer profiles3 records
Mistic E Cigs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mistic E Cigs partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
Mistic E Cigs competitors and assessment
Company assessmentDirect peers
- Vaping360: Vaping360 is a leading affiliate-driven review and education platform for e-cigarettes, mods, and vaping devices. It is the closest direct peer given its overlapping SEO-led content model, affiliate monetization, and product-review focus on the same vape hardware categories Mister E-Cigs covers.
- CBD Oracle: CBD Oracle is an independent CBD-focused review and editorial site that monetizes via affiliate links and similar content-led SEO strategy. It directly overlaps with Mister E-Cigs' CBD product review and educational content categories.
- Ministry of Hemp: Ministry of Hemp publishes reviews and educational content on CBD, hemp flowers, and related products with an affiliate-supported revenue model. It is directly comparable on the CBD/hemp editorial side of Mister E-Cigs' business.
- WayofLeaf: WayofLeaf is a cannabis and CBD review resource covering vapes, flower, and pre-rolls with affiliate links to retailers. It competes for the same SEO keywords and consumer audience in the cannabis-adjacent review space.
- The CBD Insider: The CBD Insider is a CBD-focused review and research publisher monetized through affiliate and display. It competes for CBD product review traffic and overlapping keywords with Mister E-Cigs.
- Vapor Vanity: Vapor Vanity is a vape-focused review and buying-guide site with affiliate monetization across mods, pod systems, and e-liquids. It directly overlaps Mister E-Cigs on vape hardware reviews and SEO-driven content.
Broad incumbents
- Leafly: Leafly is the largest cannabis discovery and review platform, with broader scope than Mister E-Cigs but overlapping content on vapes, CBD, and pre-rolls. It serves as a broader incumbent in the cannabis review and education category.
- Herb.co: Herb publishes cannabis lifestyle, product reviews, and educational content with a broader editorial mandate. It overlaps with Mister E-Cigs on vape and CBD reviews while operating as a larger, more diversified publisher.
- Weedmaps: Weedmaps is a major cannabis marketplace and content platform, encompassing reviews and educational content. It is a broader incumbent that intersects with Mister E-Cigs on vape, CBD, and pre-roll coverage.
Emerging players
- CBD Review: CBD Review is a smaller CBD-focused editorial and review site with affiliate-driven content. It is an emerging player overlapping on CBD product review categories.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Mistic E Cigs social profiles
Digital presenceMistic E Cigs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mistic E Cigs leadership team
Management profileNumber of profiles
Mistic E Cigs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mistic E Cigs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mistic E Cigs
What does Mistic E Cigs do?
Mister E-Cigs is an independent editorial review website that publishes first-hand, unbiased assessments of e-cigarettes, vaping devices, and CBD products. The site organizes content into three main editorial categories — E-Cigarette Reviews, Best Vapes, and Best CBD Products — covering beginner starter kits through advanced mods, pod systems, dry herb and desktop vaporizers, CBD pre-rolls, hemp flowers, and disposable CBD vape pens. The company does not manufacture or sell any products; it generates revenue through affiliate referrals and display advertising.
Is Mistic E Cigs a public or private company?
Mistic E Cigs is a private company. It is classified as unknown and is currently operating.
When was Mistic E Cigs founded?
Mistic E Cigs was founded in 2012. It employs 11 to 50 people.
Where is Mistic E Cigs based?
Mistic E Cigs is headquartered in Charlotte, United States, in the North America region.
How does Mistic E Cigs make money?
Two revenue lines are on record. Affiliate/Referral Revenue is the primary driver. The others are display Advertising.
Who are Mistic E Cigs's main competitors?
Direct peers on record are Vaping360, CBD Oracle, Ministry of Hemp, WayofLeaf, The CBD Insider and Vapor Vanity. Broad incumbents are Leafly, Herb.co and Weedmaps. CBD Review is listed as an emerging player.
Does Mistic E Cigs have an API?
No public API is recorded for Mistic E Cigs.
What industry is Mistic E Cigs in?
Mistic E Cigs's product category is Online Vaping and CBD Product Reviews. Its primary akta.pro industry code is CRANAEAB, Vape & E-Cig Online Retail (DTC & Marketplaces), with a secondary code of CRANAHAH, Vape & Cartridge Accessories (Batteries, Chargers, Pods). Its NAICS code is 459991 and its SIC code is 2100.