Protac
Protac is a French wood-products manufacturer (Groupe Rose subsidiary, founded 1995, Lamballe-Armor) that performs second-transformation of imported Nordic softwood into 7,000+ cladding, decking, panelling, fencing, and construction references for French architects, builders, distributors, and homeowners.
- Company typePrivate
- Founded1995
- HeadquartersLamballe, France
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Protac does
Protac (legal entity PROTAC FRANCE, SAS) is a French manufacturer specializing in the second transformation of wood, founded in 1995 and headquartered at a single site in Lamballe-Armor, France. The company imports rough Nordic softwood lumber (spruce, Douglas fir, larch, red cedar) sourced from PEFC/FSC-certified Scandinavian forests, then performs drying, planing, profiling, autoclave preservation treatment (CTB-certified with a 10-year guarantee), and finishing as an integrated production chain. It operates as a wholly-owned subsidiary of Groupe Rose, a diversified French wood-products conglomerate, and employs 51–100 people.
Protac's commercial offering spans eight core product families — cladding (bardage), decking (terrasse), interior panelling (lambris), fencing (clôture), roofing (toiture), shutters (volet), interior flooring, and construction wood — delivered through more than 7,000 stock references. The portfolio is organized under proprietary sub-brands (Clinexel, Essentiel, Lamexel, Struktur, Preserve, Service CONNECT, Resist'o'feu) and complemented by premium third-party modified-wood brands including Accoya, Lunawood Thermowood, and Abodo. Technical assets include a multi-format BIM object library (.DXF, .DWG, .SKP, .IFC) for architectural specification.
Revenue is generated through one-time product sales to B2B and B2C customers across four channels: direct enterprise sales via dedicated regional prescription managers (Nord and Sud), distribution through construction-material wholesalers (Negoce), sales to large DIY retail chains (Grande Surface de Bricolage / GSB), and direct-to-consumer for individual renovation projects. Pricing is quotation-based with multi-year reference lists (Tarif Général 2026). The company serves architects and design professionals, construction companies and builders, distributors and retailers, and homeowners, with all production, headquarters, and customer operations confined to the French domestic market.
Protac firmographics
Firmographics- Name
- Protac
- Legal name
- PROTAC FRANCE
- Website
- https://protacfrance.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Protac is a French wood-products manufacturer (Groupe Rose subsidiary, founded 1995, Lamballe-Armor) that performs second-transformation of imported Nordic softwood into 7,000+ cladding, decking, panelling, fencing, and construction references for French architects, builders, distributors, and homeowners.
- Ownership category
- akta.pro rank
Protac industry classification
Industry- Product category
- Wood Products Manufacturing
- NAICS
- Sawmills and Wood Preservation (3211), Wood Preservation (321114)
- SIC
- Millwood, Veneer, Plywood, & Structural Wood Members (2430), Lumber & Wood Products (No Furniture) (2400)
- akta.pro primary industry
- Wood Preservation & Pressure Treatment (IMAMABAF)
- akta.pro secondary industries
- Wood Decking, Fencing & Outdoor Lumber Products (IMADADAF), Treated Wood & Preserved Timber Products (IMADADAE), Wood Remanufacturing (Mouldings, Millwork Blanks, Cut Stock) (IMAMABAI), Wood Treatment & Specialty Preservatives (IMAEABAO)
Keywords
Where Protac is headquartered
LocationHeadquarters
- HQ city
- Lamballe
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Protac business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Wood Product Sales: Sale of processed wood products for housing and outdoor applications including cladding, decking, panelling, fencing, roofing, and shutters. One-time product transactions with B2B and B2C customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | General price list available on request |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Protac product offering
Product offeringCore offering
Protac manufactures and supplies treated wood products for residential and commercial construction in France, including cladding, decking, panelling, fencing, roofing, shutters, interior flooring, and construction lumber. The company imports Nordic softwoods (spruce, Douglas fir, larch, red cedar), then performs drying, planing, preservation treatment via autoclave, and finishing at a single site in Lamballe-Armor. With over 7,000 product references, it offers one of the broadest wood product ranges in the French market.
Product overview
Protac is a French manufacturer specializing in the second transformation of wood, producing a comprehensive range of wood products for habitat (interior) and exterior applications. The company operates as part of Groupe Rose and offers over 7,000 product references across eight core product families: Bardage (cladding/siding), Terrasse (decking), Lambris (panelling), Clôture (fencing), Toiture (roofing), Volet (shutters), Sol Intérieur (interior flooring), and Bois de Construction (construction wood). Protac imports Nordic softwoods (spruce, Douglas fir, larch, red cedar), processes them through drying, planing, preservation treatment, and finishing at their Lamball site. The product portfolio includes branded lines like Clinexel and Essentiel for finished products, Preserve treatment variants, and third-party premium brands including Accoya, Lunawood Thermowood, and Abodo. The offerings range from untreated natural products to pressure-treated solutions with up to 10-year guarantees.
Differentiator
Problem solved
Functional benefit
Products and services
- Bardage (Cladding/Siding) Wood cladding products for facades, available in various finishes from natural to contemporary. Includes product lines such as Struktur (Inca, Börd profiles with Shou Sugi Ban burnt-wood finish), Finexel, Clinexel, and Essential. Sold to architects, builders, and homeowners for residential and commercial construction.
- Terrasse (Decking) Wood decking products for outdoor living spaces, providing natural warmth and aesthetics for exterior terrace applications. Sold to construction professionals and homeowners.
- Lambris (Panelling) Interior wood panelling products including Lamexel (brushed and painted with refined texture), Rustik, and various profiles such as Relief, 1 mouchette, 2 mouchettes, Grain d'orge, and Ondea. For interior decoration of homes and commercial spaces.
- Clôture (Fencing) Wood fencing products available in various styles including Aztek, Lame Vénitienne, and profiles such as Lame 4 arrondis, Lame droite, and Lame vénitienne. For residential and commercial perimeter fencing.
- Toiture (Roofing) Wood roofing products including Planche de Rives (fascia boards) in various profiles (Basque, 1 congé, 2 congés) and Volige Mi-bois (sarking boards). For residential and commercial roofing applications.
- Volet (Shutters) Wood shutter products for windows, available in untreated and preserved variants with profiles including Lame à volet, Battement, and Echarpe. For residential and commercial window applications.
- Sol Intérieur (Interior Flooring) Interior wood flooring products including plank flooring (jointif), mezzanine flooring, and plinths in various dimensions. For residential and commercial interior flooring applications.
- Bois de Construction (Construction Wood) Structural wood products including dimension lumber (Bois Raboté) in various sizes, landscape sleepers, posts, and components for construction applications. For professional builders and construction companies.
- Struktur (Bardage Line) A contemporary cladding line with Inca and Börd profiles featuring a burnt-wood finish inspired by traditional Japanese Shou Sugi Ban technique, finished with Essentiel Charbon coating. For architectural projects seeking distinctive character.
- Preserve Treatment Autoclave pressure treatment providing 10-year guarantee, available in bronze, green, grey, and rose colorations for enhanced durability and resistance to fungi and insects. Applied to wood products for exterior applications.
- Resist'o'feu (Fire-Resistant Products) Fire-resistant wood products designed for applications requiring enhanced fire performance ratings. For commercial and public construction projects with fire safety requirements.
- Box Échantillon (Sample Box) A curated sample box offering concrete overview of wood solutions to facilitate project planning and product selection. For architects, builders, and homeowners evaluating materials for projects.
Companies that use Protac
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Protac technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Protac partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Rose GroupecoreParent company of Protac. Rose Groupe, founded in 1995, includes Rose Charpente and Protac. Rose Groupe provides the strategic umbrella for the wood transformation operations.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Protac competitors and assessment
Company assessmentDirect peers
- Piveteau Bois: French sawmill and second-transformation wood manufacturer producing treated and finished lumber, cladding and outdoor products for the French construction market — the closest direct comparable to Protac in terms of value chain position, treatment offering and customer base.
- ISB France: French wood-product manufacturer specialised in treated outdoor wood (cladding, decking, fencing) for the building and landscaping trade — comparable to Protac in its autoclave-treated, second-transformation focus on exterior wood in France.
Broad incumbents
- Lapeyre: Established French distributor and manufacturer of wood-based building products (cladding, shutters, doors, fencing) serving both professional and consumer channels — overlaps with Protac across multiple product categories but operates at much larger scale with a broader multi-material portfolio.
- Metsä Wood: Finnish wood-products division producing Kerto LVL, birch plywood and other engineered wood for European construction — comparable category overlap (treated and structural wood for builders) though focused more on engineered panels than Protac's planing-and-treatment niche.
- Stora Enso: Global Finnish-Swedish forest products group with CLT, LVL and other engineered wood products and significant treated/finished wood offerings across Europe — competes with Protac for specification-grade construction wood but at vastly greater scale and geographic reach.
Emerging players
- Accsys Technologies (Accoya): UK-listed producer of acetylated wood (Accoya), a high-durability modified-wood brand stocked by Protac — both a supplier and adjacent competitor in the premium exterior-wood segment where modified wood competes against autoclave-treated softwoods.
- Lunawood: Finnish manufacturer of thermally modified wood for cladding, decking and outdoor applications — also distributed by Protac and therefore both a partner and a partial competitor in the premium treated/modified exterior-wood category.
- Kebony: Norwegian producer of furfurylated modified wood for decking and cladding — competes in the high-durability exterior wood niche alongside Accoya and Lunawood, and is increasingly specified as an alternative to traditional treated softwoods.
Others
- Trex Company: Largest US-listed manufacturer of wood-plastic composite decking and cladding — competes with Protac's decking and cladding lines by offering a lower-maintenance alternative targeted at the same residential and commercial exterior-wood buyers.
- James Hardie: Global leader in fibre-cement cladding and backerboard — does not compete with Protac in wood but exerts direct competitive pressure in the exterior cladding category where architects choose between wood and fibre-cement facades.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Protac social profiles
Digital presenceProtac financial estimates
Financial estimateRevenue estimate
Valuation estimate
Protac leadership team
Management profileNumber of profiles
Profiles5 records
Protac funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Protac M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Protac
What does Protac do?
Protac manufactures and supplies treated wood products for residential and commercial construction in France, including cladding, decking, panelling, fencing, roofing, shutters, interior flooring, and construction lumber. The company imports Nordic softwoods (spruce, Douglas fir, larch, red cedar), then performs drying, planing, preservation treatment via autoclave, and finishing at a single site in Lamballe-Armor. With over 7,000 product references, it offers one of the broadest wood product ranges in the French market.
Is Protac a public or private company?
Protac is a private company. It is classified as corporate owned and is currently operating.
When was Protac founded?
Protac was founded in 1995. It employs 51 to 100 people.
Where is Protac based?
Protac is headquartered in Lamballe, France, in the Europe region.
How does Protac make money?
One revenue line is on record: wood Product Sales.
Who are Protac's main competitors?
Direct peers on record are Piveteau Bois and ISB France. Broad incumbents are Lapeyre, Metsä Wood and Stora Enso. Emerging players are Accsys Technologies (Accoya), Lunawood and Kebony. Others are Trex Company and James Hardie.
Does Protac have an API?
No public API is recorded for Protac.
What industry is Protac in?
Protac's product category is Wood Products Manufacturing. Its primary akta.pro industry code is IMAMABAF, Wood Preservation & Pressure Treatment, with a secondary code of IMADADAF, Wood Decking, Fencing & Outdoor Lumber Products. Its NAICS code is 3211 and its SIC code is 2430.