IT-Recht Kanzlei
IT-Recht Kanzlei is a Munich-based German IT/e-commerce law firm (founded 2004) that sells subscription-based, abmahnsichere legal-text packages and compliance tools (EasyScan, LegalScan Pro, KI-Suche) to more than 90,000 online merchants and SMB website operators across 21 countries and 40+ shop-system integrations.
- Company typePrivate
- Founded2004
- HeadquartersMunich, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What IT-Recht Kanzlei does
IT-Recht Kanzlei GmbH & Co. KG is a Munich-registered German Rechtsanwaltsgesellschaft founded in 2004 that sells subscription-based, "abmahnsichere" (cease-and-desist-proof) legal-text packages (Schutzpakete) and compliance tools to online merchants and small-business website operators. Its core product is a configurable, rules-driven template engine that generates and continuously updates AGB, Datenschutzerklärung (privacy), Impressum, Widerrufsbelehrung, and platform-specific terms for one sales channel (Starter-Paket, €9.90/mo), up to five (Premium-Paket, €24.90/mo, the bestseller), unlimited domestic + 21-country (Unlimited-Paket, €54.90/mo), or privacy-only (Datenschutz, €5.90/mo) coverage, with all packages carrying anwaltliche Haftung and bundled lawyer liability.
The underlying technology is a proprietary client portal (Mandantenportal) paired with automated Schnittstellen to 40+ e-commerce systems (Shopware, WooCommerce, Magento, JTL, Shopify, Lightspeed, Gambio, Zen-Cart, commerce:seo, PlentyONE, TYPO3, Raidboxes, etc.) and marketplaces (Amazon, eBay, Etsy, Kaufland across 9 countries, Otto.de, Facebook, Instagram, Pinterest, Snapchat, Twitch), enabling legal texts and their updates to propagate directly into live shop-fronts. Adjacent digital tools include EasyScan (automated privacy-policy crawler), LegalScan Pro (automated abmahn-risk scanner, now supporting Ecwid and IONOS), KI-Suche (NLP legal-chatbot), a Prive-powered DSGVO cookie-consent module, Abmahnradar, a Barrierefreiheits-Check, a Fristenrechner deadline calculator, and add-on compliance services such as Markenschutz, Jugendschutzbeauftragter Premium, and EU AI-content icon guidance. The firm claims more than 90,000 customers, is rated 5.0 on Google and 4.9 on Trustpilot, and was named TOP WIRTSCHAFTSKANZLEI 2024 by Focus magazine.
Commercially, IT-Recht Kanzlei operates a product-led growth, self-serve model with no external sales force: customers pick a package online, configure their texts through guided questionnaires, and consume updates via direct website edits or shop-system interfaces. Revenue is entirely recurring, monthly subscription (with package-specific minimum terms of 1–12 months, all monthly-cancelable thereafter), supplemented by ancillary trademark and youth-protection services. Ownership is founder-/management-led via IT-Recht Kanzlei Verwaltungs GmbH, with Max-Lion Keller, LL.M. (IT-Recht) as Geschäftsführer; no external investors, funding rounds, or M&A activity are disclosed, and the firm is not publicly traded.
IT-Recht Kanzlei firmographics
Firmographics- Name
- IT-Recht Kanzlei
- Legal name
- IT-Recht Kanzlei GmbH & Co. KG
- Website
- https://it-recht-kanzlei.de
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- IT-Recht Kanzlei is a Munich-based German IT/e-commerce law firm (founded 2004) that sells subscription-based, abmahnsichere legal-text packages and compliance tools (EasyScan, LegalScan Pro, KI-Suche) to more than 90,000 online merchants and SMB website operators across 21 countries and 40+ shop-system integrations.
- Ownership category
- akta.pro rank
IT-Recht Kanzlei industry classification
Industry- Product category
- Legal Services for E-commerce
- NAICS
- Offices of Lawyers (54111), Custom Computer Programming Services (541511)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Legal Practice Management & Case Management (BPAEAPAC)
- akta.pro secondary industry
- Records Management, Information Governance & Retention (BPAEAPAO)
Keywords
Where IT-Recht Kanzlei is headquartered
LocationHeadquarters
- HQ city
- Munich
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
IT-Recht Kanzlei business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription Protection Packages (Schutzpakete): Monthly recurring subscription fees for access to legal texts tailored for online merchants. Includes automated updates, client portal access, and legal liability coverage. Packages range from single-platform offerings to unlimited multi-presence coverage.
- Platform-Specific Legal Text Packages: Specialized subscription packages for specific marketplace sellers (Amazon, eBay, Etsy, Kaufland, etc.) and shop systems (Shopware, Magento, WooCommerce, etc.) with platform-specific legal compliance.
- Trademark Registration Services: Free German trademark applications for customers with minimum contract terms; other customers benefit from trademark packages starting at 299 EUR net plus official fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Datenschutz (Privacy) - Basic privacy policy for web/social media presence |
| Subscription | Monthly | Starter Package - Legal texts for one sales presence |
| Subscription | Monthly | Premium (BESTSELLER) - Legal texts for up to 5 presences |
| Subscription | Monthly | Unlimited - Shop-intensive review + legal texts for unlimited presences including international |
| Subscription | Monthly | AGB for Services (Dienstleistungen) |
| Subscription | Monthly | AGB for Seminars/Training (Seminare/Schulungen) |
| Subscription | Monthly | Website Impressum |
| Subscription | Monthly | Kaufland Multi-Country Package |
| Subscription | Monthly | Kaufland.de GTC (English) |
| Subscription | Monthly | German Market (Plentymarkets) |
| Subscription | Monthly | Pinterest Privacy Policy |
| Subscription | Monthly | RAIDBOXES Privacy Policy |
| Subscription | Monthly | Youth Protection Officer (Premium) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
IT-Recht Kanzlei product offering
Product offeringCore offering
IT-Recht Kanzlei is a German IT law firm that provides online merchants with subscription-based legal protection packages (Schutzpakete) including continuously updated legal texts (AGB, Datenschutzerklärung, Widerrufsbelehrung, Impressum), automated interfaces with over 40 shop systems, and liability coverage against cease-and-desist letters (Abmahnungen). The firm uses a proprietary software platform that generates customized legal texts based on user inputs and integrates them directly with e-commerce shop systems.
Product overview
IT-Recht Kanzlei is a German law firm specializing in e-commerce and IT law, providing legally compliant legal texts (Rechtstexte) for online merchants. The core offering consists of four main protection packages (Schutzpakete): Starter-Paket (for 1 sales presence), Premium-Paket (for up to 5 presences), Unlimited-Paket (unlimited presences with intensive shop review), and Datenschutz-Paket (privacy compliance). Supporting these packages are digital tools including EasyScan (automated privacy policy configuration), LegalScan Pro (automated legal compliance checking), KI-Suche (AI chatbot for legal questions), Cookie-Tool (GDPR cookie consent), Abmahnradar (cease-and-desist monitoring), Barrierefreiheits-Check (accessibility testing), Fristenrechner (deadline calculator), and Website-Scanner (free GDPR check). The company offers over 40 platform-specific interfaces (Schnittstellen) for seamless integration with shop systems including JTL, WooCommerce, WordPress, Shopify, Magento, Lightspeed, Gambio, and more. Additional services include trademark protection, youth protection officer representation, international legal texts for 21 countries, and specialized terms for platforms like Amazon, eBay, Kaufland, Otto.de, Facebook, Instagram, and various other marketplace and website builders. The company serves over 90,000 businesses and has been operating since 2004.
Differentiator
Problem solved
Functional benefit
Products and services
- Starter-Paket Entry-level legal text package providing compliant terms and conditions for one sales presence (e.g., one online shop, Amazon, eBay, or Etsy). Includes automatic updates and legal liability coverage.
- Premium-Paket Mid-tier legal text package covering up to 5 sales presences (e.g., Amazon, kasuwa, Etsy, eBay, online shop). Best-seller option with automatic updates and cease-and-desist protection.
- Unlimited-Paket Comprehensive legal text package with shop-intensive review plus unlimited sales presences for Germany and international markets. Includes 70 AGB variants and shop protection across 21 countries.
- Datenschutz-Paket Privacy/data protection package for websites or social media presence, compliant with GDPR/DSGVO requirements.
- EasyScan Website scanning service that searches for data protection-relevant services, legally evaluates them, and automatically configures privacy policies. Includes permanent scanning for new services.
- LegalScan Pro Automated legal compliance checking service that scans online shops and protects against hundreds of warning/cease-and-desist risks. Available for JTL, WooCommerce, Shopify, Gambio, Ecwid, and IONOS.
- KI-Suche (KI-Chatbot) AI-powered digital legal assistant chatbot that answers legal questions for online shops and e-commerce regulations. Provides automated legal guidance in conversational format.
- Cookie-Tool DSGVO-compliant cookie consent management tool developed in cooperation with Prive. Free for up to 20,000 page views per month.
- Abmahnradar
Quantifiable outcome
- Over 90,000 companies use their legal texts for cease-and-desist protection
- +1 more outcomes
Companies that use IT-Recht Kanzlei
Customer profileSegments3 records
Ideal customer profiles2 records
IT-Recht Kanzlei technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
AI capability2 records
Feature6 records
IT-Recht Kanzlei partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- JTL-SoftwarecoreJTL-Modul plugin for JTL-4 and JTL-5 shops available through JTL Extension Store, enabling automated legal text updates directly within JTL shop system.
- EcwidcoreLegalScan Pro automated cease-and-desist protection available for Ecwid shops, providing automated scanning for hundreds of legal risks.
- IONOScoreLegalScan Pro automated cease-and-desist protection available for IONOS shops, providing automated scanning for hundreds of legal risks.
- Fairness im Handel (Initiative)minorPartner in the 'Fairness im Handel' initiative promoting fair trading practices in e-commerce.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
IT-Recht Kanzlei competitors and assessment
Company assessmentBroad incumbents
- Trusted Shops: Trusted Shops is a broader e-commerce trust and compliance platform (certificates, trust seals, reviews) for online shops in Europe; it overlaps with IT-Recht Kanzlei on SMB e-commerce compliance but is not a specialized legal-text subscription product.
- LegalZoom: LegalZoom is the largest online legal-services platform in the US offering subscription legal documents and compliance products — analogous in productized, self-serve legal-text subscriptions, though at much larger scale and in a different jurisdiction.
- Rocket Lawyer: Rocket Lawyer provides subscription-based online legal documents and on-demand attorney access globally — comparable in business model (subscription legal texts for SMBs) but broader in scope and English-language-focused.
Direct peers
- Janolaw: Janolaw offers subscription-based legal texts and online legal services for German SMBs, including e-commerce merchants, with similar automated legal-text generation and shop-system integration capabilities.
- Protected Shops: Protected Shops provides abmahnsichere legal texts and protection certificates to German online shops via subscription, mirroring IT-Recht Kanzlei's core offering and serving the same merchant segment with similar pricing tiers.
- Händlerbund: Händlerbund is a German legal-services provider offering Abmahn protection packages, AGB, and legal text subscriptions for online merchants — directly comparable in product, customer (German e-commerce SMBs), and business model to IT-Recht Kanzlei.
- Protected Network (Protected24): Protected Network markets abmahnschutz (cease-and-desist protection) packages and legal texts for online merchants in Germany, closely overlapping IT-Recht Kanzlei's Schutzpakete model and target buyer.
Emerging players
- Lawlift: Lawlift is a German legal-tech company providing automated contract drafting and document automation technology for legal professionals — adjacent in automation of legal documents but serving law firms rather than merchants directly.
- BRYTER: BRYTER is a German-founded no-code automation platform used by legal and compliance teams to build document automation and decisioning apps — comparable as legal-tech automation infrastructure but more horizontal and enterprise-focused than IT-Recht Kanzlei.
Regional players
- Outlaw.de: Outlaw (formerly known as Smartlaw) is a Datev-affiliated German online legal-services platform offering contract generators and legal documents for SMBs — partially overlapping with IT-Recht Kanzlei's document automation, though more focused on general contracts than e-commerce legal texts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
IT-Recht Kanzlei social profiles
Digital presenceIT-Recht Kanzlei financial estimates
Financial estimateRevenue estimate
Valuation estimate
IT-Recht Kanzlei leadership team
Management profileNumber of profiles
Profiles1 record
IT-Recht Kanzlei funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IT-Recht Kanzlei M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IT-Recht Kanzlei
What does IT-Recht Kanzlei do?
IT-Recht Kanzlei is a German IT law firm that provides online merchants with subscription-based legal protection packages (Schutzpakete) including continuously updated legal texts (AGB, Datenschutzerklärung, Widerrufsbelehrung, Impressum), automated interfaces with over 40 shop systems, and liability coverage against cease-and-desist letters (Abmahnungen). The firm uses a proprietary software platform that generates customized legal texts based on user inputs and integrates them directly with e-commerce shop systems.
Is IT-Recht Kanzlei a public or private company?
IT-Recht Kanzlei is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was IT-Recht Kanzlei founded?
IT-Recht Kanzlei was founded in 2004. It employs 11 to 50 people.
Where is IT-Recht Kanzlei based?
IT-Recht Kanzlei is headquartered in Munich, Germany, in the Europe region.
How does IT-Recht Kanzlei make money?
Three revenue lines are on record. Subscription Protection Packages (Schutzpakete) is the primary driver. The others are platform-Specific Legal Text Packages and trademark Registration Services.
Who are IT-Recht Kanzlei's main competitors?
Broad incumbents on record are Trusted Shops, LegalZoom and Rocket Lawyer. Direct peers are Janolaw, Protected Shops, Händlerbund and Protected Network (Protected24). Emerging players are Lawlift and BRYTER. Outlaw.de is listed as a regional player.
Does IT-Recht Kanzlei have an API?
No public API is recorded for IT-Recht Kanzlei.
What industry is IT-Recht Kanzlei in?
IT-Recht Kanzlei's product category is Legal Services for E-commerce. Its primary akta.pro industry code is BPAEAPAC, Legal Practice Management & Case Management, with a secondary code of BPAEAPAO, Records Management, Information Governance & Retention. Its NAICS code is 54111 and its SIC code is 8111.