IT-Recht Kanzlei

What IT-Recht Kanzlei does

IT-Recht Kanzlei GmbH & Co. KG is a Munich-registered German Rechtsanwaltsgesellschaft founded in 2004 that sells subscription-based, "abmahnsichere" (cease-and-desist-proof) legal-text packages (Schutzpakete) and compliance tools to online merchants and small-business website operators. Its core product is a configurable, rules-driven template engine that generates and continuously updates AGB, Datenschutzerklärung (privacy), Impressum, Widerrufsbelehrung, and platform-specific terms for one sales channel (Starter-Paket, €9.90/mo), up to five (Premium-Paket, €24.90/mo, the bestseller), unlimited domestic + 21-country (Unlimited-Paket, €54.90/mo), or privacy-only (Datenschutz, €5.90/mo) coverage, with all packages carrying anwaltliche Haftung and bundled lawyer liability.

The underlying technology is a proprietary client portal (Mandantenportal) paired with automated Schnittstellen to 40+ e-commerce systems (Shopware, WooCommerce, Magento, JTL, Shopify, Lightspeed, Gambio, Zen-Cart, commerce:seo, PlentyONE, TYPO3, Raidboxes, etc.) and marketplaces (Amazon, eBay, Etsy, Kaufland across 9 countries, Otto.de, Facebook, Instagram, Pinterest, Snapchat, Twitch), enabling legal texts and their updates to propagate directly into live shop-fronts. Adjacent digital tools include EasyScan (automated privacy-policy crawler), LegalScan Pro (automated abmahn-risk scanner, now supporting Ecwid and IONOS), KI-Suche (NLP legal-chatbot), a Prive-powered DSGVO cookie-consent module, Abmahnradar, a Barrierefreiheits-Check, a Fristenrechner deadline calculator, and add-on compliance services such as Markenschutz, Jugendschutzbeauftragter Premium, and EU AI-content icon guidance. The firm claims more than 90,000 customers, is rated 5.0 on Google and 4.9 on Trustpilot, and was named TOP WIRTSCHAFTSKANZLEI 2024 by Focus magazine.

Commercially, IT-Recht Kanzlei operates a product-led growth, self-serve model with no external sales force: customers pick a package online, configure their texts through guided questionnaires, and consume updates via direct website edits or shop-system interfaces. Revenue is entirely recurring, monthly subscription (with package-specific minimum terms of 1–12 months, all monthly-cancelable thereafter), supplemented by ancillary trademark and youth-protection services. Ownership is founder-/management-led via IT-Recht Kanzlei Verwaltungs GmbH, with Max-Lion Keller, LL.M. (IT-Recht) as Geschäftsführer; no external investors, funding rounds, or M&A activity are disclosed, and the firm is not publicly traded.

Name

IT-Recht Kanzlei

Legal name

IT-Recht Kanzlei GmbH & Co. KG

Website

https://it-recht-kanzlei.de

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

IT-Recht Kanzlei is a Munich-based German IT/e-commerce law firm (founded 2004) that sells subscription-based, abmahnsichere legal-text packages and compliance tools (EasyScan, LegalScan Pro, KI-Suche) to more than 90,000 online merchants and SMB website operators across 21 countries and 40+ shop-system integrations.

Ownership category

akta.pro rank

Product category

Legal Services for E-commerce

NAICS

Offices of Lawyers (54111), Custom Computer Programming Services (541511)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Legal Practice Management & Case Management (BPAEAPAC)

akta.pro secondary industry

Records Management, Information Governance & Retention (BPAEAPAO)

Keywords

• E-commerce legal services
• Legal text subscriptions
• GDPR compliance solutions
• Cease-and-desist protection
• Online merchant legal support

Headquarters

HQ city

Munich

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Protection Packages (Schutzpakete): Monthly recurring subscription fees for access to legal texts tailored for online merchants. Includes automated updates, client portal access, and legal liability coverage. Packages range from single-platform offerings to unlimited multi-presence coverage.
2. Platform-Specific Legal Text Packages: Specialized subscription packages for specific marketplace sellers (Amazon, eBay, Etsy, Kaufland, etc.) and shop systems (Shopware, Magento, WooCommerce, etc.) with platform-specific legal compliance.
3. Trademark Registration Services: Free German trademark applications for customers with minimum contract terms; other customers benefit from trademark packages starting at 299 EUR net plus official fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

IT-Recht Kanzlei is a German IT law firm that provides online merchants with subscription-based legal protection packages (Schutzpakete) including continuously updated legal texts (AGB, Datenschutzerklärung, Widerrufsbelehrung, Impressum), automated interfaces with over 40 shop systems, and liability coverage against cease-and-desist letters (Abmahnungen). The firm uses a proprietary software platform that generates customized legal texts based on user inputs and integrates them directly with e-commerce shop systems.

Product overview

IT-Recht Kanzlei is a German law firm specializing in e-commerce and IT law, providing legally compliant legal texts (Rechtstexte) for online merchants. The core offering consists of four main protection packages (Schutzpakete): Starter-Paket (for 1 sales presence), Premium-Paket (for up to 5 presences), Unlimited-Paket (unlimited presences with intensive shop review), and Datenschutz-Paket (privacy compliance). Supporting these packages are digital tools including EasyScan (automated privacy policy configuration), LegalScan Pro (automated legal compliance checking), KI-Suche (AI chatbot for legal questions), Cookie-Tool (GDPR cookie consent), Abmahnradar (cease-and-desist monitoring), Barrierefreiheits-Check (accessibility testing), Fristenrechner (deadline calculator), and Website-Scanner (free GDPR check). The company offers over 40 platform-specific interfaces (Schnittstellen) for seamless integration with shop systems including JTL, WooCommerce, WordPress, Shopify, Magento, Lightspeed, Gambio, and more. Additional services include trademark protection, youth protection officer representation, international legal texts for 21 countries, and specialized terms for platforms like Amazon, eBay, Kaufland, Otto.de, Facebook, Instagram, and various other marketplace and website builders. The company serves over 90,000 businesses and has been operating since 2004.

Differentiator

Problem solved

Functional benefit

Products and services

• Starter-Paket Entry-level legal text package providing compliant terms and conditions for one sales presence (e.g., one online shop, Amazon, eBay, or Etsy). Includes automatic updates and legal liability coverage.
• Premium-Paket Mid-tier legal text package covering up to 5 sales presences (e.g., Amazon, kasuwa, Etsy, eBay, online shop). Best-seller option with automatic updates and cease-and-desist protection.
• Unlimited-Paket Comprehensive legal text package with shop-intensive review plus unlimited sales presences for Germany and international markets. Includes 70 AGB variants and shop protection across 21 countries.
• Datenschutz-Paket Privacy/data protection package for websites or social media presence, compliant with GDPR/DSGVO requirements.
• EasyScan Website scanning service that searches for data protection-relevant services, legally evaluates them, and automatically configures privacy policies. Includes permanent scanning for new services.
• LegalScan Pro Automated legal compliance checking service that scans online shops and protects against hundreds of warning/cease-and-desist risks. Available for JTL, WooCommerce, Shopify, Gambio, Ecwid, and IONOS.
• KI-Suche (KI-Chatbot) AI-powered digital legal assistant chatbot that answers legal questions for online shops and e-commerce regulations. Provides automated legal guidance in conversational format.
• Cookie-Tool DSGVO-compliant cookie consent management tool developed in cooperation with Prive. Free for up to 20,000 page views per month.
• Abmahnradar

Quantifiable outcome

• Over 90,000 companies use their legal texts for cease-and-desist protection
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

AI capability2 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• JTL-SoftwarecoreTechnology or IntegrationJTL-Modul plugin for JTL-4 and JTL-5 shops available through JTL Extension Store, enabling automated legal text updates directly within JTL shop system.
• EcwidcoreTechnology or IntegrationLegalScan Pro automated cease-and-desist protection available for Ecwid shops, providing automated scanning for hundreds of legal risks.
• IONOScoreTechnology or IntegrationLegalScan Pro automated cease-and-desist protection available for IONOS shops, providing automated scanning for hundreds of legal risks.
• Fairness im Handel (Initiative)minorGTM or Marketing PartnerPartner in the 'Fairness im Handel' initiative promoting fair trading practices in e-commerce.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Trusted Shops: Trusted Shops is a broader e-commerce trust and compliance platform (certificates, trust seals, reviews) for online shops in Europe; it overlaps with IT-Recht Kanzlei on SMB e-commerce compliance but is not a specialized legal-text subscription product.
• LegalZoom: LegalZoom is the largest online legal-services platform in the US offering subscription legal documents and compliance products — analogous in productized, self-serve legal-text subscriptions, though at much larger scale and in a different jurisdiction.
• Rocket Lawyer: Rocket Lawyer provides subscription-based online legal documents and on-demand attorney access globally — comparable in business model (subscription legal texts for SMBs) but broader in scope and English-language-focused.

Direct peers

• Janolaw: Janolaw offers subscription-based legal texts and online legal services for German SMBs, including e-commerce merchants, with similar automated legal-text generation and shop-system integration capabilities.
• Protected Shops: Protected Shops provides abmahnsichere legal texts and protection certificates to German online shops via subscription, mirroring IT-Recht Kanzlei's core offering and serving the same merchant segment with similar pricing tiers.
• Händlerbund: Händlerbund is a German legal-services provider offering Abmahn protection packages, AGB, and legal text subscriptions for online merchants — directly comparable in product, customer (German e-commerce SMBs), and business model to IT-Recht Kanzlei.
• Protected Network (Protected24): Protected Network markets abmahnschutz (cease-and-desist protection) packages and legal texts for online merchants in Germany, closely overlapping IT-Recht Kanzlei's Schutzpakete model and target buyer.

Emerging players

• Lawlift: Lawlift is a German legal-tech company providing automated contract drafting and document automation technology for legal professionals — adjacent in automation of legal documents but serving law firms rather than merchants directly.
• BRYTER: BRYTER is a German-founded no-code automation platform used by legal and compliance teams to build document automation and decisioning apps — comparable as legal-tech automation infrastructure but more horizontal and enterprise-focused than IT-Recht Kanzlei.

Regional players

• Outlaw.de: Outlaw (formerly known as Smartlaw) is a Datev-affiliated German online legal-services platform offering contract generators and legal documents for SMBs — partially overlapping with IT-Recht Kanzlei's document automation, though more focused on general contracts than e-commerce legal texts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/it_recht_kanzlei
• Facebookfacebook.com/itrechtkanzlei.de
• Xx.com/itrechtkanzlei
• LinkedInlinkedin.com/company/it-recht-kanzlei

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IT-Recht Kanzlei