Premier Plant Hire
- Company typePrivate
- Founded1974
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
Premier Plant Hire firmographics
Firmographics- Name
- Premier Plant Hire
- Legal name
- Camberwell Plant Hire Ltd.
- Website
- https://premierplanthire.co.uk
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Premier Plant Hire industry classification
Industry- Product category
- Construction Equipment Rental
- NAICS
- Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412), Construction, Transportation, Mining, and Forestry Machinery and Equipment Rental and Leasing (53241)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350), Construction Machinery & Equip (3531)
- akta.pro primary industry
- Site Services & Temporary Infrastructure Rental/Leasing (Portable Toilets, Fencing, Storage Containers) (TLABAFAH)
Keywords
Where Premier Plant Hire is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Premier Plant Hire business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Equipment Rental: Core revenue stream from short and long-term hire of construction plant and tools. Rental periods range from daily to weekly and multi-week contracts. Metered rental available for generators (50 hours/week standard, unlimited option at premium rate).
- Equipment Sales: Sale of new machinery and equipment through dedicated sales division. Includes plant sales and electric equipment sales.
- Accessories and Consumables: Respiratory protection equipment and related accessories available for purchase alongside equipment rental.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Angle Grinder 100mm (4") |
| Unit Pricing | Pay-as-you-go | Genie Extendable Forks |
| Usage-based | Pay-as-you-go | Silent Diesel Generator 6 KVA |
| Unit Pricing | Multi-year contract | Super Prop MEP 300 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Premier Plant Hire product offering
Product offeringCore offering
Premier Plant Hire rents construction plant, tools, and powered equipment to UK construction contractors and tradespeople on short- and long-term hire, with delivery across Greater London and Kent. The fleet spans excavators, telehandlers, dumpers, breakers, diamond drills, generators, access equipment, lifting gear, landscaping tools, and cleaning equipment, maintained by in-house fitters. The company has also expanded into new machinery sales and an electric equipment fleet of 100+ JCB e-machines for zero-emission urban sites.
Product overview
Premier Plant Hire operates as a plant and tool hire company serving the UK construction industry since 1974, offering an extensive fleet of equipment across multiple categories. The company provides equipment for excavation (mini excavators, telehandlers), material handling (boat skips, dumpers, pallet trucks), access (scissor lifts, boom lifts, podium steps, scaffolding), earthworks (compactors, cultivators, stump grinders), power generation (generators), cutting and drilling (diamond drills, breakers, circular saws), concrete work (mixers, pokers, scabblers), cleaning (industrial vacuums, pressure washers), and landscaping. The company has expanded into electric equipment with over 100 JCB e-machines including 19C-1E and 8008E CTS mini excavators, HTD-5E tracked dumpsters, and electric scissor lifts. The product portfolio spans from small handheld tools like nail guns and drills to heavy machinery including telehandlers and road breakers. Key brands include JCB, Hilti, Makita, Bobcat, Thwaites, Genie, and Numatic, with equipment available for hire across Greater London and Kent regions.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Zero-emission equipment available for urban UK neighborhoods where diesel machinery faces stricter regulations
Companies that use Premier Plant Hire
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Premier Plant Hire technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Premier Plant Hire partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- JCBcoreStrategic supplier partnership for electric and diesel construction equipment. Premier Plant Hire has expanded to over 100 JCB electric machines in their rental fleet, including 19C-1E and 8008E CTS mini excavators, HTD-5E tracked dumpsters, and scissor lifts. The investment targets growing demand for zero-emission equipment.
- HilticoreEquipment brand partner supplying professional-grade tools including diamond drills, breakers, nail guns, and demolition hammers for the rental fleet.
- MakitacoreEquipment brand partner supplying power tools including breakers, rotary hammers, circular saws, and demolition hammers for the rental fleet.
- BobcatcoreEquipment brand partner supplying compact excavators including the E19 2-ton mini excavator and telehandlers for the rental fleet.
- ThwaitescoreEquipment brand partner supplying dumpers including high discharge models for the rental fleet.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Premier Plant Hire competitors and assessment
Company assessmentDirect peers
- Hewden: UK plant hire company operating across construction equipment including excavators, telehandlers, and powered access. Comparable to Premier on product mix and customer base, with multi-region UK coverage.
- Sunbelt Rentals UK: National UK plant and tool hire operator (incorporating former A-Plant) serving construction, infrastructure, and industrial markets. Competes head-to-head with Premier on mini excavators, access equipment, and powered tools.
- Brandon Hire Station: UK tool and plant hire chain operated by VP plc with national depot coverage. Directly comparable on equipment categories (excavators, access, breakers, power tools) and customer segments including construction trades.
- GAP Group: UK plant, tool, and event hire specialist with national depots. Overlaps with Premier on excavators, telehandlers, access equipment, and small tools serving construction contractors.
- Speedy Hire: UK's largest tool and equipment hire company with national depot network offering plant, tools, and lifting equipment to construction and industrial customers. Direct competitor to Premier across the same product categories, with broader geographic reach.
- HSS Hire: UK-based tool and equipment hire business with national depot network serving construction, trade, and DIY customers. Directly comparable range of tools, access equipment, and small plant to Premier's offering.
- Boels Rental: European equipment rental major with UK operations offering plant, tools, and site services to construction contractors. Comparable fleet breadth and customer base to Premier, with stronger pan-European backing.
Regional players
- Mabey Hire: UK specialist in temporary works, propping, and shoring equipment. Comparable to Premier's trenching/shoring and Super Prop range, though Mabey focuses more narrowly on propping systems for construction.
Broad incumbents
- Jewson Tool Hire: Builders' merchant-owned tool hire service with national branches. Overlaps with Premier's smaller tool/access categories for trade customers, but is part of a wider merchanting portfolio.
- Travis Perkins: UK's largest builders' merchant with an integrated tool hire division. Adjacent competitor to Premier for trade tool hire bundled with materials supply, though primary business is merchanting rather than pure plant hire.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Premier Plant Hire social profiles
Digital presencePremier Plant Hire financial estimates
Financial estimateRevenue estimate
Valuation estimate
Premier Plant Hire leadership team
Management profileNumber of profiles
Profiles1 record
Premier Plant Hire funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Premier Plant Hire M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Premier Plant Hire
What does Premier Plant Hire do?
Premier Plant Hire rents construction plant, tools, and powered equipment to UK construction contractors and tradespeople on short- and long-term hire, with delivery across Greater London and Kent. The fleet spans excavators, telehandlers, dumpers, breakers, diamond drills, generators, access equipment, lifting gear, landscaping tools, and cleaning equipment, maintained by in-house fitters. The company has also expanded into new machinery sales and an electric equipment fleet of 100+ JCB e-machines for zero-emission urban sites.
Is Premier Plant Hire a public or private company?
Premier Plant Hire is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Premier Plant Hire founded?
Premier Plant Hire was founded in 1974. It employs 51 to 100 people.
Where is Premier Plant Hire based?
Premier Plant Hire is headquartered in London, United Kingdom, in the Europe region.
How does Premier Plant Hire make money?
Three revenue lines are on record. Equipment Rental is the primary driver. The others are equipment Sales and accessories and Consumables.
Who are Premier Plant Hire's main competitors?
Direct peers on record are Hewden, Sunbelt Rentals UK, Brandon Hire Station, GAP Group, Speedy Hire, HSS Hire and Boels Rental. Mabey Hire is listed as a regional player. Broad incumbents are Jewson Tool Hire and Travis Perkins.
Does Premier Plant Hire have an API?
No public API is recorded for Premier Plant Hire.
What industry is Premier Plant Hire in?
Premier Plant Hire's product category is Construction Equipment Rental. Its primary akta.pro industry code is TLABAFAH, Site Services & Temporary Infrastructure Rental/Leasing (Portable Toilets, Fencing, Storage Containers). Its NAICS code is 532412 and its SIC code is 7350.