Fikir Tasarım Atölyesi

What Fikir Tasarım Atölyesi does

Fikir Tasarım Atölyesi (trading as FTA and FTA Stüdyo) is a privately held 360-degree advertising agency headquartered in Istanbul, Turkey, founded in 2014 by a team led by Creative Director Aysu Doğançay and partner Şebnem Aktuğ. The firm offers a full-stack creative services portfolio covering graphic design, branding and packaging, advertising strategy, video production, social media management, digital and traditional PR, and distance-learning content production. The agency self-positions as Turkey's first dedicated video agency and maintains an in-house greenbox production studio branded FTA Studio in the Maslak / Sarıyer district of Istanbul alongside a management office in Levent.

Operationally, the company runs on a lean core team of approximately 10 full-time professionals (creative director, art directors, social media director, studio manager, editing director, 3D animator, videographer, creative copywriter), augmented by a curated freelance network of more than 2,500 creators spanning from Italy to Diyarbakır. Its proprietary technology features include the Otomatik Pilot remote video production system, which allows clients to direct camera angles, lighting, audio, presenters, and post-production online via a virtual studio connection, and an FTA Studio greenbox facility supporting stop motion, reel shooting, fashion shows, promotional films, and training videos. The firm also produces interactive video education, flipbook e-books, and HTML5 digital books for corporate academy and e-learning platform clients.

The business model combines project-based creative services with long-term retainer engagements for both national and international brands. The customer base is heavily skewed toward enterprise accounts and spans at least 25 named brands across insurance, banking, retail, telecommunications, FMCG, logistics, aviation, beauty, and sports, including Decathlon, Pegasus Airlines, LG, Lacoste, Paşabahçe, Schwarzkopf/Eczacıbaşı, Garanti Bankası, Yapı Kredi, Türkiye Finans, Turkcell, Vodafone, Anadolu Efes, KFC, Kuveyt Türk, and Aras Kargo. A separate customer segment focuses on corporate training and education, serving academy content production for major Turkish corporates and two of the country's leading e-learning platforms. Pricing is quote-based and not publicly disclosed, and there is no external institutional investment, parent company, or PE/VC backing indicated in the source material; ownership is concentrated among the founding partners.

Name

Fikir Tasarım Atölyesi

Legal name

Fikir Tasarım Atölyesi

Website

https://fikirtasarimatolyesi.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Fikir Tasarım Atölyesi is a privately held Istanbul-based 360-degree advertising agency offering graphic design, video production, social media management, PR, and e-learning content services to enterprise and consumer brands across Turkey, supported by a 2,500+ freelance network.

Ownership category

akta.pro rank

Product category

Advertising and Creative Agency Services

NAICS

Advertising Agencies (54181), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising (7310), Services-Advertising Agencies (7311)

akta.pro primary industry

Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

akta.pro secondary industries

Digital Performance Marketing (SEM, Paid Social, Programmatic) (BPAFAAAD), Paid Social Advertising (BPAFACAB), Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

Keywords

• Advertising agency services
• Video production
• Social media management
• Graphic design
• E-learning content production

Headquarters

HQ city

Istanbul

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Project-Based Creative Services: One-time project fees for specific deliverables such as advertising campaigns, graphic design, video production, packaging design, brand identity, social media content packages.
2. Long-term Agency Retainers: Ongoing agency support contracts providing continuous creative, advertising, social media management, and PR services to brands.
3. E-learning Content Production: Production of educational content including video, podcast, digital books, flipbooks, studio recording, scenario writing for remote education platforms.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Fikir Tasarım Atölyesi is a 360-degree advertising agency in Istanbul offering integrated creative services—graphic design, advertising, video production, social media management, and PR—to national and international brands on both project and retainer bases. It also produces e-learning and remote-education content via its in-house greenbox studio.

Product overview

Fikir Tasarım Atölyesi is a 360-degree advertising agency based in Istanbul, Turkey, established in 2014. The agency offers a comprehensive suite of creative and marketing services including graphic design, advertising, video production, social media management, and PR. Core services are organized under their main offerings: 360 Derece Reklam Ajansı (360-Degree Advertising Agency), Grafik Tasarım (Graphic Design), Reklam Ajansı (Advertising Agency), Video Ajansı (Video Agency), Sosyal Medya Yönetimi (Social Media Management), and Uzaktan Eğitim (Distance Learning/Remote Education Production). Supporting service modules include packaging design, branding, corporate identity, brochure design, film poster design, display stand design, presentation design, and corporate social media designs. The agency also offers an innovative 'Otomatik Pilot' (Autopilot) remote video production feature. With a network of over 2,500 freelancers, the agency serves both national and international brands.

Differentiator

Problem solved

Functional benefit

Products and services

• 360 Derece Reklam Ajansı (360-Degree Advertising Agency) Full-service 360-degree advertising agency offering comprehensive marketing solutions including graphic design, advertising, video production, social media management, and PR services for national and international brands.
• Grafik Tasarım (Graphic Design) Traditional and digital graphic design services including packaging design, branding, brochure design, film poster design, display stand design, and presentation design delivered by experienced designers and copywriters.
• Reklam Ajansı (Advertising Agency) Strategic advertising services focused on brand strategy, consumer understanding, concept development, and content creation aligned with marketing objectives.
• Video Ajansı (Video Agency) Positioned as Turkey's first video agency, providing digital and traditional video solutions for marketing including commercial films, promotional videos, training videos, event coverage, and 2D-3D animations with greenbox studio capabilities.
• Sosyal Medya Yönetimi (Social Media Management) Complete social media services including analysis, annual planning, strategy, content creation, design, customer management, implementation, reporting, and crisis management.
• Dijital ve Geleneksel PR (Digital and Traditional PR) Public relations services with 15 years of experience, creating news value for products and brands within an annual planning framework.
• Uzaktan Eğitim (Distance Learning / Remote Education Production) Online education production services including video, podcast, digital book, flipbook, studio recording, content creation, scriptwriting, filming, and editing for corporate e-learning platforms.
• Otomatik Pilot (Autopilot) Remote video production service allowing clients to connect online, control camera angles, lighting, and sound, and collaborate with presenters without visiting the studio.

Named customers29 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Alametifarika: Alametifarika is an independent Istanbul-based creative agency offering advertising, digital, and content production. Directly comparable to FTA as an independent Turkish creative shop competing for similar brand and digital mandates.
• Rafineri: Istanbul-based digital creative and advertising agency offering integrated digital, social, and brand campaigns. Directly comparable to FTA's full-service digital and creative offering for enterprise and consumer clients in Turkey.
• TBWA\Istanbul: TBWA's Istanbul affiliate is a full-service creative advertising agency serving enterprise brands in Turkey. It is directly comparable as a 360-degree creative + content agency competing for similar multinational and domestic accounts in the same Istanbul market.
• Manajans/Thompson Istanbul: Manajans Thompson is one of Turkey's largest full-service advertising agencies, offering integrated brand communications, media, and digital services. Directly comparable to FTA as a 360-degree agency serving major enterprise brands in Turkey.
• Tribal Worldwide Istanbul: Tribal Worldwide's Istanbul office is a digital-first advertising agency providing creative, social, and digital campaign services. Comparable to FTA in serving enterprise clients with integrated digital and creative work in the Turkish market.
• Güzel Sanatlar (Medina Turgul DDB): Güzel Sanatlar is an established Turkish creative advertising agency offering integrated advertising, digital, and brand communications. Directly comparable to FTA as a long-standing Istanbul agency competing for enterprise and consumer accounts.

Broad incumbents

• McCann Istanbul: McCann's Istanbul office is part of the IPG network, providing full-service advertising, brand strategy, and digital communications. Comparable as an enterprise-focused creative agency with global network reach that competes with FTA for major Turkish accounts.
• Leo Burnett Istanbul: Leo Burnett's Istanbul office is part of the global Publicis network, offering advertising, brand strategy, and digital services. Comparable to FTA in serving enterprise brands but with the backing of a global network for multinational coordination.
• Serviceplan Turkey: Serviceplan's Turkey operations offer integrated advertising and digital services as part of Europe's largest independent agency group. Comparable to FTA in offering 360-degree creative services but with broader European footprint and larger media capabilities.

Regional players

• Hopi (formerly known as Wanda Digital Turkey): Hopi is a Turkish digital marketing and creative agency offering content production, social media, and campaign services. Regionally comparable to FTA's social media management and digital content offerings within the Turkish market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/fikirtasarimato
• YouTubeyoutube.com/channel/UCfSayXuKE2R3x3D-Uss1C7w
• Facebookfacebook.com/fikirtasarimatolyesi
• LinkedInlinkedin.com/company/fikir-tasar%C4%B1m-at%C3%B6lyesi
• Instagraminstagram.com/fikirtasarimatolyesi

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fikir Tasarım Atölyesi