Floisand Studio Architects

What Floisand Studio Architects does

Floisand Studio Architects is a privately held, full-service architecture and design firm founded in 1999 and based in Seattle's SoDo neighborhood. The studio serves two primary verticals — Pacific Northwest residential homeowners (custom homes, remodels, additions, pop-tops, and outdoor living spaces) and commercial food-and-beverage clients (notably Pagliacci Pizza, Macrina Bakery, and Fonte Coffee). Its core capabilities include adaptive reuse, historic preservation, LEED-certified sustainable design, and mid-century housing transformations, with custom furniture, lighting, and millwork offered as add-on design services. Notable credentials include delivering the first LEED Gold-certified stand-alone pizzeria in Seattle (Pagliacci Madison Park, 2013) and a LEED Silver-certified Macrina Bakery SODO project (2009).

The firm is co-led by founders Richard Floisand (AIA, LEED AP) and Allison Hogue (AIA, licensed in WA, ID, and AK), supported by a small in-house team that blends architects with cabinetmakers, designers, marketing, and policy expertise. Revenue is generated through quote-based professional service fees across planning, design, project management, and construction administration. Project sourcing relies on returning clients, referrals, and earned media exposure in Wall Street Journal, Architectural Digest, Dwell, ArchDaily, and Hospitality Design, augmented by AIA and LEED awards — including the 2023 AIA Seattle Home of Distinction (Treehouse) and the 2024 RDD Best Limited-Service Restaurant Design (Pagliacci Silsul).

The business operates without external investors, disclosed funding, or M&A activity, and ownership remains with the founding principals. Service scope is regional (Washington, Idaho, Alaska), with a single Seattle headquarters relaunched in December 2023 to support ongoing capacity. Customer concentration is notably tilted toward two long-tenured commercial anchors — Pagliacci Pizza and Macrina Bakery — for whom the firm has designed at least twelve and seven locations respectively, alongside a broader portfolio of award-recognized residential commissions.

Name

Floisand Studio Architects

Legal name

Floisand Studio Architects

Website

https://floisandstudio.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Floisand Studio Architects is a privately held, full-service architecture and design firm founded in 1999 in Seattle, serving Pacific Northwest residential homeowners and commercial food-and-beverage clients with adaptive reuse, LEED-certified sustainable design, and custom millwork and lighting services.

Ownership category

akta.pro rank

Product category

Architectural Services

NAICS

Architectural Services (541310), Interior Design Services (541410)

akta.pro primary industry

Architectural Design Services (BPAHAKAA)

Keywords

• Architecture services
• Residential design
• Commercial architecture
• Adaptive reuse design
• LEED certified design

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Architecture and Design Services: Full-service architecture and design firm providing residential and commercial project services from planning through construction administration. Revenue generated through professional service fees for design, project management, and construction oversight.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Floisand Studio Architects is a full-service architecture and design firm offering residential architecture (custom homes, remodels, additions, pop-top transformations, outdoor living spaces) and commercial architecture (restaurant, bakery, cafe, and retail interiors, including adaptive reuse and LEED-certified buildings) for clients throughout the Pacific Northwest. The practice provides services from planning through construction administration and includes interior design, custom millwork, and lighting design as part of its project offerings.

Product overview

Floisand Studio Architects is a full-service architecture and design firm offering two primary service lines: Residential Architecture and Commercial Architecture. The firm provides comprehensive design services spanning from planning through construction, including new construction, adaptive reuse, interior design, and custom furniture and lighting design. Their portfolio includes specialized design series for recurring clients such as Pagliacci Pizza (multiple restaurant locations) and Macrina Bakery (multiple cafe locations), as well as diverse residential projects ranging from custom homes to prefab modular cabins and outdoor living spaces. Founded in 1999 by Richard Floisand and Allison Hogue, the firm operates throughout Washington, Idaho, and Alaska.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Architecture Services Comprehensive architectural design services for residential properties, including new custom home construction, remodels, additions, split-level and pop-top transformations, and outdoor living spaces for homeowners throughout Seattle and the Pacific Northwest.
• Commercial Architecture Services Full-service commercial architectural design for restaurants, bakeries, cafes, and retail businesses, including new construction, adaptive reuse of existing buildings, tenant improvements, and remodels.
• Interior Design Services Interior design services including furniture selection, lighting design, material specification, and custom millwork design, delivered as part of the firm's architectural projects for residential and commercial clients.
• Custom Furniture and Lighting Design Custom furniture and lighting fixture design services, including collaborations with local craftspeople and fabricators to create project-specific design elements for residential and commercial clients.

Quantifiable outcome

• First stand-alone pizzeria in Seattle to achieve LEED Gold certification (Pagliacci Pizza Madison Park, 2013)
• +2 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor.

• Seattle 2030 DistrictminorStrategic or Co-development Partner · 1 January 2017FSA invited to join the Seattle 2030 District, a collaborative of engineers, architects, utilities, businesses, property owners and organizations working toward carbon neutrality goals by 2030.
• Headwater PeopleminorStrategic or Co-development Partner · 1 January 2013Consulting partner for cultural and historical research on Pagliacci Silsul project, helping understand and preserve the building's history and connection to the Ballard community.
• GT Residential ContractingminorImplementation/ SI/ Consulting PartnerContractor for Edmonds renovation project, executing construction based on firm designs.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Olson Kundig: Seattle-based boutique architecture firm specializing in custom residential and commercial projects with a strong craft, materials, and sustainability ethos — directly comparable to Floisand in scale, geography, and design-led positioning.
• SHED Architecture & Design: Seattle-based small studio practicing residential, commercial, and adaptive reuse architecture with a strong craft and sustainability orientation; directly comparable boutique alternative in the same market.
• Mithun: Seattle-headquartered integrated design firm with strong sustainability credentials across residential, commercial, and mixed-use projects; comparable to FSA on LEED expertise and Pacific Northwest base, though at a larger scale.
• Suyama Peterson Deguchi: Boutique Seattle firm known for custom contemporary residential architecture with craft-driven detailing; overlaps Floisand's high-end residential work and Pacific Northwest client base.
• Board & Vellum: Seattle design firm offering architecture, interior design, and residential services; comparable boutique positioning and overlapping residential and small-commercial practice with Floisand.
• Heliotrope Architects: Boutique Seattle architecture firm focused on residential, commercial, and adaptive reuse projects in the Pacific Northwest — closest in size, aesthetic, and service mix to Floisand Studio Architects.
• Miller Hull Partnership: Seattle architecture practice with deep Pacific Northwest roots, sustainability leadership, and a comparable mix of residential, civic, and adaptive reuse work; overlaps FSA's LEED and adaptive reuse positioning.

Broad incumbents

• NBBJ: Major global architecture firm with deep Seattle roots spanning healthcare, commercial, and sports; broad incumbent that operates in Floisand's Pacific Northwest backyard but at vastly greater scale and project size.
• LMN Architects: Large Seattle architecture practice working across civic, commercial, and cultural projects; broader incumbent in the same Pacific Northwest market that competes for some of the same commercial commissions as Floisand, though at much larger scale.
• Gensler: Global design and architecture firm with significant Seattle presence in commercial, hospitality, and retail interiors; broad incumbent whose restaurant and retail interior work partially overlaps Floisand's commercial practice at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/floisandstudio

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Floisand Studio Architects