Estude em Portugal

What Estude em Portugal does

Estude em Portugal is a Brazilian-founded, Portugal-operating online educational consultancy that provides personalized mentorship and advisory services to Brazilian students and immigrants navigating the Portuguese higher education and immigration systems. Its two core products are Mentoria Estudar em Portugal, which guides international applicants through university selection, applications, and visa processing, and Mentoria Cidadão Europeu, a parallel track for students entering under European/Portuguese citizenship rules. The company supplements these with diploma and high-school credential validation, visa-type guidance (study, temporary stay, residence, family reunification), employment and business-formation advisory, housing guidance, and travel insurance referrals — effectively a one-stop advisory funnel for the Brazilian-to-Portugal migration journey.

The business is built on a web-based platform (estudeemportugal.org and blog.estudeemportugal.org) that captures leads through organic social media across Instagram, YouTube, LinkedIn, Facebook and TikTok, plus in-person presentations at Brazilian high schools, and converts them via WhatsApp-driven human mentorship. The company is privately held and founder-controlled, legally registered in Brazil as ESTUDE EM PORTUGAL TREINAMENTOS E DESENVOLVIMENTO PESSOAL LTDA (CNPJ 45.918.007/0001-25) with operational headquarters in Vila Nova de Gaia, Portugal, led by CEO Higor Cerqueira. It has cumulatively served 800+ families and built relationships with 60+ Portuguese universities and polytechnics over nine years of operation.

Revenue derives from professional-services fees on mentorship engagements, with pricing not publicly disclosed and customized quotes delivered via WhatsApp. An affiliated vocational training arm, Centro de Formação Prepara Portugal (DGERT-certified), supplies additional course revenue and produces immigration/labor-market research that feeds the company's content funnel. The firm operates with 11-50 employees, uses no disclosed AI/automation tooling, and has not raised external institutional capital.

Name

Estude em Portugal

Legal name

ESTUDE EM PORTUGAL TREINAMENTOS E DESENVOLVIMENTO PESSOAL LTDA

Website

https://estudeemportugal.org

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

International Education Consultancy

NAICS

Educational Support Services (6117), Educational Services (611), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Admissions, Enrollment & Registrar Operations (Application Processing, Records) (EDAEALAB)

akta.pro secondary industries

Overseas Secondary School Admissions Consulting & Application Support (EDAIAHAE), Visa Documentation, Translation, Notarization & Apostille Services (EDAIADAD)

Keywords

• International education consulting
• Study abroad advisory
• University application guidance
• Diploma validation services
• Immigration consultancy services

Headquarters

HQ city

Vila Nova De Gaia

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Mentoria Estudar em Portugal: Personalized mentorship and advisory services guiding Brazilian students through the entire university application process in Portugal, from course and institution selection to visa application support and acceptance confirmation.
2. Mentoria Cidadão Europeu: Specialized mentorship for students with European citizenship navigating Portuguese higher education under different admission criteria.
3. Diploma Validation Services: Services assisting with validation and recognition of Brazilian diplomas and high school credentials in Portugal.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Core offering

Estude em Portugal is a direct-to-consumer educational consultancy that delivers personalized mentorship and advisory services guiding Brazilian students through the full journey of applying to and being accepted by Portuguese higher education institutions, including profile analysis, course and institution selection, application documentation, visa guidance, diploma validation, and post-arrival settlement support. The core monetized offering centers on two flagship mentorship programs (Mentoria Estudar em Portugal and Mentoria Cidadão Europeu), complemented by paid diploma and high school credential validation services, with a content marketing layer and partner-led vocational training (Prepara Portugal) as supporting assets.

Product overview

Estude em Portugal is an online educational consultancy that provides a comprehensive suite of mentorship and advisory services for Brazilians seeking to study, work, and live in Portugal. The core offering consists of two primary mentorship programs—Mentoria Estudar em Portugal and Mentoria Cidadão Europeu—which serve as the main guided pathways for students. These are supplemented by specialized support services including diploma and high school diploma validation, visa guidance (covering study visas, temporary stay visas, residence visas, and family reunification), scholarship information, employment guidance, and business setup advisory. The company also publishes educational content through its Blog platform and partners with Centro de Formação Prepara Portugal for professional certification courses that can support visa applications. Additional services include housing rental guidance and travel insurance referrals, creating a holistic support ecosystem from initial application through relocation and settlement in Portugal.

Differentiator

Problem solved

Functional benefit

Brands

• Centro de Formação Prepara Portugal: Professional training and vocational education center affiliated with the Estude em Portugal ecosystem. Offers courses such as Vendas e Gestão Financeira (Sales and Financial Management) and other professional qualification programs with DGERT certification. Also conducts research studies on immigration, labor market, and demographics in Portugal.
• Estude em Portugal Mentoria
• Mentoria Estudar em Portugal
• Mentoria Cidadão Europeu

Products and services

• Mentoria Estudar em Portugal (Study in Portugal Mentorship) Personalized mentorship service guiding Brazilian students through the entire process of applying to and being accepted by Portuguese universities and polytechnics, including profile analysis, course and institution selection, application documentation support, and enrollment confirmation.
• Mentoria Cidadão Europeu (European Citizen Mentorship) Specialized mentorship for students who already hold or are obtaining European/Portuguese citizenship, guiding them through admission under citizenship-based criteria (e.g., Exames Nacionais national quotas) rather than international student pathways.
• Validação do Diploma em Portugal (Diploma Validation Service) Assistance service for validating and recognizing Brazilian higher-education diplomas in Portugal, helping professionals have their credentials accepted by Portuguese institutions and employers.
• Validação do Ensino Médio Brasileiro em Portugal (Brazilian High School Diploma Validation) Guidance service for validating Brazilian high school diplomas to meet Portuguese educational requirements for university admission, supporting students through documentation and legalization steps.
• Blog Estude em Portugal (Content Platform) Educational content platform publishing articles about studying, working, and living in Portugal, covering topics such as universities, visa processes, immigration, housing, and career guidance; serves as the company's content marketing and SEO asset supporting its paid services.
• Centro de Formação Prepara Portugal (Partner Vocational Training) Partner professional training center within the Estude em Portugal ecosystem that offers DGERT-certified vocational courses (e.g., Sales and Financial Management, marketing, and other professional qualification programs) which can support visa applications, alongside research studies on immigration, demography, and the Portuguese labor market.

Quantifiable outcome

• 800+ families attended with services
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and minor.

• Prepara PortugalcoreStrategic or Co-development PartnerPrepara Portugal is a Centro de Formação (training center) that provides professional courses certified by DGERT. They appear to be closely affiliated, with joint events and collaborative content. Prepara Portugal conducts research on immigration and labor market trends that Estude em Portugal shares through their blog. Both companies share leadership (Higor Cerqueira, CEO of Estude em Portugal, is referenced in Prepara Portugal studies).
• Universidade do AlgarvecoreStrategic or Co-development PartnerPortuguese public university featured in joint events at Brazilian schools. Part of the institutional network that Estude em Portugal promotes to Brazilian students seeking higher education in Portugal.
• Instituto Politécnico de PortalegrecoreStrategic or Co-development PartnerPortuguese polytechnic institute that participates in joint school visits in Brazil organized by Estude em Portugal. Part of the institution network promoted to Brazilian students.
• Instituto Politécnico de Castelo Branco (IPCB)coreStrategic or Co-development PartnerPortuguese polytechnic institute participating in collaborative events with Estude em Portugal in Brazil. Featured in school presentations alongside other partner institutions.
• Politécnico de ViseuminorStrategic or Co-development PartnerPortuguese polytechnic institution visited by Estude em Portugal. Listed among 60+ institutions the company has visited and maintains relationships with.
• Universidade da Beira InteriorminorStrategic or Co-development PartnerPortuguese university mentioned in blog content about affordable education options in Portugal. Part of the institutional network for student referrals.
• Politécnico de BragançaminorStrategic or Co-development PartnerPortuguese polytechnic institution listed among visited institutions. Known for affordable tuition fees and lower cost of living in the region.
• Politécnico de SantarémminorStrategic or Co-development PartnerPortuguese polytechnic included in the 60+ institutions visited by Estude em Portugal.
• Universidade do PortominorStrategic or Co-development PartnerOne of Portugal's largest and most prestigious universities. Mentioned in Financial Times rankings context and blog content.
• Universidade de LisboaminorStrategic or Co-development PartnerTop-ranked Portuguese university where students have been admitted with Estude em Portugal mentorship (e.g., Giulya Reis for Master's in HR Management).
• CESPUcoreStrategic or Co-development PartnerCooperativa de Ensino Superior Politécnico e Universitário. Partner for webinars hosted by Estude em Portugal featuring live presentations of their programs.
• Nova - Faculdade de Direito de LisboacoreStrategic or Co-development PartnerOne of Portugal's top law schools. Featured in Estude em Portugal webinars for prospective students.
• Politécnico de CoimbracoreStrategic or Co-development PartnerPortuguese polytechnic institution featured in Estude em Portugal webinar series. Part of the institutional partner network.

Scale indicators4 records

Recent moves1 record

Expansion highlights6 records

Broad incumbents

• Navitas: Global education provider with university pathway programs and pre-university preparation for international students; broad incumbent adjacent to Estude em Portugal's admissions-support niche.
• QS Quacquarelli Symonds: Operator of leading global university rankings and student recruitment platforms (including study comparison portals); enables discovery and comparison of programs that feed the same prospective international student funnel.
• STB Intercâmbio (Student Travel Bureau): One of Brazil's largest student exchange and study-about agencies with broad destination coverage; competes indirectly by offering Portuguese-language study programs in Europe including Portugal.
• EF Education First: Global education company offering language programs, study abroad, and degree pathway programs; a broad incumbent whose language-travel and academic pathway products overlap with Estude em Portugal's end-customer.
• INTO University Partnerships: Global pathway provider partnering with universities to recruit and prepare international students; competes for the same underlying international-student demand pool, though anchored to its own university contracts rather than direct-to-consumer advisory.
• CVC Brasil: Large Brazilian travel and exchange operator with study-abroad and language-travel products; broader incumbent in international student mobility that touches the same end-customer (Brazilian outbound students) though not Portugal-specific.
• Studyportals: Global study-program discovery and comparison platform used by prospective international students including those researching Portuguese universities; an upstream awareness channel that competes for the same candidate's attention.

Direct peers

• Be Global Educação: Brazilian education consultancy focused on guiding students to Portugal and Spain through application and immigration support; competes directly with Estude em Portugal for the same Brazilian-to-Portuguese student segment with a similar advisory model.
• Vou Para Portugal: Brazilian-focused consultancy helping clients relocate to Portugal via study, work, and investment pathways; overlaps with Estude em Portugal's university admissions, visa, and immigration advisory services.

Others

• AIMA (Agência para a Integração, Migrações e Asilo): Portuguese government agency responsible for immigration and residence permits; not a competitor but a critical ecosystem counterpart whose policies and processing times directly shape Estude em Portugal's value proposition and demand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@estudaremportugal
• Facebookfacebook.com/estudeemportugal.org
• LinkedInlinkedin.com/company/estudeemportugal
• Instagraminstagram.com/estudeemportugal
• TikToktiktok.com/@estudeemportugal

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Estude em Portugal