Tru-Flo Corporation

What Tru-Flo Corporation does

Tru-Flo Corporation is a privately held industrial pump manufacturer founded in 1961 and headquartered in Belle Glade, Florida. The company specializes in axial flow and propeller pump technology for large volume, low head water pumping applications, serving agricultural operations (sugar plantations, produce growers, cattle ranchers, rice farms, citrus and banana growers), industrial and municipal customers (concrete plants, strip mines, water and sewage utilities), construction contractors, aquaculture operations (fish and shrimp farms), and land reclamation projects across the western hemisphere from Canada to South America. The firm employs between 11 and 50 people.

The company's product portfolio comprises two core lines: TRU-FLO Axial Flow Pumps (stationary installations using A588 steel column and bowl assemblies with oil-lubricated bronze bearings) and TRU-FLO Mobile Pumps (trailer-mounted units up to 24 inch discharge and 15,000 GPM for seasonal and dewatering applications). Specialty variants include hydrocooler pumps for produce packing houses, anti-corrosion package pumps for saltwater aquaculture, and complete turn-key agricultural pump stations designed and installed by in-house engineering staff. The firm's differentiation rests on its claim that its production techniques enable custom-engineered products at production-level pricing.

Tru-Flo operates a direct sales model with experienced staff consulting customers at any project phase. Revenue is generated through one-time hardware sales of custom pumps, mobile pump units, and turn-key pumping station projects. Pricing is quote-based and not publicly disclosed. The company has no disclosed digital marketing presence, no public investor base, no subsidiaries, and no documented M&A activity. It appears to operate as a long-standing founder- or family-owned specialty manufacturer with continuous operations for over six decades.

Name

Tru-Flo Corporation

Legal name

Tru-Flo Corporation

Website

https://truflopumps.com

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

11–50 employees

Short description

Tru-Flo Corporation, founded in 1961 in Belle Glade, Florida, is a privately held manufacturer specializing in axial flow and propeller pumps for large-volume, low-head water pumping. The company serves agricultural, industrial, municipal, construction, and aquaculture customers across the western hemisphere.

Ownership category

akta.pro rank

Product category

Industrial Pumps

NAICS

Pump and Compressor Manufacturing (33391)

SIC

Pumps & Pumping Equipment (3561)

akta.pro primary industry

Centrifugal Pumps (IMAHANAA)

akta.pro secondary industries

Pump Systems & Pumping Stations (Surface, Submersible, Booster) (AFAAACAC), Pump & Compressor Packages (Skids, Booster Sets) (IMAHANAG)

Keywords

• Axial flow pumps
• Propeller pumps
• Mobile water pumps
• Pumping stations
• Irrigation pumps

Headquarters

HQ city

Belle Glade

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Axial Flow Pumps: Manufacture and sale of custom axial flow pumps designed to customer specifications for large volume, low head water pumping applications
2. Mobile Pumps: Portable pumping units built on trailers for seasonal, temporary, and contractor applications including dewatering and bypass operations
3. Turn-Key Pumping Stations: Complete pumping station design and installation services as a specialty offering

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Tru-Flo Corporation designs and manufactures axial flow and propeller pumps for large-volume, low-head water pumping applications, built with A588 steel column and bowl assemblies and oil-lubricated bronze bearings. The company produces trailer-mounted mobile pumps up to 15,000 GPM and 24-inch discharge for dewatering, bypass, and seasonal work, and delivers turn-key pumping station installations for agricultural, industrial, and municipal customers.

Product overview

Tru-Flo Corporation is an industrial pump manufacturer specializing in axial flow and propeller pump technology. The company offers two core product lines: TRU-FLO Axial Flow Pumps (designed for large volume, low head applications with A588 steel construction and oil-lubricated bearings) and TRU-FLO Mobile Pumps (trailer-mounted units up to 15,000 GPM for temporary and seasonal use). Beyond these core products, Tru-Flo provides specialty variants including Hydrocooler Pumps for produce packing operations, Anti-Corrosion Package Pumps for aquaculture (shrimp and fish farms), and complete turn-key agricultural pump stations. The company serves diverse industries including agriculture (sugar, produce, citrus, rice, cattle), aquaculture, construction, utilities, and municipal water/wastewater applications. Founded in 1961 and headquartered in Belle Glade, Florida, Tru-Flo emphasizes custom engineering at production prices with corrosion and abrasion resistant construction.

Differentiator

Problem solved

Functional benefit

Products and services

• TRU-FLO Axial Flow Pumps Custom-engineered axial flow and propeller pumps for large-volume, low-head water pumping, constructed with A588 steel column and bowl assemblies and oil-lubricated bronze bearings, targeted at agricultural, industrial, and municipal customers.
• TRU-FLO Mobile Pumps Trailer-mounted high-volume pumping units built up to 24-inch discharge and 15,000 GPM capacity, used for seasonal, temporary, dewatering, bypass, salt water, and wastewater applications; towable by passenger vehicles and operable in marshland via high flotation tires.
• Hydrocooler Pumps Pumps designed for produce packing house hydrocooling applications, used to cool produce during the packing process.
• Anti-Corrosion Package Pumps for Shrimp Farms Pumps equipped with anti-corrosion packages engineered for salt water shrimp and fish farming applications.
• Agricultural Pump Stations (Turn-Key) Complete turn-key pumping station solutions designed and delivered by Tru-Flo's engineering staff for agricultural and other industrial applications.

Quantifiable outcome

• Mobile pumps built up to 24 inch discharge and 15,000 GPM capacity
• +1 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Pentair plc: Pentair's water solutions segment includes pumps and pumping systems for agricultural, irrigation, and municipal applications, competing broadly with Tru-Flo across overlapping end markets.
• Sulzer Ltd. Sulzer is an established global pump manufacturer serving water, agricultural, and industrial markets, including engineered pumping packages comparable to Tru-Flo's turn-key offering but at much larger scale.
• Grundfos: Grundfos is one of the world's largest pump manufacturers serving agricultural irrigation, municipal water, and industrial applications, including centrifugal pump lines comparable to Tru-Flo's offerings.
• Franklin Electric Co., Inc. Franklin Electric produces pumps, motors, and integrated systems for agricultural irrigation, water systems, and dewatering — significant overlap with Tru-Flo's customer base in agriculture and water management.
• Flowserve Corporation: Flowserve is a large industrial pump manufacturer serving water, agricultural, and municipal markets with a much broader product portfolio than Tru-Flo; relevant as a broad incumbent competitor across the same end applications.
• KSB SE & Co. KGaA: KSB manufactures centrifugal and axial flow pumps for water, wastewater, and industrial applications globally — a broad incumbent with direct product overlap on axial flow pump technology and turn-key station solutions.
• Xylem Inc. Xylem is a global water-technology company with pump brands (Flygt, Godwin) serving dewatering, irrigation bypass, and municipal water — overlapping end markets with Tru-Flo but at much larger scale across multiple product categories.

Direct peers

• Cornell Pump Company: Cornell manufactures centrifugal pumps for agricultural irrigation, dewatering, and industrial water handling — highly comparable to Tru-Flo's axial flow pumping solutions in terms of core function and customer segments served.
• Pioneer Pump (Franklin Electric): Pioneer Pump, now part of Franklin Electric, builds high-volume, trailer-mounted centrifugal pumps for dewatering, bypass, and agricultural applications that directly mirror Tru-Flo's Mobile Pumps product line in capacity, deployment model, and end use.

Emerging players

• Lindsay Corporation: Lindsay manufactures agricultural irrigation equipment (center pivots, pumps) and infrastructure water-management products, overlapping with Tru-Flo's primary agricultural irrigation customer segment with complementary rather than identical offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/tru-flo-corporation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tru-Flo Corporation