SunFire Solutions

What SunFire Solutions does

SunFire Solutions is a South African solar technology company founded in 2004 and headquartered in Randburg, Gauteng. It manufactures and distributes a range of solar-powered consumer products spanning solar geysers (water heaters), phone chargers, cookers, and pumps, addressing energy access, hot-water provisioning, and load-shedding mitigation needs across residential and small commercial customers in the South African market. The portfolio indicates positioning across both thermal solar (geysers, cookers) and photovoltaic applications (phone chargers, pumps), rather than a single-product specialization.

The company is a privately held, for-profit entity with a workforce in the 11-50 employee range, placing it in the small-business tier by South African standards. Founder Crosby Menzies remains associated with the company in a founding capacity. The product mix implies a hardware-led business model centered on direct or third-party distribution of installed equipment and appliances, but specific pricing, channel, and revenue mechanics are not disclosed in available sources.

The corporate website at sunfire.co.za could not be fully parsed during data collection (returning only a site verification/loader page), and several detailed-data fields — revenue, ownership, certifications, partnerships, customer logos, headcount detail, and operating geographies — are either empty or marked as not available. Consequently, any deeper conclusions regarding business model specificity, unit economics, geographic footprint beyond South Africa, or governance structure cannot be supported by the source material.

Name

SunFire Solutions

Website

https://sunfire.co.za

Company type

Private

Founded year

2004

Headcount range

11–50 employees

Short description

SunFire Solutions is a privately held South African solar products company founded in 2004 and based in Randburg that manufactures and sells solar geysers, phone chargers, cookers, and pumps to residential and small commercial customers seeking off-grid and load-shedding-mitigation energy solutions.

Ownership category

akta.pro rank

Product category

Solar Energy Equipment

SIC

Heating Equipment, Except Electric & Warm Air Furnaces (3433)

akta.pro primary industry

Solar Thermal & CSP Systems (Collectors, Receivers, Thermal Storage, CSP EPC) (EUAMABAL)

akta.pro secondary industry

Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)

Keywords

• Solar energy products
• Solar water heating
• Solar pumps
• Solar cooking appliances
• Photovoltaic chargers

Headquarters

HQ city

Randburg

HQ country

South Africa

HQ region

Africa

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Core offering

SunFire Solutions manufactures and supplies a range of solar-powered products, including solar geysers, solar phone chargers, solar cookers, and solar pumps. The company delivers renewable-energy hardware solutions targeted at consumers seeking off-grid or supplementary power and heating options. Operations are based in Randburg, South Africa, and the company has been active since 2004.

Differentiator

Problem solved

Functional benefit

Products and services

• Solar Geysers

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights2 records

Emerging players

• d.light: d.light designs and distributes affordable solar lanterns, phone chargers, and home energy systems across Africa and emerging markets, competing in the same distributed solar product categories as SunFire.
• M-KOPA Solar: M-KOPA is a pay-as-you-go distributed solar provider across East Africa offering home systems that include solar lighting, phone charging, and appliances — overlapping with SunFire's chargers and broader solar product mix in a similar emerging-market context.
• Zola Electric: Zola Electric provides distributed solar-plus-storage home systems across East and Southern Africa, comparable to SunFire's bundled solar product offering for off-grid and unreliable-grid households.
• Sun King (Greenlight Planet): Sun King sells pay-as-you-go solar lighting, phone charging, and home energy systems across Africa and South Asia, comparable to SunFire's solar charger and small solar product offering.
• African Clean Energy (ACE): ACE manufactures and distributes clean cookstoves and solar home systems in Southern Africa, directly comparable to SunFire's solar cooker line and overlapping on broader off-grid household energy products.

Broad incumbents

• Enphase Energy: Enphase is a global leader in solar microinverters and energy systems; relevant as a broad incumbent whose solar electronic components increasingly compete with traditional solar thermal product stacks in distributed solar markets.
• SunPower: SunPower is a global solar PV and energy services provider operating broadly in distributed solar; relevant as a large incumbent whose product breadth (panels, inverters, full systems) overshadows smaller specialists like SunFire.

Direct peers

• Solahart: Solahart is a long-established global manufacturer and installer of solar water heaters (geysers), directly overlapping with SunFire's core solar geyser offering in the residential and SME market.
• Sustainable.co.za: Sustainable.co.za is a South African online retailer of solar geysers, pumps, panels, and related renewable energy products, directly comparable to SunFire on product mix and domestic market focus.

Regional players

• Rubicon Solar: Rubicon Solar is a Southern African solar distributor and installer; comparable to SunFire as a regional solar equipment and services provider focused on the South African and neighboring markets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key highlights4 records

Customer concentration

• Xx.com/sunfire2020
• Facebookfacebook.com/SunFireSolutionsAfrica
• LinkedInlinkedin.com/company/sunfire-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SunFire Solutions