Goyaves

What Goyaves does

Short tagline-style descriptions and tag lines are excluded; the factual description follows. Goyaves is a Paris-headquartered production company and digital agency founded in 2000 by Frédéric Malègue, operating two business divisions: a Film Production arm delivering documentaries, dramas, and brand content, and a Digital Agency arm offering consulting, strategy, storytelling, UX/UI design, and web development. The company has an active 2023-2024 documentary slate including "The Tracker" and "Paradise on the brink," and in 2022 entered a co-production partnership with Mediawan and Marvelous Productions for the scripted series "GANGS OF PARIS." Operational offices are located in France, Spain (Barcelona), and Germany, with recent expansion into Germany alongside the existing Iberian presence.

The company's commercial activity splits across two customer types. On the media side, Goyaves supplies documentary and dramatic content to major European public and pay-TV broadcasters including Arte, Canal+, France 3, France 5, RTS, ORF, and SRG SSR, with international sales referenced via Arte Distribution. On the corporate side, the agency division delivers brand-content, digital, and training-content programs to a roster of large enterprise clients across luxury, cosmetics, hospitality, energy, banking/insurance, and industrial sectors—named engagements include L'Oréal (including L'Oréal Professionnel training content), Vivendi, AccorHotels, CEA, Enedis, Festo, and Giorgio Armani.

Goyaves monetizes through project-based production fees from broadcasters, agency retainers and project fees from corporate clients, and—newer to the mix—co-production economics on higher-budget series. The company has positioned on sustainability through an Ecoprod partnership for green filming practices, a procurement criterion increasingly required by European public broadcasters and large enterprise buyers. The business model is that of a mid-sized boutique: long-cycle project revenue from a defined roster of large clients, with the agency and broadcast portfolios functioning as partial offsets to each other's seasonality.

Name

Goyaves

Legal name

GOYAVE

Website

https://goyaves.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Goyaves is a Paris-based production company and digital agency, founded in 2000 by Frédéric Malègue, operating film production and digital agency divisions for European public broadcasters and enterprise clients in luxury, cosmetics, banking, energy, and industrial sectors across France, Spain, and Germany.

Ownership category

akta.pro rank

Product category

Film Production and Digital Agency Services

NAICS

Independent Artists, Writers, and Performers (71151)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

akta.pro secondary industry

Travel & Adventure Documentaries (MPADADAM)

Keywords

• Film production services
• Documentary production
• Digital agency services
• Brand content creation
• Video production agency

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Film and Documentary Production: Goyaves produces documentaries and dramas for European broadcasters and international distribution. Revenue is generated through production fees, co-production arrangements, and international sales (e.g., Arte Distribution). Their filmography spans historical documentaries, cultural portraits, polar circle documentaries, and fiction shorts, with projects broadcast on channels including Arte, France 3, France 5, Canal+, RTS, ORF, and SRG SSR.
2. Digital Agency Services: Goyaves provides consulting, strategy, storytelling, branding, UX/UI design, website development, editorial strategy, and community management for leading luxury, cosmetics, banking, insurance, and industrial clients. Services are delivered through an internal production team and global network, with revenue from project-based professional services engagements.
3. Training Content Production: Goyaves produces training films and masterclass video content for corporate clients including L'Oréal Professionnel, Giorgio Armani, and The Artist Academy series, featuring world-renowned artists and experts.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Goyaves is a production company and digital agency that produces documentaries, dramas, brand content, advertising films, and training videos for European broadcasters and enterprise clients. The company also delivers digital agency services including consulting, strategy, storytelling, branding, UX/UI design, website development, editorial strategy, video/podcast production, and community management for luxury, cosmetics, banking, insurance, and industrial clients. It operates across three entities in France, Spain, and Germany with an international network of directors, journalists, cinematographers, and graphic designers.

Product overview

Goyaves is a production company and digital agency operating two main divisions: Film Production and Digital Agency. The Film Production division produces documentaries and dramas with a global network of directors, covering topics from historical documentaries to cultural portraits and environmental issues, including recent works like The Tracker (2024), Paradise on the brink (2024), and Bruce Springsteen – The America whisperer (2023). The Digital Agency division provides consulting, strategy, storytelling, and development services, supporting clients in luxury, cosmetics, banking, insurance and industry sectors across Europe. The company also maintains a content platform through its Goyaves Green Blog covering digital marketing trends and sustainability topics.

Differentiator

Problem solved

Functional benefit

Brands

• Goyaves Green: Environmental and sustainability-focused blog featuring articles on ethical labels, zero waste, and green filming practices

Products and services

• Film Production Production company specializing in documentaries and dramas for European broadcasters and international distribution. Covers historical, cultural, environmental, and social themes with an international network of directors, journalists, cinematographers, and graphic designers.
• Documentary Films & Fictions Documentary and fiction film productions covering topics spanning history, culture, environment, and social issues across geographies including Vietnam, India, Palestine, Venezuela, Chile, Dominican Republic, Lebanon, Tunisia, and the Arctic. Content is broadcast on Arte, France 3, France 5, Canal+, RTS, ORF, and SRG SSR.
• Brand Content, Advertising & Training Production of brand content films, advertising campaigns, and training videos for corporate clients including L'Oréal, Vivendi, CEA, AccorHotels, Enedis, Festo, and Giorgio Armani. Includes training films and masterclass video content featuring world-renowned artists and experts.
• Digital Agency Services Digital agency offering consulting and strategy, storytelling, branding, UX/UI design, website development, editorial strategy, video and podcast production, and community management for luxury, cosmetics, banking, insurance, and industrial clients across Europe.
• Campaigns Campaign production services including TV documentaries, video content, interactive DVDs, event seminars, and media partner relations for enterprise clients such as L'Oréal, Vivendi, and CEA.

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Mediawan (3rd eye Story)coreStrategic or Co-development PartnerCo-production partnership with Mediawan for the series GANGS OF PARIS (co-produced with Marvelous Productions). Mediawan is a major French media group and co-development partner for this historical thriller series about 19th century Paris.
• Marvelous ProductionscoreStrategic or Co-development PartnerCo-production partnership for GANGS OF PARIS series alongside Mediawan and Goyaves as co-producer. Marvelous Productions is a French production company involved in this historical thriller project.
• PÔLES D'IMAGEcoreStrategic or Co-development PartnerCo-production partner with Goyaves on documentary projects including 'Paradise on the brink' (Arctic documentary) and 'The return of the wilderness' (Universum spezial, ORF).
• ArtecoreChannel Partner/ Reseller/ DistributorMajor European broadcaster and co-producer of multiple Goyaves projects including 'Grock, a legendary clown', 'Johnny Clegg, the white Zulu', 'Des Étoiles et des Hommes', 'The Acrobat Life', 'Women pirates', 'Claude Sautet: Calm and Dissonance'. Arte also handles international sales through Arte Distribution.
• DreampixiescoreStrategic or Co-development PartnerCo-production partner with Goyaves on 'The Acrobat Life' (paracycling documentary) and 'Grock, a legendary clown'. Dreampixies is a production company involved in multiple coprojects with Goyaves.
• Screenshot ProductionscoreStrategic or Co-development PartnerCo-production partner on 'Johnny Clegg, the white Zulu' (with Arte) and 'Grock, a legendary clown' (with Dreampixies and Arte/RTS).
• Canal+ GroupcoreChannel Partner/ Reseller/ DistributorCanal+ Group commissioned a TV documentary from Goyaves for the CEA campaign, with video versions for web content on France5 and Universcience. Canal+ is a major French broadcaster.
• France 5minorChannel Partner/ Reseller/ DistributorWeb content video versions for the CEA documentary were distributed through France 5 as part of the multi-platform campaign.
• RTS (Radio Télévision Suisse)coreChannel Partner/ Reseller/ DistributorSwiss broadcaster and co-production partner for 'The Acrobat Life' (alongside ARTE G.E.I.E and SRG SSR). RTS is a Swiss public broadcaster.
• ORF (Austrian Broadcasting Corporation)coreChannel Partner/ Reseller/ DistributorAustrian broadcaster and co-production partner for 'Women pirates' (NDR-ARTE co-production with ORF) and 'The return of the wilderness' (Universum spezial). ORF also handles international sales through ORF Enterprise.
• SRG SSR (Swiss Radio and Television)coreChannel Partner/ Reseller/ DistributorSwiss public broadcaster consortium and co-production partner for 'The Acrobat Life' alongside RTS, ARTE G.E.I.E, and Goyaves.
• EcoprodminorStrategic or Co-development PartnerGoyaves blog references Ecoprod, a collective created in 2009 that develops resources to reduce the ecological footprint of audiovisual production, providing tools including practical sheets, guides, and directories for green filming practices.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Gedeon Programmes: Paris-based independent production company producing documentaries, fiction, and animation for European broadcasters. Comparable to Goyaves as a French boutique production house with international co-production experience.
• Elephant Doc: French independent documentary production company (formerly Doc en Stock) with a strong catalogue of social, historical, and cultural docs for European broadcasters. Closely mirrors Goyaves' documentary slate and broadcaster relationships.
• Publicis Luxe: Publicis Groupe's luxury-specialist digital agency serving fashion, beauty, and selective retail brands. Comparable to Goyaves' 15+ year track record serving luxury and cosmetics brands with integrated content and digital services.
• Federation Entertainment: Paris-based independent production and distribution company with a strong international slate across scripted, documentary, and animation. Comparable to Goyaves as a French boutique producer with global co-production partnerships.
• Marcel: Paris-based creative advertising agency (Publicis Groupe) serving enterprise clients across brand content, digital, and campaign work. Comparable to Goyaves' digital agency offering for enterprise French and European clients.
• CAPA Presse TV: French documentary production agency within the CAPA Group, producing current affairs and long-form docs for Arte, France Télévisions, and other European broadcasters. Comparable documentary production DNA and broadcaster relationships.
• ZED (Zelfde Entertainment Documentary): French documentary production and distribution company producing premium factual content for global broadcasters. Comparable in documentary production focus and international distribution reach via partners like Arte Distribution.
• Bonne Pioche: French independent production company specialized in documentaries, TV content, and corporate films. Highly comparable to Goyaves in scale, production DNA, and dual focus on broadcaster commissions and brand content.
• BETC Paris: Major French advertising agency renowned for luxury, beauty, and cosmetics campaigns (L'Oréal, Chanel, Hermès). Comparable to Goyaves' digital agency / brand content side for enterprise luxury and cosmetics clients.

Broad incumbents

• Banijay Group: Largest European independent content producer and distributor, with deep relationships across French broadcasters. A much larger incumbent competing for the same broadcaster commissioning and brand content budgets as Goyaves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/agencegoyaves
• Facebookfacebook.com/goyaveproduction
• LinkedInlinkedin.com/company/goyave-production

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goyaves