Aceplus

What Aceplus does

Aceplus (株式会社 ACE PLUS) is a privately held Tokyo-based real estate developer, broker, and consultant founded on August 2, 2017 by Keishi Matsutani, a former firefighter who leads the firm as Representative Director. The company operates from a single headquarters in Shibuya-ku, Tokyo, and delivers three integrated service lines: real estate development (land acquisition, planning, and supply), real estate brokerage (transaction mediation), and real estate consulting (land utilization, business planning, and exit strategy advisory). Its core capability is assembling fragmented urban land parcels and resolving complex property rights situations — exemplified by the Mita 5-chome Project in Minato-ku, where the firm worked with Nippon Steel Kowa Real Estate to consolidate three parcels into a condominium site using an equal-exchange scheme with the local neighborhood association.

The business model is project-based and relationship-driven. Revenue is generated via transaction fees on development sales, brokerage commissions on property transactions, and fees for consulting engagements; pricing is quote-based and not publicly disclosed. The firm holds a Type 2 real estate operating license from the Tokyo Governor (東京都知事（２）第102448号) and is a member of the All Japan Real Estate Association and the Real Estate Guarantee Association. Customer segments center on individual and corporate property/land owners and real estate developers needing specialized rights-coordination expertise, with the Tokyo metropolitan area (Kanto region) as the sole operating geography.

The firm has 11-50 employees, no institutional capital raised, no parent company, and no disclosed revenue. Its go-to-market relies on direct engagement with property owners and institutional partners through personal networks and project reputation rather than scalable distribution channels. There is no proprietary technology platform or AI/ML capability referenced; the competitive positioning rests on the founder's track record in handling precedent-free, multi-stakeholder real estate transactions.

Name

Aceplus

Legal name

株式会社 ACE PLUS

Website

https://aceplus.co.jp

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Aceplus (株式会社 ACE PLUS) is a Tokyo-based, founder-led real estate developer, broker, and consultant specializing in assembling fragmented urban land and resolving complex property rights situations for land owners, developers, and institutional partners in the Kanto region of Japan.

Ownership category

akta.pro rank

Product category

Real Estate Development & Brokerage

NAICS

Real Estate and Rental and Leasing (53), Offices of Real Estate Agents and Brokers (531210), Other Activities Related to Real Estate (531390)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Agents & Managers (For Others) (6531), Real Estate Dealers (For Their Own Account) (6532)

akta.pro primary industry

Real Estate Development & Feasibility Advisory (Highest-and-Best-Use, Entitlements Support) (BPAJANAC)

akta.pro secondary industries

Real Estate M&A / Joint Venture Advisory (Platform Deals, Partnerships) (BPAJANAF), Real Estate Due Diligence & Underwriting Advisory (Financial/Operational) (BPAJANAG)

Keywords

• Real estate development
• Property brokerage
• Real estate consulting
• Land assembly
• Rights adjustment

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Real Estate Development: Land acquisition, planning, and supply of real estate development projects. The company develops properties for sale, generating revenue through the sale of completed residential and commercial developments.
2. Real Estate Brokerage: Real estate sales and intermediary services. The company acts as a broker facilitating property transactions between buyers and sellers, earning commissions on completed transactions.
3. Real Estate Consulting: Consulting services for land utilization, business planning, and exit strategies. The company provides advisory services to help clients maximize real estate value with innovative approaches.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

ACE PLUS is a Tokyo-based real estate developer and consultant that undertakes land acquisition, planning, and project supply (Real Estate Development), real estate sales and intermediary services (Real Estate Brokerage), and advisory work on land utilization, business planning, and exit strategies (Real Estate Consulting). Its core focus is maximizing land value through complex rights adjustments, including the assembly of fragmented land parcels, equal-exchange schemes with community associations, and multi-stakeholder negotiation management. The firm operates primarily in the Tokyo metropolitan area and holds a Type 2 Tokyo Governor real estate operating license.

Product overview

ACE PLUS is a real estate developer offering three integrated service lines: Real Estate Development (land acquisition and planning), Real Estate Brokerage (transaction mediation), and Real Estate Consulting (value maximization advisory). These services are delivered as a unified offering focused on creating places that remain in people's memories, with the company positioning itself as a developer that transcends real estate conventions. The company has showcased its capabilities through projects like the Mita 5-chome Project, which demonstrates expertise in complex land consolidation and rights adjustment.

Differentiator

Problem solved

Functional benefit

Products and services

• Real Estate Development Land acquisition, planning, and supply services that analyze area characteristics, regulations, and market conditions to maximize land potential and create value from real estate assets. Targeted at property owners, land owners, and co-development partners in the Tokyo metropolitan area.
• Real Estate Brokerage Real estate transaction mediation services that deeply understand transaction backgrounds and purposes to achieve optimal outcomes for both parties, beyond simple matching. For property owners, buyers, and counterparties in complex real estate transactions.
• Real Estate Consulting Advisory services for land utilization, business planning, and exit strategies, supporting real estate value maximization with perspectives unconstrained by precedents. For clients seeking comprehensive strategic guidance on property assets.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Nippon Steel Kowa Real Estate (日鉄興和不動産)coreStrategic or Co-development PartnerJoint project partnership on the Mita 5-chome development project in Minato-ku, Tokyo. This flagship project involved assembling three land parcels for condominium development. Nippon Steel Kowa Real Estate collaborated with ACE PLUS on plan design, rights coordination, and the development of an innovative equal-exchange scheme with the local community association. This partnership enabled handling of complex multi-party negotiations and stakeholder coordination that would have been impossible for either party independently.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Tosei Corporation: Tokyo-based mid-sized real estate firm with development, brokerage, and advisory operations similar in scope to ACE PLUS. Most directly comparable peer given similar integrated service model and Tokyo-focused mid-market positioning.
• Ken Corporation Ltd. Tokyo-focused luxury residential real estate developer and brokerage. Compares to ACE PLUS for high-end Tokyo condominium development and brokerage activity serving a similar central-Tokyo clientele.

Broad incumbents

• Hulic Co., Ltd. Tokyo-centric real estate developer specializing in office, retail, and mixed-use redevelopment, often partnering with landowners. Compares to ACE PLUS for its focus on Tokyo infill development and partnership-driven deal structuring.
• Tokyu Fudosan Holdings Corporation: Tokyo-area diversified real estate developer and urban operator. Compares to ACE PLUS for Tokyo metropolitan-area development focus and involvement in complex, multi-stakeholder urban projects.
• Sumitomo Realty & Development Co., Ltd. Major Japanese real estate developer with significant condominium and office development in Tokyo. Comparable to ACE PLUS for its Tokyo residential/commercial development activity and JV-style project structuring.
• Nomura Real Estate Holdings, Inc. Japanese real estate developer with significant condominium and redevelopment operations. Compares to ACE PLUS as a Tokyo-area developer engaged in complex urban land assembly and partnership-driven condominium development.
• Mori Building Co., Ltd. Tokyo-headquartered major real estate developer focused on large-scale urban redevelopment (e.g., Roppongi Hills, Toranomon Hills). Compares to ACE PLUS as a Tokyo-centric developer engaged in complex, multi-stakeholder urban projects, though at vastly larger scale.
• Mitsubishi Estate Co., Ltd. One of Japan's largest integrated real estate developers with extensive Tokyo office, residential, and redevelopment portfolio. Compares to ACE PLUS as a Tokyo-focused development firm engaging in large, multi-party urban projects.
• Tokyo Tatemono Co., Ltd. Tokyo-focused real estate developer with a strong office and mixed-use redevelopment pipeline in central Tokyo. Comparable to ACE PLUS for its emphasis on Tokyo-centric, urban infill and redevelopment projects.

Emerging players

• GA technologies Co., Ltd. Tokyo-based proptech-focused real estate company with brokerage and renovation operations. Compares to ACE PLUS as a Tokyo real estate services firm, though technology-led rather than development-led.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aceplus