Tattersall's Club
Tattersall's Club is a 160-year-old Brisbane CBD private members' club serving 5,000+ members with dining, 14-room accommodation, wellness, weddings, racing, and interest-group networking.
- Company typePrivate
- Founded1865
- HeadquartersBrisbane, Australia
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Tattersall's Club does
Tattersall's Club is a private members' club founded in 1865 in Brisbane, Australia, operating from a heritage-listed 1926 Art Deco building at 215 Queen Street in the CBD. The club serves more than 5,000 members across multiple personas, including business professionals, members under 35 (Colts), wellness users, and wedding/event clients, with a portfolio spanning five dining venues (The Conservatory, Members' Dining Room, Healy Room, Members' Bar, The Wine Room), 14 boutique accommodation rooms, a Health & Wellness Centre with a 25-metre heated indoor pool, and versatile function spaces hosting 12 to 330 guests. It also operates Tattersall's Racing Club, which runs four annual race meetings at Doomben and Eagle Farm, and oversees the adjacent Tattersall's Arcade retail precinct.
The core technology is physical and operational rather than digital: a heritage-listed facility combined with modernized function rooms, F&B infrastructure, and a member portal login. The club does not have a public mobile app and discloses no AI/ML capabilities, integrations, or API surface. Marketing is delivered through its own website, Instagram, LinkedIn, Facebook, the Tattler magazine, and email newsletters, with acquisition driven by referrals, networking, and the Colts Committee's outreach to younger members.
Revenue is generated across five streams: recurring membership subscriptions (annual billing, pricing not publicly disclosed), food and beverage across multiple venues, professional-services-style events and function bookings (including weddings, which won ABIA Best Club Venue QLD 2025), 14-room boutique accommodation, and Racing Club race-day events with corporate hospitality. The club also earns ancillary income from Tattersall's Arcade retail tenancies beneath the building. Pricing is non-transparent; membership rates are available only on enquiry. The organization is governed by an elected member Committee (2020 leadership: President Michael Paramor AM, Vice President Stuart Waddington, Treasurer Paul Williams), operates on a not-for-profit-style membership model with no disclosed parent company, PE/VC backing, or public listing, and is licensed under Queensland Liquor Licence No. 209425.
Tattersall's Club firmographics
Firmographics- Name
- Tattersall's Club
- Legal name
- Tattersalls Club
- Website
- https://tattersallsclub.com.au
- Company type
- Private
- Founded year
- 1865
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Tattersall's Club is a 160-year-old Brisbane CBD private members' club serving 5,000+ members with dining, 14-room accommodation, wellness, weddings, racing, and interest-group networking.
- Ownership category
- akta.pro rank
Tattersall's Club industry classification
Industry- Product category
- Private Club Services
- NAICS
- Drinking Places (Alcoholic Beverages) (7224), Full-Service Restaurants (722511), Fitness and Recreational Sports Centers (713940)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Alcohol Subscription Clubs & Membership Retail (CRANAAAI)
- akta.pro secondary industries
- Lounge Bars & Hotel Bars (THAFAEAI), Cocktail Bars & Lounges (CRANACAD), Neighborhood & Sports Bars (THAFAEAA)
Keywords
Where Tattersall's Club is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Tattersall's Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Membership Subscriptions: Annual membership fees providing access to club facilities, dining, accommodation, health and wellness center, and interest group participation
- Food & Beverage: Revenue from multiple dining venues including Members' Dining Room, Members' Bar, Healy Room, The Conservatory, and The Wine Room. The club's wine list was awarded the prestigious Three Glass Rating at the 2014 Australia's Wine List of the Year Awards.
- Events & Functions: Hosting of corporate events, private functions, weddings, and race day events across versatile function spaces including the Grand Ballroom, Templeton Room, Holdway Room, Williams Room, and various private dining rooms
- Accommodation: 14 luxurious rooms featuring handcrafted timber furniture available to members and function guests
- Racing Club Events: Hosting of race meetings at Doomben and Eagle Farm race courses, including corporate suites, group bookings, and Fashions on the Field competitions
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | General Membership - Private Club Access |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Tattersall's Club product offering
Product offeringCore offering
Tattersall's Club is Brisbane's premier private membership club offering exclusive access to multiple dining venues, 14 boutique accommodation rooms, a Health & Wellness Centre with heated pool and fitness facilities, and versatile function spaces for events and weddings. The club also operates a Racing Club hosting four annual race meetings at Doomben and Eagle Farm, alongside a retail arcade and over 15 member interest groups.
Product overview
Tattersall's Club is Brisbane's premier private membership club established in 1865, offering a comprehensive portfolio of hospitality and leisure services. The core offering centers on exclusive membership providing access to multiple dining venues (The Conservatory, Members' Dining Room, Healy Room), boutique accommodation (14 rooms), a Health & Wellness Centre with pool and fitness facilities, and diverse function spaces for events. The Club also operates a Racing Club with annual race meetings and manages Tattersall's Arcade retail precinct. Members can join various Interest Groups spanning sports (Golf, Tennis, Cricket, Bowls, Rowing, Cycling), social activities (Wine, Classic Film, Walking, Motorcycle, Shooting), and professional networking (Colts for members under 35). Function capabilities span intimate board meetings to grand events for up to 330 guests, with weddings being a flagship service (ABIA Best Club Venue QLD 2025 winner).
Differentiator
Problem solved
Functional benefit
Products and services
- Private Membership Exclusive private membership club offering access to dining, accommodation, health & wellness facilities, events, and networking opportunities for over 5,000 members.
- Club Dining Multiple dining venues including The Conservatory, Members' Dining Room, Healy Room, and The Mixing Room, offering sumptuous meals with fresh local and seasonal ingredients paired with award-winning wine.
- Boutique Accommodation Boutique selection of 14 luxurious rooms featuring handcrafted timber furniture and stylish design, located in the heart of Brisbane's CBD.
- Health & Wellness Centre State-of-the-art fitness facility including modern equipment, personal trainers, fitness classes, customised exercise programs, and a 25-metre four-lane heated indoor swimming pool with holistic training programmes.
- Functions and Events Comprehensive event services for weddings, corporate events, private functions, and special occasions with versatile function spaces accommodating groups from 12 to 330 guests.
- Tattersall's Racing Club Integral part of the Queensland racing industry since 1865, hosting four annual race meetings with live racing, corporate hospitality, fashion events, and live music at Doomben and Eagle Farm race courses.
- Tattersall's Arcade Prestigious shopping precinct located beneath the Club building, renowned as one of Brisbane's oldest and most prestigious retail locations.
- Member Interest Groups Various member interest groups including Cycling, Golf, Tennis, Cricket, Bowls, Rowing, Snooker, Wine, Classic Film, Walking, Motorcycle, Shooting, Heritage, Colts (young members), and Motorman's (automotive) clubs.
- Weddings Award-winning wedding venue offering versatile function spaces for ceremonies, receptions, and accommodation, with complimentary wedding night stay for newlyweds.
Companies that use Tattersall's Club
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Tattersall's Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Tattersall's Club partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Eureka StudsminorSponsors of Tattersall's Racing Club, supporting race meetings and events at Doomben and Eagle Farm race courses.
- E S ProductionsminorSponsor of Tattersall's Racing Club contributing to the racing event program and hospitality experiences.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Tattersall's Club competitors and assessment
Company assessmentDirect peers
- The Athenaeum Club: Long-standing private members' club in Melbourne offering dining, accommodation, function venues, and library/bar amenities. Comparable business model, premium positioning, and broad lifestyle offering to Tattersall's Club, though operating in Victoria rather than Queensland.
- The Melbourne Club: One of Australia's oldest and most prestigious private members' clubs, established 1838, offering fine dining, accommodation, and networking for senior business and professional members. Closely comparable to Tattersall's Club on heritage positioning, member profile, and operating model.
- The Queensland Club: Long-established private business and dining club in Brisbane CBD, directly comparable to Tattersall's Club in offering (membership, dining, function rooms, accommodation) and target market (Brisbane executives and professionals). Direct head-to-head competitor for the same member pool.
- The Weld Club: Historic Perth-based private members' club with dining, accommodation, function rooms, and reciprocal club arrangements. Closely comparable to Tattersall's Club on offering mix and prestige positioning, with a similar heritage-led identity.
- The Australian Club: Private members' club with locations in Sydney and Melbourne, offering dining, accommodation, libraries, and business networking. Comparable to Tattersall's Club on subscription model, executive clientele, and tradition-rich positioning, though operating across multiple east-coast cities.
- Union Club Hotel Sydney: Sydney's leading private members' club offering dining, accommodation, function spaces, and business networking. Comparable subscription model, executive clientele, and reciprocal-club network participation alongside Tattersall's Club.
- Brisbane Club: Heritage private club in Brisbane CBD providing membership, dining, accommodation, and event hosting. Closest direct competitor to Tattersall's Club within the same city and same member demographic, with overlapping function venue offerings.
Broad incumbents
- Soho House: Global private members' club operator offering dining, accommodation, wellness, events, and workspaces across multiple cities. While much larger and more lifestyle/casual in positioning than Tattersall's Club, it competes for the same high-income professional member seeking a curated social environment.
- Royal Automobile Club of Queensland (RACQ): Large Queensland membership organization offering club-style services, dining, functions, and travel benefits. Comparable subscription-membership model and Queensland footprint, but materially broader (mobility/insurance/roadside) than Tattersall's boutique lifestyle offering.
Regional players
- Royal Queensland Yacht Squadron (RQYS): Queensland private members' club offering dining, function venues, sailing activities, and reciprocal club arrangements. Comparable subscription model and Brisbane-area presence, with a more activity-focused (sailing) anchor than Tattersall's Club's business/networking anchor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Tattersall's Club social profiles
Digital presenceTattersall's Club compliance and trust
Trust signalCompliance2 records
Tattersall's Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tattersall's Club leadership team
Management profileNumber of profiles
Profiles10 records
Tattersall's Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tattersall's Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tattersall's Club
What does Tattersall's Club do?
Tattersall's Club is Brisbane's premier private membership club offering exclusive access to multiple dining venues, 14 boutique accommodation rooms, a Health & Wellness Centre with heated pool and fitness facilities, and versatile function spaces for events and weddings. The club also operates a Racing Club hosting four annual race meetings at Doomben and Eagle Farm, alongside a retail arcade and over 15 member interest groups.
Is Tattersall's Club a public or private company?
Tattersall's Club is a private company. It is classified as management employee owned and is currently operating.
When was Tattersall's Club founded?
Tattersall's Club was founded in 1865. It employs 51 to 100 people.
Where is Tattersall's Club based?
Tattersall's Club is headquartered in Brisbane, Australia, in the Oceania region.
How does Tattersall's Club make money?
Five revenue lines are on record. Membership Subscriptions are the primary driver. The others are food & Beverage, events & Functions, accommodation and racing Club Events.
Who are Tattersall's Club's main competitors?
Direct peers on record are The Athenaeum Club, The Melbourne Club, The Queensland Club, The Weld Club, The Australian Club, Union Club Hotel Sydney and Brisbane Club. Broad incumbents are Soho House and Royal Automobile Club of Queensland (RACQ). Royal Queensland Yacht Squadron (RQYS) is listed as a regional player.
Does Tattersall's Club have an API?
No public API is recorded for Tattersall's Club.
What industry is Tattersall's Club in?
Tattersall's Club's product category is Private Club Services. Its primary akta.pro industry code is CRANAAAI, Alcohol Subscription Clubs & Membership Retail, with a secondary code of THAFAEAI, Lounge Bars & Hotel Bars. Its NAICS code is 7224 and its SIC code is 7997.