Golfclub Zillertal-Uderns

What Golfclub Zillertal-Uderns does

Golfclub Zillertal-Uderns operates an 18-hole championship golf course in Uderns, Tirol, Austria, at 550 meters elevation in the Zillertal valley, playable from March through November. The facility is operated by Golf Zillertal Betriebs GmbH (FN 388059a) and is associated with the family-owned Schultz-Gruppe, under managing directors Heinz Schultz and Maximilian Schultz. It is a member of the curated "Leading Golf Courses of Austria" network.

The club's core product is the 18-hole course, supplemented by a TrackMan Range installed in June 2025 that provides Doppler-radar shot tracking, practice analytics, and club-fitting support. On-site amenities include the Genusswerkstatt restaurant and direct adjacency to the 4-star Superior Sportresidenz Zillertal hotel. Distribution is anchored by an 8-partner-hotel network and participation in the Golf Tirol Card, a cross-club pass covering 19 clubs across Tirol.

The business model combines green fees (€130/18 holes, €76/9 holes), full memberships (€2,100/year) and a remote membership tier (€300/year), golf school lessons, equipment rental, F&B, and vouchers. Customer segments span local members, domestic Austrian golfers, and international tourists booked through partner hotels and the Golf Tirol Card, with multi-season pricing committed through end-2026 and scheduled matchplay tournaments supporting year-over-year demand activation.

Name

Golfclub Zillertal-Uderns

Legal name

Golf Zillertal Betriebs GmbH

Website

https://golf-zillertal.at

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Golfclub Zillertal-Uderns is an 18-hole Alpine championship golf course in Uderns, Tirol, operated by Golf Zillertal Betriebs GmbH within the Schultz-Gruppe. It serves members, regional Austrian golfers, and international tourists via green fees, memberships, a TrackMan Range, F&B, and a partner-hotel and Golf Tirol Card network.

Ownership category

akta.pro rank

Product category

Golf Club and Course Operations

NAICS

Golf Courses and Country Clubs (713910), Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997), Hotels & Motels (7011)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf & Leisure Full-Service Hotels (THAGAAAH), Golf Clubs & Club Fitting Retail (CRAMAGAA)

Keywords

• Championship golf course
• Golf club membership
• Golf instruction services
• Alpine golf tourism
• Golf facility operations

Headquarters

HQ city

Uderns

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Green Fees: Revenue from daily play fees for the 18-hole championship course, including 18-hole and 9-hole options, with discounted rates for hotel guests and Tirol Card holders.
2. Membership Subscriptions: Annual membership fees providing unlimited play rights, TrackMan Range access, handicap management, and preferred pro lesson rates. Includes full membership, partner membership, and remote membership options.
3. Golf School and Lessons: Revenue from PGA golf coaching, golf courses, and lessons for beginners through advanced players, including kids and teens programs.
4. Equipment and Cart Rentals: Revenue from rental equipment including clubs, trolleys, electric carts, and caddy boxes, as well as range balls.
5. Clubhouse Food and Beverage: Restaurant 'Genusswerkstatt' at Sportresidenz Zillertal generates food and beverage revenue, operated adjacent to the golf course with sun terrace.
6. Vouchers and Gifts: Gift cards and vouchers for golf, accommodation, wellness, and culinary experiences at Sportresidenz, Genusswerkstatt, and the Golf Club.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Golfclub Zillertal-Uderns operates an 18-hole Par-71 championship golf course at 550m elevation in Uderns, Tirol, offering daily green fees, annual and remote memberships, a TrackMan Range with Doppler radar shot analysis and virtual golf, PGA professional golf instruction, on-site equipment rentals, and an integrated clubhouse restaurant (Genusswerkstatt) adjacent to a 4-star superior hotel. The club participates in the Golf Tirol Card multi-club network across 19 Tyrolean golf clubs.

Product overview

Golfclub Zillertal-Uderns operates a single 18-hole championship golf course (Par-71) as its core product, supplemented by a Trackman Range with Doppler radar shot analysis technology, a PGA-affiliated golf school, and the Genusswerkstatt restaurant/clubhouse. Additional offerings include matchplay tournaments, dog-friendly golfing, and partnership programs including Golf Tirol Card (access to 19 Tyrolean clubs). The club offers annual and remote membership tiers as well as daily green fee access. Eight affiliated partner hotels provide accommodation options for visiting golfers.

Differentiator

Problem solved

Functional benefit

Brands

• Genusswerkstatt: Restaurant and clubhouse located at Sportresidenz Zillertal, featuring seasonal cuisine, Austrian classics, and steaks with panoramic mountain views.
• Trackman Range

Products and services

• 18-Hole Championship Course Par-71 championship golf course at 550m elevation in the Zillertal valley featuring four Par-5, ten Par-4, and four Par-3 holes with Alpine panoramic views; includes a spacious practice facility with covered tees, short game area, chipping and putting zone. Available via green fee or membership.
• TrackMan Range High-tech driving range using Doppler radar technology that tracks and analyzes every shot, with training modes, game challenges, and virtual golf simulation on famous courses. Available via day ticket (€12 without short game, €28 with) or season ticket; free for members.
• PGA Golf School Professional PGA golf instruction for all skill levels — beginners through advanced players seeking handicap improvement — including individual lessons, group courses, kids and teens programs, and golf rules and etiquette training.
• Genusswerkstatt Restaurant & Clubhouse Modernized restaurant and clubhouse offering seasonal cuisine, modern Austrian classics, and steaks, with a sun terrace providing panoramic views of the Zillertal mountains. Located adjacent to the 4-star superior Sportresidenz Zillertal hotel.
• Annual Full Membership Full club membership providing unlimited play on the 18-hole course, short game area access, free TrackMan Range use, handicap management, preferred pro lesson rates, and ÖGV club card. Annual fees €2,100 (adults), €1,750 (partner), €650 (young adults born 1999-2007), €285 (teenagers born 2008-2013), free (children born 2014+); ÖGV/TGV fees of €95 additional.
• Remote Membership Membership option for non-Tyrol residents providing 20% green fee discount and short game area access. Annual fees €300 (adults) and €100 (teenagers born 2008-2013). Does not include Leading Golf Card or unlimited championship course access.
• Matchplay Tournaments Tournament format where players compete hole-by-hole against opponents, with winners determined by better scores on individual holes. Available in both single (Matchplay Single 2026) and team (Matchplay Team 2026) formats.
• Golfshop Equipment Rentals On-site golf shop offering equipment rental including club sets (adults €30, children €10+), individual clubs (€6), pull trolleys (€11), electric trolleys (€27), E-Cars (€27 for 9 holes, €43 for 18 holes), and caddy boxes (€80-€220 per season), plus ball baskets (24 balls for €3).

Quantifiable outcome

• Extended playing season: March to November (approximately 9 months)
• +2 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Leading Golf Courses of AustriacoreStrategic or Co-development PartnerGC Zillertal-Uderns is a member of the Leading Golf Courses of Austria network, representing quality golf courses in Austria with standardized service and quality expectations.
• Golf Tirol Card (19 Tyrolean Golf Clubs)coreStrategic or Co-development PartnerPartnership with 19 golf clubs across Tyrol's golf regions. Golf Tirol Card provides convenient access and discounted play at partner courses including GC Zillertal-Uderns.
• Sportresidenz ZillertalcoreStrategic or Co-development PartnerExclusive boutique hotel located directly adjacent to the golf course. Houses the 'Genusswerkstatt' clubhouse restaurant. Provides stay-and-play packages for golf guests.
• Vaya ZillertalminorGTM or Marketing PartnerPartner hotel offering golf packages starting from €99.50 per person/night with green fee discounts for GC Zillertal-Uderns guests.
• Hotel WöscherhofminorGTM or Marketing PartnerPartner hotel in Zillertal region offering golf packages starting from €148 per person/night with preferential rates for GC Zillertal-Uderns.
• The GreenminorGTM or Marketing PartnerPartner hotel offering golf packages starting from €185 per person/night, referring guests to GC Zillertal-Uderns for golf experiences.
• ZillerSeasons Luxury Hotel CollectionminorGTM or Marketing PartnerLuxury hotel collection (MalisGarten, DasPosthotel, Gut Stiluppe, HochLeger) offering premium golf packages. ZillerSeasons guests receive 20% discount on green fees at GC Zillertal-Uderns.
• Pachmair 1453 Apart ResortminorGTM or Marketing PartnerTraditional resort (nearly 600 years history) offering golf packages starting from €131 per person/night with proximity to GC Zillertal-Uderns.
• Kosis Sports Lifestyle HotelminorGTM or Marketing PartnerFully renovated hotel (2017) with 70 rooms and lifestyle spa, adjacent to golf course. Offers golf packages starting from €116 per person/night.
• Landgasthof LindeminorGTM or Marketing PartnerTraditional inn and enjoyment hotel in Stumm offering golf packages from €145 per person/night with spa facilities and regional cuisine.
• Schultz-GruppecoreStrategic or Co-development PartnerFamily business and parent company of Golf Zillertal Betriebs GmbH. Schultz-Gruppe operates hotels, ski resorts, real estate, and the golf club. Led by Heinz Schultz and Maximilian Schultz.
• Raiffeisen BankminorGTM or Marketing PartnerRaiffeisen Club members receive free range fee at GC Zillertal-Uderns. Financial institution partnership for member benefits.
• Spieljochbahn FügenminorGTM or Marketing PartnerAdventure mountain in Zillertal, part of partner network providing diverse activity options for golf tourists.
• Skigebiet Hochzillertal KaltenbachminorGTM or Marketing PartnerSki resort in Zillertal, part of partner network for comprehensive winter and summer activity offerings.
• Alpenhotel Kitzbühel am SchwarzseeminorGTM or Marketing PartnerExclusive lifestyle hotel on shores of Schwarzsee lake near Kitzbühel, with Lakeside Lodge and Das Steghaus, partner for extended Tyrol experiences.
• Gradonna Mountain ResortminorGTM or Marketing Partner4-star superior hotel and luxury chalets at 1,350m elevation in Kals am Großglockner, offering premium mountain experiences.
• Dolomiten Residenz Sporthotel SillianminorGTM or Marketing PartnerFirst family wellness hotel in East Tyrol with ski-in/ski-out, 4-star superior luxury in Hochpustertal with Dolomites views.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Golfclub Wilder Kaiser: Alpine golf club in Ellmau, Tyrol, with on-site hotel partnerships and Leading Golf Courses affiliation. Direct competitor for Tyrolean golf tourists and partner-hotel stay-and-play packages.
• Golf Club Zell am See: Two-course Austrian Alpine golf operation in the Zell am See region. Comparable on Alpine destination positioning, multi-course portfolio, and integration with regional tourism.
• Fontana Golf Club: Austrian 36-hole golf resort operated by Austrian leisure ownership with integrated hotel. Comparable scale and integrated hotel-plus-golf operational model within Austria.
• Diamond Country Club: Championship Austrian golf course and Leading Golf Courses of Austria member. Direct competitor for premium Austrian golf tourists and member subscriptions, comparable 18-hole championship positioning.
• Golf- und Landclub Achental: Premium Alpine golf club in Bavaria with on-site 5-star hotel and panoramic mountain setting. Strong parallel: integrated hotel + golf destination, premium pricing, and Family/LGT-style positioning.
• Rasmushof Golf Course: Family-run 9-hole course adjacent to Rasmushof Hotel in Kitzbühel, Tyrol. Comparable as small Tyrolean family-operated golf-and-hotel destination club.
• Golf Club Crans-sur-Sierre: Swiss Alpine championship course hosting the European Masters. Comparable in premium Alpine positioning, championship pedigree, and integrated luxury hospitality (Crans Ambassador hotel).
• Golf Club Eichenheim: Leading Tyrolean Alpine course near Kitzbühel offering integrated 5-star hotel and golf experience. Highly comparable as a Tyrolean destination club with similar premium positioning and on-site hospitality.

Broad incumbents

• Quellness & Golf Resort Bad Griesbach: Largest golf resort in Germany with six courses and integrated wellness hotel portfolio. Comparable as a destination golf/hotel operator, but far larger scale and broader portfolio.

Regional players

• Golf Club Asiago: Alpine course in Veneto, Italy serving Italian Alpine golf tourism. Comparable on scenic Alpine course positioning and seasonal destination model, but primarily attracts Italian market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@golfclubzillertaluderns
• Facebookfacebook.com/golfclubzillertal
• LinkedInlinkedin.com/company/golfclub-zillertal-uderns
• Instagraminstagram.com/golfclubzillertal
• TikToktiktok.com/@golfclubzillertal
• Pinterestpinterest.at/sportresidenzzillertal

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Golfclub Zillertal-Uderns