Extrem Puro Extremadura

What Extrem Puro Extremadura does

Extrem Puro Extremadura, operating legally as AGRICULTURAS DIVERSAS, SLU, is a vertically integrated Spanish producer and direct-to-consumer e-commerce retailer of premium 100% Iberian acorn-fed gourmet products from Extremadura. The company controls a 21,000-hectare dehesa estate in the heart of the Extremaduran dehesa, an in-house cereal-based feed mill, and traditional natural curing cellars where products are cured for 28–48 months. All products carry the official black precint under the DOP Dehesa de Extremadura designation, described as the most demanding Iberian certification in Spain, with each pig allocated 2–3 hectares of pasture — well above regulatory minimums. The portfolio spans whole and sliced jamón and paleta, embutidos (chorizo, salchichón, lomo, lomito, sobrasada), organic olive oil, and curated gift boxes, with premium pricing ranging from €14.50 to over €660 per unit.

The business operates primarily through its own e-commerce platform (extremiberico.com) selling to affluent individual consumers, the corporate/B2B segment, and the HORECA channel via a dedicated services division called 'The Exhibition'. The HORECA division provides master carvers, tasting stations, and bespoke catering for hotels, restaurants, weddings, and corporate events, primarily targeting Madrid and major Spanish cities. Distribution is exclusively direct-to-consumer — no third-party retail or marketplace channels are used — with a dedicated export department handling shipments across Spain (Peninsula and Balearic Islands), Europe, and selected international markets. Marketing relies on Instagram, email/newsletter with a 10% first-purchase incentive, the e-commerce site itself, and referral/word-of-mouth channels, with brand positioning emphasizing provenance, DOP certification, and artisan craft.

The company's competitive moat is anchored in its DOP regulatory certification, vertically integrated supply chain, and luxury brand positioning reinforced by collaborations with Lladró (porcelain) and Costa de Salazar (sobrasada). Growth is being pursued through product line extension (organic meats, olive oil, sobrasada with truffle), the HORECA service launch, and international export expansion, though the company remains a small, privately-held operator with no disclosed revenue, headcount, or external funding.

Name

Extrem Puro Extremadura

Legal name

AGRICULTURAS DIVERSAS, SLU

Website

https://extremiberico.com

Company type

Private

Operating status

Operating

Short description

Extrem Puro Extremadura is a Spanish vertically integrated producer and DTC e-commerce retailer of premium 100% Iberian acorn-fed gourmet products (jamón, paleta, embutidos, gift boxes) from the DOP Dehesa de Extremadura, serving affluent individual consumers, HORECA clients, and corporate B2B buyers across Spain, Europe, and international markets.

Ownership category

akta.pro rank

Product category

Premium Iberian Cured Meats

NAICS

Meat Retailers (44524), Meat and Meat Product Merchant Wholesalers (424470)

SIC

Sausages & Other Prepared Meat Products (2013), Meat Packing Plants (2011)

akta.pro primary industry

Charcuterie & Cured Meats Specialty Stores (CRAHAGAE)

akta.pro secondary industry

Jerky & Meat Snacks (CRADABAK)

Keywords

• Iberian gourmet products
• Acorn-fed cured ham
• Iberian cured sausages
• Dehesa extremadura ham
• Premium spanish embutidos

Headquarters

HQ city

Cáceres

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. E-commerce sales of Iberian gourmet products: The primary revenue stream is direct online sales of premium 100% Iberian acorn-fed products (jamón, paleta, embutidos, gift boxes) through the company's own e-commerce platform (extremiberico.com) to individual consumers, gift buyers, and HORECA professionals. Sales are predominantly one-time transactional purchases with premium price points ranging from €14.50 to €660+ per product unit.
2. HORECA gourmet services (The Exhibition): The company provides premium catering and presentation services to hotels, restaurants, event venues, and wedding clients through its 'The Exhibition' division. Services include master carvers for live carving presentations, tasting stations for breakfast buffets, bespoke event catering, and luxury wedding Iberian presentations. This stream serves as both a revenue source and a brand-building marketing channel reaching affluent hospitality clientele.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Extrem Puro Extremadura produces and sells premium 100% Iberian acorn-fed cured meats — including jamón, paleta, chorizo, salchichón, lomo, lomito, and sobrasada — using its own dehesa-raised pigs, in-house feed mill, and traditional natural curing processes of 28–48 months. Products are marketed and shipped through a direct-to-consumer e-commerce storefront (extremiberico.com), complemented by curated gift boxes and a HORECA service line ("The Exhibition") offering master carving and bespoke event catering.

Product overview

Extrem Puro Extremadura operates a direct-to-consumer e-commerce platform specializing in premium 100% Iberian acorn-fed products from the Dehesa de Extremadura. The product portfolio centers on whole and sliced Iberian hams and shoulder hams (curing 28-48 months), complemented by artisanal cured meats including chorizo, salchichón, loin, and lomito. The offering extends to spreadable sobrasada and organic olive oil. Gift presentation is emphasized through curated gift boxes and cofre collections ranging from tasting-format tripacks to premium multi-piece sets. HORECA-sector services branded as 'The Exhibition' provide master carving and event catering for hotels, restaurants, and weddings. All products carry the black official seal certifying 100% Iberian breed, with many bearing the demanding D.O.P. Dehesa de Extremadura designation.

Differentiator

Problem solved

Functional benefit

Products and services

• Jamón de Bellota 100% Ibérico Premium Iberian acorn-fed ham from 100% Iberian pigs raised in the Dehesa de Extremadura, naturally cured for 42–48 months. Available as whole pieces, boneless, or hand-carved sliced packs for premium gourmet consumers and gift buyers.
• Jamón de Bellota 100% Ibérico D.O.P. Dehesa de Extremadura Top-tier acorn-fed Iberian ham bearing the Protected Designation of Origin Dehesa de Extremadura, featuring the official black precint certifying 100% Iberian breed and acorn-fed diet. Naturally cured for 42–48 months.
• Paleta de Bellota 100% Ibérica Loncheada Hand-carved slices of 100% Iberian acorn-fed shoulder ham, naturally cured for 28–32 months, presented in vacuum-sealed 80–90g portions for premium individual consumers.
• Paleta de Bellota 100% Ibérica D.O.P. Dehesa de Extremadura DOP-certified Iberian acorn-fed shoulder ham, naturally cured for 28–32 months, available as whole pieces or boneless.
• Chorizo Cular Ibérico de Bellota Traditional Spanish cular chorizo made from 100% Iberian pork, seasoned with premium paprika and natural spices, naturally cured for 4–6 months.
• Salchichón Cular Ibérico de Bellota Premium Iberian cular salchichón seasoned with natural spices (coriander, cloves, nutmeg, pepper), naturally cured for 3–4 months.
• Lomito Ibérico de Bellota Marinated Iberian pork shoulder tender (lomito/presa) from 100% acorn-fed Iberian pigs, cured for approximately 24 months, presented in limited-edition canisters.
• Lomo de Bellota 100% Ibérico Whole loin from 100% Iberian acorn-fed pigs, marinated with natural spices and pimentón, naturally cured for optimal flavor development.
• Sobrasada Ibérica by Extrem & Costa de Salazar Collaborative product combining 100% Iberian acorn-fed pork with a traditional Formentera-style recipe using Tap de Cortí pimentón from Mallorca, cured for 90 days.
• Cofre con 10 Sobres de Jamón y Paleta de Bellota 100% Ibérica Premium gift box containing 5 hand-carved 80g packs of 100% Iberian acorn-fed ham and 5 hand-carved 80g packs of 100% Iberian acorn-fed shoulder, cured 44–48 months.
• Cofre Premium con 3 Medias Piezas de Lomo, Chorizo y Salchichón Premium gift box featuring three artisanally crafted half-pieces of Iberian acorn-fed delicacies: cured loin, cular chorizo, and cular salchichón, presented in limited-edition canisters.
• Estuche Tripack de Jamón, Lomo y Chorizo Ibérico de Bellota 40gr Tasting-format gift case with three 40g vacuum-sealed packs of hand-sliced 100% Iberian acorn-fed ham, loin, and chorizo for convenient gourmet sampling.
• Aceite de Oliva Virgen Extra Ecológico D.O.P. Gata Hurdes 500ml Organic extra virgin olive oil from the Gata Hurdes Protected Designation of Origin, crafted exclusively from the Manzanilla Cacereña olive variety native to Extremadura, intended as a complementary gourmet SKU.
• Jamonero Profesional A9 Professional ham holder/stand combining sophisticated design, stability, and durability, intended to support the carving and tasting experience of Iberian ham at home or in HORECA settings.
• Bandeja Golden Pig Lladró Exclusive luxury porcelain serving tray co-developed with Lladró, designed specifically to present and elevate the service of 100% Iberian acorn-fed ham at high-end tables.
• The Exhibition - Gourmet Services for HORECA Exclusive catering and event service for hotels, restaurants, weddings, and corporate events featuring master carving demonstrations and bespoke Iberian acorn-fed presentations, including on-site master carvers, tasting stations, breakfast buffets, and luxury wedding Iberian presentations.

Quantifiable outcome

• Extended curing of 42–48 months for whole ham produces characteristic aroma, texture, and flavor complexity
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Costa de SalazarminorStrategic or Co-development PartnerExtrem Puro Extremadura collaborated with Costa de Salazar to produce the Sobrasada Ibérica by Extrem & Costa de Salazar, a premium sobrasada combining Extrem's 100% Iberian acorn-fed pork with Costa de Salazar's traditional Formentera recipe and artisanal expertise. This co-branded product reflects a strategic collaboration between two premium Spanish gourmet producers.
• LladróminorStrategic or Co-development PartnerExtrem Puro Extremadura partnered with luxury porcelain brand Lladró to create the exclusive 'Bandeja Golden Pig Lladró' (Golden Pig Lladró Tray), a bespoke serving tray designed specifically to present and elevate the experience of 100% Iberian acorn-fed ham. This collaboration targets the world's most distinguished tables, combining Extrem's premium Iberian products with Lladró's artisanal porcelain craftsmanship.
• DOP Dehesa de Extremadura (Regulatory Partner)coreOthersThe company operates under the DOP Dehesa de Extremadura regulatory certification, which is the most demanding Iberian Protected Designation of Origin in Spain. This regulatory body oversees and certifies that all products meet strict standards for breed purity, dehesa grazing, acorn feeding, and curing processes. Every jamón and paleta carries the official black precint certifying 100% Iberian acorn-fed status.

Scale indicators6 records

Recent moves6 records

Expansion highlights10 records

Direct peers

• Arturo Sánchez: Arturo Sánchez is a Salamanca-based premium acorn-fed Iberian producer focused on whole jamón, paleta, and embutidos with own dehesa, extended curing, and chef/HORECA distribution in Spain and internationally. Direct peer on product range, vertical integration, and premium DTC positioning.
• Joselito: Joselito is a heritage premium Iberian producer with own dehesa farms and a master-network of master carvers across international HORECA. Comparable as the leading ultra-premium bellota jamón brand positioned similarly to Extrem Puro on DOP pedigree and luxury gift packaging.
• Embutidos Fermín: Embutidos Fermín is a Salamanca-based cured meat specialist producing Iberico chorizo, salchichón, lomo, and jamón with significant US retail distribution. Comparable as a producer of premium Iberian embutidos and jamón sold through specialty and DTC channels.
• Señorío de Montanera: Señorío de Montanera is an Extremadura-based cooperative producing DOP Dehesa de Extremadura Iberian products with own dehesa and export presence in Europe and Asia. Direct peer as a DOP Extremadura bellota producer with similar supply chain and wholesale/export motion.
• Sánchez Romero Carvajal: Sánchez Romero Carvajal produces Jabugo DOP Iberian products from Huelva with extended curing and high-end gift boxes. Comparable as a heritage premium Iberian brand with vertically integrated supply chain and curated cofres for gourmet consumers and HORECA.
• Cinco Jotas (5J): Cinco Jotas is the leading premium 100% Iberian acorn-fed producer in Spain, also DOP-certified, with own dehesa estates and a global luxury distribution footprint. Directly comparable as a vertically integrated, premium-priced bellota jamón brand with experiential HORECA services.

Broad incumbents

• COVAP (Cooperativa Ganadera del Valle de los Pedroches): COVAP is a large Andalusian agricultural cooperative producing Iberian pork, dairy, and broader gourmet products with extensive retail distribution in Spain and abroad. Comparable as a Spanish producer with premium Iberian SKUs and international reach, though broader portfolio than Extrem Puro.

Regional players

• La Tienda: La Tienda is a US-based Spanish gourmet D2C retailer shipping Iberian, cheeses, olive oils and pantry items to North American customers. Comparable as a specialty D2C channel for premium Iberian products, although it retails multi-producer assortment rather than owning production.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/extremiberico
• Facebookfacebook.com/extrempuro
• LinkedInlinkedin.com/company/agriculturas-diversas-s-l-u

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Extrem Puro Extremadura