Hatton Garden Metals
Hatton Garden Metals is a London-headquartered UK precious metals dealer that buys and sells gold, silver, platinum, and palladium through e-commerce, physical stores, postal service, and regional coverage, serving individual investors, gold sellers, trade customers, and legal firms requiring probate valuations.
- Company typePrivate
- Founded2008
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Hatton Garden Metals does
Hatton Garden Metals is a UK-based precious metals dealer operating as a private limited company (Hatton Garden Metals Ltd, company number 6426684) headquartered in the Hatton Garden jewellery district of London. Founded in 2007-2008, the company buys and sells gold, silver, platinum, and palladium through a hybrid distribution model combining an e-commerce platform, two physical retail locations (London HQ and Manchester), an insured postal service (Gold Pack), and regional selling coverage across the Midlands, Yorkshire, Essex, and Scotland. The customer base spans individual investors purchasing bullion for wealth preservation, individual sellers converting unwanted jewellery or scrap gold to cash, trade customers (jewellers, pawnbrokers) with dedicated accounts, and legal firms requiring HMRC-compliant probate valuations.
The core trading platform is built around live LBMA-linked precious metals pricing, XRF X-ray fluorescence authentication technology, and acid testing for carat verification across 9ct-24ct gold. The company sources certified bullion through partnerships with The Royal Mint (Official Partner for Sovereigns, Britannias, and the 2025 Rose Gold Sovereign) and Metalor (Swiss refinery), and offers value-added services including fully insured segregated vault storage on a monthly Direct Debit subscription and professional probate valuations priced from £220+VAT. Revenue derives primarily from the bid-ask spread on bullion transactions, supplemented by recurring storage fees, probate service fees, and resale margins from an affiliated second-hand jewellery site.
The company differentiates through 17+ years of trading history, LBMA Affiliate Membership (October 2025), Trading Standards Buy With Confidence approval, thousands of 5-star Trustpilot and Freeindex reviews, and recurring coverage in BBC, Bloomberg, Financial Times, ITV, and The Guardian. Same-day Faster Payments settlement, 7-day guaranteed pricing up to £5,000, free insured delivery, and free 3-month storage for new customers support conversion. The business is independently owned with no disclosed institutional investors or parent company; senior leadership comprises Director Christopher Lyons (Data Protection Officer) and Director Tom Mountford (Nominated AML Officer).
Hatton Garden Metals firmographics
Firmographics- Name
- Hatton Garden Metals
- Legal name
- Hatton Garden Metals Ltd
- Website
- https://hattongardenmetals.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hatton Garden Metals is a London-headquartered UK precious metals dealer that buys and sells gold, silver, platinum, and palladium through e-commerce, physical stores, postal service, and regional coverage, serving individual investors, gold sellers, trade customers, and legal firms requiring probate valuations.
- Ownership category
- akta.pro rank
Hatton Garden Metals industry classification
Industry- Product category
- Precious Metals Bullion Trading
- NAICS
- Jewelry, Watch, Precious Stone, and Precious Metal Merchant Wholesalers (42394), Jewelry, Watch, Precious Stone, and Precious Metal Merchant Wholesalers (423940), Warehousing and Storage (493)
- SIC
- Wholesale-Jewelry, Watches, Precious Stones & Metals (5094), Retail-Jewelry Stores (5944), Jewelry, Silverware & Plated Ware (3910)
- akta.pro primary industry
- Precious Metals Recycling & Urban Mining (E-waste, Catalysts, Jewelry Scrap) (IMAKAEAG)
- akta.pro secondary industries
- Logistics, Warehousing & Stockyard Operations for Metals/Minerals (IMAKAJAL), Precious Metals & Bullion Logistics Security (BPAKAIAF)
Keywords
Where Hatton Garden Metals is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices7 records
Markets served
Hatton Garden Metals business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Gold and Precious Metals Trading: Hatton Garden Metals buys gold, silver, platinum and palladium from customers at competitive rates based on live LBMA market prices. The spread between market price and purchase price constitutes primary revenue. They also sell gold bars, coins and bullion to investors at competitive premiums above spot price.
- Precious Metals Storage: Fully insured vault storage for gold and precious metals purchased from the company. Billed monthly via Direct Debit based on average value of metal holdings. Free storage periods offered for new customers (3 months).
- Probate Valuation Services: Professional probate evaluation services for estates containing precious metals. Fees range from £220+VAT for estates up to £10,000 value to £320+VAT for £30,000-£50,000. Includes HMRC-compliant documentation and immediate purchase option.
- Second-hand Jewellery: Purchase and resale of second-hand gold and silver jewellery through affiliated website second-hand-jewellery.com.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Scrap Gold Purchase Prices per gram by carat |
| Unit Pricing | Pay-as-you-go | Gold Coin Purchase Prices |
| Unit Pricing | Pay-as-you-go | Gold Bar Purchase Prices by weight |
| Transaction based/ take rate | Pay-as-you-go | Probate Valuation Service Fees |
| Subscription | Monthly | Precious Metals Storage |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Hatton Garden Metals product offering
Product offeringCore offering
Hatton Garden Metals is a UK bullion dealer that buys and sells gold, silver, platinum, and palladium in the form of coins, bars, and scrap, priced off live LBMA rates. The company also provides fully insured segregated vault storage for purchased metals, HMRC-compliant probate valuation services for estates containing precious metals, and dedicated trade accounts for commercial buyers such as jewellers and pawnbrokers. Customers transact via the company's e-commerce platform, walk-in stores in London and Manchester, an insured postal Gold Pack service, and free consultation calls for investments above £2,500.
Product overview
Hatton Garden Metals operates as a comprehensive precious metals trading platform offering both a core bullion trading service and multiple integrated modules. The core offering centers on buying and selling gold and silver bullion (coins and bars) with live market pricing, complemented by value-added services including secure storage, probate valuations, and investor package tools. Product portfolio includes branded coin series (Gold Sovereigns, Gold Britannias, Gold Krugerrands), gold bars from manufacturers like Metalor, scrap gold purchasing, silver products, and the CGT-Free British Coins range. The company also offers specialized services for trade accounts and bulk purchases.
Differentiator
Problem solved
Functional benefit
Products and services
- Gold and Silver Bullion Trading Core platform for buying and selling gold and silver bullion including coins and bars at live LBMA market prices, with transparent real-time pricing and same-day Faster Payments settlement.
- Scrap Gold Buying Service Service for individuals to sell unwanted gold jewellery, watches, dental gold, coins, bars, and other gold items at live market prices with same-day payment and prices guaranteed for 7 days on postal sales.
- Gold Sovereigns 22-carat British legal tender gold coins minted by The Royal Mint, available in full, half, quarter, and smaller denominations, exempt from Capital Gains Tax.
- Gold Britannia Coins Premium British investment coins minted by The Royal Mint since 1987 in 22ct or 24ct fine gold, CGT-exempt due to legal tender status.
- Gold Krugerrands South African gold bullion coins containing 1 Troy Oz of fine gold, one of the most widely traded and recognised gold coins worldwide.
- Gold Bars Investment-grade gold bars from manufacturers including Metalor, available in sizes from 1g to 1kg with free insured delivery across the UK.
- Silver Coins and Bars Silver bullion products including Silver Britannias, Silver Krugerrands, and silver bars from multiple international mints.
- CGT-Free British Coins Portfolio of British legal tender gold coins including Sovereigns and Britannias that are exempt from Capital Gains Tax for UK investors.
- Insured Gold Storage Service Fully insured segregated vault storage for precious metals at secure facilities in Hatton Garden, London, billed monthly via Direct Debit with a free 3-month introductory period for new customers.
- Probate Valuation Services Professional HMRC-compliant valuation and purchase service for gold, jewellery, and investment metals contained in estates, with tiered fees from £220+VAT to £320+VAT depending on estate value.
- Gold Pack Postal Service Free insured postal service supplying customers with secure gold bags and packaging to safely send gold items for sale, fully insured up to £2,500 per parcel with same-day payment upon verification.
- Investor Packages Tailored gold investment packages customised to a buyer's budget and preferred format (coin or bar), recommending optimal allocation for new and experienced investors.
Quantifiable outcome
- Same-day payment via Faster Payments Service
- +3 more outcomes
Companies that use Hatton Garden Metals
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Hatton Garden Metals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Hatton Garden Metals partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- London Bullion Market Association (LBMA)coreHatton Garden Metals became an Affiliate Member of the LBMA, joining a distinguished network of refiners, traders, and bullion professionals committed to responsible sourcing, ethical trading, and best practice. This membership demonstrates the company's dedication to upholding internationally recognized standards of quality and conduct.
- The Royal MintcoreOfficial Partner of The Royal Mint, enabling direct distribution of British legal tender gold coins including Sovereigns and Britannias. As an official distributor, the company holds large selection stock with discount pricing available for volume orders.
- MetalorcoreStrategic partnership with Metalor, a renowned Swiss refinery, for certified gold bars and precious metals sourcing. Metalor Singapore 50g Gold Cast Bars are supplied in certi-card packaging with traditional Singapore colours and mascot.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Hatton Garden Metals competitors and assessment
Company assessmentDirect peers
- BullionByPost: One of the UK's largest online precious metals dealers, offering buy/sell services on gold, silver, platinum, and palladium bullion to retail customers. Operates a similar direct-to-consumer model with live pricing, insured delivery, and trade accounts, competing head-to-head with Hatton Garden Metals' e-commerce and postal channels.
- Atkinsons Bullion: UK-based precious metals dealer offering buy and sell services on gold coins, bars, and scrap gold with insured postal service. Comparable product portfolio, customer segments (individual investors and scrap sellers), and online-led GTM to Hatton Garden Metals.
- GoldCore: Irish-headquartered precious metals dealer serving UK and European clients with buy, sell, and storage services for gold and silver bullion. Comparable business model targeting individual investors and high-net-worth clients with vaulted precious metals, overlapping with HGM's storage and bullion offering.
- Baird & Co: UK gold refinery and bullion dealer manufacturing and distributing investment gold bars and coins. Direct competitor in the UK retail and trade market, with similar Mint partnership-style supply relationships and LBMA Good Delivery status, overlapping with HGM's bar and coin business.
- Chard (1961) Ltd: Long-established UK gold and precious metals dealer (founded 1961) buying and selling bullion, coins, and scrap gold to retail and trade customers. Operates with a comparable product range (Sovereigns, Britannias, bars), postal service, and physical premises—directly competing with Hatton Garden Metals for the same UK individual investor and scrap seller segments.
- BullionVault: Largest online gold, silver, platinum, and palladium investment service globally, allowing retail users to buy, sell, and store bullion in professional vaults. Directly comparable to Hatton Garden Metals on the storage and online bullion trading dimensions, though with a marketplace model rather than principal trading.
- Sharps Pixley: London-based (also in Hatton Garden) precious metals dealer trading gold bars, coins, and bullion to retail and institutional clients. Direct peer given the same physical London footprint, similar LBMA-aligned standards, and overlapping product lines targeted at UK private investors.
- The Royal Mint: UK state-owned mint and direct partner of Hatton Garden Metals for distribution of British legal tender coins (Sovereigns, Britannias). Comparable product range and primary supplier/distributor relationship, with The Royal Mint operating its own direct-to-consumer bullion shop that competes for some of the same UK retail demand.
- Cookson Precious Metals: UK-based dealer selling gold, silver, and platinum bullion to retail and trade customers, including jewellery manufacturers. Overlaps with HGM's trade account segment serving jewellers and pawnbrokers, with comparable product mix of coins, bars, and scrap gold purchasing.
Broad incumbents
- JM Bullion: One of the largest US-based online precious metals retailers, offering gold, silver, platinum, and palladium coins and bars with vault storage. Not a direct UK competitor but illustrates the broad incumbent scale and digital playbook that UK-only operators like Hatton Garden Metals are challenged to match.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Hatton Garden Metals social profiles
Digital presenceHatton Garden Metals compliance and trust
Trust signalCompliance5 records
Hatton Garden Metals financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hatton Garden Metals leadership team
Management profileNumber of profiles
Profiles3 records
Hatton Garden Metals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hatton Garden Metals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hatton Garden Metals
What does Hatton Garden Metals do?
Hatton Garden Metals is a UK bullion dealer that buys and sells gold, silver, platinum, and palladium in the form of coins, bars, and scrap, priced off live LBMA rates. The company also provides fully insured segregated vault storage for purchased metals, HMRC-compliant probate valuation services for estates containing precious metals, and dedicated trade accounts for commercial buyers such as jewellers and pawnbrokers. Customers transact via the company's e-commerce platform, walk-in stores in London and Manchester, an insured postal Gold Pack service, and free consultation calls for investments above £2,500.
Is Hatton Garden Metals a public or private company?
Hatton Garden Metals is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hatton Garden Metals founded?
Hatton Garden Metals was founded in 2008. It employs 11 to 50 people.
Where is Hatton Garden Metals based?
Hatton Garden Metals is headquartered in London, United Kingdom, in the Europe region.
How does Hatton Garden Metals make money?
Four revenue lines are on record. Gold and Precious Metals Trading is the primary driver. The others are precious Metals Storage, probate Valuation Services and second-hand Jewellery.
Who are Hatton Garden Metals's main competitors?
Direct peers on record are BullionByPost, Atkinsons Bullion, GoldCore, Baird & Co, Chard (1961) Ltd, BullionVault, Sharps Pixley, The Royal Mint and Cookson Precious Metals. JM Bullion is listed as a broad incumbent.
Does Hatton Garden Metals have an API?
No public API is recorded for Hatton Garden Metals.
What industry is Hatton Garden Metals in?
Hatton Garden Metals's product category is Precious Metals Bullion Trading. Its primary akta.pro industry code is IMAKAEAG, Precious Metals Recycling & Urban Mining (E-waste, Catalysts, Jewelry Scrap), with a secondary code of IMAKAJAL, Logistics, Warehousing & Stockyard Operations for Metals/Minerals. Its NAICS code is 42394 and its SIC code is 5094.