What Masterpiece Hospital does

Masterpiece Hospital is a Bangkok-based, for-profit private hospital licensed to perform cosmetic surgery and aesthetic medical procedures, operating since 2013 as a brand within the publicly listed parent Master Style Plc (MASTER). The hospital runs a single physical facility on Sutthisan Road in the Dusit district, with operating rooms, anesthesiologists, and recovery capacity, and is staffed by 101–250 employees under a medical team led by Dr. Rawiwat Maschamdat (หัวหน้าทีมแพทย์). Its service portfolio spans facial and body surgical procedures (rhinoplasty, face lift/brow lift, double eyelid surgery, forehead augmentation, jaw/cheekbone reshaping, breast augmentation, liposuction, tummy tuck, hair transplant), specialized men's and women's health services (penis filler, circumcision, sterilization, prostate steam treatment, vaginal repair, labiaplasty, Emsella pelvic floor therapy), and a non-surgical aesthetics line under the 'Skin Master' sub-brand (Botox from multiple FDA-approved manufacturers, dermal fillers, Sculptra, Ultherapy Prime HIFU, Morpheus8 RF microneedling, Pico Laser). Additional verticals include medical weight loss via injectable GLP-1 therapies (Mounjaro, Wegovy, Saxenda) and wellness services (Sukho health check-up, IV Drip, HBOT).

The business model is direct-to-consumer: patients are acquired through free consultations, online booking, and LINE-based appointment scheduling, with marketing executed through organic social media on Facebook, TikTok, Instagram, and YouTube, supported by patient testimonial videos, influencer collaborations, and an educational content library on the company website. Revenue is generated per-procedure on a quote-based, pay-as-you-go basis across surgical, non-surgical, and wellness service lines, with surgical pricing not publicly disclosed and select non-surgical services (e.g., Morpheus8) priced at 30,000–90,000 baht per session depending on area and shot count. The customer base is composed of individual domestic Thai patients and international medical tourists seeking aesthetic and surgical outcomes.

The hospital has no disclosed patents, no standalone AI or software products, and no publicly disclosed revenue, and it operates within the Master Style Plc group which in late 2025 appointed a new deputy CEO and announced strategic expansion into high-potential international markets with a Q4 2025 focus on high-margin segments. Recognition includes the LEXS AWARD 2025 (Platinum Luminary of Timeless Elegance) and the Megaderm Diamond Award 2026.

Name

Masterpiece Hospital

Legal name

บริษัท มาสเตอร์ สไตล์ จำกัด (มหาชน)

Website

https://masterpiecehospital.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

101–250 employees

Short description

Masterpiece Hospital is a Bangkok-based private hospital specializing in cosmetic surgery, non-surgical aesthetics, men's and women's health, and wellness services, serving individual Thai patients and international medical tourists on a direct-to-consumer, per-procedure basis under parent Master Style Plc (MASTER).

Ownership category

akta.pro rank

Product category

Cosmetic and Aesthetic Surgery Services

NAICS

General Medical and Surgical Hospitals (6221), Specialty (except Psychiatric and Substance Abuse) Hospitals (62231)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062), Services-Hospitals (8060), Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Plastics / Cosmetic & Dermatologic Surgery Centers (HLAFAIAK)

akta.pro secondary industries

Facial Plastic & Reconstructive Surgery (ENT) (HLAKAMAG), Procedural Dermatology (Office-Based Surgery) (HLAKACAG), Cosmetic & Plastic Surgery Tourism Agencies (THAKAIAD)

Keywords

• Cosmetic surgery services
• Aesthetic medical procedures
• Plastic surgery hospital
• Skin treatment services
• Hair transplant services

Headquarters

HQ city

Bangkok

HQ country

Thailand

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Surgical Procedures: One-time fees for surgical procedures including rhinoplasty, breast augmentation, face reshaping, liposuction, hair transplant, and other plastic surgery services.
2. Non-Surgical Aesthetic Treatments: Fees for skin treatments, injectables (Botox, fillers, Sculptra), laser procedures, and body contouring treatments.
3. Wellness and Health Services: Health check-up services, IV drips, HBOT therapy, and other wellness treatments offered under the Sukho health brand.
4. Men's Health Services: Specialized men's health procedures including vasectomy, penis enlargement, prostate treatments, and other male reproductive health services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Masterpiece Hospital operates as a full-service aesthetic and surgical hospital in Bangkok, Thailand, delivering cosmetic plastic surgery (rhinoplasty, face lift, double eyelid, forehead augmentation, face reshaping, breast augmentation, liposuction, tummy tuck), specialty men's and women's health procedures, hair transplantation, non-surgical aesthetic skin treatments (Botox, fillers, Sculptra, Ultherapy Prime, Morpheus8, Pico Laser), medical weight loss programs, and wellness services including health check-ups, IV drip therapy, and hyperbaric oxygen therapy.

Product overview

Masterpiece Hospital operates as a multi-service aesthetic and surgical hospital offering a comprehensive portfolio of surgical procedures and non-surgical aesthetic treatments. The surgical service portfolio centers on face and body cosmetic procedures including rhinoplasty, face lift/brow lift, double eyelid surgery, forehead augmentation, face reshaping (jaw and cheekbone surgery), breast augmentation, liposuction, and tummy tuck. Dedicated specialty services cover men's health (penis procedures, circumcision, male sterilization, prostate treatments, sexual wellness) and women's care/lady care (vaginal repair, labia procedures, Emsella Chair). The hair transplant division serves both men and women. The non-surgical skin and body aesthetic portfolio (Skin Master sub-brand) includes dermal fillers, Botox (with multiple FDA-approved brands: Allergan Botox, Xeomin, Dysport, Bienox), Sculptra collagen biostimulator, Ultherapy Prime (HIFU lifting), Morpheus8 (RF microneedling), and Pico Laser. Medical weight management is offered through injectable GLP-1 programs (Mounjaro, Wegovy, Saxenda). Wellness services include Sukho health check-up programs, IV Drip vitamin therapy, and HBOT hyperbaric oxygen therapy. Body contouring (as a named program) combines liposuction and surgical body sculpting. The hospital is licensed as a full hospital with operating theaters, medical equipment, and post-operative care processes.

Differentiator

Problem solved

Functional benefit

Brands

• Skin Master: A beauty and medical skincare center operated under Masterpiece Hospital, offering various skin treatments and aesthetic procedures.

Products and services

• Rhinoplasty (Nose Surgery) Surgical nose augmentation and reshaping, including open rhinoplasty, silicone implant rhinoplasty, and revision rhinoplasty procedures for patients seeking facial enhancement.
• Face Lift / Brow Lift Surgery Surgical face lifting and brow lifting procedures, including endoscopic techniques, to reduce sagging and restore youthful contours for patients seeking anti-aging surgery.
• Double Eyelid Surgery Surgical creation of double eyelids with options for eye bag removal, fat transfer (Dolly Eyes), and ptosis correction for patients seeking eye-area enhancement.
• Forehead Augmentation Surgery Forehead augmentation procedures including hairline lowering, occiput augmentation, temporal augmentation, brow bone reduction, and facial feminization surgery for facial contouring patients.
• Face Reshaping (Jaw and Cheekbone Surgery) Facial bone contouring including cheekbone and jaw reduction, jaw surgery, V-line surgery, and chin augmentation for patients seeking facial structure reshaping.
• Breast Augmentation Surgery Breast augmentation including endoscopic techniques, breast revision, breast lift/reduction, nipple reduction, and areola reduction for patients seeking breast enhancement.
• Liposuction Body fat removal procedures including 11-line/Sexy Line ABS sculpting, abdominal, back, chin, arm, thigh, and facial Vaser liposuction for body contouring patients.
• Tummy Tuck (Abdominoplasty) Abdominal skin removal and body contouring, including brachioplasty (arm lift), mons pubis surgery, umbilical hernia repair, and rib modeling for patients seeking body sculpting.
• Men's Health Services

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Samitivej Hospital: Major Thai hospital network with dedicated cosmetic/beauty centers offering surgical and non-surgical aesthetics. Overlaps with Masterpiece on inpatient/OR capacity and aesthetic services but as part of a broader multi-specialty portfolio.
• Bumrungrad International Hospital: Thailand's flagship international multi-specialty hospital with significant aesthetic/cosmetic-surgery and wellness service lines. Competes for the same medical-tourism patient pool but operates as a broad incumbent across many specialties.
• Asan Medical Center (Seoul): Korea's largest hospital with extensive cosmetic/plastic-surgery and dermatology divisions serving medical tourists. Overlapping capabilities but a broad-incumbent scale hospital rather than a niche aesthetic specialist.

Direct peers

• Yanhee Hospital: Long-established Bangkok-based general and cosmetic surgery hospital widely known for medical-tourism patients (rhinoplasty, breast, body contouring). Directly comparable to Masterpiece as a Bangkok cosmetic-surgery hospital targeting both Thai and international patients.
• JW Plastic Surgery (South Korea): Korean plastic-surgery clinic/hospital offering rhinoplasty, eye surgery, facial contouring, and anti-aging with strong international patient flow. Direct comparable for facial-cosmetic-surgery portfolio serving Asian-market aesthetic patients.
• Bangkok International Dental Center / Bangkok Plastic Surgery Clinic: Bangkok-headquartered plastic surgery clinic/hospital offering rhinoplasty, breast, and facial aesthetic procedures for medical tourists. Competes for the same core customer base as Masterpiece.
• ID Hospital (South Korea): Korean cosmetic-surgery hospital known for facial contouring, rhinoplasty, and Asian-aesthetic procedures targeting international patients. Highly comparable in service mix and inbound-aesthetic-patient targeting, though operated from Korea.
• Apex Profound Beauty (Thailand): Large Thai aesthetic-medicine chain offering cosmetic surgery, skin treatments, injectables and weight-loss programs in Bangkok. Directly comparable in service mix (non-surgical + surgical aesthetic) and Thailand-targeting DTC motion.

Regional players

• Natchaya Clinic / Phuket Plastic Surgery Center: Thailand-based plastic surgery clinic in a medical-tourism destination (Phuket), serving international aesthetic patients. Comparable in service mix and medical-tourism positioning but in a different Thai geography.

Emerging players

• Cosmo Clinic Bangkok: Smaller Bangkok cosmetic/aesthetic clinic focused on international aesthetic patients. Comparable in service focus but operationally smaller and clinic-class rather than full-hospital-licensed.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCJBPZrcuOYf_Ij5UgTDE5ow
• Facebookfacebook.com/masterpiecehospital.inter
• Instagraminstagram.com/masterpiece_hospital
• TikToktiktok.com/@mtphospital
• Xx.com/mtpinter
• LinkedInlinkedin.com/company/masterpiecehospital1234

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Masterpiece Hospital