Dbest

What Dbest does

DBEST SRL (Dbest) is an Italian digital consulting and training firm headquartered in Biella that serves small and medium-sized enterprises (PMI) and freelancers/solo professionals. Founded in 2018, the company positions itself as a CRM and digital marketing advisor for clients who lack in-house expertise, with a distinctive anti-jargon brand voice ("senza supercazzole" — "without the BS") that targets Italian SMBs wary of enterprise-vendor marketing.

Dbest's service offering spans CRM consulting (implementation and strategy), Google Ads management, SEO and inbound marketing, digital training, and growth-hacking engagements. The firm does not build proprietary technology; instead, it implements and configures third-party platforms including HubSpot, Zoho, Mokapen, and Brevo. This positions Dbest as a systems integrator and training partner rather than a software vendor, with deliverable value tied to practitioner expertise and client-specific configuration rather than a defensible product.

The business model is project-based consulting sold directly to Italian SMEs and freelancers, with no publicly disclosed pricing, no subscription product, and no disclosed recurring revenue stream. The firm is bootstrap with no external funding, operates with 1-10 employees, and supplements direct sales with content marketing (active blog, 2025 ebook lead magnet). Demand generation relies on organic content and a small set of partnerships (Crowdfunding Lab, dpixel, Fundraising Digitale, Sellalab) within the Italian innovation ecosystem.

Name

Dbest

Legal name

DBEST SRL

Website

https://www.dbest.it

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

DBEST SRL is a Biella, Italy-based digital consulting and training firm that helps Italian SMEs and freelancers implement CRM, Google Ads, SEO, and inbound marketing strategies using third-party platforms such as HubSpot, Zoho, Mokapen, and Brevo.

Ownership category

akta.pro rank

Headquarters

HQ city

Biella

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Consulting Services: DBEST provides consulting services for digital transformation, CRM strategy, and digital marketing. This includes analyzing client situations, creating strategic digital plans, and ongoing advisory services for SMEs seeking to improve their digital capabilities.
2. Training Programs: The company offers structured training programs in CRM, marketing automation, lead generation, Google Ads, Analytics, and Inbound Marketing. Training is delivered to internal teams to enable self-management of digital processes.
3. CRM Implementation Services: DBEST designs and implements customized CRM strategies for client companies, integrating CRM with marketing automation tools, and providing ongoing support and team training.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

DBEST SRL is an Italian digital consulting and training company that helps small and medium enterprises (PMI) and freelancers with digital transformation. Its core offerings are CRM and marketing automation consulting, Google Ads campaign management, SEO and inbound marketing services, structured digital training programs (CRM, lead generation, Google Ads, Analytics, Inbound Marketing), and growth hacking / outsourced marketing department support. The firm does not build proprietary software; it recommends and implements third-party platforms such as HubSpot, Brevo, Zoho CRM, Mokapen, and Streak.

Product overview

Dbest (DBEST SRL) is an Italian digital consulting and training company based in Biella that helps small and medium enterprises (PMIs) with digital transformation. The company operates as a services firm rather than a software product vendor, organized around five interconnected offerings: (1) Consulenza CRM e Marketing Automation — CRM strategy consulting and marketing automation implementation; (2) Campagne Google Ads — PPC campaign management; (3) SEO e Inbound Marketing — search optimization and inbound lead generation; (4) Formazione Digitale — digital skills training for teams; and (5) Growth Hacking — outsourced marketing department and sales advisory. The company also provides a free ebook, 'CRM senza supercazzole', as a lead magnet for its consulting services. DBEST does not offer a proprietary SaaS platform; instead, it recommends and implements third-party tools (HubSpot, Brevo, Zoho CRM, Mokapen, etc.) tailored to each client's needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Consulenza CRM e Marketing Automation (CRM and Marketing Automation Consulting) CRM strategy consulting and marketing automation implementation for SMEs: analysis of customer data, design of personalized measurement plans, and integration of CRM with marketing automation tools to improve decision-making and client relationships.
• Campagne Google Ads (Google Ads Campaigns) Creation and management of optimized Google Ads (PPC) campaigns for SMEs, including Shopping campaigns and dynamic remarketing, aimed at branding, lead, and sales objectives.
• SEO e Inbound Marketing SEO strategy and inbound marketing services that generate qualified leads from the internet, encompassing web design, search engine optimization, Google Ads, inbound methodology, social media marketing, local business marketing, and crowdfunding campaigns.
• Formazione Digitale (Digital Training) Digital training programs covering CRM, marketing automation, lead generation and management, Google Ads and Analytics, and inbound marketing, designed to transfer digital competencies to managers and operational teams so they can self-manage digital processes.
• Growth Hacking / Outsourced Marketing Department Growth hacking consulting that helps SMEs and startups drive business growth, including assistance for internal sales and marketing teams and a full outsourced marketing department function.

Quantifiable outcome

• Companies that properly implement CRM strategies can improve customer retention and increase sales by up to 30%

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor.

• Crowdfunding LabminorStrategic or Co-development PartnerPartner organization shown in the partners section of the DBEST website. Likely a collaboration in crowdfunding campaigns or digital fundraising strategies for clients.
• dpixelminorStrategic or Co-development PartnerPartner organization visible in the partners section. Represents a digital/innovation partnership for client projects.
• Fundraising DigitaleminorStrategic or Co-development PartnerPartner in digital fundraising initiatives. Collaboration likely focuses on helping nonprofits and organizations with digital fundraising strategies.
• SellalabminorStrategic or Co-development PartnerPartner organization from the partners section. Sella Lab is likely a fintech/innovation hub, suggesting possible collaboration on digital transformation projects in the financial sector or shared innovation initiatives.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Webranking: Webranking is an Italian SEO and digital marketing agency offering SEO, content marketing, and inbound strategy services for Italian businesses. Comparable in size and service mix to DBEST, it represents the most direct peer in the Italian SME digital marketing segment.
• KlientBoost: KlientBoost is a US-based digital marketing agency specializing in PPC, SEO, and conversion optimization for SMBs, with a comparable boutique agency model and overlapping service offering including Google Ads and inbound strategy.
• Searchbloom: Searchbloom is a US-based SEO and PPC agency serving small and medium businesses with comparable boutique size and a similar mix of SEO, paid search, and content marketing services to DBEST.
• HigherVisibility: HigherVisibility is a US-based SEO and digital marketing agency serving SMB clients with SEO, PPC, and inbound marketing services. Comparable in service offering and target customer profile to DBEST, though operating in a different geography.
• WebFX: WebFX is a US-based digital marketing agency offering SEO, PPC, and inbound marketing services to small and medium businesses with a comparable full-stack service model to DBEST, though at significantly larger scale.

Broad incumbents

• Jakala: Jakala is an Italian martech and data-driven marketing company offering CRM, marketing automation, and digital transformation services at greater scale than DBEST. It overlaps significantly in CRM strategy and implementation but operates with much larger teams and broader enterprise clients.
• Alkemy: Alkemy is an Italian digital transformation company (now part of Publicis Groupe) that offers CRM, marketing, and digital strategy services at significantly greater scale than DBEST, with an overlapping customer base among Italian SMEs and enterprises.
• HubSpot: HubSpot is the leading CRM and marketing automation platform that DBEST implements and consults on. Its Solutions Partner program competes directly with agencies like DBEST, making HubSpot both an enabling platform and a competitive incumbent in the SME CRM consulting space.
• Mailchimp: Mailchimp is a major marketing automation and email platform (now part of Intuit) that competes with DBEST's consulting services for marketing automation and CRM implementation work, particularly among SME clients seeking simpler self-serve solutions.
• Publicis Groupe: Publicis Groupe is a global advertising and marketing services holding company with significant presence in Italy through Alkemy and other agencies. It represents the broader incumbent landscape against which DBEST competes for Italian SME digital transformation budgets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/dbestdigitalcompany
• LinkedInlinkedin.com/company/dbestsrl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dbest