Mindscapes Behavioral Health

What Mindscapes Behavioral Health does

Mindscapes Behavioral Health is a privately held, founder-owned behavioral health practice based in Boerne, Texas, delivering evidence-based clinical services to children, adolescents, and young adults ages 0–25 and their families in the Texas Hill Country region. The practice operates from a single clinic at 28286 Boerne Stage Rd #3, Boerne, TX 78006, with services delivered primarily in-clinic and selectively in home and community settings. Founded by Mallory Gonyer Holder, who serves as Founder & CEO and maintains an active clinical role, the practice is supported by a small leadership team including Clinical Manager Mandi Saiz, ABA Supervisor Audrey Buchanan, and Clinic Coordinator Emmie Conditt.

The core service offering is built around Applied Behavior Analysis (ABA) therapy, a behaviorally-based methodology delivered through individualized, play-based strategies designed to build communication, social, and daily living skills while reducing challenging behaviors. The practice supplements ABA with Clinical Behavior Analysis/Counseling and is in the process of launching Speech Therapy (currently listed as 'Coming Soon'). Operational differentiators include integration of Augmentative and Alternative Communication (AAC) device support for clients with complex communication needs, and CASP (Council of Autism Service Providers) professional membership.

Mindscapes generates revenue primarily through insurance reimbursement as an in-network provider with eight major carriers (Aetna, BlueCross BlueShield, Cigna, Humana, Optum, Tricare, United Healthcare, and Scott & White Health Plan), creating a recurring revenue model tied to clinical hours billed for ABA therapy, counseling, and forthcoming speech services. The go-to-market motion is direct-to-consumer via the company website, supplemented by organic social presence on Facebook and Instagram and a professional referral network of healthcare providers. The company appears bootstrapped, with no disclosed external funding, and operates without public listing, acquisitions, or leadership changes beyond internal team buildout.

Name

Mindscapes Behavioral Health

Legal name

Mindscapes Behavioral Health

Website

https://mindscapesbehavioralhealth.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Mindscapes Behavioral Health is a founder-owned, single-clinic ABA therapy, counseling, and (forthcoming) speech therapy practice in Boerne, Texas, serving children and young adults ages 0–25 and their families in the Texas Hill Country region as an in-network provider with eight major insurance carriers.

Ownership category

akta.pro rank

Product category

Pediatric Behavioral Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Mental Health Practitioners (except Physicians) (621330)

SIC

Services-Health Services (8000)

akta.pro primary industry

Behavioral Health for Children & Adolescents (Youth Services) (HLAFACAL)

akta.pro secondary industry

Neurodevelopmental & Behavioral Therapy Platforms (ADHD/Autism/Behavioral Coaching) (HLALAEAJ)

Keywords

• Applied behavior analysis
• Behavioral health services
• Clinical counseling
• Speech therapy
• Autism therapy

Headquarters

HQ city

Boerne

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Insurance-billed clinical services: Services billed through insurance as an in-network provider with major insurance carriers. Revenue generated through insurance reimbursement for covered behavioral health services including ABA therapy (requires autism diagnosis), counseling, and speech therapy.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Mindscapes Behavioral Health provides evidence-based behavioral health services for children, adolescents, and young adults ages 0–25 in the Texas Hill Country region. Core offerings include Applied Behavior Analysis (ABA) therapy, Clinical Behavior Analysis/Counseling, and Speech Therapy (currently listed as Coming Soon), delivered primarily in a clinic setting with supplemental home and community-based services when appropriate.

Product overview

Mindscapes Behavioral Health offers a unified suite of behavioral health services for children and families ages 0-25, centered around Applied Behavior Analysis (ABA), Clinical Behavior Analysis/Counseling, and Speech Therapy (coming soon). Services are evidence-based, individualized, and delivered through in-clinic, home, and community settings in the Hill Country region and beyond.

Differentiator

Problem solved

Functional benefit

Products and services

• Applied Behavior Analysis (ABA) Evidence-based ABA programs focused on developing socially significant behaviors, fostering independence, and improving quality of life for children and their families through individualized, play-based strategies delivered in a structured clinic setting. Requires formal autism diagnosis for insurance-covered services.
• Counseling Services Clinical Behavior Analysis and counseling sessions that provide support for managing complex emotions and building strategies for healthy thoughts and behaviors in a safe space for personal growth, targeted at children, young adults, and families.
• Speech Therapy Speech therapy services aimed at helping children improve communication skills, including articulation, comprehension, expression, and social communication. Includes AAC device integration for clients with complex communication needs. Listed as Coming Soon and not yet generally available.

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Insurance Provider Network (Aetna, BlueCross BlueShield, Cigna, Humana, Optum, Tricare, United Healthcare, Scott & White Health Plan)coreChannel Partner/ Reseller/ DistributorMindscapes is an in-network provider with multiple major insurance carriers, enabling clients to access covered behavioral health services including ABA therapy, counseling, and speech therapy. This partnership allows for insurance-reimbursed services rather than out-of-pocket payment for eligible clients.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Centria Healthcare: Large national ABA and behavioral health provider for children with autism and related disorders. Overlaps directly with Mindscapes on ABA delivery, autism diagnosis pathway, and insurance-billed services, with broader geographic reach.
• Hopebridge Autism Therapy Centers: Multi-site ABA and pediatric therapy provider serving children with autism across multiple U.S. states, including Texas. Closely comparable in clinical methodology (ABA), age band, and in-clinic service model.
• Behavioral Innovations: Multi-state ABA provider with strong Texas presence serving children with autism. Comparable clinical model (ABA), payor mix, and pediatric focus, but operates at significantly greater scale and site count.
• Kadiant: Multi-state ABA provider focused on children and adolescents with autism. Direct competitor in clinical methodology, age range, and insurance-reimbursed clinic-based care.
• Learn Behavioral: National ABA provider delivering in-clinic, in-home, and school-based services to children with autism. Closely comparable in service modality, payor-billed model, and pediatric focus.
• Trumpet Behavioral Health: ABA and behavioral health provider serving children and adolescents with autism and developmental disabilities. Direct overlap on core ABA service, age range, and clinic-based delivery.
• BlueSprig Pediatrics: National provider of Applied Behavior Analysis (ABA) therapy and related services for children with autism. Directly comparable in core service (ABA), age range served (pediatric), and clinic-based delivery model — though BlueSprig is substantially larger and multi-site.

Broad incumbents

• Maxim Healthcare Services: Large national home health and behavioral services provider with a pediatric ABA and therapy footprint. Comparable in insurance-billed pediatric behavioral services, but operates at far greater scale and across a broader service portfolio.
• UnitedHealth Group (Optum Behavioral Health): Major payor and behavioral health services platform that both contracts with and competes against independent ABA providers. Relevant as a payor counterparty listed in Mindscapes' insurance network and as a broad incumbent in the U.S. behavioral health market.

Regional players

• Aspire Child & Family Services: Texas-based pediatric therapy provider offering ABA, speech, and occupational therapy. Comparable in service mix and Texas footprint, serving as a direct regional alternative for families in overlapping markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/mindscapesbh
• Instagraminstagram.com/mindscapesbh
• LinkedInlinkedin.com/company/mindscapesbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mindscapes Behavioral Health