Canadian Premature Babies Foundation

Name

Canadian Premature Babies Foundation

Legal name

Canadian Premature Babies Foundation

Website

https://cpbf-fbpc.org

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Neonatal Family Support Services

NAICS

Other Individual and Family Services (624190), Educational Support Services (61171)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Educational Services (8200)

akta.pro primary industry

Postpartum Newborn Care & Parent Education (NCS) (HSAAACAA)

akta.pro secondary industries

Newborn Developmental Support & Soothing Techniques (NCS) (HSAAACAJ), Feeding Support & Newborn Nutrition Care (NCS) (HSAAACAC)

Keywords

• Premature baby support
• Neonatal family services
• NICU peer support
• Preemie parent education
• Neonatal advocacy services

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Donations and Charitable Contributions: CPBF operates as a registered Canadian charity (Charitable registration number 801837287RR0001) and raises funds primarily through individual donations on its website, direct mail fundraising campaigns, and Peer Support Network outreach.

Distribution channels3 records

Marketing channels10 records

Core offering

CPBF provides free peer support programs, multilingual educational printables, and family-integrated care resources to parents of premature babies across Canada. The organization also delivers national awareness campaigns (World Prematurity Day, Kangaroo-A-Thon) and annual fundraising events (Little Lights Big Hearts Gala) while collaborating with healthcare professionals and researchers through CNFUN.

Product overview

CPBF offers a portfolio of educational resources, peer support programs, and awareness initiatives for premature babies and their families in Canada. The core offerings include Printables (downloadable booklets, infographics, and educational materials in multiple languages) and CPBF Connect (a digital hub for books, videos, podcasts, and blog content). Additional programs include Kangaroo-A-Thon (national competition promoting skin-to-skin care), World Prematurity Day awareness campaign, and peer support initiatives like SnackChat, Dad Program, Baby Readers Program, and Journey Beads Program. The organization also hosts fundraising events including the annual Little Lights Big Hearts Gala.

Differentiator

Problem solved

Functional benefit

Products and services

• Printables

Quantifiable outcome

• 32,000 premature births supported annually in Canada through free programs and resources
• +1 more outcomes

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered silver, minor, sparkle sponsor, glow sponsor, heart sponsor, cocktail sponsor, donor and core.

• MethapharmsilverGTM or Marketing PartnerMethapharm is listed as a Silver Partner supporting World Prematurity Day advocacy initiatives and awareness campaigns throughout the year.
• MallinckrodtsilverGTM or Marketing PartnerMallinckrodt is listed as a Silver Partner supporting World Prematurity Day advocacy initiatives and awareness campaigns throughout the year.
• GlucksteinsilverGTM or Marketing PartnerGluckstein Lawyers is listed as a Silver Partner supporting World Prematurity Day advocacy initiatives and awareness campaigns throughout the year.
• MedelaminorGTM or Marketing PartnerMedela is a sponsor supporting World Prematurity Day initiatives across Canada, providing breastfeeding and pumping products for gala gift bags and Kangaroo-A-Thon prizes.
• SanofiminorGTM or Marketing PartnerSanofi is a sponsor supporting World Prematurity Day initiatives across Canada.
• Tribute Communitiessparkle sponsorGTM or Marketing PartnerTribute Communities is a Sparkle Sponsor for the 2026 Little Lights Big Hearts Gala.
• Harte Lawglow sponsorGTM or Marketing PartnerHarte Law is a Glow Sponsor for the 2026 Little Lights Big Hearts Gala.
• Liuna Local 183glow sponsorGTM or Marketing PartnerLiuna Local 183 is a Glow Sponsor for the 2026 Little Lights Big Hearts Gala.
• CIBCglow sponsorGTM or Marketing PartnerCIBC is a Glow Sponsor for the 2026 Little Lights Big Hearts Gala.
• Spitz Landscape Contractorsheart sponsorGTM or Marketing PartnerSpitz Landscape Contractors is a Heart Sponsor for the 2026 Little Lights Big Hearts Gala.
• Gluckstein Lawyersheart sponsorGTM or Marketing PartnerGluckstein Lawyers is a Heart Sponsor for the 2026 Little Lights Big Hearts Gala.
• Co-operatorscocktail sponsorGTM or Marketing PartnerCo-operators is a Cocktail Sponsor for the 2026 Little Lights Big Hearts Gala.
• Harvey Kalles Real Estate Charitable Fund at the Jewish Foundation of Greater TorontodonorGTM or Marketing PartnerListed as a donor to the Little Lights Big Hearts Gala.
• JoeyBandminorGTM or Marketing PartnerJoeyBand is a cuddle partner supporting the Kangaroo-A-Thon, providing JoeyBand devices as prizes to winning hospitals.
• Preemie CareminorGTM or Marketing PartnerPreemie Care provides books as prizes for the Kangaroo-A-Thon winning hospitals.
• Préma-QuébeccoreChannel Partner/ Reseller/ DistributorPréma-Québec serves as the referral partner for French-language resources and support for Quebec's French-speaking preemie families. CPBF directs French-language visitors to the Préma-Québec website for resources.
• HandfullHeartsminorStrategic or Co-development PartnerHandfullHearts is a not-for-profit organization that provides the Journey Beads program at Mount Sinai Hospital NICU, distributing beads to families to celebrate NICU milestones. CPBF highlights this program in its Nurtured in the NICU blog series.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• HandfullHearts: US-based nonprofit running the Journey Beads program at Mount Sinai Hospital NICU, featured by CPBF in its Nurtured in the NICU blog. Directly comparable as a small nonprofit providing NICU milestone commemoration and family support programs.
• Préma-Québec: Quebec's French-language preemie parent support organization and CPBF's formal referral partner for French-speaking families. Directly comparable as a regional preemie support nonprofit serving a specific Canadian linguistic population with peer support and education.
• Preemie Care: US-based preemie parent support organization providing books and resources to NICU families. Listed as a CPBF Kangaroo-A-Thon partner and serves a near-identical audience with similar book-based support products.
• Hand to Hold: US nonprofit providing NICU parent support, peer mentoring, and bereavement support. Comparable in mission and programs (peer support networks, hospital partnerships, educational resources for preemie families).
• Graham's Foundation: US-based nonprofit providing preemie parent support packages, care journals, and peer mentorship programs. Comparable as a preemie-focused support nonprofit offering free resources and direct parent-to-parent connection services.
• NICU Parent Network: US-based network of NICU parent support organizations. Comparable as an umbrella organization connecting preemie parent support groups and providing training/resources for hospital-based peer support programs.
• EFCNI (European Foundation for the Care of Newborn Infants): European umbrella organization for newborn infant care that awarded CPBF in 2020. Comparable as a multi-country preemie support network running World Prematurity Day globally and convening national organizations.

Others

• AngelEye Health: NICU camera technology provider (NICView) used by Canadian hospitals and a CPBF sponsor. Comparable as an ecosystem partner providing the underlying technology (live NICU streaming) that complements CPBF's family support programs.

Broad incumbents

• March of Dimes (Canada): Canadian charitable organization supporting maternal and infant health with broader scope than CPBF, including premature birth research and support. Comparable as a national nonprofit addressing preemie and maternal health with research, advocacy, and family support programs.
• Ronald McDonald House Charities Canada: Major Canadian charity providing accommodation and support for families with sick children, including those in NICUs. Comparable as a national Canadian nonprofit supporting families with hospitalized infants and partnerships with hospital systems.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/canadianpreemie
• YouTubeyoutube.com/channel/UC41yoFrlGjIjc2qb0Lfat8A
• Facebookfacebook.com/Canadian-Premature-Babies-Foundation-301828639921863
• LinkedInlinkedin.com/company/canadian-premature-babies-foundation
• Instagraminstagram.com/canadianpreemies

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Canadian Premature Babies Foundation