Sabellauto

What Sabellauto does

Sabellauto is a privately held, family-owned authorized Renault and Dacia automobile dealership based in Galatina, in the Lecce province of Puglia, Italy, founded in 1965. The company operates from a single physical showroom at Via Cuneo, 28, with a team of approximately 15 staff members drawn from the Sabella family and long-tenured employees. Its business spans the full automotive retail value chain: new vehicle sales for Renault passenger cars (Clio, Captur, Austral, Arkana, Megane, Scenic, Espace, Rafale), Renault commercial vehicles (Master, Trafic, Kangoo, Express), and the Dacia lineup (Sandero, Duster, Jogger, Spring); certified pre-owned vehicle sales; manufacturer-certified mechanical and electronic service and maintenance; customized financing; short-term vehicle rental; and an online accessories storefront. The dealership also runs a Guidosimplex division that specializes in vehicle adaptations for disabled drivers and passengers, including hand controls, joystick steering, rotating seats, wheelchair lifts, and ramps, with regulatory expertise in Italian Law 104 and IVA 4% tax benefits.

The underlying technology is conventional automotive retail infrastructure: a certified service center with mechanical and electronic diagnostic capabilities, climate circuit and automatic transmission specialists, and integration with manufacturer-provided infotainment such as OpenR Link (Android Automotive 12 with Google services) plus Apple CarPlay and Android Auto. The Guidosimplex division adds a regulated niche capability that is not offered by generalist dealers in the region. Disclosed cumulative volumes include 5,068 new cars and 2,689 used cars sold to 8,965+ customers, alongside accessory pricing ranging from €60 to €826.

The revenue model is a mix of one-time vehicle and accessory sales, recurring service/maintenance contracts, transaction-based financing fees, recurring rental income, and project-based disability adaptation services. Go-to-market is sales-led through the Galatina showroom, supplemented by a website with online quote requests, WhatsApp reservations, blog content, customer testimonials, SEO targeting the Puglia region, and local community sponsorships. Customers are segmented across individual consumers (primary), disabled individuals under Law 104, and commercial/fleet buyers, with no named enterprise accounts or external investment disclosed.

Name

Sabellauto

Legal name

Sabellauto

Website

https://www.sabellauto.it

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

11–50 employees

Short description

Sabellauto is a privately held, family-owned authorized Renault and Dacia dealership in Galatina, Italy, selling new and used vehicles, certified service, disability adaptations via its Guidosimplex division, financing, rental, and accessories to individual and commercial customers in Puglia.

Ownership category

akta.pro rank

Product category

Automotive Dealership

NAICS

Automotive Equipment Rental and Leasing (5321), Passenger Car Rental (532111)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Replacement / Service Loaner & Dealer Rental Programs (THADAAAK)

Keywords

• Automotive dealership
• New vehicle sales
• Used car sales
• Vehicle service maintenance
• Disability vehicle adaptations

Headquarters

HQ city

Galatina

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New Vehicle Sales: Sales of new Renault and Dacia vehicles including passenger cars, SUVs, and commercial vehicles
2. Used Vehicle Sales: Sales of certified pre-owned vehicles with warranty
3. Vehicle Service and Maintenance: Mechanical and electronic maintenance, repairs, oil changes, inspections, and seasonal checks
4. Vehicle Financing: Customized financing solutions for vehicle purchases
5. Disability Vehicle Adaptations: Guidosimplex division providing vehicle modifications for disabled drivers and passengers
6. Car Rental: Short-term vehicle rental services
7. Accessories Sales: Vehicle accessories including phone chargers, child seats, seat covers, antennas

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Sabellauto is an authorized Renault and Dacia dealer that sells new passenger cars, SUVs, and Renault commercial vehicles, certified pre-owned cars, and vehicle accessories; provides in-house mechanical/electronic maintenance, repairs, and inspections; offers customized vehicle financing; runs a Guidosimplex division specializing in disability driving and transport adaptations; and supplies short- and long-term car rental. It operates a single physical showroom and service center in Galatina, Lecce, Italy, supported by an online vehicle listings and accessories shop.

Product overview

Sabellauto is an authorized dealer for Renault and Dacia vehicles, operating as a full-service automotive dealership in Galatina, Italy. The company offers a comprehensive portfolio consisting of new Renault passenger cars (Clio, Captur, Austral, Arkana, Megane, Scenic, Espace, Rafale) and commercial vehicles (Master, Trafic, Kangoo, Express), new Dacia models (Sandero, Duster, Jogger, Spring), certified pre-owned vehicles, and specialized services including maintenance/repair, disability vehicle adaptations through the Guidosimplex division, vehicle rental, and financing. The company also operates an online accessories shop for car accessories.

Differentiator

Problem solved

Functional benefit

Products and services

• Vehicle financing (Finanziamenti) Customized financing solutions for vehicle purchases, with promotional offers.
• Disability transport adaptations (Allestimenti Trasporto Disabili) Wheelchair-accessible vehicle adaptations including hoists, wheelchair carriers, ramps, and transfer seats for passengers with disabilities.
• Vehicle accessories (Accessori Auto) Online shop for car accessories including wireless phone chargers (€213), child seats (Kidfix XP, €506), Renault seat covers (€795, discounted from €826), and shark antennas (€60, discounted from €65).
• New Renault vehicles (Auto Nuove Renault) Sale of new Renault passenger cars and SUVs (including Clio, Captur, Austral, Arkana, Megane, Scenic, Espace, Rafale) through authorized dealership in Galatina, Italy.
• New Dacia vehicles (Auto Nuove Dacia) Sale of new Dacia vehicles (Sandero, Duster, Jogger, Spring electric) through authorized dealership.
• Renault commercial vehicles (Veicoli Commerciali Renault) Sale of new Renault commercial vehicles including Master, Trafic, Kangoo Van, and Express Van, targeted at business and fleet customers.
• Certified pre-owned vehicles (Auto Usate) Certified pre-owned vehicle sales with guaranteed quality inspection, including Renault, Dacia, and other brands (e.g., Mercedes Classe A). Priced by unit (e.g., Renault Twingo 1.0 SCE Urban Nights 65CV €15,900; Renault Captur 1.0 TCE GPL €17,900; Renault 4 E-Tech Electric €33,900).
• Vehicle service and maintenance (Service e Manutenzione) Authorized mechanical and electronic maintenance services including oil changes, multi-point inspections, automatic transmission service, air conditioning (climate circuit), and brake systems, with free quarterly inspections.
• Disability driving adaptations (Allestimenti Guidosimplex - Guida Disabili) Vehicle adaptations for disabled drivers including hand controls, steering aids, joystick controls, spinner knobs, and electronic accelerators/brakes, compliant with Italian disability regulations (Legge 104).
• Vehicle rental (Noleggio Auto) Short- and long-term vehicle rental services.

Quantifiable outcome

• 5,068 new cars and 2,689 used cars sold; 8,965+ satisfied customers

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• ASD Fabrizio Miccoli Calcio AmputatiminorStrategic or Co-development Partner · 17 February 2020Sabellauto became Premium Partner of ASD Fabrizio Miccoli Calcio Amputati, a football club for amputees, under the #OltreILimiti movement to promote inclusion and raise awareness about overcoming perceived limitations.
• Salentauto (Lecce)minorStrategic or Co-development Partner · 7 September 2019Sabellauto partnered with Salentauto to organize The Clio Night event for the new Renault Clio launch, combining local dealer collaboration for regional marketing.
• Renault ItaliacoreChannel Partner/ Reseller/ DistributorSabellauto operates as an authorized dealer for Renault vehicles in the Galatina area, selling new Renault cars, commercial vehicles, and providing brand-certified service and maintenance.
• Dacia ItaliacoreChannel Partner/ Reseller/ DistributorSabellauto operates as an authorized dealer for Dacia vehicles, offering the complete Dacia lineup including Sandero, Duster, Jogger, and Spring electric.
• GuidosimplexcoreStrategic or Co-development PartnerGuidosimplex division specializes in vehicle adaptations for drivers and passengers with disabilities, offering hand controls, joystick steering, rotating seats, wheelchair lifts, and ramps compliant with Italian disability regulations.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Renault Italia: Renault Italia is the Italian arm of the OEM whose vehicles Sabellauto sells and services. Comparable as the brand principal that sets dealer terms, allocates inventory, and defines service standards that Sabellauto operates within.
• Dacia Italia: Dacia Italia is the Italian subsidiary of the value-brand OEM also distributed by Sabellauto. Comparable as the second core brand supplier whose model lineup (Sandero, Duster, Jogger, Spring) drives a large share of the dealer's volume.
• ALD Automotive Italia: ALD Automotive Italia is a large Italian fleet management and long-term vehicle leasing provider. Comparable to Sabellauto's commercial-vehicle and financing offerings for business customers needing fleet mobility.
• Leasys: Leasys is an Italian long-term rental and leasing company owned by Stellantis. Comparable to Sabellauto's commercial-vehicle and rental activities for both retail and corporate customers in Italy.

Emerging players

• Guidosimplex: Guidosimplex is the Italian specialist in disability vehicle adaptations that supplies Sabellauto's adaptations division. Comparable as the technology and regulatory-knowledge partner whose product set Sabellauto installs under the Legge 104 framework.
• Brumbrum: Brumbrum is an Italian online used-car retailer. Comparable to Sabellauto's used vehicle sales line — both sell certified pre-owned cars to Italian consumers, though Brumbrum operates online rather than through a physical showroom.

Direct peers

• Europcar Italy: Europcar Italy is one of the major short-term car rental operators in Italy. Comparable to Sabellauto's rental arm — both provide passenger car rental services to consumers in Italy, though Europcar operates at a national scale.
• Sixt Italy: Sixt Italy operates short-term rental and corporate fleet leasing across Italy. Comparable to Sabellauto's rental and commercial-vehicle offerings for both consumer and business customers in overlapping Italian geographies.
• Hertz Italy: Hertz Italy is a long-established car rental brand serving Italian consumers and business travelers. Comparable as a peer in the same passenger car rental category where Sabellauto also competes, albeit at a regional versus national scale.

Others

• Autoscout24 Italia: Autoscout24 Italia is the leading Italian online car marketplace. Comparable as a discovery and lead-generation channel where Sabellauto's used vehicle listings compete for buyer attention against other Italian dealers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sabellauto