Orientis

What Orientis does

Orientis (legal name 株式会社ORIENTIS, 株式会社オリエンティス) is a Tokyo-based creative marketing company founded on March 12, 2018, with registered capital of ¥2,000,000 and headquarters in Musashino City. The company sells an integrated 'CREATIVE × MARKETING' proposition that combines video and music production with marketing strategy and advertising services. Its core products are branding videos, music composition, WEB and store marketing support, and advertising agency services; sub-products include recruitment-focused SNS management, video internal newsletters, executive close-up videos, and video homepage services. Production capabilities span drone aerial filming, 3DCG, and animation.

The company serves a mix of enterprise and public-sector clients across tourism/hospitality (e.g., Haimurubushi resort on Kohama Island, Okinawa), events (GMO SONIC), and government communications (Kobe Fire Department). Revenue mechanics are project-based: video and music deliverables are sold as one-time licenses, while marketing and advertising services are delivered as customized professional engagements. Go-to-market is sales-led B2B, driven by direct inquiry through the company website and consultation-led proposal development, with a domestic Japan-only geographic focus.

Operationally the visible core team is small (3–4 named members including the founder/chairman Kuriyama Tsubasa, representative director Shiraki Shota, a creative marketer, and a project manager), although the firmographic snapshot lists 251–500 employees — a discrepancy that suggests heavy use of freelance or contractor capacity. The company is privately held with no disclosed institutional investment beyond an early Star Music Entertainment relationship, and has accumulated reputational capital via the JCI JAPAN TOYP 2020 Special Chairman's Award (founder) and 2nd Prize at the 4th Japan International Tourism Film Festival (2022).

Name

Orientis

Legal name

株式会社ORIENTIS

Website

https://orientis.jp

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

251–500 employees

Short description

Orientis is a Tokyo-based creative marketing firm that combines video and music production with marketing strategy and advertising services for Japanese enterprise, tourism, event, and public-sector clients on a project basis.

Ownership category

akta.pro rank

Product category

Creative Marketing Services

NAICS

Advertising Agencies (54181), Marketing Consulting Services (541613), Graphic Design Services (54143)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Creative Concepting & Campaign Development (BPAFAEAD)

akta.pro secondary industries

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Graphic Design & Visual Content Production (BPAFAIAC), Content Strategy & Planning (BPAFAIAG)

Keywords

• Video production services
• Creative marketing agency
• SNS marketing strategy
• Advertising agency services
• Branding video production

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. 映像制作・ブランディング: Project-based video production services including branding videos, advertising, recruitment branding, drone aerial filming, 3DCG and animation production. Customized to client objectives.
2. 音楽制作: Music composition and production services for commercial and creative projects, delivered as one-time license or custom production.
3. WEB・店舗マーケティング支援: Marketing support services including funnel improvement, SNS strategy consulting, and marketing consultation.
4. 広告代理業: Advertising planning and execution services including strategy development, ad operations improvement, and performance measurement.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Orientis is a creative marketing company that produces branding videos, advertising films, music compositions, drone aerial footage, and 3DCG/animation, while simultaneously providing SNS marketing strategies, web and store marketing support, and advertising agency services. Services span project planning through execution and are customized per client with marketing strategist-led discovery and proposal development. The unified "CREATIVE × MARKETING" approach fuses video/audio production with marketing strategy grounded in psychology, brain science, and behavioral economics to produce content tied to business outcomes.

Product overview

ORIENTIS is a creative marketing company specializing in video/image production and marketing services. The company operates as a unified offering combining video production (branding videos, music production, drone aerial photography, 3DCG/animation) with marketing strategy (WEB/store marketing support, advertising agency services, recruitment-focused SNS management). Core products include branding video production and advertising services, while sub-products encompass recruitment-focused SNS management, video-based internal communications, executive close-up videos, and video homepage solutions. All services are integrated under a 'CREATIVE × MARKETING' approach to deliver memorable content that resonates with viewers.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding Video Production (ブランディング映像) End-to-end video production service for branding, advertising, and recruitment purposes, covering planning through production, with drone aerial photography and 3DCG/animation capabilities. Targeted at Japanese enterprises seeking corporate, employer branding, and advertising video content.
• Music Production (音楽制作) Professional music composition and production services for TV commercials and creative projects, with composers experienced in TV/CM work and recognized by international record labels. Sold as one-time license or custom production to advertisers, brands, and creative projects.
• WEB/Store Marketing Support (WEB・店舗マーケティング支援) Marketing support consulting that diagnoses enterprise business challenges and proposes improvements across the marketing funnel, supported by experienced marketers performing discovery, funnel improvement, and consultation. Aimed at Japanese enterprises seeking to improve customer acquisition.
• Advertising Agency Services (広告代理業) End-to-end advertising services including strategy planning, ad operations improvement, and performance measurement, with senior planners tailoring the strategy to each client's challenges and goals. Targeted at Japanese enterprises that need outsourced advertising execution.
• Recruitment-Focused SNS Management (採用特化型SNS運用) SNS strategy service specifically designed for recruitment, using video content to convey company atmosphere and management philosophy to target candidates and drive employee referrals. Offered to Japanese employers facing hiring challenges.
• Video Internal Newsletter (映像版社内報) Video internal communications service that films company initiatives and individual spotlights to enhance organizational cohesion. Targeted at Japanese companies with weak internal alignment or turnover challenges.
• Executive Close-up Videos (経営者密着動画) Video content featuring executives to convey management philosophy to employees, drawing out resonance and motivation among staff. Offered to Japanese organizations needing leadership messaging at scale.
• Video Homepage (動画版HP) Service that visualizes corporate philosophy and future vision into video format for internal sharing, cultivating employee sense of belonging and organizational identity. Offered to Japanese enterprises for employer branding and identity programs.

Quantifiable outcome

• Won 2nd Prize in Tourism Service category at 4th Japan International Tourism Film Festival (2022)

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and notable.

• はいむるぶし (Haimurubushi)coreStrategic or Co-development Partner · 17 March 2022Co-produced tourism PR video 'A New Awakening' with Haimurubushi resort hotel on Kohama Island, Okinawa. Video was awarded 2nd Prize at 4th Japan International Tourism Film Festival. This partnership demonstrates Orientis's capability in tourism-focused creative production.
• 神戸市消防局 (Kobe Fire Department)notableStrategic or Co-development PartnerProduced emergency ambulance response promotional video featuring actress Aoki Sayaka. Demonstrates capability in public service communication and government sector work.
• GMO SONICnotableStrategic or Co-development PartnerEvent production partnership for GMO SONIC music festival. Produced after movies for multiple years (2023, 2025) and story-based promotional content.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Digital Holdings: Japanese digital advertising and marketing group (formerly D.A. Consortium) offering digital creative, performance marketing, and integrated digital services. Comparable as a scaled digital creative and marketing peer serving similar mid-market and enterprise Japanese clients.
• Dentsu Group: Largest Japanese advertising agency offering full-service creative, media, and marketing communications globally. Operates in the same client verticals (tourism, consumer brands, B2B) but with multi-billion-dollar scale and global infrastructure.
• Septeni Holdings: Japanese digital marketing group providing advertising agency services, digital creative, and performance marketing. Overlaps with Orientis on SNS marketing and digital advertising strategy but operates at larger platform scale.
• Hakuhodo DY Holdings: Japan's second-largest advertising agency group providing integrated advertising, marketing, and creative services across all media. Competes for the same B2B branding budgets but with vastly greater scale, media-buying capability, and geographic reach.

Direct peers

• Robot Communications Inc. Japanese content marketing and video production firm providing brand content, digital marketing, and creative production. Comparable in offering video-led marketing services for Japanese enterprise and consumer brands.
• AOI Pro. Japanese commercial video and film production company offering corporate branding, commercial, and content production services. Directly comparable to Orientis's core video production and branding business, though AOI Pro. operates at significantly greater scale.
• TYO Inc. Japan-based creative production group providing commercial film, video content, and creative strategy services. Comparable in delivering integrated creative and production services for brand and advertising clients.
• Visualiz Inc. Tokyo-headquartered video production agency serving corporate communications, marketing, and brand video needs. Closely comparable mid-sized creative production peer competing for similar Japanese B2B branding and marketing budgets.

Regional players

• PLAN-B: Japan-based integrated digital marketing agency offering SEO, SNS marketing, content production, and advertising operations. Directly comparable on the SNS marketing strategy and digital marketing support services Orientis offers to mid-market Japanese clients.

Emerging players

• Cookpad Inc. (Manga / video initiatives): While primarily a recipe platform, Cookpad has expanded into branded video content and lifestyle marketing in Japan, intersecting with consumer brand video storytelling similar to Orientis's portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCHR7CkIoMoVU7SaaLV2tJeQ

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orientis