Pict Offshore
Pict Offshore develops heave-compensated personnel and cargo transfer systems (GUS, GUSx2) for offshore wind developers and operators, replacing traditional boat landings with sensor-driven crane technology deployed globally.
- Company typePrivate
- Founded2019
- HeadquartersInverkeithing, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Pict Offshore does
Pict Offshore is a UK-based developer of access and lifting equipment purpose-built for the offshore wind sector, founded in 2019 in Inverkeithing, Scotland. The company's core technology is a heave-compensated personnel and cargo transfer system branded Get Up Safe (GUS), which uses integrated sensors to monitor vessel deck motion and automatically adjust hoisting line position during transfers between Crew Transfer Vessels and offshore wind turbine foundations. The next-generation product, GUSx2, consolidates personnel and cargo transfer (150kg personnel / 3,000kg heavy lift cargo) into a single CE-marked electric crane system with active heave compensation, wireless remote operation, and 12-month service intervals. GUS systems are designed to replace traditional boat landings entirely, simplifying foundation and transition piece design while reducing primary steel requirements.
Pict Offshore sells primarily to offshore wind developers and operators through a direct enterprise sales motion, with systems specified during project development and installed by tier 1 contractors. Revenue streams include one-time equipment sales, installation and commissioning services, ongoing servicing and maintenance, training delivered through partner-operated centres in the UK and US, and design/engineering services across mechanical, electrical, and software disciplines. Orsted, a minority shareholder since 2019, has been the dominant customer, with 326 systems contracted across Hornsea 2 (UK) and three US projects (Southfork, Revolution, Sunrise); RWE became the first non-Orsted customer in 2024 for the Thor offshore substation in Denmark. The company has grown to 40+ staff with operations across the UK, Denmark, the Netherlands, and the USA.
Pict Offshore firmographics
Firmographics- Name
- Pict Offshore
- Legal name
- Pict Offshore Limited
- Website
- https://pictoffshore.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pict Offshore develops heave-compensated personnel and cargo transfer systems (GUS, GUSx2) for offshore wind developers and operators, replacing traditional boat landings with sensor-driven crane technology deployed globally.
- Ownership category
- akta.pro rank
Pict Offshore industry classification
Industry- Product category
- Offshore Wind Access and Lifting Equipment
- NAICS
- Overhead Traveling Crane, Hoist, and Monorail System Manufacturing (333923)
- SIC
- Construction Machinery & Equip (3531)
- akta.pro primary industry
- Heavy Lifting & Material Handling Infrastructure (Goliath Cranes, Jib Cranes, Hoists) (IMAJALAD)
- akta.pro secondary industry
- Marine & Offshore Wind BOP Construction (Foundations, Cables, Ports, Installation Support) (EUAMAFAI)
Keywords
Where Pict Offshore is headquartered
LocationHeadquarters
- HQ city
- Inverkeithing
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Pict Offshore business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Equipment Sales: Sale of GUS and GUSx2 personnel/cargo transfer systems to offshore wind developers for installation on transition pieces and offshore substations. Systems supplied with full technical specifications meeting EU Machinery Directive and CE marking requirements.
- Installation and Commissioning Services: Technical services including installation and commissioning of Get Up Safe products on offshore wind installations.
- Servicing and Maintenance: Ongoing servicing with 12-month maximum service intervals for both personnel and cargo systems. Auditing services provided.
- Training Services: Training programs delivered through partnership network for vessel crews and technicians on GUS system operation. Pict has launched training centres in Immingham UK and Long Island USA.
- Design and Engineering Services: Engineering services across mechanical, electrical and software disciplines. Support for new concept development and existing product support.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Pict Offshore product offering
Product offeringCore offering
Pict Offshore develops, builds, sells, and supports the GUS and GUSx2 heave-compensated systems that transfer personnel and cargo between Crew Transfer Vessels and offshore wind turbine foundations and substations, replacing traditional boat landings and davit cranes. The offering is delivered as engineered equipment (CE-marked under the EU Machinery Directive) along with installation, commissioning, servicing, training, and design/engineering services to wind farm developers and operators.
Product overview
Pict Offshore is a developer of innovative access and lifting systems specifically for the offshore wind sector. The product portfolio centers on two core offerings: the GUSx2 integrated Personnel and Cargo Transfer System (the next-generation flagship product), and the original Get Up Safe (GUS) heave-compensated personnel transfer system. Both products replace traditional boat landings and ladder systems with sensor-driven, heave-compensated technology for safer offshore transfers. The GUSx2 represents an evolution that combines personnel and cargo transfer capabilities into one unified system. Pict also provides comprehensive Technical Services (installation, commissioning, auditing, servicing, training) and Design & Engineering Services to support its products and customer projects.
Differentiator
Problem solved
Functional benefit
Brands
- Get Up Safe (GUS): Heave compensated personnel transfer system designed specifically for transferring personnel between Crew Transfer Vessels and offshore wind turbine platforms.
- GUSx2
Products and services
- GUSx2 Personnel and Cargo Transfer System Integrated heave-compensated system that combines personnel and cargo transfer in one unit, replacing traditional boat landings and dedicated davit cranes for offshore wind developers and operators. Personnel capacity 150kg; cargo capacity 3000kg heavy lift / 1000kg normal mode; CE-marked under the EU Machinery Directive with active heave compensation, wireless remote control, and IP56 ingress protection.
- Get Up Safe (GUS) Personnel Transfer System Heave-compensated personnel transfer system that uses integrated sensors to monitor vessel movement and automatically adjusts the hoist line to keep technicians at a safe distance during transfers between Crew Transfer Vessels and offshore wind turbine platforms. Activated and operated from the CTV via wireless remote control. Deployed at scale since 2022 with 20,000+ successful transfers.
- Technical Services
- Design and Engineering Services Design, development, building, and testing of innovative lifting and access equipment for offshore wind, with engineers across mechanical, electrical, and software disciplines. Support covers new concept development and existing product support.
Quantifiable outcome
- 20,000+ successful personnel transfers with exceptional safety record since 2022
- +3 more outcomes
Companies that use Pict Offshore
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles3 records
Pict Offshore technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Pict Offshore partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- ORE CatapultcorePrototype testing conducted at ORE Catapult's 7MW Levenmouth Demonstrator Turbine in 2017. Strategic testing partner for validating technology in real offshore environment.
- Modal TrainingcoreLaunched first GUS training centre in Immingham UK in 2021. Provides online and practical training for vessel crews and technicians.
- Maersk TrainingcoreTraining partner for second GUS training centre launched in Long Island, USA in 2023. Provides training delivery for US market.
- National Offshore Wind Training Centre (NOWTC)coreTraining partner for second GUS training centre launched in Long Island, USA in 2023. Provides training delivery for US market.
- Riggs DistlercoreTier 1 contractor responsible for installation of GUS systems at Providence, RI and Albany, NY for US wind farm projects Southfork, Revolution, and Sunrise.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Pict Offshore competitors and assessment
Company assessmentOthers
- BOW Terminal: UK-based offshore wind service and access solutions provider operating Crew Transfer Vessel services and turbine access infrastructure. Comparable ecosystem player serving the same offshore wind O&M customers, but as a service operator rather than an equipment OEM.
Broad incumbents
- Mitsubishi Heavy Industries (MHI): Japanese industrial conglomerate manufacturing offshore cranes, jack-up vessels, and wind turbine equipment. Overlaps as a supplier of heavy-lifting infrastructure for offshore wind, with substantially greater resources and global reach.
- Liebherr: Germany/Switzerland-based manufacturer of a wide range of cranes, including offshore pedestal and mobile harbour cranes that interface with offshore wind logistics. A potential competitor in the broader offshore lifting category, though not specialised in wind-turbine personnel transfer.
- NOV (National Oilwell Varco): US-based provider of equipment and components for the oil and gas and offshore energy industries, including offshore cranes and motion-compensation systems. Comparable technology base, but oriented toward oil & gas with growing offshore wind exposure.
- Cargotec (MacGregor): Finland-based marine and offshore load-handling conglomerate whose MacGregor division supplies offshore cranes, mooring systems, and load-handling solutions. Overlaps with Pict in providing offshore lifting equipment, but at significantly broader scale and portfolio scope.
- Palfinger: Austrian global leader in crane and lifting solutions with marine, offshore, and wind product lines. Comparable in offering lifting equipment to the offshore wind sector, though its portfolio spans a much wider set of applications than Pict's specialised focus.
Direct peers
- TTS Group / TTS-NMF: Norwegian supplier of marine and offshore handling equipment, including offshore cranes and lifting systems used on wind farm service vessels and platforms. Comparable as a supplier of offshore load-handling equipment with similar customer base among shipbuilders and wind farm operators.
- SMST (Special Marine Service & Technology): Dutch offshore equipment manufacturer producing motion-compensated gangways, cranes, and turbine access systems for the offshore wind sector. Direct competitor in heave-compensated personnel transfer — a near-substitute for Pict's GUS technology.
- Huisman: Dutch manufacturer of heavy-lift, offshore, and marine cranes, including heave-compensated systems. Closest direct competitor in the offshore wind lifting/transfer equipment category, supplying tower cranes, pedestal cranes, and motion-compensated systems to offshore wind developers.
- Kenz Figee: Dutch designer and manufacturer of offshore cranes and maritime lifting equipment with strong presence in offshore wind O&M. Directly comparable as a specialised provider of crane/hoist systems for offshore platforms, including motion-compensated offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Pict Offshore social profiles
Digital presencePict Offshore compliance and trust
Trust signalCompliance13 records
Pict Offshore financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pict Offshore leadership team
Management profileNumber of profiles
Pict Offshore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pict Offshore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pict Offshore
What does Pict Offshore do?
Pict Offshore develops, builds, sells, and supports the GUS and GUSx2 heave-compensated systems that transfer personnel and cargo between Crew Transfer Vessels and offshore wind turbine foundations and substations, replacing traditional boat landings and davit cranes. The offering is delivered as engineered equipment (CE-marked under the EU Machinery Directive) along with installation, commissioning, servicing, training, and design/engineering services to wind farm developers and operators.
Is Pict Offshore a public or private company?
Pict Offshore is a private company. It is classified as venture growth investor backed and is currently operating.
When was Pict Offshore founded?
Pict Offshore was founded in 2019. It employs 11 to 50 people.
Where is Pict Offshore based?
Pict Offshore is headquartered in Inverkeithing, United Kingdom, in the Europe region.
How does Pict Offshore make money?
Five revenue lines are on record. Equipment Sales are the primary driver. The others are installation and Commissioning Services, servicing and Maintenance, training Services and design and Engineering Services.
Who are Pict Offshore's main competitors?
BOW Terminal is listed as an others. Broad incumbents are Mitsubishi Heavy Industries (MHI), Liebherr, NOV (National Oilwell Varco), Cargotec (MacGregor) and Palfinger. Direct peers are TTS Group / TTS-NMF, SMST (Special Marine Service & Technology), Huisman and Kenz Figee.
Does Pict Offshore have an API?
No public API is recorded for Pict Offshore.
What industry is Pict Offshore in?
Pict Offshore's product category is Offshore Wind Access and Lifting Equipment. Its primary akta.pro industry code is IMAJALAD, Heavy Lifting & Material Handling Infrastructure (Goliath Cranes, Jib Cranes, Hoists), with a secondary code of EUAMAFAI, Marine & Offshore Wind BOP Construction (Foundations, Cables, Ports, Installation Support). Its NAICS code is 333923 and its SIC code is 3531.