DENN
DENN (Industrias Puigjaner S.A.) is a Spanish CNC metal forming machinery manufacturer founded in 1885, serving 500+ industrial customers across automotive, aerospace, and other verticals through direct sales and international channel partners.
- Company typePrivate
- Founded1885
- HeadquartersBarcelona, Spain
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What DENN does
DENN, operating through its legal entity Industrias Puigjaner S.A., is a Spanish industrial machinery manufacturer founded in 1885 and headquartered in Polinyà (Barcelona), Spain. The company designs, manufactures, and services CNC-controlled machines for rotational metal forming processes, with a core technology stack spanning metal spinning, flow forming, shear forming, rotary forging, trimming/beading/flanging, necking-in, and marking/profiling. Its current product lineup comprises approximately 11 distinct machine families (RL, RLE, TES, RB, RF, LW, NTR, NTR2, MPT, CTA, CTA2), all programmable through the proprietary DENN Cad-Cam graphical software, which the company cites as a key ease-of-use differentiator.
DENN monetizes through two channels: direct sale of capital equipment to industrial manufacturers, and a tiered services portfolio covering Operational, Digital, Intelligent, and High-Performance Service Solutions, plus R&D consulting. Pricing is quote-based and non-public, with multi-year service contracts and engineering-led solution selling. Go-to-market is sales-led and engineering-led: the company engages customers from initial technical analysis through production ramp-up, supported by an international partner network covering North America (Global Metal Spinning Solutions), Brazil (Tidao), India (Power Line), and France (Desbordes Repoussage, Steelé). End customers span nine verticals including automotive, aerospace, ventilation, pipe/oil & gas, kitchenware, lighting, chemical/medical, and industrial storage and material handling, with the company citing 500+ industrial manufacturer customers globally.
The company operates as a privately-held Spanish public limited company with 51-100 employees, no disclosed institutional investors, no parent company, and no public funding rounds. Its strategic posture emphasizes continuous product evolution (e.g., NTR2, CTA2 second-generation machines), expansion of recurring service revenue, and international trade show participation (Eurosatory, FEIMEC, SIMTOS, Global Industrie, WDS). It has joined Spain's Voluntary Agreements Programme for GHG Emissions Reduction, formalizing environmental commitments. Ownership and management succession details are not disclosed.
DENN firmographics
Firmographics- Name
- DENN
- Legal name
- Industrias Puigjaner S.A.
- Website
- https://denn.es
- Company type
- Private
- Founded year
- 1885
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- DENN (Industrias Puigjaner S.A.) is a Spanish CNC metal forming machinery manufacturer founded in 1885, serving 500+ industrial customers across automotive, aerospace, and other verticals through direct sales and international channel partners.
- Ownership category
- akta.pro rank
DENN industry classification
Industry- Product category
- Metal Forming Machinery
- NAICS
- Metalworking Machinery Manufacturing (3335), Rolling Mill and Other Metalworking Machinery Manufacturing (333519)
- SIC
- Metalworkg Machinery & Equipment (3540)
- akta.pro primary industry
- Metal Forming & Fabrication Machines (Presses, Bending, Shearing, Stamping) (IMAHADAC)
- akta.pro secondary industry
- CNC Machine Tools (Turning, Milling, Machining Centers) (IMAHADAA)
Keywords
Where DENN is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
DENN business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Metal Forming Machines: DENN designs, manufactures, and sells a range of metal forming machines including RL, RLE, TES, RB, RF, LW, NTR, NTR2, MPT, CTA, and CTA2 models. Revenue is generated through direct sales of equipment to industrial manufacturers worldwide.
- Operational Services: Technical operational support services for metal forming production, including maintenance, optimization, and process improvement.
- Digital Services: Digital support services including remote technical assistance and CAD-CAM software support.
- Intelligent Services: Advanced technical consulting and intelligent solutions for production optimization.
- High-Performance Service Solutions: Premium service packages for demanding applications and high-performance manufacturing requirements.
- R&D Consulting: Research and development partnership services, including innovation consulting and custom solution development for metal transformation challenges.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quotation-based pricing for machines and services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
DENN product offering
Product offeringCore offering
DENN designs, manufactures, and installs CNC-controlled metal forming machinery used in metal spinning, flow forming, shear forming, and rotary forging processes. The company supplies industrial manufacturers in automotive, aerospace, defense, energy, and other sectors with custom-engineered production equipment. The hardware offering is supplemented by proprietary DENN CAD-CAM software and full engineering services spanning R&D, prototyping, installation, training, and after-sales support.
Product overview
DENN (Industrias Puigjaner S.A.) is a manufacturer of metal forming machinery established in 1885, offering a comprehensive portfolio of CNC machines and related services. The product lineup includes 11 distinct machine models: RL and RLE (3-roller Flowforming machines), TES, RF, MPT, and multiple NTR and CTA variants for metal spinning and rotational forming operations. The LW series comprises vertical single-carriage CNC flow forming lathes specifically designed for cylindrical flow forming of cast wheel rims. All machines can be programmed using DENN Cad-Cam graphical programming software. The service portfolio includes four categories: Operational Services, Digital Services, Intelligent Services, and High-Performance Service Solutions, providing comprehensive support from initial technical analysis through production ramp-up and ongoing optimization. DENN also offers expertise in multiple metal forming technologies including metal spinning, flow forming, shear forming, trimming, beading, flanging, rotary forging, necking-in, and marking/profiling operations.
Differentiator
Problem solved
Functional benefit
Products and services
- DENN CNC Metal Spinning Machines CNC-controlled metal spinning lathes/machines used by industrial manufacturers to form rotationally symmetric components from sheet metal. Targeted at production plants serving automotive, aerospace, defense, and energy end markets.
- DENN CNC Flow Forming Machines CNC-controlled flow forming machines used by industrial manufacturers to produce seamless rotationally symmetric components by axial material flow. Targeted at automotive, aerospace, defense, and energy component producers.
- DENN CNC Shear Forming Machines CNC-controlled shear forming machines for precision thinning and shaping of preformed metal blanks. Used by industrial manufacturers producing rotationally symmetric components with tight tolerances.
- DENN Rotary Forging Machines CNC-controlled rotary forging machines used by industrial manufacturers for radial forging of rotationally symmetric components. Targeted at heavy-industry producers in automotive, aerospace, defense, and energy sectors.
- DENN CAD-CAM Software Proprietary DENN CAD-CAM software supporting process simulation, tooling design, and machine programming for DENN metal forming machinery. Used by DENN customers and engineering teams to program and optimize forming processes.
- R&D and Process Engineering Services Research, development, prototyping, and feasibility services for customer metal forming projects. Provided to industrial manufacturers evaluating new forming processes or alloys prior to capital equipment investment.
- Installation, Training, and After-Sales Service On-site installation supervision, operator training, and after-sales technical support for DENN metal forming machinery. Delivered to industrial manufacturers as part of the equipment purchase and through ongoing service agreements.
Companies that use DENN
Customer profileNamed customers6 records
Segments9 records
Ideal customer profiles1 record
DENN technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
DENN partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- Global Metal Spinning Solutions (DENN USA Metal Forming)coreNorth American strategic partner representing DENN products in the USA market. The partner describes DENN's machinery as having exceptional innovation, engineering depth, and forward-thinking design. Global Metal Spinning Solutions serves as DENN's official North American channel partner.
- Power LinecoreIndian partner distributing and supporting DENN metal forming machines in the Indian market. Customer testimonial indicates strong communication, responsiveness, and quality commitment.
- TidaocoreBrazilian partner representing DENN in the South American market. Tidao chose DENN based on the company's 140+ year market reputation and machine quality (robust and precise). Values the excellent after-sales service and efficient remote assistance.
- Desbordes RepoussagecoreFrench partner and customer relationship spanning nearly 50 years. Desbordes is fully satisfied with DENN's professionalism and responsiveness. Equipment quality and robustness have significantly improved their productivity and operational precision.
- SteelécoreFrench customer using NTR 100/30 metal spinning machine. Steelé values DENN's commitment at all levels including commercial service, spinning technical support, and management.
Scale indicators3 records
Recent moves5 records
Expansion highlights6 records
DENN competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
DENN social profiles
Digital presenceDENN financial estimates
Financial estimateRevenue estimate
Valuation estimate
DENN leadership team
Management profileNumber of profiles
DENN funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DENN M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DENN
What does DENN do?
DENN designs, manufactures, and installs CNC-controlled metal forming machinery used in metal spinning, flow forming, shear forming, and rotary forging processes. The company supplies industrial manufacturers in automotive, aerospace, defense, energy, and other sectors with custom-engineered production equipment. The hardware offering is supplemented by proprietary DENN CAD-CAM software and full engineering services spanning R&D, prototyping, installation, training, and after-sales support.
Is DENN a public or private company?
DENN is a private company. It is classified as family owned and is currently operating.
When was DENN founded?
DENN was founded in 1885. It employs 51 to 100 people.
Where is DENN based?
DENN is headquartered in Barcelona, Spain, in the Europe region.
How does DENN make money?
Six revenue lines are on record. Metal Forming Machines are the primary driver. The others are operational Services, digital Services, intelligent Services, high-Performance Service Solutions and R&D Consulting.
Does DENN have an API?
No public API is recorded for DENN.
What industry is DENN in?
DENN's product category is Metal Forming Machinery. Its primary akta.pro industry code is IMAHADAC, Metal Forming & Fabrication Machines (Presses, Bending, Shearing, Stamping), with a secondary code of IMAHADAA, CNC Machine Tools (Turning, Milling, Machining Centers). Its NAICS code is 3335 and its SIC code is 3540.