tagItron
tagItron GmbH is a German RFID and Auto-ID hardware and software manufacturer serving textile/laundry, fire & rescue, medical, and intralogistics customers with proprietary tags, readers, antennas, and vertical-specific software including MEDIcab, EasyTex, and 112id solutions.
- Company typePrivate
- Founded1992
- HeadquartersSalzkotten, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What tagItron does
tagItron GmbH is a German RFID and Auto-ID technology company headquartered in Salzkotten, Germany, manufacturing proprietary hardware and developing vertical-specific software for the digitization of physical processes. The company was founded in 1992 (firmographics lists 1989) by Karl Heinz Wendisch and operates a 2,000 m² Competence & Application Center where all hardware is produced CO2-neutrally in-house. Its core technology platform spans UHF and HF RFID readers (including the IPRO BlackBox series and I²Con23 embedded module), proprietary antennas (PanelPatch, SyNX/SinX), a broad tag/transponder portfolio (XtremePRO tire tags with millions deployed since 2010, the Visible textile series, SFMT floor mat transponders), and an ecosystem of application software (EIC RFID Gate, Universal Inventory, EasyTex, Florian 112ID, RETTpro integrations).
The company targets five primary verticals: textile/laundry management, fire and rescue (under the 112id brand), medical/healthcare, intralogistics, and C-parts management (electronic KanBan, where it claims the largest portfolio on the market at 22+ systems). TagItron serves enterprise and government customers—laundries, hospitals, fire departments, the Bundeswehr, and manufacturers—via consultative project-based sales conducted at its in-house demonstration center and at major European trade fairs (LogiMAT, RETTmobil, FLORIAN, 112 RESCUE, MAWI Forum). The GTM is supplemented by a Fachhändler (specialist dealer) network, a roadshow program (Möglichmacher Tour), and partnerships with software vendors (SEMAsystems, TeDaLoS, meetB) and hardware providers (Zebra, Chainway, OSW).
Revenue is generated through a mix of hardware sales, software licensing, complete system solutions, and process-digitization services, with flexible commercial models including outright purchase, monthly subscription, and rental/lease (e.g., for MEDIcab). Pricing is not publicly disclosed. The company is privately held, founder-influenced, with Jan Wendisch as CEO and has received no external funding rounds; it appears to be a stable, profitable German Mittelstand business with 11-50 employees and ISO 9001, CrefoZert, and LEX certifications supporting its positioning in regulated and public-sector procurement.
tagItron firmographics
Firmographics- Name
- tagItron
- Legal name
- tagItron® GmbH
- Website
- https://tagitron.de
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- tagItron GmbH is a German RFID and Auto-ID hardware and software manufacturer serving textile/laundry, fire & rescue, medical, and intralogistics customers with proprietary tags, readers, antennas, and vertical-specific software including MEDIcab, EasyTex, and 112id solutions.
- Ownership category
- akta.pro rank
tagItron industry classification
Industry- Product category
- RFID and Auto-ID Hardware & Systems
- NAICS
- Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Electronic and Precision Equipment Repair and Maintenance (811210)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823), Services-Computer Programming Services (7371), Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Reusable Tote/Crate Tracking & Store/DC Circulation Management (TLAEAMAC)
- akta.pro secondary industries
- Asset & Maintenance Management (EAM/CMMS) Platforms (HDAEAEAM), Managed File Transfer (MFT) & B2B/EDI Integration (HDAEACAG)
Keywords
Where tagItron is headquartered
LocationHeadquarters
- HQ city
- Salzkotten
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
tagItron business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- RFID Hardware Sales: Sale of proprietary RFID hardware including readers, antennas, and tags/transponders developed and manufactured in-house in Salzkotten, Germany. Hardware is sold as part of complete system solutions or as standalone components.
- Auto-ID Systems & Software Licensing: Sale and licensing of proprietary software platforms including EIC RFID Gate, Universal Inventory, EasyTex, Florian 112ID, and RETTpro. Software can be sold as perpetual licenses or potentially as subscription-based offerings.
- Complete System Solutions (Hardware + Software + Services): Full-system provision of RFID/Auto-ID solutions tailored to customer requirements, including consulting, feasibility studies, system design, installation, and after-sales support. Offered with flexible commercial models including monthly subscription, rental/lease, or outright purchase.
- Process Digitization Consulting & Project Services: Advisory and project implementation services covering process analysis, optimization, transponder/antenna/hardware development based on simulations, and system integration. Services are provided alongside product sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Purchase / One-time license |
| Subscription | Monthly | Monthly Subscription |
| Subscription | Monthly | Rental / Leasing |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels9 records
tagItron product offering
Product offeringCore offering
tagItron GmbH develops and manufactures RFID and Auto-ID hardware (readers, antennas, tags/transponders) at its Salzkotten, Germany facility and supplies it together with proprietary software (EIC RFID Gate, EasyTex, Universal Inventory, Florian 112ID, RETTpro) as complete process-digitization systems to enterprise and government customers. Its portfolio is organized into vertical solution lines — textileID (laundries), 112id (fire/rescue), healthcareID (medical), kanbanID (C-parts/intralogistics) — and includes custom development, feasibility studies and integration with ERP systems.
Product overview
tagItron GmbH is a German manufacturer and system integrator specializing in Auto-ID and RFID technology, offering a broad portfolio of hardware products (RFID readers, antennas, tags/transponders), software solutions (EIC-RFID Gate, EIC-Master, Universal Inventory, EasyTex, Florian 112id), and complete application systems (Auto-ID Systems, MEDIcab, MEDIban, MEDIbin, KanBan systems, 1 Second Rescue Scan). The portfolio is organized across vertical market solutions for textile management, laundry, KanBan/logistics, fire & rescue, medical/healthcare, and research, all supported by a 2000m² in-house Competence & Application Center in Salzkotten, Germany. Key named products include the I²Con23 embedded reader module, XtremePRO tire tag, Visible RFID transponder series (3015, 5815, Griddag, Dual Visible), SFMT floor mat transponder, SinX antenna technology, flapID digital label, swingID fill sensor, sepID antenna, AD weighing systems (AD1/AD2/AD3), KanBan Light Box, Mobile Gate, MiniVentury, MEDIcab dispensing cabinet, MEDIban medical KanBan, EasyTex laundry software, and the Florian 112id rescue services software platform.
Differentiator
Problem solved
Functional benefit
Brands
- MEDIcab: Automated dispensing system for medical products, medications, personal protective equipment and clothing.
- EasyTex
- MEDIban
- MEDIbin
- 1sec Rescue Scan
- I²Con23
- XtremePRO
- Visible Tags
- flapID
- swingID
- sepID
- I/O-ID
- EIC - RFID Gate
- 112ID
- IPRO
- OM1
Products and services
- RFID-Reader / IPRO BlackBox Series
Quantifiable outcome
- Product losses reduced by 70% or more in textile/laundry applications
- +5 more outcomes
Companies that use tagItron
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
tagItron technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature14 records
tagItron partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, major and minor.
- TeDaLoS GmbHcoreTeDaLoS GmbH (Austria) complements tagItron's solutions with cloud-based business logic for eKanBan systems. This integration enables companies to start faster with electronic KANBAN and prepares them for future sensor and IoT solutions for material flow tracking. The partnership expands tagItron's eKanBan portfolio into 'State of the Art' C-parts management with IoT cloud connectivity.
- SEMAsystems GmbHcoreCollaboration at the BwZKrhs. Koblenz QM Symposium on process control in rescue services. SEMAsystems provides the RETTpro rescue service software platform, which integrates with tagItron's RFID hardware for vehicle checks (1 Second Rescue Scan) and equipment management. The combined solution demonstrates the functional, qualitative, and safe rescue service of the future.
- meetB Gesellschaft für Medizintechnik mbHmajormeetB supplies medical products with digital labeling to complement tagItron's MEDIcab, MEDIban, and MEDIbin systems. Together with SEMAsystems (RETTpro), tagItron, and meetB form the complete 'ALL IN [DIGITAL]' package for medical and rescue service logistics, available as a complete solution from a single source.
- BTL Brandschutztechnik LeipzigmajorBTL Brandschutztechnik Leipzig is a key channel partner hosting tagItron/112id at multiple trade fairs including RETTmobil, 112 RESCUE, and FLORIAN. BTL represents the fire protection products channel and provides customer access for tagItron's digital solutions in the fire brigade segment. The partnership includes co-hosted roadshow events and joint exhibition presence.
- Zebra TechnologiesmajorZebra Technologies supplies mobile computing, barcode scanning, and RFID hardware used in tagItron's solutions (Mobile Gate, Miniventury, AD1-AD3 scanners). Mentioned as a key hardware supplier in the 'Möglichmacher' roadshow and at the DigitalX 2024 event.
- KaWe Engineering / rfidstore24minorKaWe Engineering and rfidstore24 operate as a 'One-Stop-Shop' for IT hardware and Auto-ID infrastructure complementary to tagItron's core solutions. They provide printers, PCs, routers, barcode scanners, 5G technology, and AI solutions. The partnership positions tagItron as a 'Systemhaus 4.0' offering integrated IT/RFID solutions from a single source.
- PIEL (MAWI Forum)majorPIEL (MAWI Forum) collaborates with tagItron at the annual MAWI Forum event where new product world premieres are presented. PIEL represents technical wholesale in the C-parts management space, enabling tagItron to reach manufacturing and logistics decision-makers at this premier industry forum.
- Ohrdrufer Schlauchweberei Eschbach GmbH (OSW)minorOSW supplies RFID-enabled fire hoses under the 'Smart Protect', 'Smart Fit', and iron-on RFID label product lines, integrated into the 112id ecosystem. The partnership enables tagItron to offer complete hose digitization solutions with search, tracking, and maintenance documentation capabilities.
- heder:LAB (StartUpLand Silicon Salzkotten)minorheder:LAB is a startup hub founded in 2019 in Salzkotten that accompanies startups in realizing their innovations. TagItron is a sponsoring member (Fördermitglied) and partner, contributing its RFID expertise to support startup development in the digitization space. The partnership positions tagItron as a mentor and technology partner in the local innovation ecosystem.
- BVMW e.V. (Bundesverband mittelständische Wirtschaft)minorTagItron is a long-standing member of BVMW and participates in BVMW events such as 'Meeting Mittelstand' hosted at tagItron's facilities. BVMW provides networking access to the Mittelstand (SME) community and generates qualified leads through events and peer referrals.
- Innovationsflughafen PaderbornminorPartnership with the Innovation Airport Paderborn, involving site visits, speed labs, and discussions on digitization in logistics. TagItron demonstrates its technologies at the airport's innovation hub, exploring applications in airport logistics and operations.
- Deutsche Telekom (via BVMW event)minorTagItron participated in a BVMW event together with Deutsche Telekom, exploring joint digitization topics for Mittelstand companies. The relationship provides access to Deutsche Telekom's enterprise customer base for potential RFID/Auto-ID solutions.
- Markus Haas (Sonderfahrzeuge Vermietung)minorMarkus Haas provides special/rescue vehicles for demonstration purposes at rescue service events (e.g., ITW and RTW of Feuerwehr Offenbach at BwZKrhs. Koblenz), enabling live demonstrations of tagItron's 1 Second Rescue Scan technology.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
tagItron competitors and assessment
Company assessmentBroad incumbents
- Impinj: Leading RAIN RFID reader and chip provider (endpoint ICs, fixed and handheld readers, gateways). Comparable in RFID hardware category; tagItron uses Impinj chips in its Visible textile transponders, indicating overlap on the underlying technology stack.
- Pepperl+Fuchs: German industrial RFID and sensor manufacturer with broad product portfolio in factory automation and intralogistics. Overlaps with tagItron on industrial RFID readers/antennas used in manufacturing and logistics environments, though much larger in scale.
- Balluff: German sensor and industrial RFID manufacturer serving factory automation. Comparable to tagItron on industrial RFID hardware and identification, though broader portfolio across IO-Link sensors, vision, and networking.
- HID Global: Large, established provider of RFID identification products and solutions spanning physical access, asset tracking, and industrial applications. Overlaps with tagItron across RFID reader and tag portfolios, but operates at significantly larger scale across many more verticals.
- Alien Technology: US-based RFID hardware and tag manufacturer providing readers, antennas, and inlays for retail, logistics, and industrial applications. Comparable to tagItron in core RFID reader/tag category, with a more horizontal market focus.
- Avery Dennison: Major global manufacturer of RFID inlays and tags with broad market presence across retail, apparel, and supply chain. Comparable to tagItron in RFID tag manufacturing, though operating at significantly larger scale across apparel/retail verticals.
- Nedap: Dutch technology company providing RFID-based inventory management solutions primarily for retail and livestock. Overlaps with tagItron in RFID-based inventory tracking use cases but addresses different end markets at larger scale.
Direct peers
- Deister Electronic GmbH: German RFID and identification solutions provider serving laundry/textile care, industrial, and security markets. Directly comparable to tagItron in laundry/textile RFID (Datamars-like focus area) and German Mittelstand positioning with similar size and vertical specialization.
- Datamars: Global provider of RFID-based identification and tracking solutions for textile/laundry, livestock, and companion animals. Directly comparable to tagItron's textileID/laundry vertical through similar washable RFID transponder products and laundry management software.
- FEIG Electronic GmbH: Germany-based RFID hardware manufacturer of UHF/HF readers, antennas, and identification solutions serving industrial, logistics, and retail applications. Closely comparable to tagItron in product category (RFID readers/antennas), geography, and target verticals including industrial intralogistics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
tagItron social profiles
Digital presencetagItron compliance and trust
Trust signalCompliance3 records
tagItron financial estimates
Financial estimateRevenue estimate
Valuation estimate
tagItron leadership team
Management profileNumber of profiles
Profiles4 records
tagItron subsidiaries and ownership
Company hierarchySubsidiaries1 record
tagItron funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
tagItron M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about tagItron
What does tagItron do?
tagItron GmbH develops and manufactures RFID and Auto-ID hardware (readers, antennas, tags/transponders) at its Salzkotten, Germany facility and supplies it together with proprietary software (EIC RFID Gate, EasyTex, Universal Inventory, Florian 112ID, RETTpro) as complete process-digitization systems to enterprise and government customers. Its portfolio is organized into vertical solution lines — textileID (laundries), 112id (fire/rescue), healthcareID (medical), kanbanID (C-parts/intralogistics) — and includes custom development, feasibility studies and integration with ERP systems.
Is tagItron a public or private company?
tagItron is a private company. It is classified as family owned and is currently operating.
When was tagItron founded?
tagItron was founded in 1992. It employs 11 to 50 people.
Where is tagItron based?
tagItron is headquartered in Salzkotten, Germany, in the Europe region.
How does tagItron make money?
Four revenue lines are on record. RFID Hardware Sales are the primary driver. The others are auto-ID Systems & Software Licensing, complete System Solutions (Hardware + Software + Services) and process Digitization Consulting & Project Services.
Who are tagItron's main competitors?
Broad incumbents on record are Impinj, Pepperl+Fuchs, Balluff, HID Global, Alien Technology, Avery Dennison and Nedap. Direct peers are Deister Electronic GmbH, Datamars and FEIG Electronic GmbH.
Does tagItron have an API?
No public API is recorded for tagItron.
What industry is tagItron in?
tagItron's product category is RFID and Auto-ID Hardware & Systems. Its primary akta.pro industry code is TLAEAMAC, Reusable Tote/Crate Tracking & Store/DC Circulation Management, with a secondary code of HDAEAEAM, Asset & Maintenance Management (EAM/CMMS) Platforms. Its NAICS code is 33451 and its SIC code is 3823.