Eko Market

What Eko Market does

Eko Market (Еко Маркет) is a Bulgarian privately held wholesale e-commerce and logistics company founded in 2017 and headquartered in Veliko Tarnovo, Bulgaria. The firm operates two integrated business lines: (1) Warehouse Services (Складово Обслужване), which provides loading, unloading, ambient and temperature-controlled storage, and shipment handling out of a logistics center brought into operation in 2021; and (2) Delivery System (Доставка), an online wholesale catalog and ordering platform that distributes Bulgarian consumer goods to registered business customers across Europe. The platform's underlying technology is a web-based multilingual storefront (Bulgarian, English, Russian, German, Turkish, and Greek) with registration-gated pricing, an online catalog of 10,000+ product types, and basic order-management workflow integrated with internal warehousing and groupage dispatch.

The company's go-to-market is direct-to-business wholesale: prospective buyers must register and verify business type (retail store owner, restaurant/hospitality owner, or wholesaler) before they can view pricing or place orders. Revenue is generated via transaction-based wholesale product sales and managed warehousing/logistics services for third parties; pricing is not publicly disclosed. Customer segments are explicitly SMB and vertical-oriented — Bulgarian-diaspora and ethnic food retailers, restaurants, and wholesale traders sourcing Bulgarian SKUs for resale in their domestic European markets — with featured suppliers including EKO MES, BELLA, Den i Nosht, Lakrima, Bobi Gorna Oryahovitsa, and Tanaka. Distribution is wholly direct via the company's own e-commerce storefront (bul-market.eu) and its own logistics infrastructure; there is no disclosed parent entity, no external funding history, no M&A activity, and a headcount range of 11–50 employees.

Name

Eko Market

Legal name

Еко Маркет

Website

https://bul-market.eu

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Eko Market is a Bulgarian privately held wholesale e-commerce and logistics operator that runs an online catalog of 10,000+ Bulgarian consumer goods and an integrated warehousing/delivery service, serving registered SMB buyers (retailers, restaurants, wholesalers) across Europe from its Veliko Tarnovo logistics center.

Ownership category

akta.pro rank

Product category

Wholesale Distribution and Logistics Services

NAICS

Merchant Wholesalers, Nondurable Goods (424)

SIC

Wholesale-Groceries & Related Products (5140), Wholesale-Miscellaneous Nondurable Goods (5190)

akta.pro primary industry

Wholesale Dropship & Bulk Import/Export Sourcing Marketplaces (CRAFAHAO)

akta.pro secondary industries

Wholesale/B2B Generalist Marketplaces (CRAFAAAF), Grocery & Supermarket (Ambient/Dry) Wholesale Distribution (CRAOAAAB)

Keywords

• Wholesale distribution
• Warehouse services
• Online ordering platform
• Bulgarian goods
• European delivery

Headquarters

HQ city

Tarnovo

HQ country

Bulgaria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Product Sales: Eko Market operates as a wholesale distributor, selling Bulgarian goods to registered business customers across Europe through their online platform. Customers place orders via the catalog and receive deliveries.
2. Warehousing and Logistics Services: Provides складово обслужване (warehouse services) including storage, handling, temperature-controlled storage, and fulfillment for Bulgarian goods destined for European markets.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Eko Market operates a B2B online wholesale ordering platform for Bulgarian consumer goods, featuring a catalog of over 10,000 product types from multiple Bulgarian suppliers. The company also provides integrated warehousing services (including temperature-controlled storage) and groupage/delivery logistics to ship Bulgarian goods to registered business customers across Europe.

Product overview

Eko Market is a Bulgarian wholesale online ordering platform that operates two main service lines: (1) Warehouse Services (Складово Обслужване) providing loading, unloading, storage under normal and temperature-controlled conditions, and shipping; and (2) Delivery System (Доставка) enabling online ordering and delivery of Bulgarian goods across Europe. The platform features an online catalog with over 10,000 types of goods from various Bulgarian suppliers including ЕКО МЕС, BELLA, Ден и нощ, Лакрима, Боби, and Танака.

Differentiator

Problem solved

Functional benefit

Products and services

• Eko Market Warehouse Services (Складово Обслужване) Warehousing services including loading and unloading, storage under normal and temperature-controlled conditions, and shipment/expediting of goods. Operated from the company's logistics center in Veliko Tarnovo and available to businesses handling Bulgarian goods.
• Eko Market Delivery / Online Wholesale Ordering Platform (Доставка) Online wholesale ordering platform with an integrated catalog of 10,000+ Bulgarian product types. Registered business customers (store owners, restaurant owners, wholesalers) place orders through the multilingual catalog and receive consolidated (groupage) deliveries of Bulgarian goods throughout Europe.

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Own Brands / Featured BrandsminorOthersThe company features product catalogs from several Bulgarian brands on its platform, including EKO MES, BELLA, Den i Nosht, Lakrima, Bobi Gorna Oryahovitsa, and Tanaka. These are suppliers whose products are distributed through the platform's catalog and logistics infrastructure.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Faire: Faire operates a global B2B wholesale marketplace connecting independent retailers with brands, very similar to Eko Market's online-catalog-plus-logistics marketplace model but at much larger scale.
• Ankorstore: Ankorstore is a European B2B marketplace focused on independent retailers, directly comparable to Eko Market's wholesale e-commerce model and SMB buyer base across Europe.
• Tundra: Tundra runs a zero-fee B2B wholesale marketplace connecting buyers and suppliers, sharing Eko Market's online catalog/transaction model and SMB/wholesale buyer focus.
• Abasto: Abasto is a B2B marketplace specialized in Hispanic/ethnic groceries for independent retailers in the US — a strong analog to Eko Market's Bulgarian-ethnic-grocery marketplace positioning.

Broad incumbents

• Bunzl: Bunzl is a global distribution and warehousing group; comparable in the warehousing-plus-distribution service line that complements Eko Market's logistics offering.
• Metro AG: Metro AG is one of the largest global wholesale/cash-and-carry operators; while much broader, its HoReCa and trader customers overlap materially with Eko Market's SMB buyers.
• Sysco: Sysco is the largest US broadline foodservice distributor; comparable as a large-scale food wholesaler with warehousing and delivery infrastructure serving restaurant/retail customers.
• Bidcorp: Bidcorp is an international foodservice distribution group operating across multiple geographies, with a comparable model of localized distribution serving restaurants and retailers.
• Eurocash: Eurocash is a major wholesale distributor in Central/Eastern Europe, comparable as an incumbent regional wholesaler serving independent retailers — the same buyer segment Eko Market targets.

Regional players

• Kaufland Wholesale: Kaufland is a major European hypermarket/wholesale-discount chain; overlapping with Eko Market's customer base of independent retailers and its pan-European food distribution footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ekobg.eu
• LinkedInlinkedin.com/company/bul-market

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eko Market