Australian Sonographer Accreditation Registry

What Australian Sonographer Accreditation Registry does

The Australian Sonographer Accreditation Registry (ASAR) is the designated national accreditation body for medical sonographers in Australia, operating as a private company limited by guarantee under ABN 94 084 400 546 and headquartered at Wayville SA 5034. It maintains the official Register of Accredited Medical Sonographers and Accredited Student Sonographers, accredits sonography education programs, sets and monitors Continuing Professional Development (CPD) requirements, and provides registration data to Medicare Australia for provider number verification. The organization is ISO 9001 certified and operates a 2025 Strategic Plan promoting high standards of medical sonography nationally.

ASAR's product surface is delivered through a single web-based platform, hosted on Membes AMS association management software, comprising the core registry, a Course Accreditation Program, an ASAR CPD Program, a public "Find a Sonographer" verification directory, a Member Portal for profile and CPD management, and Return to Clinical Practice Programs for re-entering practitioners. As of 1 July 2026, the registry listed 8,532 Accredited Medical Sonographers with average tenure of 13.2 years.

The business model is funded almost entirely by member-paid revenue: recurring annual registration fees from Accredited Medical Sonographers and Student Sonographers (subscription model) supplemented by one-time, non-refundable application fees for new registrants. Course accreditation fees likely contribute a secondary revenue stream from universities. ASAR is not-for-profit, has no external parent or venture capital backing, and is governed by a Board elected from its AMS membership plus up to three appointed independent Directors, following a 2012 governance restructure. The organization operates exclusively within Australia and has no disclosed geographic expansion plans.

Name

Australian Sonographer Accreditation Registry

Legal name

Australian Sonographer Accreditation Registry

Website

https://asar.com.au

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

ASAR is Australia's designated national accreditation body for medical sonographers, maintaining the official registry of Accredited Medical and Student Sonographers, accrediting education programs, and providing verification data to Medicare Australia for provider status. It is a not-for-profit, ISO 9001 certified company limited by guarantee.

Ownership category

akta.pro rank

Product category

Professional Healthcare Accreditation Services

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDADACAF

Continuing Education (CE/CPD) & Provider Accreditation Bodies

Education/Education Administration, Accreditation & Policy/Accreditation Bodies (Institutional & Programmatic)

SECONDARYEDAAANAI

Healthcare & Clinical Professional Certifications

Education/Adult & Continuing Education/Professional Certification Programs

SECONDARYBPAIAOAC

Standards, Metrology & Accreditation Bodies

Business & Public Services/Public Sector & Government Administration/Regulatory Agencies & Licensing (Cross-sector)

SECONDARYEDANAIAB

Nursing & Allied Health Certification Prep (CNA, EMT/Paramedic, Radiology, Sonography, PT/OT)

Education/Tutoring & Test Preparation/Professional Certification & Licensure Exam Prep

Keywords

• Sonographer accreditation
• Professional registration
• Medical ultrasound certification
• Continuing professional development
• Healthcare workforce registry

Headquarters

HQ city

Adelaide

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Others

Revenue model

1. Sonographer Registration Fees: Annual fees charged to Accredited Medical Sonographers and Accredited Student Sonographers for maintaining their registration on the ASAR Registry. Fees support registry maintenance, CPD monitoring, and accreditation services.
2. Application Fees: Application fees apply to all registrants for initial applications. These fees are non-refundable and must be paid alongside supporting documentation.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

ASAR is Australia's official national accreditation registry for medical sonographers. It maintains the Register of Accredited Medical Sonographers and Student Sonographers, accredits sonography education programs against national standards, and operates a Continuing Professional Development (CPD) program to ensure ongoing competency. The organization provides public verification of sonographer credentials and shares registration data with Medicare Australia.

Product overview

ASAR operates as a single-platform accreditation and registry service for the Australian sonography profession. The core offering is the ASAR Registry, which maintains the official register of Accredited Medical Sonographers and Accredited Student Sonographers. This is supported by the Course Accreditation Program for validating educational institutions, and the ASAR CPD Program for ongoing professional development compliance. Additional modules include the public Find A Sonographer search tool, a Member Portal for individual profile and CPD management, and Return to Clinical Practice Programs. The registry provides registration information to Medicare Australia and enables public verification of sonographer credentials. All services are delivered through an online platform powered by Membes AMS association management software.

Differentiator

Problem solved

Functional benefit

Products and services

• ASAR Registry The official national register of Accredited Medical Sonographers and Accredited Student Sonographers in Australia. Provides public access to verify registration status, credentials, and specialty areas of qualified sonographers and shares registration data with Medicare Australia.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Australasian Sonographer Society (ASA)coreStrategic or Co-development Partner · 1 January 2025ASAR collaborates with ASA on professional advancement of sonography. Two ASAR Board Directors were honored at the 2025 ASA Conference. A historic meeting between ASAR and ASA was held marking a milestone for the sonography profession. The organizations work together on shared objectives including CPD programs and professional standards.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Australian Health Practitioner Regulation Agency (AHPRA): AHPRA is the overarching Australian health practitioner regulator supporting 16 National Boards (including the Medical Radiation Practice Board). It performs a broader version of ASAR's verification and registration function across all regulated Australian health professions.
• Health and Care Professions Council (HCPC): HCPC is the UK statutory regulator for 15 health and care professions, maintaining a public register that verifies practitioner credentials - functionally analogous to ASAR but operating at broader scope and statutory level.
• Medical Radiation Practice Board of Australia: Operating under AHPRA, this National Board registers medical radiation practitioners in Australia and is the closest direct regulatory comparator inside Australia to ASAR's national-registry role, although it covers radiographers rather than sonographers specifically.

Direct peers

• Australian Orthoptic Board: The Australian Orthoptic Board is a small Australian allied-health accreditation body that accredits orthoptic education programs and maintains a national credentialed-practitioner registry - a small-scale, structurally identical peer to ASAR for a different allied-health discipline.
• Sonography Canada: Sonography Canada is the national credentialing and professional association for Canadian sonographers, accrediting education programs and maintaining a credentialed-sonographer registry - a direct functional peer performing the same registry/accreditation role as ASAR.
• American Registry for Diagnostic Medical Sonography (ARDMS): ARDMS is the dominant US credentialing body for diagnostic medical sonographers, administering sonography credentialing exams and maintaining a public verification registry - the closest functional analogue to ASAR in a major English-speaking market.
• Society and College of Radiographers (SCoR): SCoR is the UK professional body that accredits sonography and radiography education programs and supports sonographer credentialing in the National Health Service - operating the same education accreditation + professional registry function as ASAR.

Emerging players

• Cardiac Society of Australia and New Zealand (CSANZ): CSANZ accredits training in cardiology including cardiac sonography (echocardiography) credentials, overlapping with ASAR's cardiac ultrasound accreditation scope and representing an adjacent credentialing authority within the same imaging profession.

Regional players

• New Zealand Medical Radiation Technologists Board (MRTB): MRTB registers medical radiation technologists in New Zealand under the Health Practitioners Competence Assurance Act, operating a national health-professional registry in Australia's nearest counterpart jurisdiction and explicitly linked from ASAR's resources.

Others

• Australasian Sonographer Association (ASA): ASA is ASAR's strategic partner and the peak professional body for sonographers in Australasia, focusing on advocacy, education, and events rather than accreditation - complementing ASAR's regulatory function and a frequent co-marketing channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/aus-sonographer-accreditation-registry

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Australian Sonographer Accreditation Registry