Association of construction

What Association of construction does

vero – Verband der Bau- und Rohstoffindustrie e.V. is a registered German trade association (eingetragener Verein) representing the construction materials and raw materials industry across eight federal states: Schleswig-Holstein, Hamburg, Bremen, Niedersachsen, Nordrhein-Westfalen, Hessen, Rheinland-Pfalz, and Saarland. The association's approximately 700 member companies and societies collectively operate more than 1,000 extraction and production sites, and 16 industry associations are co-located with vero at the Haus der Baustoffindustrie in Duisburg. Leadership comprises Hauptgeschäftsführer Raimo Benger and a board chaired by Christian Strunk with deputies Thilo Matthias Juchem and Robert Lindemann-Berk.

The association's core product is the Digitale Einbaukarte, a GIS-based digital installation and compliance map for operators of extractive waste landfills, built on WhereGroup mapping technology. Beyond this digital offering, vero's primary outputs are regulatory positioning instruments: legal opinions (such as the joint BVMB opinion on excavated asphalt classification), the annual Rohstoffmonitoring report, advocacy in state-level planning rulings (including the OVG NRW Regionalplan Ruhr case), and convening events such as the Bau- und Rohstofftag conference. Its activities span political advocacy, compliance tooling, and industry data aggregation.

vero's business model is membership-funded: it generates revenue from recurring dues paid by member companies and sub-associations, with no external equity funding or commercial product revenue disclosed. The organisation operates with 11–50 employees from its Duisburg headquarters and was recognised with the 2019 German Economic Film Award (Deutscher Wirtschaftsfilmpreis) for its communications work. Distribution is direct to member companies across the covered states, with no reseller or channel structure; monetisation of the Digitale Einbaukarte is presently bundled into membership rather than priced as a standalone subscription.

Name

Association of construction

Legal name

vero – Verband der Bau- und Rohstoffindustrie e.V.

Website

https://vero-baustoffe.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

vero – Verband der Bau- und Rohstoffindustrie e.V. is a German trade association representing approximately 700 construction materials and raw materials companies across eight federal states, delivering regulatory advocacy, compliance tooling, and industry convening from its Duisburg headquarters.

Ownership category

akta.pro rank

Headquarters

HQ city

Duisburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Membership Dues: vero is a membership-based trade association. Companies join as members and pay dues in exchange for representation, consulting, gremien participation, and access to the Haus der Baustoffindustrie shared services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

vero is a membership-based trade association (eingetragener Verein) representing approximately 700 companies and societies in the construction materials and raw materials industry across eight German states (Schleswig-Holstein, Hamburg, Bremen, Niedersachsen, Nordrhein-Westfalen, Hessen, Rheinland-Pfalz, Saarland). It delivers political representation, technical consulting, standards representation, legal advice, training, and networking through gremien and fachgruppen, and operates the 'Digitale Einbaukarte' digital compliance tool for mineral replacement building materials under the EBV.

Product overview

The organization offers professional industry representation and advocacy services for the construction and raw materials industry (Bau- und Rohstoffindustrie), along with member services including a digital compliance tool. The primary digital product is the 'Digitale Einbaukarte' (Digital Installation Map), a web-based GIS application for North Rhine-Westphalia that helps companies determine permissible installation of mineral replacement building materials under the Ersatzbaustoffverordnung (EBV). This tool works alongside the organization's core services of policy advocacy, technical consulting, and member support in areas such as raw material security, environmental protection, technology standardization, and education.

Differentiator

Problem solved

Functional benefit

Products and services

• vero Membership Services (Political Representation, Technical Consulting, Networking) A membership program for construction materials and raw materials companies (~700 members), providing political representation and lobbying, technical consulting, gremien and fachgruppen participation, labor/social/tariff legal advice, environmental and nature conservation guidance, public relations, training, and access to the Haus der Baustoffindustrie shared services in Duisburg.
• Digitale Einbaukarte (Digital Installation Map for Mineral Replacement Building Materials) A web-based GIS application at scale 1:50,000 covering North Rhine-Westphalia, allowing member companies, competent authorities, road construction administrations, and building authorities to query allowable installation of mineral replacement building materials under the Ersatzbaustoffverordnung (EBV) by mapping construction type, water protection zones, groundwater-free seepage distance, and soil type of the groundwater cover layer.

Quantifiable outcome

• 94% reuse rate for mineral construction waste in NRW (40 million tonnes per year)
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• RWI – Leibniz-Institut für Wirtschaftsforschung (RWI – Leibniz Institute for Economic Research)coreStrategic or Co-development Partner · 2 April 2026The RWI published the first monitoring report of the 'Rohstoffmonitoring' (Raw Materials Monitoring) study series on behalf of the Ministry for Economic Affairs, Industry, Climate Protection and Energy of North Rhine-Westphalia (MWIKE NRW). The study provides projections on raw materials supply and demand in NRW.
• Unternehmerverbände Niedersachsen e.V. (UVN)coreStrategic or Co-development Partner · 10 October 2025vero and UVN jointly organized the 'Bau- und Rohstofftag 2025' (Construction and Raw Materials Day 2025) in Hannover, bringing together over 100 participants from politics, business, administration, and trade unions. The event focused on infrastructure, raw material security, and circular economy.
• Fachverband Fernmeldebau (FFB)minorChannel Partner/ Reseller/ Distributor · 27 August 2025The FFB (Telecommunications Construction Association) joined vero as a member as of August 27, 2025, becoming part of the joint office community at the Haus der Baustoffindustrie in Duisburg. This strengthens the association network between the construction and raw materials industry and telecommunications infrastructure development.
• NABU NRW (Nature And Biodiversity Conservation Union North Rhine-Westphalia)coreStrategic or Co-development Partner · 5 June 2025NABU NRW, seven Rhineland biological stations, and vero jointly updated and published the brochure 'Measures to Support Excavation Amphibians in Raw Materials Extraction in NRW'. This is part of an ongoing cooperation since 2017 to protect amphibian species in active extraction sites.
• Bundesvereinigung Mittelständischer Bauunternehmen e.V. (BVMB)coreStrategic or Co-development Partner · 12 March 2025BVMB and vero jointly commissioned a legal opinion on the classification of excavated asphalt as a 'by-product' rather than waste. This joint advocacy effort aims to facilitate greater recycling of construction materials and reduce regulatory barriers.
• NABU Saarland, BUND Saarland, and Saarland Ministry for the EnvironmentcoreStrategic or Co-development Partner · 7 March 2025The Saarland Ministry for the Environment, vero, NABU Saarland, and BUND Saarland jointly published the brochure 'Measures to Support Excavation Amphibians in Raw Materials Extraction in Saarland'. This cross-sector collaboration demonstrates how raw materials extraction and nature conservation can coexist.
• Wuppertal Institut für Klima, Umwelt, Energie gGmbHcoreStrategic or Co-development Partner · 14 February 2025vero co-hosted the conference 'Circular Economy – Strengthening the Mineral Circular Economy in the Construction Sector' with the Wuppertal Institut and NABU NRW in Düsseldorf. The Wuppertal Institut is a leading research institute for sustainability and transformation studies.
• Haus der Baustoffindustrie (House of Construction Materials Industry)coreOthersvero operates within the Haus der Baustoffindustrie in Duisburg, which houses 16 state, federal, and partner associations from the gravel, sand, natural stone, asphalt, ready-mixed concrete, recycling, and other raw materials sectors. This joint arrangement creates synergies in representation, cost efficiency, and resource sharing.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bundesverband der Deutschen Ziegelindustrie e.V. Federal-level trade association for the German brick industry, representing a downstream user of mineral raw materials that vero's members produce. Comparable as a German trade association performing political representation, technical consulting, and standards work, but specialized to a single product category.
• Bundesverband der Deutschen Kalkindustrie e.V. Federal-level trade association for the German lime industry, whose members produce limestone-based products that overlap with vero's raw materials member base. Comparable as a German trade association serving overlapping segments with similar advocacy and consulting functions.
• BVMB – Bundesvereinigung Mittelständischer Bauunternehmen e.V. Federal association of medium-sized German construction companies that partners with vero on joint legal opinions, including the recent classification of excavated asphalt as a by-product. Comparable as a German construction-focused trade association with overlapping advocacy, though focused on the customer side of vero's member base.

Regional players

• Industrieverband Steine und Erden Baden-Württemberg e.V. (ISTE): State-level trade association for stones and earths in Baden-Württemberg. Comparable to vero in organizational structure, member profile, and service offering but operating in a separate German state with no overlap.
• Bayerischer Industrieverband Steine und Erden e.V. State-level trade association for the stones, sand, and earths industry in Bavaria. Functionally analogous to vero but serving a different German state with no geographic overlap, representing the closest comparable peer in terms of member focus and service mix.

Others

• MIRO – Bundesverband Mineralische Rohstoffe e.V. The federal-level German Mineral Resources Association representing the same mineral raw materials industry at the national level. vero operates as a state-level member association within MIRO's federal structure, making MIRO a close organizational partner and umbrella rather than a direct competitor.
• RWI – Leibniz-Institut für Wirtschaftsforschung: German economic research institute that published raw materials monitoring reports for NRW government ministries in partnership with vero. Adjacent to vero through research collaboration rather than direct competition, providing policy-relevant economic analysis on raw materials supply and demand.
• NABU – Naturschutzbund Deutschland e.V. Germany's largest nature and biodiversity conservation association, partnering with vero on biodiversity initiatives at mineral extraction sites including joint amphibian protection brochures for NRW and Saarland. Comparable as a structured German association but with a fundamentally different mission and member base.

Broad incumbents

• Zentralverband Deutsches Baugewerbe e.V. Federal-level trade association for German building trades, including small and medium-sized construction companies. Broader in scope than vero, covering the full building trades value chain, with overlapping construction policy advocacy but different primary member profile.
• Hauptverband der Deutschen Bauindustrie e.V. Federal-level trade association for the German construction industry, representing the downstream customer base of vero's members. Broader in scope, covering all construction activity rather than just materials and raw materials, and overlaps with vero on construction policy advocacy.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC7RQf_SgWEWOfHg_v-rLiZQ
• LinkedInlinkedin.com/company/verband-der-bau--und-rohstoffindustrie-e.v.-vero-
• Instagraminstagram.com/vero.baustoffe
• Xx.com/vero_Baustoffe
• Facebookfacebook.com/veroBaustoffverband

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Association of construction