What ASK Sicherheit does

ASK Sicherheit (legal entity: ASK Allgemeine Sicherheits- und Kontrollgesellschaft mbH) is a privately held German security services provider founded in 1991 and headquartered in Berlin. The company delivers manned guarding and security technology across six primary verticals: retail (department store detectives, shopguards), industrial/commercial (patrol protection, access control, concierge, fire protection), aviation and maritime (passenger/baggage/cargo screening, facility protection), events and entertainment, private households, and government/public institutions. Customers access the company through direct B2B and B2C sales channels including phone, WhatsApp, email, and online contact forms, with quote-based pricing on recurring service contracts.

ASK's service portfolio combines physical security personnel with a proprietary in-house technology stack: a nationwide alarm monitoring center (Alarmzentrale), a patrol tracking and incident documentation system (Wächterkontrollsystem), and 24/7 alarm connection services (Alarmaufschaltung) that coordinate response with police, fire, and rescue. The company also sells and installs mechanical and electronic security systems (locking systems, intrusion detection, video surveillance) primarily through affiliated entity ASK Systems, while ASK Service GmbH handles related service offerings. The firm holds the §34a GewO security license and Arbeitnehmerüberlassung permit, and maintains certifications from BDSW, DQS, DEKRA, EcoVadis, IHK, and ULV.

Revenue is generated primarily through recurring manned-guard service contracts (subscription model) supplemented by recurring alarm monitoring fees and one-time security system hardware sales and installation. Operations span Germany via four regional offices (Berlin, Hamburg, Dresden, Munich) plus a Region West presence covering Frankfurt, Hannover, Köln, and other cities. The company reports approximately 550 employees serving roughly 1,033 regular customers, with operational scale evidenced by 510 monthly shoplifter apprehensions and 13,600 km driven monthly by patrol units. Ownership rests with two Managing Directors, Oliver Pauly and Andreas Noll, with no disclosed external investors.

Name

ASK Sicherheit

Legal name

ASK Allgemeine Sicherheits- und Kontrollgesellschaft mbH

Website

https://ask-sicherheitsdienste.de

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

ASK Sicherheit is a privately held German security services provider, founded 1991 and headquartered in Berlin, delivering manned guarding, alarm monitoring, and security system installation across retail, industrial, aviation, events, government, and residential customers nationwide through four regional offices.

Ownership category

akta.pro rank

Product category

Physical Security Services

NAICS

Security Guards and Patrol Services (561612), Security Systems Services (56162)

SIC

Services-Detective, Guard & Armored Car Services (7381)

akta.pro primary industry

Sensor & Peripheral Installation/Replacement (Door/Window, Motion, Glass Break) (HSAHABAD)

akta.pro secondary industry

Gate Automation, Access Control & Operator Repair (HSAIAJAD)

Keywords

• Security guard services
• Alarm monitoring services
• Loss prevention
• Event security
• Facility security

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Security Guard Services: Provision of trained security personnel for various applications including shop guards, department store detectives, patrol protection, event security, concierge services, fire protection, and airport/seaport security. Typically recurring service contracts.
2. Alarm Monitoring Services: 24/7 alarm monitoring and response coordination services connected to customer security systems. Monthly monitoring fees with continuous service.
3. Security System Sales and Installation: Sale and installation of security systems including locking systems, alarm systems, access control, and video surveillance for homes and businesses.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

ASK Sicherheit provides manned physical security services and integrated security technology for retail, commercial, residential, aviation, maritime, and public-sector clients across Germany. The service portfolio spans shopguards/doormen, store detectives, patrol protection, event security, concierge services, fire protection, and airport/port security, complemented by the sale and installation of electronic security systems (locking systems, intrusion detection, video surveillance) and a 24/7 alarm monitoring subscription service routed through the company's nationwide Alarmzentrale.

Product overview

ASK Sicherheit (ASK Allgemeine Sicherheits- und Kontrollgesellschaft mbH) offers a comprehensive portfolio of physical security services and security technology solutions. The core offering consists of manned security services including Shopguards/Doormen, Store Detectives (Kaufhausdetektive), Territory Protection (Revierschutz) with patrol drivers and dog handlers, Event Security, Concierge Services, Fire Protection, and Airport/Port Security. Complementing the personnel services are technology products including Security Systems (Sicherheitssysteme) featuring locking systems, intrusion detection, and video surveillance, as well as Alarm Monitoring (Alarmaufschaltung) connecting to a 24/7 monitoring center. The company was founded in 1991 and is headquartered in Berlin, with regional offices throughout Germany.

Differentiator

Problem solved

Functional benefit

Brands

• ASK Systems: Affiliated brand for security systems services.
• ASK Service GmbH

Products and services

• Shopguards/Doormen Manned security service providing access control at retail stores and shopping centers, preventing unwanted visitors from entering while welcoming legitimate customers. Targeted at retail chains, department stores, and shopping centers.
• Kaufhausdetektive (Store Detectives) Trained loss-prevention specialists skilled in surveillance, psychology, and civil/criminal law aspects of theft to detect and handle shoplifting incidents in retail environments. Targeted at large department stores and retail chains.
• Revierschutz (Territory/Patrol Protection) Mobile patrol service for monitoring larger areas including residential settlements, industrial facilities, and other properties. Includes patrol drivers, dog handlers, and gatekeepers. Targeted at residential complexes, industrial facilities, and commercial properties.
• Veranstaltungssicherung (Event Security) Security services for trade shows, concerts, open days, and sporting events covering parking organization, access controls, and venue security. Targeted at event organizers and venue operators.
• Conciergedienste (Concierge Services) Reception and concierge personnel for large building complexes providing telephone services, mail management, access control, information services, and general security tasks. Targeted at commercial and residential building operators.
• Brandschutz (Fire Protection) Fire safety services including staffing of trained personnel for industrial and plant fire brigades, fire safety watch services for event venues, and fire protection officers for facilities. Targeted at industrial plants, venues, and facilities.
• Flughafen-/Hafensicherung (Airport/Port Security) Security services for airports and ports including passenger, baggage, and cargo controls, identity verification, object protection, parking services, and open-area security. Targeted at airport and seaport operators.
• Sicherheitssysteme (Security Systems) Sale and installation of electronic security systems including locking systems (Schließanlagen), intrusion detection systems (Einbruchmeldeanlagen), and video surveillance systems. Targeted at homeowners and businesses.
• Alarmaufschaltung (Alarm Monitoring Subscription) Subscription-based connection of customer alarm systems to a 24/7 monitoring center (Notruf- und Sicherheitsleitstelle) for immediate response coordination with police, fire department, and rescue services. Targeted at residential and business alarm-system owners.
• Sicherheitstechnik (Security Technology) Mechanical and electronic security devices including locks, alarm systems, emergency call and video surveillance systems, and fire protection technology for buildings. Targeted at building owners and businesses.

Quantifiable outcome

• 510 shoplifters apprehended monthly by department store detectives
• +3 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered minor.

• ASK SystemsminorOthersRelated company under the ASK brand offering systems-related security solutions. Sister company within the ASK group.
• ASK Service GmbHminorOthersRelated company under the ASK brand offering service-related solutions. Sister company within the ASK group.

Scale indicators6 records

Recent moves8 records

Expansion highlights4 records

Broad incumbents

• Dussmann Group: Large German facility services group whose security arm competes for integrated guarding and reception contracts. Broader portfolio than ASK but overlapping customer base in commercial and public-sector accounts.
• Securitas Holding GmbH (Germany): German subsidiary of Securitas AB, one of the largest commercial guarding providers in Germany. Head-to-head competitor for ASK's enterprise retail and industrial accounts.
• Securitas AB: Swedish-listed global security services leader with a large German operation covering manned guarding, mobile patrol, and security technology. Direct competitor in the same product categories as ASK and the dominant incumbent in the German market.

Direct peers

• Kötter Services: Family-owned German security and facility services company with comparable service portfolio (guarding, alarm, fire protection, aviation) and similar nationwide branch structure. Closely comparable mid-size German peer.
• Gegenbauer: Berlin-headquartered German facility and security services provider with strong airport/aviation security expertise. Highly comparable geographic footprint and aviation security positioning.
• Stölting Security Group: German security services group offering manned guarding, alarm response, and event security. Comparable mid-size peer competing for similar retail and industrial accounts in Germany.
• Wisag: Large German facility services group with a substantial security division (Wisag Sicherheit) offering guarding, reception, and alarm services. Direct competitor for ASK's industrial and commercial guarding contracts.

Emerging players

• Pond Security Service: Berlin-based German security specialist focused on high-value object protection, event security, and aviation — a narrower competitor in some of ASK's specialty service lines.

Regional players

• Sitec Sicherheitsdienst: Mid-sized German security services provider with comparable guarding, patrol, and alarm offerings but concentrated regional focus. Competitor for local and state-level contracts.
• BWS Sicherheitsdienste: Mid-sized German security services provider with overlapping retail guarding and event security offerings. Comparable in scale and customer mix to ASK outside the largest national accounts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ASK.Sicherheit

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASK Sicherheit