Ruby Industries

What Ruby Industries does

Ruby Industries Inc. is a privately-held data science and analytics consulting firm headquartered in Kelowna, British Columbia. The company was founded in 2012 and operates with a small team of 1–10 employees, serving primarily municipal and regional government clients across British Columbia, including city governments, regional districts, First Nations economic development organizations, chambers of commerce, and provincial ministries. Its work is structured around three service lines: data science consulting (applying the CRISP-DM methodology), interactive data visualization, and the development of secure cloud-deployed data science applications including RESTful APIs, dashboards, and custom reporting web apps.

The company's flagship product is Cityviz, a modular subscription data platform for economic development that aggregates and continuously updates data from Statistics Canada, CMHC, and provincial and municipal open data portals into a unified dashboard covering demographics, labour force, housing and real estate, and economic indicators. The platform supports custom data uploads (such as building permits, business licences, and tourism data) and exports ready-made reports in PDF, PowerPoint, and Word formats. Cityviz originated from Ruby Industries' winning entry in the 2017 BC Housing Data Visualization Challenge and is now offered as a productized, modular package with annual subscription billing.

Ruby Industries generates revenue through a mix of professional-services consulting engagements and Cityviz subscription packages priced on a quote-based, modular basis. Its go-to-market is consultative and direct, relying on relationships with BC public-sector buyers, award-based credibility, and event presence (e.g., BCTech Summit). The firm has won regional recognition, including the 2017 BC Housing Data Visualization Challenge and the 2022 Greater Westside Board of Trade Technology and Innovation Key Business Award, but operates without disclosed external funding, making it a small, closely-held consultancy with a productized SaaS component.

Name

Ruby Industries

Legal name

Ruby Industries Inc.

Website

https://rubyind.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Ruby Industries is a Kelowna, BC-based data science and analytics consultancy that builds the Cityviz subscription platform and provides data visualization and custom analytics services to municipal, regional, and First Nations governments in British Columbia.

Ownership category

akta.pro rank

Product category

Municipal Economic Development Data Analytics

NAICS

Custom Computer Programming Services (541511), Software Publishers (51321)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Data Analytics & Business Intelligence Services (BPAHALAC)

akta.pro secondary industries

Data, Analytics & AI Consulting (BPAHAEAF), Advanced Analytics & Data Science Services (BPAEAHAE)

Keywords

• Data visualization platform
• Economic development analytics
• Municipal data platform
• Data science consulting
• Cloud analytics dashboards

Headquarters

HQ city

Kelowna

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Data Science Consulting Services: Professional consulting services for data projects applying CRISP-DM methodology across various industries.
2. Cityviz Platform Subscriptions: Modular platform with bundled packages; pricing depends on selected package tiers. Offers customizable dashboards and reports for municipal and regional clients.
3. Data Visualization Applications: Interactive data visualization apps and dashboards deployed in the cloud; custom reporting web-based applications.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Ruby Industries provides data science consulting, interactive data visualization, and cloud-deployed analytics applications, with its flagship product Cityviz being a modular data platform for municipal and regional economic development that aggregates Statistics Canada, CMHC, and government open data into unified dashboards, demographic/labour force/housing analyses, interactive business maps, and downloadable reports. The firm applies the CRISP-DM methodology across its consulting engagements to deliver custom data projects for clients in government and other industries.

Product overview

Ruby Industries offers a platform-plus-services portfolio centered on data science, visualization, and analytics. The core product is Cityviz, a data platform for economic development that aggregates data from Statistics Canada, CMHC, and various government open data portals to provide demographic analysis, labour force analysis, housing and real estate insights, and economic indicators for municipalities and regions. Supporting this platform are three service offerings: Data Science Consulting (applying CRISP-DM methodology), Data Visualization (interactive dashboards and visual storytelling), and Data Science Applications (RESTful APIs, dashboards, and custom reporting web applications). The company operates primarily as a data science consultancy with Cityviz as its flagship product offering.

Differentiator

Problem solved

Functional benefit

Brands

• Cityviz: A data platform for economic development that serves as a community and investment profile and business attraction and retention tool, covering all relevant economic indicators to describe the state of the economy at municipal or regional level. Features include demographic analysis, labour force analysis, housing and real estate analysis, economic indicators, report downloads, and interactive business maps for site selection and city planning.

Quantifiable outcome

• Drastically reduces time economic development officers spend searching for data in daily workflow
• +1 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• BC Innovation CouncilcoreStrategic or Co-development Partner · 1 December 2016BC Innovation Council partnered with Ruby Industries for the BC Housing Data Visualization Challenge. Ruby Industries was selected as winner and awarded the opportunity to develop and deploy the solution on the BC Government website.
• BC StatscoreStrategic or Co-development PartnerBC Stats partnered with BC Innovation Council to launch the BC Housing Data Visualization Challenge. Ruby Industries won the challenge and developed the solution which will be deployed on BC Government website.
• Statistics CanadacoreTechnology or IntegrationStatistics Canada is a key data source for the Cityviz platform, providing demographic and economic data that is aggregated into the platform for municipal clients.
• CMHC (Canada Mortgage and Housing Corporation)coreTechnology or IntegrationCMHC provides housing data integrated into the Cityviz platform for housing market and real estate trend analysis.
• BC Provincial and Municipal Open Data PortalscoreTechnology or IntegrationProvincial and municipal open data portals serve as data sources for the Cityviz platform, providing local economic indicators and municipal data.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key highlights1 record

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ruby Industries